Learn and grow with Succeeding Small CEO and Founder Madeleine Costa and her guests as she takes you through the tactics and strategies she used to grow her digital marketing agency into a 6 figure business. Learn the steps needed to market your company well in an ever changing world, how to show up authentically for your clients, how to make your first, second or 10th hire and scale your business beyond your wildest dreams.
Are you silently battling burnout while juggling the demands of your small business and personal life? Burnout in small business can derail your dreams. But with the right strategies, you can weather the storm and come out stronger.
In this episode of The Succeeding Small Podcast, we delve deep into the often-overlooked issue of burnout among entrepreneurs. Madeleine shares a candid and personal account of her recent experience wit...
Welcome to the Succeeding Small Podcast, your ultimate resource for taking your small business to new heights! In this trailer episode, Madeleine introduces the mission and vision behind the podcast, designed specifically for service-based small businesses looking to scale.
As an entrepreneur who has navigated the challenging transition from a startup to a thriving, multi-million dollar business, Madeleine understands the uniq...
In this eye-opening episode of Succeeding Small, we tackle a critical yet often overlooked aspect of marketing: effective lead follow-ups. If you've been running ads, investing in SEO, or launching new marketing campaigns but still not seeing an influx of new clients, this episode is for you.
Key Highlights:
-The Follow-Up Dilemma:
Why generating leads is only half the battle and why your follow-up strategy can make or bre...
Are you considering paid advertising to help bring in new customers to your small business? Then today's episode is for you! Madeleine dives into the differences between Google Ads and Facebook Ads and how to tell which one (or if either of them) is right for your business.
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Ready to make your blog posts work for your SEO? Today, Madeleine is giving you the ULTIMATE HOW TO GUIDE for optimizing your blog posts for SEO!
Download your free checklist with all of these tips here!
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As we near the end of Q1, Madeleine gives you a behind-the-scenes look at how she and her team at Succeeding Small set their 2023 goals.
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As a small business owner, you know that making wise financial decisions is a vital part of your responsibilities. When setting your marketing budget, it is important to remember that marketing is an investment, while also considering these 6 points in your business, to ultimately set a budget that will get your business where you want it to go. You'll want to grab your notebooks for this one!
Have you niched down in your business and are now wondering how to find your niche audience? Look no further than today's episode where Madeleine will dive into 5 niche marketing strategies for small businesses and what EVERY small business needs in order to market to their ideal customer.
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Succeeding Small just turned five years old! Listen to today's podcast as CEO and Founder Madeleine Costa dives into the last five years of building her business, from her one-woman operation to a six-figure company, and each of the valuable lessons she learned along the way.
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If you think that all marketing strategies work for all types of businesses, think again. If you own a service-based business, today's episode is for you! Learn the top marketing strategies to help your business get found online, build trust with your customers, and ultimately make more sales.
Full Show Notes
Does your business have a captivating lead magnet that is driving sales on your website? Today Madeleine is diving into creating a lead magnet strategy that generates warm leads for your business by allowing your website visitors, blog readers, and even social media followers to "raise their hand" and opt-in to hear a pitch directly from you.
10 Reasons Your Site Isn't Converting: Download Your Free Guid...
Does your small business need a branding refresh? Have you had the same logo since your founding but no longer feel it represents you or your business? Today Madeleine is joined by Colin Christie and Laura Schnarr, founders of Neon Pig Creative and the masterminds behind the Succeeding Small brand and logo! Get ready to have your biggest branding questions answered!
Are you ready to learn the secret weapon behind every persuasive marketing campaign? From political ads to fundraising for animal shelters, every great persuasive message begins with an understanding of rhetoric. Get your notebooks ready, in today's episode, Madeleine is diving into one of her favorite topics and giving you the basics you can use to update your company's messaging today!
Did you know that only 53% of small businesses are currently investing in SEO? But 25% of small businesses are looking to start implementing SEO into their marketing strategy before the end of the year. Why? Because of this simple fact: SEO generates leads. Today Madeleine will dive into the top reasons why your website needs SEO to compete online.
Check out our Blog for more SEO tips and strategies!
Today, Madeleine is celebrating her daughter, Cadence’s, first birthday and reflecting on the life-change of adding a new identity to her list of titles: CEO, Entreprenuer, Thought-Leader, and now: Mother.
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Did you spend countless hours and plenty of money on your website only to have no visitors and no money generated from it? Today, Madeleine is diving into exactly why your website isn't getting any traffic. Get your pen and paper ready because today's episode is full of tips and strategies you can use today!
10 Ways To Increase Traffic On Your Website For Free
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As a business owner, maximizing your productivity can seem like a never-ending goal. Today, Madeleine dives into 12 Productivity Tools that can save your small business time, money, and resources! Get ready to take some notes and start enhancing your business's productivity! Be sure to click the full show notes for those discount codes mentioned in the episode!
Has it been a while since your phone rang? Are no new contact forms coming in from your website? Every business goes through lulls, but today Madeleine is diving into 5 proven ways to generate sales when business is slow. Try these techniques today to help boost this month's revenue!
How Your Competition Can Grow Your Business
As a business owner, do you feel like you quit the 9-5 only to work 24/7? Well CEO and Founder of Succeeding Small, Madeleine Costa dives into how she took 5 vacations this year and kept her business running smoothly the whole time. Get ready to be inspired to take a well-deserved break or simply start putting these steps into practice for the future!
Does every small business need digital marketing? Well, based on the recent statistic that 70-80% of people research a company online before making a purchase, the answer would be - absolutely. In the Season 2 premiere episode, Madeleine Costa dives into a few of the top digital marketing strategies small businesses can consider and how to create a plan that will lead to success and visibility online.
The Podium: An NBC Olympic and Paralympic podcast. Join us for insider coverage during the intense competition at the 2024 Paris Olympic and Paralympic Games. In the run-up to the Opening Ceremony, we’ll bring you deep into the stories and events that have you know and those you'll be hard-pressed to forget.
In The Village will take you into the most exclusive areas of the 2024 Paris Olympic Games to explore the daily life of athletes, complete with all the funny, mundane and unexpected things you learn off the field of play. Join Elizabeth Beisel as she sits down with Olympians each day in Paris.
Listen to the latest news from the 2024 Olympics.
The 2024 Summer Olympics in Paris are here and have everyone talking. iHeartPodcasts is buzzing with content in honor of the 33rd Olympic Games and you can follow Paris Summer Games to stay up to date on all things Olympics. We’re bringing you episodes from a variety of iHeartPodcast shows to help you keep up with the action. Follow Paris Summer Games so you don’t miss any coverage of the 2024 Olympic Games, and if you like what you hear, be sure to follow each Podcast in the feed for more great content from iHeartPodcasts.
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