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August 4, 2025 40 mins

In this powerful episode of The Road to Seven Podcast, host Shelagh Cummins sits down with Sarah Bundy, the award-winning entrepreneur and co-founder of Athena Collective. Sarah shares her inspiring journey from her unexpected start in affiliate marketing to building and exiting a successful business. 

She offers insights on managing burnout, the mindset shifts that fueled her personal and professional transformation, and the core values driving her new venture. If you're looking for inspiration, actionable strategies, and a story of resilience and reinvention, this episode is a must-listen.

Key Takeaways:

  • Sarah's accidental entry into affiliate marketing led to building a multimillion-dollar agency.
  • Value-based hiring and how the DIGG philosophy (Delight, Innovate, Grow, Give Back) shaped her leadership approach.
  • Burnout was a wake-up call that led to powerful mindset and business model shifts.
  • The importance of trusting your intuition and building strong support networks.


Links

Connect with Sarah:

Email: sarah@athenacollective.co
LinkedIn: Sarah Bundy
Athena Collective: https://athenacollective.co


To work with me and make your next power move, visit:
https://theroadtoseven.com 


Stay Connected

Like what you’re hearing? Click here to follow on Apple Podcasts for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business – don’t miss it! 

I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!


Follow me! 
Instagram: @shelaghcummins 
Twitter: @shelaghcummins 
https://facebook.com/ShelaghCummins
https://linkedin.com/in/shelaghcummins

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