Are you getting ghosted on sales calls and attracting hesitant clients? The culprit might be a seemingly small detail with enormous ripple effects on your business: how you talk about your sales call in your marketing. If your website or social media uses vague, "cutesy" language for booking, you might be unintentionally repelling your ideal clients.
In this episode of The Six Figure Personal Stylist Podcast, I discuss why clarity drives sales in the world of premium service-based businesses and leads to fewer money or time objections on sales calls. I’ll break down how calling your sales calls what they truly are–a sales or discovery call–can transform your bookings, build unshakable trust, and attract clients who are genuinely ready for transformation.
1:40 – Why softening the name of your sales calls repels prospective clients (and isn’t really being done for the client)
5:53 – An expectation you might be accidentally setting up for your sales calls
7:38 – Clarity as emotional safety for clients and a confidence communicator for stylists
12:12 – Simple ways to set clear expectations for sales calls on your booking page and in your marketing
14:28 – Why overgiving free advice on sales calls sabotages your potential client’s experience
16:58 – How to write a description that sets expectations and boundaries for your sales call
19:06 – The deeper workaround sales you should consider for business growth and personal confidence
Mentioned In Why ‘Style Chats’ Are Repelling Your Best Clients
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.