Talking all things media and innovation with Cherian Thomas, Senior Director - Retail Media Network & DOOH at T-Mobile and Co-Founder of Octopus Interactive. ๐ Cherian shares his fascinating journey, touching on: * Unlocking marketing strategies for Uber and Lyft riders through innovative in-ride entertainment. * Navigating cultural challenges from startup to T-Mobile acquisition. * Engaging riders and drivers with interactive, branded content. * Leveraging Digital Out-of-Home (DOOH) advertising for brand success. * Revolutionizing marketing with T Advertising Solutions amidst rising CAC. Don't miss this episode packed with insights and engaging conversations! ๐ง
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
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CrimeLess: Hillbilly Heist
Itโs 1996 in rural North Carolina, and an oddball crew makes history when they pull off Americaโs third largest cash heist. But itโs all downhill from there. Join host Johnny Knoxville as he unspools a wild and woolly tale about a group of regular โol folks who risked it all for a chance at a better life. CrimeLess: Hillbilly Heist answers the question: what would you do with 17.3 million dollars? The answer includes diamond rings, mansions, velvet Elvis paintings, plus a run for the border, murder-for-hire-plots, and FBI busts.