Episode Transcript
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Speaker 1 (00:00):
This is the
Purposeful Career Podcast,
episode number 225.
I'm Carla Hudson, brandstrategist, entrepreneur and
life coach.
Whether you're on the corporateor entrepreneur track, or maybe
both, decades of experience hastaught me that creating success
happens from the inside out.
(00:21):
It's about having the clarity,self-confidence and unstoppable
belief to go after and geteverything you want.
If you'll come with me, I'llshow you how Well.
Hello, friend, I hope you hadan amazing week.
(00:42):
Have you ever had one of thosemoments where I don't know maybe
it's after work or on a weekendwhen you're sitting there
thinking about what to have fordinner or where do you want to
go on vacation, and you justcan't decide because you feel
like your life is so crazy andthere's things always coming at
(01:07):
you and you just can't make onemore decision.
That is what we're going totalk about today.
That's called decision fatigueand it is a very real thing and
I'll talk in this episode abouthow it's showed up for me.
But we're going to explore it abit because it's good to have
(01:29):
awareness around it and thereare certain professions like the
medical profession, pilots orpeople who have so much
responsibility for a human lifewithin the context of what they
do for a living.
Those people in particular,with all of the details and all
of them, have to be absolutelyperfect, or else for them, I
(01:54):
think decision fatigue is, firstand foremost, a factor In my
career.
Much as I love it and much as Ithink it's important to
businesses, it is not about lifeand death.
It's about whether a productsucceeds or fails or whether a
campaign is successful.
That can be fixed, but I stillhad decision fatigue and it was
still a factor in my life.
(02:15):
So I wanted to talk about ittoday, to give you some
awareness of it, so that you canadjust some things in your life
to minimize its impact and someways to go forward that will
serve you better than, maybe,the way you're handling them
(02:37):
right now.
So this episode is meant togive you some tools and some
awareness to help your every dayfeel a bit less overwhelming.
So enjoy the episode ondecision fatigue.
Today I want to talk aboutdecision fatigue.
(02:58):
This is a concept that, I'll behonest, I hadn't really been
exposed to before, but it cameup for me because recently I was
reading an article on LinkedInthat one of my coaching friends,
who's also a nurse, posted.
I thought it was a verythoughtful article and I read it
(03:18):
a couple of times because itreally resonated with me.
Now she was talking about itthrough the lens of how it
affects the medical professionso being a nurse or whatever and
I could easily see that.
I could easily imagine what itmight be like to be a nurse and
working a shift and going frompatient room to patient room to
(03:39):
patient room and treating thatpatient with the proper
protocols that have beenprescribed for them and not
making a mistake.
When you do that, I candefinitely see that.
It made me think about my owncareer in a different way or
through a different lens, and Irealized how much this had
(04:02):
affected me.
I want to share it with youbecause you may not have been
exposed to this idea of decisionfatigue, and I want to spend
this episode talking a littlebit about what is it, how does
it show up, why does it show up,is it even a real thing, and
some ways to kind of combat it.
(04:24):
So let's start with thedefinition.
So decision fatigue is definedas that when we have to make
many decisions, our ability tomake additional decisions can
become worse.
It's also known, apparently, asego depletion.
(04:46):
I'm not a big fan of that termbecause I don't think it's
descriptive to me.
I'm a brand marketer, sodescriptive naming, I think, is
the way to go.
Decision fatigue kind of saysit all.
But it's basically the theoriesthat a human's ability to make
decisions can get worse afterwe've made many decisions
(05:08):
because our brain gets fatiguedApparently when we hit a certain
threshold.
Any decision we have to make,whether it's easy or complex,
large or small, becomes superdifficult to make.
Large or small becomes superdifficult to make.
(05:32):
And that idea of our brain, orthe decision-making part of our
brain, as being a finiteresource, like a battery, like
your phone battery or your iPadbattery it wears down right the
more you use it.
As you go through the day itloses its charge.
And the idea here is that ourhuman brain is kind of the same
way.
When I was reading up on this Ithought that's interesting
(05:55):
because I could instantly see,like when I was reading my
friend's article on LinkedIn,how in a medical profession or
being a pilot Any time thatthere's a lot of weight and real
life or death consequences tothe things that you do I could
totally see how decision fatiguewould be real, like in combat,
(06:20):
probably soldiers or bombtechnicians or whatever combat.
Probably soldiers or bombtechnicians or whatever, they
can't make a mistake.
The things that they do havelife or death consequences.
So it's easy to see howdecision fatigue in that realm
would be very real.
But my job as a brand marketerhas not had life or death
consequences.
(06:41):
But I will say, as I started tothink about it and look back
over my career, I saw how, as Imoved up the ranks, my
responsibilities increased.
The things I worked on everyday became more complex and had
a more immediate, tangibleeffect on the business.
(07:01):
A lot of what I do involvestaking problems in the business
or marketplace, advisingstrategies to address those.
So there's very few things thatyou do as a routine in my line
of work.
Some of it is, but most of itwhen you get up in the ranks
it's about imagining,re-imagining, inventing.
Sometimes it's theoretical.
(07:22):
You're taking data points andyou're trying to put them
together into a story, buildinga hypothesis for let's do this
and this is going to workbecause of this.
You put it into the market andyou test it and it either works
or it doesn't, and then you'retweaking it.
But the process of coming upwith those ideas and selling
those in.
Sometimes it comes to you rightaway, but it's not necessarily
(07:42):
easy.
You know there's no clear roadand that's actually exactly why
I've loved what I do, because Ireally love solving problems.
It's what motivates me in mycareer, it's what gets me out of
bed, this idea of everything Ido matters and making an impact.
But as I was reading aboutdecision fatigue, I realized
(08:06):
that part of my job that I loveso much has had an impact in my
life in certain ways, becausethat decision fatigue for me has
been real.
How it's shown up for me is thatI have reserved the part of my
brain that solves problems andhas the energy to do things and
(08:31):
figure out things, large andsmall.
I've reserved that for myprofessional life and in my
personal life I increasingly, asI went up the ladder, just
opted out of making some of themore routine and fun aspects of
life.
I just was like I can't makeone more decision.
(08:54):
And how this has shown up forme and I don't know if you'll be
able to relate to this isespecially when it came to like
I would take care of the basicparts of my life, like my house
and my finances, but theactualized things that, by the
way, I used to really enjoy,like shopping for clothes or
(09:16):
even little things likeself-care stuff.
I used to love going to thehair salon and getting my nails
done.
I hate it now.
I hate spending the time on it.
Hate is a very strong word, butI don't enjoy it.
Even planning a vacation, Ijust wouldn't do it.
I would go on vacations but myfriends planned them.
(09:38):
I just sort of did it because Iwanted to spend the time with
friends, but I did not put theenergy or investment into it
because I just thought I justcan't do it.
I cannot make one more decisionIn retrospect.
Would it have been what Iprobably wanted to do?
No, could I have plannedsomething?
(09:59):
I really would have personallyenjoyed more?
Yes, but I just wasn't willingto do it.
Another way this has shown upfor me is I used to really enjoy
shopping and I just have cometo hate it.
Actualize things like what carto buy I get the same brand all
the time.
I always lease cars because Idon't like to have car problems.
(10:20):
So every three years I'm alwaysswitching it out and for the
last 20 years I've driven thesame kind of car, even though I
fantasize about getting adifferent car, I just don't do
it.
For me, decision fatigue hasshown up in my personal life
more than in my professionallife.
I think it's a consequence ofthe complexity of decisions I've
(10:43):
had to make in my career.
I would imagine parents whoalso have a career outside the
home.
I would imagine that decisionfatigue is a very real thing.
Right, it's like you got tomanage yourself, you got to
manage your workday and then yougot to manage your family life,
and I would imagine that thatcreates a certain level of
(11:05):
decision fatigue, like you can'tmake one more decision about
this.
So, as I was kind of lookinginto it, like it feels real to
me, I will say that I don't knowif you can relate, but as soon
as I read the article I was likeoh yeah, that's why I don't
plan vacations, that's why Idon't like shopping anymore.
I just don't want to make anymore decisions.
(11:28):
You know what I mean.
It seems that the medicalprofession is kind of split on
whether or not decision fatigueis real.
Some folks think it is, somethink it isn't, but there's no
conclusive evidence that it'squantifiable.
It's difficult to quantify andtest for because it's part art,
(11:49):
part science.
It has to do with how we thinkabout the decisions that we make
.
I truly believe that's what'sunderneath it.
They can see it the most andquantify the most in the medical
profession, like physicians andnurses tend to become less
efficient and make more costlyclinical decisions about patient
(12:14):
care the longer they wentwithout a break.
So there's this idea of you canonly do that kind of intense
focus for a certain period oftime before you really just need
to take a break and recharge,which totally makes sense, I
think for some of us in not lifeor death consequence jobs, it's
probably more difficult toquantify.
(12:45):
One of the things that I cameacross is that the more we
believe the things we do everyday are exhausting, the more
they will be exhausting, and Ican definitely relate to that.
So that is probably my careerin a nutshell.
I will love the solving of theproblems and the coming up with
the creative ideas, but I alsotell myself it's exhausting,
right.
So I'm amplifying the impact ofpulling all these things
(13:07):
together instead of letting itcharge me and fully actualize me
.
Sometimes I tell myself I justcannot make one more decision.
Sometimes this decision fatigueis about what we're telling
ourselves Not always, because inthe medical professions it's
probably a very real thing.
I want to talk about some of thecauses.
(13:28):
It has to do a lot with howyou're thinking about the things
you have to do in your day.
It also has to do with yourstress levels related to the
things you have to do or thenumber of decisions you have to
make each day.
It also relates to the weightof these decisions, the impact
(13:50):
or importance of the outcome ofthese decisions.
We all make a large number ofdecisions every day, from what
to eat to what to wear, to howto get to work in the morning.
Sometimes there's many routeswe can take, like everything we
do is a decision.
Same thing happens in ourbusiness.
(14:11):
We have a number of decisionsto make about how we respond to
things and the ideas we puttogether and how we interact
with people, and even in ourlife outside of work, like what
do we do with our leisure time?
What friends do we spend timewith?
What plans do we make?
The idea here is that morecomplex decisions deplete our
(14:34):
energy levels faster than easydecisions, and that makes total
sense.
Most of the routine decisionswe make every day don't really
give much bandwidth to.
So we follow the same route towork every day, eat the same
thing most days, or similartypes of food, and put our
wardrobe together in the sameways.
We're not using up a lot of ourbandwidth on that.
(14:56):
But if we're solving morecomplex things that require more
focus and creativity to connectdots, or if we're paying
attention with intense focus sowe don't make a mistake, like in
the medical profession, as apilot or in the military, you
can see how that would fatigueyou faster, right, because
(15:17):
there's more weight sitting onthat decision and it requires
more of you, right?
Those are some of the causes,theoretically, of you know what
it means to have decisionfatigue.
So some of the signs you'rejust tired, you've got a lack of
clarity, brain fog, you'reapathetic, you just cannot and
(15:39):
will not make any more decisionsLike you've hit a wall, right,
you just can't do it.
You're not willing to make anymore decisions as the day goes
on, and that's why they'resaying that in the medical
profession, one of the thingsthey need to do is take a break.
Right.
For me, too, breaking up myworkday, I used to work straight
(16:02):
through, never took break forlunch If I had a working lunch,
I did.
Now, what I do try to do istake at least a 30 minute break
and get out of the building.
Even if it's just to walk or ashort drive, that can make a
huge difference.
Let's talk about some of theways it can impact you.
So I already talked aboutmyself.
(16:23):
I would avoid making decisions,not on everything, but on
certain things, like I don'tlike to go shopping, and I just
wouldn't do it until I had to,not even online.
It was just like, oh, I cannot,I like stuff, you know, but I
just didn't want to shop.
It was like I'm overwhelmed, Idon't have time for this.
(16:43):
All kinds of things that Iwould tell myself.
So that's one.
Not planning vacation wasanother way that I avoided
making decisions.
I just was like I'm not goingto put the thought into it.
I even just getting the idea ofgetting on another plane, I
thought I don't want to do it.
So I would just avoid it.
And I would do it.
If my friend said, hey, let'sgo to Napa, let's do this or
(17:05):
whatever, and they would plan it, I'd be like, great, I'm there.
But I wouldn't take theresponsibility for deciding that
myself.
It just felt too hard, you know.
Another way this can show up foryou is if you impulse buy.
Sometimes you're just exhausted, right.
Worst thing you can do whenyou're exhausted is go into a
(17:26):
store you know any kind of store, but like, let's just say,
grocery store.
All right, what do you load upthe cart with when you're
exhausted and you want to becomforted?
Well, wine would be a goodthing.
Or ice cream, or candy or bakedgoods or things like that.
Or if you happen to be in adifferent kind of store let's
(17:50):
call it an Ulta or even like ahome goods or something like
that and you're feeling a littledepleted.
It's like where do we spendsometimes the most money?
In those little lines, thosequeue lines leading up to the
registers.
I know for me I can plus up mycart by 20% just with the little
things in that aisle.
(18:10):
I don't need any of thosethings, but sometimes it feels
good to buy them, right.
You know you don't want to eatall of those snacks, maybe.
But when you're feelingdepleted and you go into the
grocery store, the wine lookslike a great idea, the candy
looks like a great idea, right.
And then you get at home andit's there to tempt you when
(18:31):
you're feeling off a little bit.
So impulse buying is anotherthing.
I also know people that impulsebuy when they're feeling down
or whatever they get onlineUnlike me, where I avoid
shopping, some people areshoppers to make themselves feel
better.
They'll just load up theirAmazon cart with a bunch of crap
that they don't need or someother form of buying and you
(18:52):
just have things delivered toyour house and they sit there
unused because you don't reallyneed them.
But you bought them to makeyourself feel better, because
you're exhausted.
Right Trade-offs?
A trade-off is a decisionbetween two options where each
option has both a positive and anegative element.
A person who experiencesdecision fatigue might be
(19:13):
reluctant to make thosedecisions, take longer to make
them or simply make a decisionthey later regret.
So sort of acting on impulseversus weighing the pros and
cons of options, because you'vejust kind of hit your limit and
feel like you cannot makeanother decision.
So instead of weighing the prosand cons, you just pick one and
(19:35):
do it.
So kind of acting more on thespur of the moment versus being
thoughtful about stuff, some ofthe risk factors for having
decision fatigue, or if you haveto make a lot of important
decisions throughout the day,that you feel that you're
greatly affected by thedecisions that you make.
(19:56):
So, like, sometimes for me it'snot just about coming up with
the creative resolution but it'slike the taxing process of
selling those ideas in that'skind of where it weighs on me
more.
Like it's fun to come up with asolution to the problem, but
not as fun sometimes to sell itperson by person.
That's tough If you make verystressful decisions.
(20:20):
That's a risk factor.
So if the decisions have bigsweeping implications on people
or really complex decisions,that's one of the things for me
is that you know it's creativelytaxing sometimes and if I have
to do a lot of those in a givenwork week, it's exhausting to me
and make decisions affectingother people as significant as
(20:41):
you would in the medicalprofession.
But there are ways, if this isimpacting you, to combat it.
So the first thing is, if youfeel like decision fatigue has
become a thing for you and thisis something that I do try to
reserve your early morning hoursand block that time so that
(21:03):
you're making importantdecisions or doing important
things first, right, like for me, I tend to get into work early.
I always block off my mornings.
I really try to take seven tonine, 30 if I can, and that is
the start of my day.
If I can, and that is the startof my day, because if I've got
(21:26):
a deck I have to do or somethingI have to deliver, that's going
to be my freshest, mostcreative time and it's also the
time that's less likely to havepeople needing a part of me.
You know my phone's ringingless and things like that.
So you know, make the importantdecisions first and block your
time to allow you to do that.
If you have to do somethingdifficult, do it early, before
(21:50):
your day wears on.
The second thing removedistractions.
So I think that when a personis prone to pivoting into social
media or picking up their phoneto check their messages every
few minutes, I think that addsto the fatigue.
And if you remove distractionslike that, put the phone away,
(22:15):
block out time to do that.
If you want to allow time tobrowse social media or check
your messages, schedule thattime, but don't allow yourself
to just bounce back and forthbetween the content of your day
and the distractions.
I think that weighs on you andit can make the time that you
(22:36):
need to spend doing theimportant things harder because
you've got these other reallynon-important tasks competing
for your time and energy.
Removing the distractions canhelp to reduce the fatigue
because it forces you to reallyengage with the things that you
have to do right there.
I think that's a huge one intoday's technology market.
(22:59):
Those little red dots thatappear on our social media.
They're just like Pavlov's dog.
We're trained.
Oh, what just happened?
You know I've got to open thatup.
We don't have to open that up.
Try to retrain yourself to onlycheck your messages and your
social media at certain times ofthe day.
(23:19):
That will help to remove someof the distractions and the
bouncing back and forth betweenthings that can make it harder
to get the important decisionsand tasks done.
Little things, like yourwardrobe.
Set it out the night before.
It's one less thing you have toworry about in the morning,
especially if you've got animportant day ahead.
(23:40):
Think it through the nightbefore, or even do it on a
Sunday and put together someoutfits for the week.
Make sure everything's backfrom the dry cleaners and in
good repair, spend time findingaccessories and that way, when
you get into your work week, thedecisions you make around your
wardrobe have already been made,staking less of your mental
(24:02):
bandwidth.
Planning meals in advance,deciding what to eat, is one of
the reasons why people don'tstay with the diet or their
planned eating protocol, and Ithink one of the ways around
this is especially when you getinto decision fatigue.
If you're exhausted, you'regoing to be more likely to cheat
(24:23):
because you want to becomforted.
So you want to use food as away to feel better or not feel
so tired to comfort yourself.
And if you plan your mealsahead of time and have those
ready, you're less likely to dosomething you'll regret.
So planning meals ahead, maybeon a Sunday or something so
they're planned out for the week, can help.
(24:44):
It doesn't mean you can'tchange your mind if you want to,
but having that done takes thedifficulty out of it.
I think taking breaks.
I used to just work flat outfor really my entire career.
It's not healthy, but I did.
I would work from the morningto the time that I left work and
I rarely took lunch and if Idid, it was just to go get it
(25:07):
and bring it back and then Iwould work through lunch Not
really healthy.
Now I try to take at least 30minutes and leave the building.
I think this is aboutrecharging.
So what does it look like foryou?
Some people need a short naprecharging.
So what does it look like foryou?
Some people need a short nap,some people want to take a walk,
some people just want to leavethe building, even if it's just
(25:28):
driving to a local park andwatching the birds and the ducks
for 20 minutes, like whateveryou have to do, so that you can
get back into your day and feela little recharged, to take
yourself out of that environment, so that you can feel like
you've got the mental capacityand the energy and the bandwidth
(25:49):
to do what you need to do inthe afternoon.
For me, the biggest way it'sshown up is not prioritizing
some of the parts of my lifethat would lead to actualization
, especially around vacations,and I think you know scheduling
time to do that and not makingit a hard thing, but like
(26:11):
deciding okay, I'm going to lookat the next six months.
I know this sounds really weird.
Some people really live forvacations but it became a thing
where I just was like I can'tdecide where to go.
I just couldn't do it.
It sounds really weird.
I think it's because for solong I traveled so much that the
idea of getting on anotherplane, it was just more than I
(26:35):
could deal with, and it became ahabit to not plan, and I think
the only one losing in thatscenario was me.
So now what I try to do is I dotry to look at my life, my
personal life and the thingsthat I want to do in six months
increments, and now I make surethat I have at least two to
(26:55):
three things scheduled that arebreaks from my every day in that
time period.
They might be plans with family, plans with friends, something
I plan to do on my own.
It could be things that I'mgoing to a conference for my
business.
That, to me, is fun.
It could also just be a placethat I've been wanting to visit
(27:16):
or visit again.
It could be a trip with asister or something like that.
But I like to have two or threethings scheduled in a six month
period so that they're on thecalendar, that I've purchased
the ticket for them and then Iin fact go, and then I'm not
waiting for a friend to reachout to me.
Now I will admit that sometimes,in the context of my travel, I
(27:39):
still encounter scenarios whereI don't like to make all the
decisions on the composition ofthe day, the tour to go on or
the food to eat.
I just I really don't.
So when I feel like that, I tryto approach it on a day by day
basis and just say, hey, what doI want to do for the day?
And just make it about whatsounds fun, and then pencil it
(28:03):
in and go do it Right.
In summary, it may still be adebated topic and psychology and
health professionals might besplit on whether or not decision
fatigue is a real thing, but ifyou've experienced it and what
I've said rings true, you knowit can weigh on you.
The one thing I want to leaveyou with is you can overcome it.
(28:24):
If this is impacting you, thereare two ways to do it.
Number one is to stop tellingyourself that what you do or the
composition of your day isexhausting.
I know that's something that Itold myself for years.
This is just exhausting.
I can't do this right, and itgenerally for me.
It applied to the part of myjob that was about selling it in
(28:47):
.
It felt pointless, hard andemotionally exhausting to try to
persuade people on a continualbasis.
I think that's where a lot ofmy fatigue came from.
For me it didn't come so muchfrom solving the problems and
doing the decks.
That was the fun part.
The hard part was like oh my God, I can't believe I have to go
sell this idea in.
However it's showing up for you.
(29:09):
Change your inner narrative onit.
Stop telling yourself it'sexhausting and start telling
yourself this is just part ofthe job I can do.
This I do think with anythingis how we look at it, and if we
tell ourselves that something isexhausting, then it's
exhausting.
Right, it makes sense that howI told myself the selling in of
(29:35):
things was so hard.
It was the part where I had tointeract with and persuade other
people.
That for me as an introvert,was a little harder to do.
So I think it's how we look atit and we just have to change
that inner narrative and say,hey, this is something I can do,
so this is just now.
I'm in the selling it in phaseand that's what I have to do.
(29:59):
So whatever you're tellingyourself about how tired you are
, I would examine that and tryto change that in our narrative,
because a lot of it has to dowith the thoughts we have about
the composition of our day andthat can make us feel more tired
or it can make us moreenergized.
(30:19):
Not saying it would completelygo away, but I think you can
give yourself more energy to getthrough things depending on how
you look at it.
And I also think trying toimplement more self care tactics
tactics like breaks andadvanced planning around food
and smaller decisions likewardrobe can help take the
(30:40):
complexity out of your day,especially if you have a lot of
things coming at you.
So I wanted to talk about ittoday because you know it's not
anything that I really thoughtabout, but the instant I heard
that phrase, it triggered.
It triggered many thoughts ofthe ways the quality of my life
(31:03):
has been impacted by decisionfatigue.
So I think it's you know,whether it's a real,
quantifiable scientificphenomenon or just patterns of
thought that have us feeling andacting in certain ways, like
avoiding behaviors and thingslike that.
I wanted to bring it up todaybecause I know that for me, it's
(31:24):
had a very real impact on mylife and I've fallen into
patterns around not actualizingin certain areas of my life
because it felt too hard, and itfelt that way because that is
what I was telling myself, likeI just can't plan one more thing
, I just can't do one more thing.
And that, of course, was nottrue.
(31:44):
Just what I was telling myself.
You know.
I would invite you to take alook at your own life and some
of the ways that the decisionsthat you make, either within the
context of your work week oryour work day, impact other
parts of your life, and what arethe ways that you're avoiding
things and what are the waysthat you're numbing yourself and
(32:07):
what are the ways that you'rejust not actualizing because you
feel you don't have any morecapacity.
If that rings true, I inviteyou to implement a few things we
talked about here, which isrestructure the quality of your
day.
Make your important decisionsfirst, look at ways that you can
(32:28):
remove distractions, stopbouncing back and forth between
social media, voicemail and worka lot of times for different
things that will have a hugeimpact on the quality of your
day and making decisions inadvance around meals, wardrobe
planning and anything elsevacations, right Schedule in
those things.
Think them through in advanceand let it become a part of your
(32:50):
day that you don't have to puta lot of effort into.
So decision fatigue.
I wanted to talk about it today.
If this rang true for you, I'dlove to hear from you.
I'm going to talk about it thisweek on social media, so come
on over to Instagram and tell mewhat you think about how
decision fatigue has impactedyou, and with that I'll leave
(33:13):
you till next time.
Make it a great week, myfriends.
Do you have a life coach?
If not, I'd be so honored to beyour coach.
I've created a virtual coachingprogram and monthly membership
(33:36):
called Next Level.
Inside.
We take the material you hearon this podcast, study it and
then apply it.
Join me atthepurposefulcareercom backslash
next level.
Don't forget thethepurposefulcareercom backslash
next level.
(33:56):
Join me and together we'll makeyour career in life everything
you dream of.
We'll see you there.