On this episode, host Lucas Farrell sits down with Latoya Thompson, the force behind Bougie Bites—the plant-based, fast-casual spot turning non-vegans into regulars with smashburgers, fries, and big hospitality.
Latoya opens up about the real journey: from personal styling and home-care entrepreneurship to a food truck, a ghost kitchen, and now a brick-and-mortar in Overland. We dig into radical transparency (yes, she posts payroll), why guest experience beats hype, and how to “stand on business” while building a brand with purpose.
We also talk:
- How she built Bougie Bites to win over non-vegans (and why that’s the point)
- Pivoting hours, staffing, and SOPs based on real-time feedback
- Pricing, margins, and the truth about running a restaurant in 2025
- Inspiration from Miami, plus content that actually starts conversations
- Why she’s not chasing location #2—and what she is dreaming up for the truck
- Advice for young women: have the receipts, then stand on it
If you’re into food, brand-building, or honest entrepreneurship, this one’s for you.
Learn more about Bougie Bites: 👉 bougiebitesstl.com
Recorded at Bucket List Podcast Studio in St. Louis, MO.
The STL Bucket List Show is driven by Bommarito Automotive Group.
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