In this episode of The Riches In The Niches Show, I sit down with Bobby Touran, CEO and Co-Founder of Rainbow, a tech-enabled, highly specialized MGU making waves in the insurance industry.
We cover everything from the power of niche specialization to building stronger partnerships between MGAs, MGUs, and independent agents. If you're in the insurance business, you won't want to miss Bobby's game-changing insights on creating value through trust, expertise, and human relationships.
Here’s what we dive into:
✅ Bobby's journey to building Rainbow and his vision for modern MGUs
✅ Why niche specialization is the fastest path to success for agencies and carriers alike
✅ The critical role agents play as "boots on the ground" in the underwriting process
✅ The key advantages of aligning technology with human expertise to improve customer experience
✅ How Rainbow is evolving restaurant insurance programs to meet today’s market challenges
✅ The biggest mistakes tech-enabled MGUs make when ignoring the power of relationships
✅ Why deep partnerships and trust are the future of insurance distribution
Who should watch this episode?
This is for agency owners, producers, MGAs, MGU operators, and anyone passionate about scaling their business through niche mastery and strategic partnerships.
***********
Book a Niche Domination Strategy & Game Plan Call: https://go.alchemycontentlab.com/niche-domination-strategy-call-15min-page
************
🔗 Links to connect:
Bobby Touran, CEO & Co-Founder, Rainbow
Email: bobby@userainbow.com
LinkedIn: https://www.linkedin.com/in/bobby-touran-782a6513/
Learn more about Rainbow: www.userainbow.com
Rob Jacomen: https://www.linkedin.com/in/rob-jacomen/
Founder, Alchemy Content Lab & Nichebuilders
************
💡 Enjoy the episode? Make sure to subscribe for more industry-leading insights and niche specialization strategies!
Got thoughts on today's episode? Drop a comment below. Let's keep the conversation going!
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Special Summer Offer: Exclusively on Apple Podcasts, try our Dateline Premium subscription completely free for one month! With Dateline Premium, you get every episode ad-free plus exclusive bonus content.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.