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January 15, 2025 22 mins

If you want to stand out from your competitors, then creating a joint vision statement is going to do this for you.

In this episode of The Supercharge Your Sales Velocity Podcast, Fergal looks at the importance of understanding your client’s initiatives and aligning them with a joint vision statement.

By focusing on creating alignment, he outlines how you can build stronger client relationships, differentiate yourself from competitors, and generate new sales opportunities.

From this episode, you’ll learn:

  • Why understanding client initiatives is important for building trust and delivering value.
  • How to create a joint vision statement that bridges client goals with your sales objectives.
  • How to structure your joint vision statement with four essential components.
  • Common pitfalls to avoid when creating a vision statement and how to overcome them.

Timestamps:

00:00 The Challenge of Unsolicited Proposals

03:41 Understanding Client Initiatives

09:15 Creating a Joint Vision Statement

14:21 Structuring Your Joint Vision Statement

We hope you found this episode valuable. Don’t forget to subscribe and rate the show if you enjoyed it!

Learn how to boost client retention and revenue with Fergal’s Key Account Planning Workshops.


Connect with Fergal:

Website: www.sysvelocity.com

Contact: Get in Touch

LinkedIn: Fergal O’Carroll

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