In this episode, brothers Joshua and Zachary dive into the College Football Playoff and why, despite its success, the marketing for the National Championship game fell flat.
Why does the biggest game of the season air on a Monday night? We break down how the timing hurts the fan experience and what the NCAA needs to do to make it better.
Next, we get into the world of Barstool Sports and how it’s thriving despite recent shake-ups. The Surviving Barstool Series has become massive for the company, not just for their huge payouts but for the way they’re elevating smaller personalities into household names—even for people who aren’t hardcore Barstool fans.
Sadly, Will Compton and Taylor Lewan from Bussin’ with the Boys have decided to leave Barstool to go independent.
And finally, we couldn’t ignore the drama surrounding Conor McGregor and Logan Paul. Their beef at the inauguration might seem outrageous, but is it all part of a genius marketing strategy for their upcoming fight? We break down what’s real, what’s staged, and why these two might be rewriting the playbook for modern fight promotion.
As always we hope you enjoy the show.
All Love,
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On Purpose with Jay Shetty
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Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
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