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August 28, 2025 44 mins
Dr. Jennifer Doobrow knows leadership isn’t just a fancy title—it’s a lifelong grind of learning, serving, and owning your actions.

From running the playground in elementary school to shaping the future of dentistry in Alabama as president of the Alabama Dental Association, she’s dedicated herself to mentoring, facing challenges head-on, and keeping her ego in check.

She breaks down why transparency is the ultimate trust-builder in organized dentistry and why analytics, referrals, and ongoing education are the real game-changers for a practice.

For Dr. Doobrow, great leaders show up for their community, stay just uncomfortable enough to keep leveling up, and lead by example, because if you want your team to change, it starts with you.

GUEST

Jennifer Hirsch Doobrow, DMD
Owner and CEO of Periodontal and Implant Associates and President of Alabama Dental Association

Dr. Jennifer Hirsch Doobrow, a Board-Certified Periodontist, is the Owner and CEO of Periodontal and Implant Associates, Inc. located in Cullman, AL. She earned her DMD at the Medical University of South Carolina in 2007 and received her certification in Periodontics from the University of Alabama at Birmingham (UAB) in 2010. She serves as the President for the Alabama Dental Association (ALDA), Immediate Past-President for the Southern Academy of Periodontology (SAP) , Board of Trustee, American Academy of Periodontology, faculty member for the Pikos Institute.

Learn more about Alabama periodontist Dr. Jennifer Doobrow

Follow Dr. Doobrow’s practice on Instagram @cullmanperio

The Special Lists, presented by Referral Lab, is the podcast for dentists and dental specialists.
Running a dental practice isn’t easy, and if you’re in private practice, it can sometimes feel like you’re on an island. That’s why finding your people—those who’ve been in your shoes and can share real, lived experience—changes the game.

Referral Lab was built specifically for dental specialists, helping you track, manage, and convert every referral. It’s about improving case acceptance, boosting team performance, and strengthening relationships with referring providers so your whole practice runs smarter.

This spirit of connection fuels The Special Lists podcast. Hosted by the team behind Referral Lab, we bring you wisdom from practice owners and dental professionals, sharing the wins, mistakes, and lessons that shape how they run their businesses today.

Got a question for us? Send us a message at speciallists.com 

Transform your referral workflow with Referral Lab, the purpose-built platform for dental specialists to track, manage and convert every referral. Request a demo at referrallab.io 

Cameron Full
Co-Founder of Referral Lab

Cameron Full, co-founder of Referral Lab, is a strategic problem-solver with expertise in business management and digital solutions. He combines leadership, creativity, and technology to drive success across various industries.

Connect with Cameron on LinkedIn

Michael Seda, DMD, MS
Periodontist and Co-Developer of Referral Lab

Dr. Michael Seda is a laser-trained periodontist serving Marin County and San Francisco. As part of an elite group offering FDA-cleared laser gum treatment, he focuses on patient-centered care, advanced technology, and personalized treatment plans.

More about San Rafael periodontist Dr. Michael Seda

Follow Dr. Seda on Instagram @sedaperio

Jason Souyias, DDS
Periodontist and Co-Founder of Referral Lab

Dr. Jason Souyias is a periodontist, educator, and co-founder of Referral Lab software. He teaches dentists and hygienists, including as a Pikos Institute faculty member. In his Port Huron private practice, he's known for excellent patient communication and experience. He's passionate about his work and dedicated to helping other dentists.

More about Port Huron, Michigan periodontist Dr. Jason Souyias

Co-hosts: Cameron Full, Jason Souyias, DDS & Michael Seda, DDS
Producer: Eva Sheie @ The Axis
Assistant Producers: Mary Ellen Clarkson & Hannah Burkhart
Engineering: Cameron Laird
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