In this week's episode of the Simple and Smart SEO Show, Crystal Waddell sits down with Shreya LaCock from SEO for Hire to pull back the curtain on SEO careers, personal branding, and the future of hiring in a world powered by AI! 🚀
Together, they explore the different roles inside an SEO agency 🏢, the green flags to look for when hiring SEO help ✅, and why personal branding is no longer optional if you want to thrive.
They also dig into how AI is reshaping SEO jobs — and why adaptability is your ultimate superpower. 💪🏼
Grab your coffee ☕ or tea 🍵 and let's dive in!
Key Takeaways:
- Master your personal brand 🧠: It's the new resume! Be visible, searchable, and active online.
- Understand agency structures 🏢: Know who you're actually working with when you hire an agency.
- Communication is king 👑: Great SEOs don’t just optimize websites—they know how to talk and connect.
- AI won't steal your job (yet!) 🤖: But adapting and learning AI tools will set you apart.
- Side projects = secret weapons 🔥: Showing passion through personal projects makes candidates shine.
Episode Highlights:
💬 "There is nothing more important than mastering your personal brand." — Shreya LaCock
💬 "The way we were doing SEO six months ago is completely different than today—and it’ll change again in two months." — Shreya LaCock
💬 "If you want to build a strong company, it really starts with strong leadership." — Crystal Waddell
Listener Action Items:
🔎 Audit your personal brand online
🤖 experiment with an AI tool for SEO, and
🗣️ strengthen your communication skills to build trust and authority.
Connect With Crystal:
✅ Follow Crystal on LinkedIn: Follow Crystal
✅ If you're an entrepreneur or side hustler, join Crystal’s SEO Squad for weekly support! 🎯 Learn More Here
Connect With Shreya:
Text me your questions or comments!
Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.
Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.
Want to follow up on what you've heard? Search the podcast!
Join the SEO Squad
Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!
AFFILIATE LINKS:
Start your Shopify Store!
Get SurferSEO!
Metricool (to be everywhere online, you NEED a social media scheduler!)
Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!
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