Marketing is an important part of any successful retail business. But why are we marketing?? There are 3 reasons, and they all start - and end- with our customers.
1) To increase customers
2) To increase the frequency of purchase
3) To increase the amount of purchase
In this episode we take a broad level look at these three reasons and discover that the customers we already have are the most valuable! This kicks off a series on customer experience and retention. What can your flower shop do to create loyal fans? We'll be exploring that in the next few episodes.
Action Step: Conduct a customer survey.
Follow this link to grab your FREE Google form template ----> https://www.facebook.com/PetalsAndProfit
Popular Podcasts
Las Culturistas with Matt Rogers and Bowen Yang
Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.