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July 15, 2025 25 mins

Do social ads even work—or are you just paying bots to click "like"? In this episode, we break down our own experience with YouTube and Facebook ads, what Prof G had to say about it, and why most founders might be wasting their money. If you're bootstrapping and debating digital ads, listen before you spend a dime.

PODCAST LINKS


Website:

https://www.startupdifferent.com


YouTube Channel:

https://www.youtube.com/@StartupDifferent


Apple Podcasts:

https://podcasts.apple.com/us/podcast/the-startup-different-podcast/id1707691707


Amazon Music:

https://music.amazon.com/podcasts/8db9bd4d-b64a-42f6-a3b5-3ad8c8578e96/the-startup-different-podcast


Castbox:

https://castbox.fm/ch/5595828


iHeartRadio:

https://www.iheart.com/podcast/269-the-startup-different-podc-123590551/


Overcast:

https://overcast.fm/itunes1707691707


Pocket Casts:

https://pca.st/249a4hrn


SOCIAL


LinkedIn:

https://www.linkedin.com/company/startup-different


Instagram:

https://www.instagram.com/startupdifferent/


YouTube Channel:

https://www.youtube.com/@StartupDifferent


Chapters


00:00 – Intro: Ads vs Organic

02:30 – What Happened With Our YouTube Ads

06:00 – Facebook Ads: Cost and Conversion

09:10 – Prof G's Take: Do Social Ads Work?

12:40 – How to Know If Ads Are Working

15:30 – The Role of Trolls and Bots

18:10 – Should Founders Use Paid Social Early?

21:00 – Final Verdict: What We Learned About Ads


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