October 17, 2025 • 11 mins
✈️ Opening Notes
Helen kicks off this episode laughing at herself because she’s deep in batch creation mode!
Yes, this episode was recorded on the same day as last week’s, and she didn’t even change her shirt (she’s airport-ready, okay?). But as she explains, the reason she shares that is to teach transparency: your audience never has to know when or how you batch create, but learning how to do it efficiently is a game changer for content creators.
💛 Unsponsored By: Skinnytaste – High Protein Cookbook
Helen gives a heartfelt shout-out to her friend and inspiration Gina Homolka, the creator behind Skinnytaste.
Gina started as a blogger while working a full-time job, built a massive community, and now continues to evolve with each cookbook release - her latest being The Skinnytaste High Protein Cookbook.
Helen shares a sweet story about receiving an unexpected PR package from Gina (complete with a scale and water bottle), and how she once spotted Gina on a magazine cover at the grocery store!
Takeaway: Support other creators who uplift others in their space. Gina’s success is built on generosity, authenticity, and adaptability which are traits every creator can learn from.
🎬 Main Topic: 7 Tips for Better Lip Sync Videos
- Practice Out Loud 🎤
Don’t just mouth the words. Saying them out loud helps you hear if you’re out of sync — and it makes all the difference. - Write Down the Words ✍️
Especially if you’re a visual learner! Seeing the words helps lock them in your memory faster. - Rehearse in Short Segments ⏱️
Learn your lines in digestible parts — just like practicing piano or learning choreography.
Example: master line 1, then 2, then 1+2, then 3, and so on. It’s a proven technique. - Use Wired Headphones When Needed 🎧
Bluetooth can cause slight delays, wired is your friend. - Slow Down for Slow-Mo Recordings 🐢
When you record in 2x or 3x speed (to later play back in normal speed), slow everything down — blinking, breathing, hand movements — or you’ll look like you’re fast-forwarded.
Helen even demo'd this on camera — so catch this section on YouTube to see the difference! - Use the Timer Function 🕒
Break your recording into sections using the in-app timer. Move locations between lines to make those cuts look intentional and stylish. - Record Out Loud, Not Silently 🎙️
When you film, still say the words out loud! It keeps your rhythm natural and helps with syncing. Don’t go full “silent movie.”
💡 Pro Tip:
If you want to improve your on-camera confidence and timing, lip syncing is a fantastic training tool. It sharpens your sense of rhythm, body awareness, and delivery. These are skills that translate directly into talking videos.
🎯 Creator Challenge:
Try a lip sync this week!
Pick an audio that makes you smile or tells a story and tag @themuthership so Helen can come give you some love.
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Helen (00:00):
Okay. Hello and welcome to the Social Media Strategy. I
am cracking myself up over herebecause I'm in batch creation
mode. So guess what? Thisepisode is recorded on the same
day as last week's episode, onlyI have a new topic for you
because I'm being superefficient.
I'm also like I also like to becompletely transparent when I do
(00:22):
these things because I want youto see that I wouldn't have even
had to say anything about that.I could have just said, hi,
welcome to the social mediastrategy and today we're gonna
talk about blah blah blah. Andno one would even think that
this was recorded on the sameday as last week. So I'm making
a point of saying it becausethis is a learning experience
and I am here to teach andimpart some knowledge about the
things that I've learned onsocial media and in production.
(00:45):
And so I'm sharing with you nowthat if you didn't know this, if
I didn't tell you this, youwould go, oh, here she is and
it's another Friday and she'stalking to us about social
media.
Okay? So batch create. I didn'teven change my shirt. Did you
notice? Probably not.
I am dressed for the airport.The end. I'm not changing. Every
single tutorial I record todaywill be in the same shirt. Very
(01:07):
likely.
Maybe I'll throw something onafter if I do too many. Okay.
Here's what my unsponsored bypost is for today, my
unsponsored by content because Igot a PR package. I love this
woman. She's an inspiration tome because she started as a
blogger.
Blogger, not vlogger, blogger.Doing her favorite recipes while
she was working a full time jobin, I wanna say advertising, but
(01:30):
I know it was more print typething. So she maybe it was PR or
something. So she had a jobprior. I have interviewed her on
the podcast before.
Gina Hamulka is the most down toearth success story. I adore
her. Can't even say enough abouther. Okay? Gina Humulka is an
inspiration.
(01:51):
She is a successful cookbookauthor, and she just released a
new cookbook. The woman isconstantly reinventing herself.
Not herself, and changing whatshe's doing, but she's riding
with the tide. Like, she seeswhere things are going, and
she's just created a skinnytaste high protein cookbook. And
(02:11):
by the way, I didn't even Iordered the cookbook on Amazon
for my husband for his birthdaybecause he's been cooking a lot,
and he's also on a health kick.
So I said, oh my god. This is agood one. And then next thing I
know, I get a package from Gina.I the cookbook. I get a scale.
I get a water bottle. Blah blahblah. I almost, like, cried when
I got it because so nice of herto think of me. And I know
(02:32):
great. If she knows, I'm gonnaprobably talk about it, but also
it's not me talking about it isnot gonna sell make her a best
selling author.
You know? This cookbook alreadyrose to the top before she sent
anything to me, you know? So Ijust wanna say thank you to
Gina, first of all, and also goand support this woman's
recipes. She is so kind. She'salso supportive of other
(02:56):
cookbook authors and otherpeople in her wellness food
wellness space.
This is what I've noticed. Soshe's not like, oh, me only and
only my. She's I see her postingabout other people's recipes and
things. I mean, she's just thenicest person. The end.
Skinny taste. Love you so much,Gina. One time I was in the
(03:18):
grocery store and she was on,you know those star magazines
that are at the checkout andthey're just like sitting there
in a stack? Usually they'regossip magazines or whatever.
I'm looking at it when I go, ohthis person looks familiar, and
suddenly, and it wasn't in agossip magazine, was like one of
those star, I don't evenremember the magazine, I have
probably I have it in my phone.
But it was that's where it was,where the grocery store has all
(03:40):
the gossip magazines, then thereis this other one star, and then
Gina's on the cover of thething. So I videotape it, and
I'm like, oh my god, I'm lookingat this magazine, I'm thinking
this person looks familiar andit's you Gina. I sent her that
video and she thought it was afunny thing, the funniest thing
ever and she posted it. But itwas funny because I was just
trying to figure out why Irecognized her and sure enough,
it was her. Okey dokey.
(04:01):
Here's what today's today'smessage is and I'm gonna go tear
and ask through this becauselike I said last week, I am
batch creating right now. Idon't even have to tell you that
I'm doing that, but I'm tellingyou because I wanna be
transparent about contentcreation. What we're covering
today are the seven tips fordoing really good lip sync
videos. And I love a good lipsync, but I hate watching a bad
(04:25):
lip sync. It I'm like, thatperson couldn't take the time to
do that over and get that insync?
Like, what the hell? Okay. But Iknow some people think, oh,
whatever, it doesn't matter. AndI know a lot of times when I do
one with Julie and we only haveone shot at it and it's not
perfect, I'll let it slide. Butwhen I tell you, I take my lip
syncing very seriously.
So here's the tips. Number one,practice out loud because if you
(04:47):
are, you're never going to hearif you're out of sync. You have
to say it out loud. The app isnot recording your voice, you
can play the music, and you cansay it out loud. That is the
best way to hear when you're notin sync.
This is like if you had to doone thing of all my seven tips,
do that thing. Okay? Secondthing, I think it helps to write
down the words because I'm avisual learner. So when I write
(05:10):
down the words, I see the wordswhen I'm saying them. That's
just me, I'm a visual person, Ilike to see it in my head and
see it on paper.
It helps me learn it quicker. Sowhen I'm memorizing it, it
really, really helps. Okay? Soif that helps you, let it help
you. The other one is rehearsein short digestible segments.
And when I say digestible, Imean record, practice the first
(05:32):
line, the first line, the firstline, the first line. If you
can, if the video is savable andyou can start at the second
line, then practice the secondthe second line, the second
line, the second line, thenpractice the first line and the
second line, the first line andthe second line, the first line
and the second line. Then take abreak. Go to the third line.
Memorize the third line.
Third line. Third line. Thirdline. Third line. Do one two
(05:56):
three.
So this is a skill I learned inpiano lessons. Believe it or
not, that's how you learn apassage of in classical. You,
like, learn the passage. Youhave to learn it. You can't just
always start from the beginningand think you're gonna get it.
Do it in short segments. It is awin. It's a a great way to learn
a lot of things. Okay? It's agreat way to I mean, if you are
(06:19):
a piano person or learning aninstrument and you're trying to
do something from the beginning,you can't.
You have to learn the beginning,the first the first line. Then
you go to the next line, learnthe line, learn line, learn the
line, then attach those twolines. Okay? Then do the third
line, the third line, the thirdline, and attach one, two, and
three. So it's a building, andit's so it's so freaking helpful
for lip syncing.
It's what that's how I get it.People go, how do you do them so
(06:40):
good? Because I know this skill.Okay. Number four.
If you need to use headphones,it's a good idea to use wired
ones because a lot of times theBluetooth, you'll be delayed.
And I use I don't use anyheadphones for lip syncing, but
if I'm out in public and I'mtrying to do something and it's
like I have to make the volumetoo loud or I can't hear it
(07:00):
because the phone I'm recordingand the phone's too far away
from me if I ask a stranger tofilm me, for for example, then I
kinda let it slide and I knowit's not gonna be perfect. Also,
you're further away from thecamera, it's less obvious if
you're out of sync and by thetiniest bit. So when you're
close, you can really see thedifference. So wired headphones
are better because Bluetoothdoes put you off a little.
Now this is a good one, by theway, in in TikTok or actually in
(07:26):
TikTok and in Instagram. You canput two x speed or three x speed
and record everything in slowmotion, which could be helpful.
But it will look like it's spedup if you don't slow everything
down. Like, have to slow yourblinking, slow your breathing,
slow your head movements. So ifyou're you can't I'm telling
(07:46):
you, take it from me because Ido this a lot.
I have something going, and Iwanna make it look like okay,
when I'm we just did a video, meand Julie last week, I was
talking about it in the studiowhere I wanted to look like I
was in normal speed and then Iwanted her and then I wanted to
duck down and she would be infast speed. So we recorded
everything in slow motion. Ididn't want to look like mine
(08:07):
was gonna be in fast speed. Iwanted hers to look like it was
in fast speed. I want it to looklike normal speed.
So when I recorded my lines, I'mgonna give you an exact example.
I'm gonna do it for you rightnow, performing. Okay? I did
this. Instead of, I know I haveto sleep, but the voices in my
head go.
Okay? I know I have to sleep,but the voices in my head go.
(08:30):
That was my line. And then shewas running around the room. So
hers wanted to look frenetic.
Mine, I wanted to look likenormal. So I recorded it like
this. I didn't go, I know Iwanna sleep, but the voices in
my head go. I didn't I made surethat everything about my aura
was half speed. So, went likethis.
(08:50):
I know I have to sleep, but thevoices in my head. Okay? Move
your hands slower. Move yourhead slower. Everything has to
be slower.
Not just your words. Yay. Do youunderstand? Because if only the
(09:12):
words are slow and the rest ofme is moving like this, when it
goes to regular speed, gonnalook like this. Alright?
I know that's gotta be clearbecause I just gave you the best
demo ever in this freakingpodcast. You better be watching
this on YouTube because it's theonly way to really see what I
did. Okay. You can listen it,and then you can go check on
YouTube later and just speed tothis part of it. Okey dokey.
(09:33):
And lastly is, using the timerin the apps can allow you to
record in segments. So I've donethis before where it's a really
long thing, and instead oftrying to do it all at once,
I'll do it line by line, andI'll move locations to make it
look like I did it purposelymoving around, you know? So you
can cheat by doing it line at atime. Use the timer, stop it
(09:55):
after the first line. Use thetimer, stop it after the second
line.
Okay? So using the timer is ahelpful way where you can, you
can cheat it. It's not gonna begreat if you want it to be all
in the same place because it'sgonna look like you cut, cut,
cut, it's gonna look like youcheated. But maybe make a reason
for it. So cut the first line ishere, the second line you're
over in another place, anotherroom, another location,
(10:16):
whatever.
You know, do with that what youwill, and thank you for
listening today. I'm gonna keepit short. Oh, didn't do number
seven. Wait a minute. I alreadysaid this.
Practice out loud. Oh, I saidpractice out loud at the
beginning. That meant practiceout loud because you'll be able
to hear. And then the last thingwas record it out loud because
when the sound is playing Ialmost forgot that. So practice
(10:39):
out loud, of course, becauseyou'll hear it.
But also when you're recording,don't decide now you're just
gonna be silent and do like asilent movie. Record it out loud
also. Okay. I covered thatbefore. Alright.
That's it. Take a leap. Try alip sync. Find something fun
and, you know, try somethingunusual. I don't know.
Step outside the box this week.Boom. If you don't lip sync,
maybe this is your sign. Do alip sync. Tag me.
(11:02):
I'll come and give you somelove. Alright. Have a great
week, everyone, and I will seeyou next week. I'll be back in
real life IRL. Have a good one.
Okay. Hello and welcome to the Social Media Strategy. I
am cracking myself up over herebecause I'm in batch creation
mode. So guess what? Thisepisode is recorded on the same
day as last week's episode, onlyI have a new topic for you
because I'm being superefficient.
I'm also like I also like to becompletely transparent when I do
(00:22):
these things because I want youto see that I wouldn't have even
had to say anything about that.I could have just said, hi,
welcome to the social mediastrategy and today we're gonna
talk about blah blah blah. Andno one would even think that
this was recorded on the sameday as last week. So I'm making
a point of saying it becausethis is a learning experience
and I am here to teach andimpart some knowledge about the
things that I've learned onsocial media and in production.
(00:45):
And so I'm sharing with you nowthat if you didn't know this, if
I didn't tell you this, youwould go, oh, here she is and
it's another Friday and she'stalking to us about social
media.
Okay? So batch create. I didn'teven change my shirt. Did you
notice? Probably not.
I am dressed for the airport.The end. I'm not changing. Every
single tutorial I record todaywill be in the same shirt. Very
(01:07):
likely.
Maybe I'll throw something onafter if I do too many. Okay.
Here's what my unsponsored bypost is for today, my
unsponsored by content because Igot a PR package. I love this
woman. She's an inspiration tome because she started as a
blogger.
Blogger, not vlogger, blogger.Doing her favorite recipes while
she was working a full time jobin, I wanna say advertising, but
(01:30):
I know it was more print typething. So she maybe it was PR or
something. So she had a jobprior. I have interviewed her on
the podcast before.
Gina Hamulka is the most down toearth success story. I adore
her. Can't even say enough abouther. Okay? Gina Humulka is an
inspiration.
(01:51):
She is a successful cookbookauthor, and she just released a
new cookbook. The woman isconstantly reinventing herself.
Not herself, and changing whatshe's doing, but she's riding
with the tide. Like, she seeswhere things are going, and
she's just created a skinnytaste high protein cookbook. And
(02:11):
by the way, I didn't even Iordered the cookbook on Amazon
for my husband for his birthdaybecause he's been cooking a lot,
and he's also on a health kick.
So I said, oh my god. This is agood one. And then next thing I
know, I get a package from Gina.I the cookbook. I get a scale.
I get a water bottle. Blah blahblah. I almost, like, cried when
I got it because so nice of herto think of me. And I know
(02:32):
great. If she knows, I'm gonnaprobably talk about it, but also
it's not me talking about it isnot gonna sell make her a best
selling author.
You know? This cookbook alreadyrose to the top before she sent
anything to me, you know? So Ijust wanna say thank you to
Gina, first of all, and also goand support this woman's
recipes. She is so kind. She'salso supportive of other
(02:56):
cookbook authors and otherpeople in her wellness food
wellness space.
This is what I've noticed. Soshe's not like, oh, me only and
only my. She's I see her postingabout other people's recipes and
things. I mean, she's just thenicest person. The end.
Skinny taste. Love you so much,Gina. One time I was in the
(03:18):
grocery store and she was on,you know those star magazines
that are at the checkout andthey're just like sitting there
in a stack? Usually they'regossip magazines or whatever.
I'm looking at it when I go, ohthis person looks familiar, and
suddenly, and it wasn't in agossip magazine, was like one of
those star, I don't evenremember the magazine, I have
probably I have it in my phone.
But it was that's where it was,where the grocery store has all
(03:40):
the gossip magazines, then thereis this other one star, and then
Gina's on the cover of thething. So I videotape it, and
I'm like, oh my god, I'm lookingat this magazine, I'm thinking
this person looks familiar andit's you Gina. I sent her that
video and she thought it was afunny thing, the funniest thing
ever and she posted it. But itwas funny because I was just
trying to figure out why Irecognized her and sure enough,
it was her. Okey dokey.
(04:01):
Here's what today's today'smessage is and I'm gonna go tear
and ask through this becauselike I said last week, I am
batch creating right now. Idon't even have to tell you that
I'm doing that, but I'm tellingyou because I wanna be
transparent about contentcreation. What we're covering
today are the seven tips fordoing really good lip sync
videos. And I love a good lipsync, but I hate watching a bad
(04:25):
lip sync. It I'm like, thatperson couldn't take the time to
do that over and get that insync?
Like, what the hell? Okay. But Iknow some people think, oh,
whatever, it doesn't matter. AndI know a lot of times when I do
one with Julie and we only haveone shot at it and it's not
perfect, I'll let it slide. Butwhen I tell you, I take my lip
syncing very seriously.
So here's the tips. Number one,practice out loud because if you
(04:47):
are, you're never going to hearif you're out of sync. You have
to say it out loud. The app isnot recording your voice, you
can play the music, and you cansay it out loud. That is the
best way to hear when you're notin sync.
This is like if you had to doone thing of all my seven tips,
do that thing. Okay? Secondthing, I think it helps to write
down the words because I'm avisual learner. So when I write
(05:10):
down the words, I see the wordswhen I'm saying them. That's
just me, I'm a visual person, Ilike to see it in my head and
see it on paper.
It helps me learn it quicker. Sowhen I'm memorizing it, it
really, really helps. Okay? Soif that helps you, let it help
you. The other one is rehearsein short digestible segments.
And when I say digestible, Imean record, practice the first
(05:32):
line, the first line, the firstline, the first line. If you
can, if the video is savable andyou can start at the second
line, then practice the secondthe second line, the second
line, the second line, thenpractice the first line and the
second line, the first line andthe second line, the first line
and the second line. Then take abreak. Go to the third line.
Memorize the third line.
Third line. Third line. Thirdline. Third line. Do one two
(05:56):
three.
So this is a skill I learned inpiano lessons. Believe it or
not, that's how you learn apassage of in classical. You,
like, learn the passage. Youhave to learn it. You can't just
always start from the beginningand think you're gonna get it.
Do it in short segments. It is awin. It's a a great way to learn
a lot of things. Okay? It's agreat way to I mean, if you are
(06:19):
a piano person or learning aninstrument and you're trying to
do something from the beginning,you can't.
You have to learn the beginning,the first the first line. Then
you go to the next line, learnthe line, learn line, learn the
line, then attach those twolines. Okay? Then do the third
line, the third line, the thirdline, and attach one, two, and
three. So it's a building, andit's so it's so freaking helpful
for lip syncing.
It's what that's how I get it.People go, how do you do them so
(06:40):
good? Because I know this skill.Okay. Number four.
If you need to use headphones,it's a good idea to use wired
ones because a lot of times theBluetooth, you'll be delayed.
And I use I don't use anyheadphones for lip syncing, but
if I'm out in public and I'mtrying to do something and it's
like I have to make the volumetoo loud or I can't hear it
(07:00):
because the phone I'm recordingand the phone's too far away
from me if I ask a stranger tofilm me, for for example, then I
kinda let it slide and I knowit's not gonna be perfect. Also,
you're further away from thecamera, it's less obvious if
you're out of sync and by thetiniest bit. So when you're
close, you can really see thedifference. So wired headphones
are better because Bluetoothdoes put you off a little.
Now this is a good one, by theway, in in TikTok or actually in
(07:26):
TikTok and in Instagram. You canput two x speed or three x speed
and record everything in slowmotion, which could be helpful.
But it will look like it's spedup if you don't slow everything
down. Like, have to slow yourblinking, slow your breathing,
slow your head movements. So ifyou're you can't I'm telling
(07:46):
you, take it from me because Ido this a lot.
I have something going, and Iwanna make it look like okay,
when I'm we just did a video, meand Julie last week, I was
talking about it in the studiowhere I wanted to look like I
was in normal speed and then Iwanted her and then I wanted to
duck down and she would be infast speed. So we recorded
everything in slow motion. Ididn't want to look like mine
(08:07):
was gonna be in fast speed. Iwanted hers to look like it was
in fast speed. I want it to looklike normal speed.
So when I recorded my lines, I'mgonna give you an exact example.
I'm gonna do it for you rightnow, performing. Okay? I did
this. Instead of, I know I haveto sleep, but the voices in my
head go.
Okay? I know I have to sleep,but the voices in my head go.
(08:30):
That was my line. And then shewas running around the room. So
hers wanted to look frenetic.
Mine, I wanted to look likenormal. So I recorded it like
this. I didn't go, I know Iwanna sleep, but the voices in
my head go. I didn't I made surethat everything about my aura
was half speed. So, went likethis.
(08:50):
I know I have to sleep, but thevoices in my head. Okay? Move
your hands slower. Move yourhead slower. Everything has to
be slower.
Not just your words. Yay. Do youunderstand? Because if only the
(09:12):
words are slow and the rest ofme is moving like this, when it
goes to regular speed, gonnalook like this. Alright?
I know that's gotta be clearbecause I just gave you the best
demo ever in this freakingpodcast. You better be watching
this on YouTube because it's theonly way to really see what I
did. Okay. You can listen it,and then you can go check on
YouTube later and just speed tothis part of it. Okey dokey.
(09:33):
And lastly is, using the timerin the apps can allow you to
record in segments. So I've donethis before where it's a really
long thing, and instead oftrying to do it all at once,
I'll do it line by line, andI'll move locations to make it
look like I did it purposelymoving around, you know? So you
can cheat by doing it line at atime. Use the timer, stop it
(09:55):
after the first line. Use thetimer, stop it after the second
line.
Okay? So using the timer is ahelpful way where you can, you
can cheat it. It's not gonna begreat if you want it to be all
in the same place because it'sgonna look like you cut, cut,
cut, it's gonna look like youcheated. But maybe make a reason
for it. So cut the first line ishere, the second line you're
over in another place, anotherroom, another location,
(10:16):
whatever.
You know, do with that what youwill, and thank you for
listening today. I'm gonna keepit short. Oh, didn't do number
seven. Wait a minute. I alreadysaid this.
Practice out loud. Oh, I saidpractice out loud at the
beginning. That meant practiceout loud because you'll be able
to hear. And then the last thingwas record it out loud because
when the sound is playing Ialmost forgot that. So practice
(10:39):
out loud, of course, becauseyou'll hear it.
But also when you're recording,don't decide now you're just
gonna be silent and do like asilent movie. Record it out loud
also. Okay. I covered thatbefore. Alright.
That's it. Take a leap. Try alip sync. Find something fun
and, you know, try somethingunusual. I don't know.
Step outside the box this week.Boom. If you don't lip sync,
maybe this is your sign. Do alip sync. Tag me.
(11:02):
I'll come and give you somelove. Alright. Have a great
week, everyone, and I will seeyou next week. I'll be back in
real life IRL. Have a good one.
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The official podcast of comedian Joe Rogan.
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If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.