The Systems and Workflow Magic Podcast
Are you a family photographer or creative entrepreneur struggling to stay consistent with marketing, streamline your backend, or launch with confidence? ❌ Tired of last-minute content scrambling? ❌ Overwhelmed by all the moving pieces of a launch? ❌ Wondering how to create simple, strategic systems that actually make life easier? 💡 Good news: Marketing, workflows, and launching don’t have to be complicated. You just need the right strategy, a repeatable system, and a plan that works for you. That’s why I created The Systems & Workflow Magic Podcast—your go-to resource for learning how to: ✔ Stay visible & consistently book clients (without being glued to social media) ✔ Implement workflows & automation so your business runs smoothly ✔ Plan & execute stress-free, high-converting launches 🎙 Hosted by Dolly DeLong—your Systems, Workflow & Launching BFF!—this podcast brings you weekly, tangible action steps to simplify your business through strategic workflows, marketing systems, and launching frameworks. You'll get: ✨ Step-by-step strategies for organizing your marketing, backend, and launches ✨ Behind-the-scenes insights into my own business & real-world client case studies ✨ Guest expert interviews on business growth, automation, and systems 💡 Whether you’re a family photographer looking to book more clients or a small business owner prepping for your next launch, this podcast is here to help you go from scattered to streamlined. 🎧 Hit subscribe and start discovering the magic of systems, workflows, and launching today! Let’s connect on Instagram @dollydelongeducation for even more marketing & workflow inspiration. See you in the next episode! Hosted on Acast. See acast.com/privacy for more information.
Episodes
Are you adding email subscribers to your list pretty regularly, but you're stumped about what exactly to DO with them now that you have them? If that's you, you're not alone. Tune in to hear Liz Wilcox share a simple 3-step approach to converting your new leads into customers with a wicked simple welcome sequence. Get ready to walk away from this episode with tangible tips that will take you less than an hour to implement! Plus, yo...
Want to stand out in a sea of sameness? It starts with a customer experience that actually converts.
In episode 179, I’m joined by customer experience strategist Nadine Nethery, who’s breaking down how to build a thoughtful, streamlined, and stand-out client journey—from inquiry to delivery and beyond. Whether you're a service provider, course creator, or photographer, these practical ideas will help you create an experience you...
Think AI is just for big businesses with big teams? Think again. In this solo episode, I’m pulling back the curtain on how I used AI to streamline, simplify, and strategically execute my latest launch—while working less than 20 hours a week. Whether you're planning a summit, course, or digital product launch, these five actionable ways to use AI will help you ditch the overwhelm and show up with confidence.
Ready to launch smart...
Feeling overwhelmed trying to piece together your client experience with clunky systems? In Episode 177 of the Systems & Workflow Magic Podcast, I sit down with Octavia Elease to talk about how to create a seamless and branded client journey using her favorite tools: Showit, HoneyBook, and Flodesk.
We’re diving into how to strategically connect your website, CRM, and email marketing platforms, why consistent branding across ...
Are Meta ads really worth it—or are you just throwing money away? In this episode, I’m joined by Meta Ads Strategist Kwadwo Sampany-Kessie, who’s breaking down Meta Ads 101 in the most practical and approachable way. We’re talking about what systems you need in place before running ads, how to know if your business is actually ready for paid traffic, and why understanding the value of a lead can make or break your ad strategy. Whet...
Struggling to grow your email list with quality leads? In Episode 175 of The Systems & Workflow Magic Podcast, I sit down with Yesenia Faiella on how to create a quiz that attracts and converts your ideal clients.
We’re diving into why quizzes outperform traditional lead magnets, how to craft engaging quiz questions that segment your audience, and the exact steps to turn quiz takers into paying clients. Whether you're a fami...
Feeling overwhelmed by marketing and struggling to stay consistent? In Episode 174 of The Systems & Workflow Magic Podcast, I sit down with Tayler Cusick-Hollman to break down how to build a sustainable marketing strategy that actually works. We’re diving into setting clear marketing goals, avoiding common mistakes, balancing short-term visibility with long-term growth, and using Google Analytics to track what’s working. If you...
Struggling to price your photography services with confidence? In episode 173 of The Systems and Magic Workflow, I sit down with Brooke Jefferson to break down the biggest pricing mistakes photographers make—and how to finally charge what you’re worth. We’re diving into profit-focused pricing strategies, overcoming mindset blocks, and attracting clients who happily pay your rates. If you’re tired of second-guessing your prices, thi...
🚨 Want to attract the right clients while running a more organized and intentional photography business? In this episode, Jillian Dolberry shares how to build value-based systems in your family photography business so you can streamline your workflow, enhance the client experience, and create a business that truly reflects your core values. Hit play now and start building systems that work for you! 🎧✨
In this episode, I'm joined by SEO expert Christy Hunter to discuss the power of an SEO-optimized service page for family photographers. Christy shares her personal journey of mastering SEO, her top six elements of a high-converting service page, and practical ways to improve your website's search rankings. If you're ready to attract better-qualified leads and book more clients, this is a must-listen!
What You’ll Learn in This E...
🚨 Want to attract more of the right family photography clients? In episode 170 of The Systems and Workflow Magic Podcast, Glenneth Reed breaks down Google Analytics for family photographers—without the overwhelm! Learn key metrics to track, how to make data-driven marketing decisions and simple ways to optimize your website traffic. If you're tired of guessing and ready to grow, hit play now! 🎧✨
🚨 Struggling to stand out in the crowded world of family photography? You’re not alone! With so many photographers competing for the same clients, it’s easy to feel lost in the mix. But what if the secret to standing out isn’t about working harder—it’s about working smarter with strategic branding and website design? In this episode of The Systems & Workflow Magic Podcast, I’m joined by Makena Delaney, creative strategist and ...
🎉Thinking about running Google Ads but feeling overwhelmed? In this episode, I chat with Donnie Conley of Pandas on Fire Digital Marketing about why Google Ads could be the game-changer your business needs in 2025. We cover the benefits of Google Ads over Meta Ads, budgeting strategies, keyword planning (including negative keywords!), and how to set realistic expectations for paid advertising. If you’ve been hesitant about investi...
🎉 In this episode, John Mansfield shares how to elevate your client experience with a seamless workflow. Learn how to nurture clients from booking to post-wedding, save time with tools, and create a process that leads to raving fans. Hit play for actionable tips to grow your business!
📖 Access FULL episode + transcript + show notes HERE
Mentioned Resources & Links
🎉 Need launching help? Work with me 1:1 her...
🎉 In this episode, we dive into the launch journey of Heather Leicy’s tax course for photographers. Discover how Heather combined strategy, content planning, and expert collaboration to create a successful course that simplifies taxes for photographers. Whether you’re launching your first course or looking for inspiration, this episode is packed with actionable insights!
📖 Access FULL episode + transcript + shownotes HERE
M...
🎉 In this actionable episode, Dolly DeLong dives into the transformative power of organic marketing strategies to help you grow your business sustainably in 2025. Joined by the incredible Stephanie Kase, this episode explores how to connect authentically with your ideal audience, craft a marketing plan that resonates, and build a foundation for long-term success—all without relying on paid ads. Stephanie shares practical tips on m...
🎉 In this actionable episode, Dolly DeLong dives into the transformative power of preparing your Dubsado account to streamline and organize your business for 2025 (Instead of being scattered and all over the place). Dolly shares practical tips and personal insights on how to audit your workflows, refresh your forms and templates, automate processes, and create a centralized hub for all your client management needs. Whether you're ...
🎉 In this actionable episode, Dolly DeLong dives into the transformative power of creating a centralized hub to organize your business operations under one digital roof using Trello (Instead of being scattered and all over the place). Dolly shares practical tips and personal insights on how to streamline the moving parts of your business, reduce overwhelm, and create a centralized hub for all your biz operations, marketing plans, ...
🎉 In this actionable episode of the Systems and Workflow Magic Podcast, host Dolly DeLong dives into the often-overlooked power of forecasting your expenses to transform how you run your business. Inspired by a simple yet life-changing bookkeeping system created by her husband (Ty), Dolly shares practical tips and personal insights on how to plan for high and low months, understand your overhead costs, and set realistic income goa...
🎉 In this repurposed episode of the Systems and Workflow Magic Podcast, host Dolly DeLong revisits a fantastic conversation with Tayler Cusick Hollman to chat about Enji, which is a suite of online marketing tools designed for small business owners who want simple, effective solutions for marketing their businesses. Dolly and Tayler dive into the importance of building sustainable marketing systems, the emotional hurdles small bus...
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