Do social ads even work—or are you just paying bots to click "like"? In this episode, we break down our own experience with YouTube and Facebook ads, what Prof G had to say about it, and why most founders might be wasting their money. If you're bootstrapping and debating digital ads, listen before you spend a dime.
PODCAST LINKS
Website:
https://www.startupdifferent.com
YouTube Channel:
https://www.youtube.com/@StartupDifferent
Apple Podcasts:
https://podcasts.apple.com/us/podcast/the-startup-different-podcast/id1707691707
Amazon Music:
https://music.amazon.com/podcasts/8db9bd4d-b64a-42f6-a3b5-3ad8c8578e96/the-startup-different-podcast
Castbox:
https://castbox.fm/ch/5595828
iHeartRadio:
https://www.iheart.com/podcast/269-the-startup-different-podc-123590551/
Overcast:
https://overcast.fm/itunes1707691707
Pocket Casts:
https://pca.st/249a4hrn
SOCIAL
LinkedIn:
https://www.linkedin.com/company/startup-different
Instagram:
https://www.instagram.com/startupdifferent/
YouTube Channel:
https://www.youtube.com/@StartupDifferent
Chapters
00:00 – Intro: Ads vs Organic
02:30 – What Happened With Our YouTube Ads
06:00 – Facebook Ads: Cost and Conversion
09:10 – Prof G's Take: Do Social Ads Work?
12:40 – How to Know If Ads Are Working
15:30 – The Role of Trolls and Bots
18:10 – Should Founders Use Paid Social Early?
21:00 – Final Verdict: What We Learned About Ads
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Dateline NBC
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