November 17, 2025 • 16 mins
What makes a story unforgettable isn’t a mountain of facts—it’s the feeling those facts ride in on. We break down Kamala Harris’s Diary of a CEO conversation as a living case study for how to craft narrative that people actually remember and repeat. This isn’t political punditry; it’s a toolkit for founders, creators, and leaders who want their message to stick in a noisy world.
We start by tracing how an origin story anchors everything else. Harris ties present-day choices to a childhood steeped in civil rights and community service, giving listeners a durable frame for understanding her values. From there, we examine the role of vulnerability: imposter syndrome, shock on election night, and the unpolished moments that make expertise feel human and believable. You’ll hear how those honest beats aren’t weakness—they’re bridges that carry trust across the gap between speaker and audience.
Then we map the mechanics of narrative tension and stakes. Instead of a flat timeline, Harris moves between hope and fear, control and uncertainty, professionalism and private doubt. That push and pull generates attention and gives outcomes weight. We translate those moves into practical prompts you can use right away: define what’s at risk, name the cost of inaction, and show the before-and-after your audience can feel. Finally, we explore why owning a clear voice—plain language, specific beliefs, and quotable lines—beats trying to please everyone. Clarity drives recall, and recall drives action.
If you’ve been leaning on data alone, this conversation will recalibrate your approach. You’ll walk away knowing how to pair emotion with evidence, connect micro experiences to macro beliefs, and use contrast to hold attention. Subscribe, share this with a friend who’s polishing their founder story, and leave a quick review to tell us which tactic you’re trying first.
Link to Original Diary of A CEO Episode on YouTube: https://youtu.be/D3lhrrXb4WI?si=oj2vDmCw45GOjz0r
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
SPEAKER_00 (00:00):
What could you possibly learn about
(00:01):
storytelling from somebody'sfailed attempt at gaining the
White House?
That's what we're going to talkabout today, and we're going to
learn some things that will helpyou get your story remembered
from Kamala Harris's appearanceon the Diary of CEO podcast a
couple weeks ago.
(00:39):
Today we're diving into KamalaHarris's appearance on Diary of
CEO.
I watched it and about halfwaythrough it, I was like, there's
so much I can share about whatshe's doing here.
There's so much of thestorytelling that she's doing,
and she's doing it so well thatI could not not do a podcast
about it.
(00:59):
So we're gonna jump right intoit.
I think that there are severalum key moments in this podcast,
and I want to share them withyou, but there's none more
important to me than this firstone.
And the reason I say that isbecause this is something I talk
about all the time, and it andit highlights the importance of
emotional content versus logicand factual-based content.
(01:23):
They really break down a veryimportant point here that when
you use emotion, when you tell astory with emotion, when you
capture that emotion, you'regoing to connect.
Because it's those stories,those emotional stories, those
stories that have feeling, thosestories that have heart, they're
the ones that people remember.
(01:43):
And if you're running foroffice, you need something that
people remember.
SPEAKER_01 (01:47):
Strengthens that approach is the rapid amount of
dis and disinformation that isspreading.
It's so much, and it justspreads like wildfire.
And trying to stay in front ofthat with fact, much less, to
your point, practical messagingand logic.
It is a real challenge.
SPEAKER_03 (02:05):
Aaron Powell It's funny, because I I sit here a
lot with neuroscientists andpsychologists who tell me about
how the brain works, and they ata simple level, they talk about
these two parts of the brain,which is like the rational
prefrontal cortex, and then theemotional center, like the
limbic system, the amygdala.
And they always tell me that themost memorable, um the part of
the brain that holds memoriesthe easiest and the best and
(02:26):
that garners the most attentionis the emotional center of the
brain, the amygdala.
SPEAKER_01 (02:29):
So if I say that these people, these brown people
are coming over and they'rerapists and murderers, it's much
it's much more emotionallycaptivating than you telling me
about like Statistics on howAmerica recovered faster than
any so-called wealthy countryeconomically from the pandemic.
SPEAKER_00 (02:48):
In all honesty, if you look at Donald Trump's
campaign, he campaigned onmemorable things, on emotional
things.
And that's probably why he won.
Because people remember thatemotion.
Storytelling in emotion is soimportant.
You have to have emotion in yourstorytelling.
(03:09):
You have to have that so peopleremember you.
And I think that is one of thebiggest things that Donald
Trump's campaign did.
He had storytelling that madepeople feel something.
And when they felt thatsomething, they were more likely
to vote for him.
Because he was just using theemotions, and they might not
have even been real.
It doesn't have to be factual.
(03:29):
Emotions still land strongerthan a logical argument.
So I think that's a reallyimportant lesson, and I wanted
to highlight it because it isone of the lessons that I often
find myself sharing with clientsbecause it's so important.
You gotta have that emotion inthere.
The next clip is all about howshe grounds her story.
And I want to jump right inbecause when she grounds her
(03:52):
story, when she goes into this,she then builds upon this in the
rest of the episode.
So we understand where she comesfrom because she grounded her
story in her origin story.
So we're gonna jump into thatclip right now.
SPEAKER_03 (04:07):
If we start at the beginning, what is the context
that shapes someone to becomesuch an anomaly in their
professional career?
SPEAKER_01 (04:14):
My parents and the community that raised me.
My mother arrived from India inthe United States at the age of
19 by herself.
My mother naturally, at thatyoung age, became aligned with
the civil rights movement in inum Berkeley and Oakland,
California.
Met my father, who had been anational scholar in Jamaica.
(04:39):
They fell in love, and here Iam.
My sister and I were born, andwe were born in an environment
where everyone was fighting forjustice and for freedom and for
equality.
Every message we got was you areimportant and you have a duty to
figure out how you're going toparticipate.
SPEAKER_00 (05:00):
When you look at what she did here, she in the
first few minutes grounded herstory in her origin, in where
she came from.
And that provides framework forus to understand where she's
coming from throughout thisentire two-hour podcast.
Because when she says somethingabout service, when she says
something about serving people,helping people, you immediately
(05:23):
go back to her origin.
She was born during the civilrights movement.
Her family said, you know,you've got to be giving back.
How do you make it easier?
She saw people that were treatedunfairly.
It all goes back to that momentand it gives us a much clearer
understanding of who Kamala is.
So that is an important thing,and we can do this with our own
(05:44):
story.
She also in this uses the microelement to explain the macro
belief.
She understood what equalitymeant her entire life.
She was often fighting for thosethat were underrepresented.
These things are core parts ofhow she shows up.
These small things in her lifethat she understood how people
(06:05):
could be treated differently hasa major impact in what she's
doing as the vice president.
What does it mean for you?
Hey, we all have values, we allhave different things, we all
come from something andsomething that we believe in.
Connect the dots for youraudience.
Show them why you believesomething and where it comes
from, because that's going tomake it more relatable.
(06:26):
We all have values in ourbusiness, we all have certain
upbringings, we all and we takethose, and they're many times
present in our day-to-daybusiness.
Explain them.
Highlight them so people getyou.
Because when people get you,they're more willing to buy from
you.
When people get you, they'remore willing to trust you.
When people get you, then you'regoing to be able to win that
(06:47):
campaign.
But people gotta get you.
And I think this here is one ofthe biggest changes I've noticed
in Kamala's presentation ofherself.
She's actually talking aboutherself.
And it's not just in referenceto Joe Biden and everything
that's happened that happenedthere.
Alrighty.
Next up, we're gonna talk alittle bit about vulnerability
(07:07):
and humanity.
And this is something that Italk about a lot, and it's
important because it plays a bigrole in whether or not people
are gonna connect with you.
So here we go.
SPEAKER_03 (07:22):
And we we were talking about this idea of like,
does imposter syndrome everleave you?
And imposter syndrome is a bitof a loaded term, but you kind
of assume that people in higherplaces than you are have some
like genetic or mental orsomething, some gift.
They have all the answers.
But the higher you climb, withyour own continued naivety, you
you start to suspect that no onereally is genetically gifted or
(07:45):
like has some superpower thatyou don't have.
Right.
And I'm wondering if you'veexperienced that in your career
where the higher you've climbed,you realize that actually
everybody up here is like I'mlike that, like, or I'm at least
on their level.
Have you had that experience inyour career?
SPEAKER_01 (07:58):
I have.
And but I've also had theimposter syndrome experience.
And that was when I was firstelected DA.
And I challenged then in c theincumbent.
Um I started out at six pointsin the polls, which is six out
of one hundred.
Uh, you know, people recentlyasked me, oh about polls, polls.
Well, you know, if I listened topolls, I would have never run
for my first office, andtherefore we wouldn't be having
(08:19):
this interview, probably.
And I won.
And it was, you know, it was notexpected that I would, at least
when I jumped in the race.
And there I was sitting in theoffice, and I thought, oh my
God, I'm I'm now the elected DAof a major city in the United
States.
SPEAKER_00 (08:36):
This clip goes on, and Kamala speaks about her
imposter syndrome throughout umthe interview.
She also openly shares momentsof shock and disappointment and
grief, not just wins.
And that is something that'svery, very important as well,
because vulnerability is whereconnection happens.
And she was vulnerable indiscussing these things.
She also discusses how theuntouchable people no longer
(08:59):
seem untouchable.
Everybody's a bit dusty, which Ilove that term because it's
incredibly relatable.
And at some point we felt likethese are people that are
untouchable.
They, you know, they've got thiscertain something and they're
better than us, and they're not.
And she does explain everybody'sa bit dusty.
So I love the way that she'sshowing up as a human here.
(09:20):
She's being open and honest,sharing about the wins and the
losses.
She shares about election nightand what happened on election
night and what she was feelingand the ins and outs of that
entire experience.
She shares it very vulnerably.
She shares it like she's ahuman, and that makes it
relatable.
So vulnerability is important,and she does it very, very well
(09:42):
in this particular podcastepisode.
So, what does this mean for you?
Well, what it means for you isthat you've got to show up as a
human.
You have a permission, you havemy permission to be vulnerable.
You have my permission to sharewhen things are incomplete.
Sometimes the mess is theconnection that you need to
make.
Sometimes people need to seethat mess.
We're all human.
(10:03):
Some of us are a little dusty.
So do what you do.
Serve the people you serve.
Connect with the people youconnect with.
Vulnerability makes yourelatable.
And when you're telling stories,that's what makes you human.
Now here's one thingvulnerability, imposter
syndrome, all those things canstop you from sharing your
story.
Don't let that happen.
(10:24):
It's okay to be vulnerable.
It's okay to share your story.
It's okay to connect with peoplethat are like you.
Because those are the peoplethat are gonna actually buy from
you, those are the people thatare gonna help you out.
Please share your story.
Don't let the vulnerability andthe and the discomfort with that
get in your way.
So the next thing I want to talkabout really um briefly is the
(10:44):
use of contract and stakes.
Now, this is really importantbecause throughout the
interview, what you notice wasthat Harris doesn't just tell a
flat linear story.
I ran for office, I lost.
That's boring.
Nobody's gonna engage with that.
She t she shifts between twoemotional poles: stability and
chaos.
Control versus uncertainty, hopeversus fear.
(11:09):
This tension adds a lot ofinterest to the story.
This tension grabs people.
She talks about feeling gratefuland blessed, but also talking
about being deeply concernedabout the direction of this
company.
She recalls things that shockher from election night and
contrast it with the calmprofessionalism that she needed
to project at the end when shewas doing her concession speech.
(11:31):
This is tension.
This tension makes a good story.
I ran for office and I lost isnot a good story.
It's not.
I ran for office, and here's theexcitement of running for
office, and here's thedevastation of what happened
when I didn't win.
And here's what I had to show upas when I didn't win, and I had
(11:53):
to give a concession speech.
That keeps you interested, thatcreates tension that people can
feel and it connects with them.
Contrast makes the storyinteresting.
You gotta make the storyinteresting.
It keeps people listening.
She bans this tension in a verymasterful way.
And she also does something bypointing out what could have
happened if things weredifferent.
(12:14):
She quietly raises the stakes.
If this hadn't happened, wherewould we be?
Now, I talk about stakes a lotin your founder story.
This is something that'simportant.
What would happen if?
If you didn't take that leap,what would happen?
That's something to remember.
Those are the stakes.
She did a phenomenal job withthat in this interview.
(12:35):
All right.
Last but not least, on theseclips, we're gonna share this
one.
You gotta own your voice andyour opinion.
And that's so important.
SPEAKER_01 (12:44):
Mothers in particular, whose children have
special needs and they can't getan IEP.
These are babies, the childrenwho are most in need.
They're parents who arestruggling.
If you know a parent who has aspecial needs child, what that
means to their life emotionally,physically, financially, and and
(13:05):
we're not even giving themassistance with their
educational program for theirchildren.
Meanwhile, you're building agilded ballroom.
So the harm it's extraordinary.
All those working people, thetariffs, what this is meaning
for people.
He he made a promise that on dayone he was going to bring down
(13:28):
prices.
And prices are higher forgroceries, inflation is higher,
unemployment is higher.
And by the way, Stephen, it mustbe said the failure of the
Democratic Party will be goingforward to overlook the fact
that it is bigger than this oneguy.
SPEAKER_00 (13:48):
So what I find really important here is she
leans into the things that shebelieves in.
She is no longer afraid ofsaying things.
It feels completely natural.
And I think one of the things isshe has embraced her way of
talking.
And it makes it so much easierto understand what she's talking
about.
Her stances may not directlyalign with those of her party,
(14:12):
but she's openly saying it.
She's openly uh speaking aboutwhat it was like in those
hundred and seven days.
She's openly speaking about thefact that Joe Biden, she didn't
think, had her best interests atheart.
And what could have been donedifferently.
She speaks about those things ina very clear manner.
That's what I ask all of you todo.
(14:34):
It's scary, but now she's outthere, she's showing who she is,
she's connecting on ahuman-to-human level, and that
makes a huge difference.
It makes her more relatable,more likable, more willing to
trust her, and that is a hugedeal.
Those are just a few of thepoints that you can see in this
podcast episode.
(14:55):
And I want you to take away fromthis last one never try to be
someone else.
Your voice matters.
You're here.
Show up naturally, be yourself,lean into the things that matter
to you, even if they might beslightly unpopular.
And it doesn't have to becontroversial for twin.
You just need to be expressingyour opinion, which may be
(15:17):
different from everybody else's.
That's okay.
All right.
Well, guess what?
That is another episode of theStory Lab.
I am excited.
I'm hoping that you were able toget something from this.
If you haven't already, run onover to your favorite podcast
platform and go leave us areview.
Let me know what you like.
Five stars is greatlyappreciated, but if you don't
want to do that, that's okay.
(15:38):
Just leave us a review, let usknow what you like, how we can
help you, and all of thosethings.
And of course, we will be backsoon with another episode
because we are here to help youmake your story the one they
remember.
Take care.
What could you possibly learn about
(00:01):
storytelling from somebody'sfailed attempt at gaining the
White House?
That's what we're going to talkabout today, and we're going to
learn some things that will helpyou get your story remembered
from Kamala Harris's appearanceon the Diary of CEO podcast a
couple weeks ago.
(00:39):
Today we're diving into KamalaHarris's appearance on Diary of
CEO.
I watched it and about halfwaythrough it, I was like, there's
so much I can share about whatshe's doing here.
There's so much of thestorytelling that she's doing,
and she's doing it so well thatI could not not do a podcast
about it.
(00:59):
So we're gonna jump right intoit.
I think that there are severalum key moments in this podcast,
and I want to share them withyou, but there's none more
important to me than this firstone.
And the reason I say that isbecause this is something I talk
about all the time, and it andit highlights the importance of
emotional content versus logicand factual-based content.
(01:23):
They really break down a veryimportant point here that when
you use emotion, when you tell astory with emotion, when you
capture that emotion, you'regoing to connect.
Because it's those stories,those emotional stories, those
stories that have feeling, thosestories that have heart, they're
the ones that people remember.
(01:43):
And if you're running foroffice, you need something that
people remember.
SPEAKER_01 (01:47):
Strengthens that approach is the rapid amount of
dis and disinformation that isspreading.
It's so much, and it justspreads like wildfire.
And trying to stay in front ofthat with fact, much less, to
your point, practical messagingand logic.
It is a real challenge.
SPEAKER_03 (02:05):
Aaron Powell It's funny, because I I sit here a
lot with neuroscientists andpsychologists who tell me about
how the brain works, and they ata simple level, they talk about
these two parts of the brain,which is like the rational
prefrontal cortex, and then theemotional center, like the
limbic system, the amygdala.
And they always tell me that themost memorable, um the part of
the brain that holds memoriesthe easiest and the best and
(02:26):
that garners the most attentionis the emotional center of the
brain, the amygdala.
SPEAKER_01 (02:29):
So if I say that these people, these brown people
are coming over and they'rerapists and murderers, it's much
it's much more emotionallycaptivating than you telling me
about like Statistics on howAmerica recovered faster than
any so-called wealthy countryeconomically from the pandemic.
SPEAKER_00 (02:48):
In all honesty, if you look at Donald Trump's
campaign, he campaigned onmemorable things, on emotional
things.
And that's probably why he won.
Because people remember thatemotion.
Storytelling in emotion is soimportant.
You have to have emotion in yourstorytelling.
(03:09):
You have to have that so peopleremember you.
And I think that is one of thebiggest things that Donald
Trump's campaign did.
He had storytelling that madepeople feel something.
And when they felt thatsomething, they were more likely
to vote for him.
Because he was just using theemotions, and they might not
have even been real.
It doesn't have to be factual.
(03:29):
Emotions still land strongerthan a logical argument.
So I think that's a reallyimportant lesson, and I wanted
to highlight it because it isone of the lessons that I often
find myself sharing with clientsbecause it's so important.
You gotta have that emotion inthere.
The next clip is all about howshe grounds her story.
And I want to jump right inbecause when she grounds her
(03:52):
story, when she goes into this,she then builds upon this in the
rest of the episode.
So we understand where she comesfrom because she grounded her
story in her origin story.
So we're gonna jump into thatclip right now.
SPEAKER_03 (04:07):
If we start at the beginning, what is the context
that shapes someone to becomesuch an anomaly in their
professional career?
SPEAKER_01 (04:14):
My parents and the community that raised me.
My mother arrived from India inthe United States at the age of
19 by herself.
My mother naturally, at thatyoung age, became aligned with
the civil rights movement in inum Berkeley and Oakland,
California.
Met my father, who had been anational scholar in Jamaica.
(04:39):
They fell in love, and here Iam.
My sister and I were born, andwe were born in an environment
where everyone was fighting forjustice and for freedom and for
equality.
Every message we got was you areimportant and you have a duty to
figure out how you're going toparticipate.
SPEAKER_00 (05:00):
When you look at what she did here, she in the
first few minutes grounded herstory in her origin, in where
she came from.
And that provides framework forus to understand where she's
coming from throughout thisentire two-hour podcast.
Because when she says somethingabout service, when she says
something about serving people,helping people, you immediately
(05:23):
go back to her origin.
She was born during the civilrights movement.
Her family said, you know,you've got to be giving back.
How do you make it easier?
She saw people that were treatedunfairly.
It all goes back to that momentand it gives us a much clearer
understanding of who Kamala is.
So that is an important thing,and we can do this with our own
(05:44):
story.
She also in this uses the microelement to explain the macro
belief.
She understood what equalitymeant her entire life.
She was often fighting for thosethat were underrepresented.
These things are core parts ofhow she shows up.
These small things in her lifethat she understood how people
(06:05):
could be treated differently hasa major impact in what she's
doing as the vice president.
What does it mean for you?
Hey, we all have values, we allhave different things, we all
come from something andsomething that we believe in.
Connect the dots for youraudience.
Show them why you believesomething and where it comes
from, because that's going tomake it more relatable.
(06:26):
We all have values in ourbusiness, we all have certain
upbringings, we all and we takethose, and they're many times
present in our day-to-daybusiness.
Explain them.
Highlight them so people getyou.
Because when people get you,they're more willing to buy from
you.
When people get you, they'remore willing to trust you.
When people get you, then you'regoing to be able to win that
(06:47):
campaign.
But people gotta get you.
And I think this here is one ofthe biggest changes I've noticed
in Kamala's presentation ofherself.
She's actually talking aboutherself.
And it's not just in referenceto Joe Biden and everything
that's happened that happenedthere.
Alrighty.
Next up, we're gonna talk alittle bit about vulnerability
(07:07):
and humanity.
And this is something that Italk about a lot, and it's
important because it plays a bigrole in whether or not people
are gonna connect with you.
So here we go.
SPEAKER_03 (07:22):
And we we were talking about this idea of like,
does imposter syndrome everleave you?
And imposter syndrome is a bitof a loaded term, but you kind
of assume that people in higherplaces than you are have some
like genetic or mental orsomething, some gift.
They have all the answers.
But the higher you climb, withyour own continued naivety, you
you start to suspect that no onereally is genetically gifted or
(07:45):
like has some superpower thatyou don't have.
Right.
And I'm wondering if you'veexperienced that in your career
where the higher you've climbed,you realize that actually
everybody up here is like I'mlike that, like, or I'm at least
on their level.
Have you had that experience inyour career?
SPEAKER_01 (07:58):
I have.
And but I've also had theimposter syndrome experience.
And that was when I was firstelected DA.
And I challenged then in c theincumbent.
Um I started out at six pointsin the polls, which is six out
of one hundred.
Uh, you know, people recentlyasked me, oh about polls, polls.
Well, you know, if I listened topolls, I would have never run
for my first office, andtherefore we wouldn't be having
(08:19):
this interview, probably.
And I won.
And it was, you know, it was notexpected that I would, at least
when I jumped in the race.
And there I was sitting in theoffice, and I thought, oh my
God, I'm I'm now the elected DAof a major city in the United
States.
SPEAKER_00 (08:36):
This clip goes on, and Kamala speaks about her
imposter syndrome throughout umthe interview.
She also openly shares momentsof shock and disappointment and
grief, not just wins.
And that is something that'svery, very important as well,
because vulnerability is whereconnection happens.
And she was vulnerable indiscussing these things.
She also discusses how theuntouchable people no longer
(08:59):
seem untouchable.
Everybody's a bit dusty, which Ilove that term because it's
incredibly relatable.
And at some point we felt likethese are people that are
untouchable.
They, you know, they've got thiscertain something and they're
better than us, and they're not.
And she does explain everybody'sa bit dusty.
So I love the way that she'sshowing up as a human here.
(09:20):
She's being open and honest,sharing about the wins and the
losses.
She shares about election nightand what happened on election
night and what she was feelingand the ins and outs of that
entire experience.
She shares it very vulnerably.
She shares it like she's ahuman, and that makes it
relatable.
So vulnerability is important,and she does it very, very well
(09:42):
in this particular podcastepisode.
So, what does this mean for you?
Well, what it means for you isthat you've got to show up as a
human.
You have a permission, you havemy permission to be vulnerable.
You have my permission to sharewhen things are incomplete.
Sometimes the mess is theconnection that you need to
make.
Sometimes people need to seethat mess.
We're all human.
(10:03):
Some of us are a little dusty.
So do what you do.
Serve the people you serve.
Connect with the people youconnect with.
Vulnerability makes yourelatable.
And when you're telling stories,that's what makes you human.
Now here's one thingvulnerability, imposter
syndrome, all those things canstop you from sharing your
story.
Don't let that happen.
(10:24):
It's okay to be vulnerable.
It's okay to share your story.
It's okay to connect with peoplethat are like you.
Because those are the peoplethat are gonna actually buy from
you, those are the people thatare gonna help you out.
Please share your story.
Don't let the vulnerability andthe and the discomfort with that
get in your way.
So the next thing I want to talkabout really um briefly is the
(10:44):
use of contract and stakes.
Now, this is really importantbecause throughout the
interview, what you notice wasthat Harris doesn't just tell a
flat linear story.
I ran for office, I lost.
That's boring.
Nobody's gonna engage with that.
She t she shifts between twoemotional poles: stability and
chaos.
Control versus uncertainty, hopeversus fear.
(11:09):
This tension adds a lot ofinterest to the story.
This tension grabs people.
She talks about feeling gratefuland blessed, but also talking
about being deeply concernedabout the direction of this
company.
She recalls things that shockher from election night and
contrast it with the calmprofessionalism that she needed
to project at the end when shewas doing her concession speech.
(11:31):
This is tension.
This tension makes a good story.
I ran for office and I lost isnot a good story.
It's not.
I ran for office, and here's theexcitement of running for
office, and here's thedevastation of what happened
when I didn't win.
And here's what I had to show upas when I didn't win, and I had
(11:53):
to give a concession speech.
That keeps you interested, thatcreates tension that people can
feel and it connects with them.
Contrast makes the storyinteresting.
You gotta make the storyinteresting.
It keeps people listening.
She bans this tension in a verymasterful way.
And she also does something bypointing out what could have
happened if things weredifferent.
(12:14):
She quietly raises the stakes.
If this hadn't happened, wherewould we be?
Now, I talk about stakes a lotin your founder story.
This is something that'simportant.
What would happen if?
If you didn't take that leap,what would happen?
That's something to remember.
Those are the stakes.
She did a phenomenal job withthat in this interview.
(12:35):
All right.
Last but not least, on theseclips, we're gonna share this
one.
You gotta own your voice andyour opinion.
And that's so important.
SPEAKER_01 (12:44):
Mothers in particular, whose children have
special needs and they can't getan IEP.
These are babies, the childrenwho are most in need.
They're parents who arestruggling.
If you know a parent who has aspecial needs child, what that
means to their life emotionally,physically, financially, and and
(13:05):
we're not even giving themassistance with their
educational program for theirchildren.
Meanwhile, you're building agilded ballroom.
So the harm it's extraordinary.
All those working people, thetariffs, what this is meaning
for people.
He he made a promise that on dayone he was going to bring down
(13:28):
prices.
And prices are higher forgroceries, inflation is higher,
unemployment is higher.
And by the way, Stephen, it mustbe said the failure of the
Democratic Party will be goingforward to overlook the fact
that it is bigger than this oneguy.
SPEAKER_00 (13:48):
So what I find really important here is she
leans into the things that shebelieves in.
She is no longer afraid ofsaying things.
It feels completely natural.
And I think one of the things isshe has embraced her way of
talking.
And it makes it so much easierto understand what she's talking
about.
Her stances may not directlyalign with those of her party,
(14:12):
but she's openly saying it.
She's openly uh speaking aboutwhat it was like in those
hundred and seven days.
She's openly speaking about thefact that Joe Biden, she didn't
think, had her best interests atheart.
And what could have been donedifferently.
She speaks about those things ina very clear manner.
That's what I ask all of you todo.
(14:34):
It's scary, but now she's outthere, she's showing who she is,
she's connecting on ahuman-to-human level, and that
makes a huge difference.
It makes her more relatable,more likable, more willing to
trust her, and that is a hugedeal.
Those are just a few of thepoints that you can see in this
podcast episode.
(14:55):
And I want you to take away fromthis last one never try to be
someone else.
Your voice matters.
You're here.
Show up naturally, be yourself,lean into the things that matter
to you, even if they might beslightly unpopular.
And it doesn't have to becontroversial for twin.
You just need to be expressingyour opinion, which may be
(15:17):
different from everybody else's.
That's okay.
All right.
Well, guess what?
That is another episode of theStory Lab.
I am excited.
I'm hoping that you were able toget something from this.
If you haven't already, run onover to your favorite podcast
platform and go leave us areview.
Let me know what you like.
Five stars is greatlyappreciated, but if you don't
want to do that, that's okay.
(15:38):
Just leave us a review, let usknow what you like, how we can
help you, and all of thosethings.
And of course, we will be backsoon with another episode
because we are here to help youmake your story the one they
remember.
Take care.
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