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May 21, 2025 • 16 mins

In this conversation on AI-powered SEO workflows, Andrew Ansley joins The Simple and Smart SEO Show to share how smart marketers are using tools like Claude, ChatGPT, and automation platforms to save time and scale without hiring.

From building SOPs in under an hour to organizing AI projects for sharper output, Andrew reveals how today’s marketers can combine soft skills with machine intelligence to stay competitive—without burning out.

Whether you're a creative entrepreneur, solo founder, or agency owner, this episode is packed with actionable insights to help you systemize your business and let AI do the heavy lifting.

🧠 Key Takeaways:

  • Claude vs. ChatGPT: Why Andrew canceled ChatGPT Pro and switched to Claude—and what you should know before choosing your AI tool.
  • AI-Powered SOPs: How to create effective SEO workflows and train your AI assistant in under 30 minutes.
  • Organized Output = Better Results: Why focusing on one task per project leads to cleaner, more reliable AI performance.
  • Smart Automation Tools: How Andrew uses GoHighLevel and N8N to reclaim 10+ hours of work each week.
  • Solo Scaling Strategy: Why the future of marketing favors technical solopreneurs—and how to hit $10M with minimal overhead.

💬 Memorable Quotes:

“You don’t need to master hard skills—you need to master how to operate the machine.” — Andrew Ansley

“Abstract prompts like ‘write an SEO strategy’ won’t work unless you define what that means.” — Andrew Ansley


✅ Listener Action Items:

  • Start a separate project in your AI tool for each key business function—especially for SEO.
  • Define your own templates and examples to guide your AI outputs more effectively.
  • Test Claude vs. ChatGPT with the same prompt and compare the results—what works best for your workflow?
  • Create or update your keyword research SOP using AI—then outsource or automate it to reclaim your time.

🎧 Listen now for no-fluff advice on using AI to simplify, scale, and sharpen your SEO systems!


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