Liahna Cole, owner of Vitality Vibe Wellness, shares her journey as a massage therapist and hypnotherapist. She discusses the importance of proper training and certification in massage therapy and the misconceptions people have about the profession. Liahna also talks about the unexpected role massage therapy played in supporting mental health during the pandemic. She shares her experience of scaling her business and the challenges she faced in rebranding and hiring additional therapists. Liahna emphasizes the importance of investing in education, getting a coach, networking, and maintaining integrity in running a successful small business.
Takeaways
Proper training and certification are essential for massage therapists to provide quality service and ensure client safety.
Massage therapy can have a significant impact on mental health and provide much-needed stress relief.
Scaling a business requires investing in education, getting a coach, and building a network of referral partners.
Maintaining integrity and open communication with clients is crucial for building trust and long-term relationships.
Hypnotherapy can be a powerful tool for addressing emotional issues and reprogramming the subconscious mind.
Sound Bites
"Massage therapy is kind of brought to the forefront because we were working on your body, but we're also working on your mind and your spirit as well."
"How are you going to scale when you're the brand?"
Chapters
00:00 Introduction and Background of Liahna Cole
06:23 The Role of Massage Therapy in Supporting Mental Health
13:49 Investing in Education and Getting a Coach for Business Success
25:11 Building Systems and Offloading Tasks for Business Growth
33:16 The Importance of Integrity in Running a Successful Business
37:27 Summary and Contact Information
https://vitalityvibewellness.com/
https://thesocialcollectives.com/
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