August 30, 2022 • 32 mins
Paul Roetzer is the leading voice on artificial intelligence in strategic communication.
Author of Marketing Artificial Intelligence: AI, Marketing, and the Future of Business, he discusses his journey from agency owner to author to learning about something that was never on his radar in college. We also discuss funny kids, why robots don't want your job, and how to harness the power of data in any organization.
https://www.marketingaiinstitute.com
https://www.marketingaiinstitute.com/intro-to-ai-for-marketers?hsCtaTracking=3a9d08d8-5658-40aa-a4ac-a04fbc4b7b31%7Cfaa7433a-7381-4015-83f4-7a1d30f40c9b
https://www.amazon.com/Marketing-Artificial-Intelligence-Future-Business/dp/B0B4Y16B5R/ref=sr_1_1?crid=3NV5QZ18QGUP8&keywords=paul+roetzer&qid=1661895830&sprefix=Paul+roet%2Caps%2C159&sr=8-1
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