The RoadFS DetailBookie Podcast welcomes Jeremy Harding, National Sales Manager of Nasiol USA, fresh off SEMA 2025.Jeremy sits down with Jody Sedrick and Rod Pusey to talk about where the ceramic coating industry is headed — from next-gen single-layer coatings to real-world use cases beyond cars.They dig into how Nasiol went from being “the new name at the booth” to a global player manufacturing their own chemistry from the ground up — true OEM innovation. The crew breaks down:⚙️ The evolution of ceramic coatings: from multi-layer nightmares to single-layer simplicity🧪 What makes Nasiol different (farm-to-table chemistry, made in-house)🧰 The Pro Club program giving pros up to 40% off + dealer integration🚤 New product releases: PPF Boost and next-gen Guard single-layer coating🏠 Surprising new applications — coatings for homes, hotels, glass, wood, and concrete💡 Real talk about DIY vs pro installs, YouTube education, and proper maintenanceJeremy shares how advancements in chemistry are raising the bar for both pros and enthusiasts, and why education and maintenance—not marketing hype—will define the next era of detailing.
Guest:Jeremy Harding
Nasiol National Sales Managerjeremy@Artekya.com
Instagram: @jeremy.nasiol
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