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August 21, 2025 17 mins

Our deeply ingrained beliefs and inner dialogue shape how we show up in business — often without us even realising it. In this episode, I talk about how impostor syndrome, procrastination, and outdated identity stories sabotage our success… and what to do about it.

You’ll hear real-life examples, including how I grew up on a remote sheep station and what sheep walking to dry tanks has to do with your pricing, your habits, and your business patterns. (Yes, really.)

I also share tools and mindset shifts from Dr Joe Dispenza that have helped me — and my clients — reprogram what's possible.

This one goes deep, but it’s the kind of deep that can change everything.

 Mentioned in this episode:

  • Dr Joe Dispenza: “The most powerful strategy to reprogram your mind”
  • “What you say to yourself, about yourself, when you are by yourself — that matters most.”
  • Fixed vs Growth Identity
  • The brain’s neural pathways (and what sheep have to do with it)

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👉 Also: The Entrepreneurial Bookkeeper — grow your business without sacrificing your health: sharonfrancisco.com/program

Connect with me on LinkedIn, Facebook.

Have a question for the podcast? Email hello@sharonfrancisco.com

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