The Starfish Storytellers

The Starfish Storytellers

Welcome to The Starfish Storytellers, the podcast that makes a difference, one story at a time, by bringing storytelling to life.

Episodes

May 8, 2025 39 mins

Storytelling is at the heart of every great brand, and one of the most potent storytelling frameworks is the Hero’s Journey. From ancient myths to blockbuster films, this timeless structure captivates audiences and takes them on an emotional journey. When applied to branding, the Hero’s Journey turns customers into protagonists, brands into trusted guides, and products into transformative solutions.

In this episode, we hear from Do...

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History isn’t just a record of the past - it’s a lens through which we understand power, deception, and the patterns that continue to shape our world today. Nowhere is this more evident than in the stories of organized crime and financial fraud, where the shadows of history reveal the schemes, betrayals, and high-stakes games that still play out in modern finance.

In this episode, we welcomed Stefano Siggia, Anti-Money Laundering C...

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Broadcast journalism is more than just reporting the news. It’s storytelling in motion, bringing the news to life in an immediate and immersive way. Through powerful narratives, journalists connect audiences to real stories, real people, and real moments, delivering truth with impact, clarity, and urgency.

In this episode, we welcomed Nerissa Lamison, an evening news anchor for ABC7 News in Tampa, Florida, and a member of the facult...

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For attorneys, storytelling is more than just a skill—it’s a critical tool for representing their clients effectively. Whether it’s painting a vivid picture in an opening statement, weaving evidence into a compelling narrative, or delivering a memorable closing argument, the art of storytelling has the power to humanize clients and bring justice to life.

In this episode, we welcome Ariel Clemmer, Executive Director of 603 Legal Aid,...

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We’re back, and it’s 2025 - can you believe it?

In our first episode of the year (and of the new season!), our core group of Liana Henry, Phillip Henry, Jacob Measmer, and Alicia Fiore looked back over our second-year business stories of what we learned and what our predictions for the new year would be.

We shared some of our growing pains, talked about hot trends in content development, project management, and marketing, and remin...

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Why are young entrepreneur stories so inspiring and what do we love about them? Besides being nothing short of amazing, they remind us that age is but a number when it comes to innovation and success. Our guest, Nico Hessel - founder of Upwork Outbound - shared his remarkable journey of how he turned his vision into a successful venture at age 21.

During this episode, Nico shares his passion for entrepreneurship, the roadblocks he ...

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Videos bring storytelling into your marketing and connect with your customers in a powerful way. Videos immerse the audience in your content and make them feel like a part of the journey.

In this episode, we welcomed Mike Connell, President and Owner of KC Visuals Unlimited, a video production and video marketing company that’s been telling stories through video since 1988. Mike is also the author of “The Book on Powerful Video Ma...

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In this episode, we welcomed Julie Lewis, Senior Pantry Manager at People Helping People, Inc. in Burlington, Massachusetts.

Julie shares the realities of local hunger and food insecurity, how to change the assumptions that food pantries are only utilized by the poor, how usage has changed over the last four years, and how the stories about the real people who benefit from and volunteer for the pantry elicit impactful contribution...

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Meghan Iris Armstrong is a filmmaker, writer, and artist who breathes life into people's stories through the documentaries she directs and produces. She creates unforgettable experiences with these educational, inspirational, and entertaining film projects for her clients.

In this episode, Meghan shares with us how she got into filmmaking, the types of stories she’s told through the films that she produced, and how adding Guided A...

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Elaine Brammer, a seasoned business, marketing, and brand perception storyteller, has crafted inspirational stories for companies such as Microsoft and Schneider Electric (among others). She has also authored the book, “Unforgettable: New Rules for Business Storytelling” where she does a fantastic job of sharing her unique storytelling approach that helped her create award-winning content for Fortune 100 companies.

In this episode ...

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Deb Goeschel, a communications expert and brand storyteller, has helped many small to medium-sized businesses find their voice through the concise, clear, messaging she’s created for them.

In this episode of The Starfish Storytellers, Deb shares what has been a main challenge for her clients when it comes to conveying their brand story and how she helps them flesh out their BIG WHY. She also walks us through her process for defini...

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In honor of Pride Month 2024, we were honored to hear our friend Danielle Smith’s Coming AWARE story. This UMM Research Administrator shared her journey of when she came out, how the DEI department at the university is making a difference with their inclusive programming, and how best to connect with your queer colleagues, friends, and neighbors.

We also share some resources for anyone who may need help. You can check them out her...

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In our next episode of The Starfish Storytellers, we welcome Linda Frederick, an Exercise Physiologist with over 30 years of experience and a Reiki Master Healer.

We dug into healing stories and how to use mindfulness to transform your life into wellness. Using “bedtime” stories and supportive women’s stories, Linda shares some tools, tactics, modalities, and easy ideas to help our listeners achieve calming moments so they can rec...

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Our next guest on The Starfish Storytellers is my friend Tom Libby. Tom has been a Sales VP and Business Development Executive for over 20 years with a passion for helping companies with sales management and training across many industries. He believes that sales is about solving a problem first.

In this episode, Tom shares networking success stories, how to navigate partnerships, and the importance of bringing value to every prof...

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“Laugh and the world laughs with you”. Or “Laughter is the best medicine”. These two sayings tout the power of humor.

There is something to be said about capturing your audience’s attention by infusing stories with humor. If it makes sense, incorporating a theme or light tone is one of the quickest ways to strike a connection with your audience.

In this episode, we welcomed our friend, Scott MacNeil, a Stand-Up Comedian and self-pro...

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Social impact storytelling and donor stories help organizations that are seeking to inspire donors while standing out to touch hearts and evoke empathy. Fundraising storytelling especially fosters connections and drives impactful contributions.

In this episode, we welcomed Mary Lyman, Director of Community Relations, and Julie Bloise, Communications and Marketing Director, from the Greater Lawrence Family Health Center in Lawrence,...

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This fast-paced episode is about the many nuances of sports storytelling, through the lens of a Correspondent for the talented Boston Bruins NHL hockey team.

Our friend, Shawn Hutcheon, a correspondent of the Boston Bruins Media Program for The Fourth Period Magazine, a sports radio commentator, a member of the Professional Hockey Writer’s Association, and a hockey player rep and skills coach, takes us through a day-in-the-life of ...

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Having a place to share your stories, especially where you can get feedback, makes you a proficient storyteller.  This can happen at live events, online in communities, or with story coaches. 

In this episode, writer, storyteller, and toastmaster Peter Ash stops by to tell us all about the story communities and events he’s been a part of  - such as NEST, Story Space, and Sharing the Fire - and why it’s important to jo...

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Storytelling in content marketing transforms marketing collateral into effective brand tools. It allows businesses to engage emotionally with their target audience by creating a more memorable customer experience. 

In this episode, we welcomed Becki Harrington-Davis, Brand Storyteller, Executive Ghostwriter,  and Corporate Comms Professional, who outlines for us the ways that content marketing boosts all types of campaigns...

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Journalists and public relations professionals take us on a journey when they tell a story. To be a good storyteller across the media, you have to be able to get close and convey that. In doing so, you’ll connect with the reader in a memorable way. 

In this episode, we welcomed our friend Tom Zuppa,  PR Practitioner from John Guilfoil Public Relations and former Managing Editor for The Sun of Lowell.  After an attenti...

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