Making and breaking New Year’s resolutions is a long-standing tradition of Western Culture. Starting with a clean slate is appealing because it allows us to erase errors of the past year and instill a sense of hope for the new one. Most New Year’s resolutions revolve around health and fitness, with “Doing more exercise,” “Losing weight,” and “Improving diet” consistently appearing in the top five. However, while 77 percent of people are “very confident” or “somewhat confident” that they’ll see their resolutions through to the following year, only 7 percent achieve it. In fact, there’s a huge 12 percent spike in health club memberships in January, with 50 percent of them being canceled within six months. Evidently, adhering to a long-term health strategy is more complex than it appears.
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