The Systems and Workflow Magic Podcast
Are you a family photographer or creative entrepreneur struggling to stay consistent with marketing, streamline your backend, or launch with confidence? ❌ Tired of last-minute content scrambling? ❌ Overwhelmed by all the moving pieces of a launch? ❌ Wondering how to create simple, strategic systems that actually make life easier? 💡 Good news: Marketing, workflows, and launching don’t have to be complicated. You just need the right strategy, a repeatable system, and a plan that works for you. That’s why I created The Systems & Workflow Magic Podcast—your go-to resource for learning how to: ✔ Stay visible & consistently book clients (without being glued to social media) ✔ Implement workflows & automation so your business runs smoothly ✔ Plan & execute stress-free, high-converting launches 🎙 Hosted by Dolly DeLong—your Systems, Workflow & Launching BFF!—this podcast brings you weekly, tangible action steps to simplify your business through strategic workflows, marketing systems, and launching frameworks. You'll get: ✨ Step-by-step strategies for organizing your marketing, backend, and launches ✨ Behind-the-scenes insights into my own business & real-world client case studies ✨ Guest expert interviews on business growth, automation, and systems 💡 Whether you’re a family photographer looking to book more clients or a small business owner prepping for your next launch, this podcast is here to help you go from scattered to streamlined. 🎧 Hit subscribe and start discovering the magic of systems, workflows, and launching today! Let’s connect on Instagram @dollydelongeducation for even more marketing & workflow inspiration. See you in the next episode! Hosted on Acast. See acast.com/privacy for more information.
Episodes
If you’re in the first few years of running your small business, chances are you’ve felt buried under all the noise—everyone telling you which tools to use, which platforms to be on, and which strategies are “must-dos.” That overwhelm doesn’t just waste your time; it can keep you stuck and prevent you from making real progress.
That’s why in this episode, I’m cutting through the noise and sharing the four simplified marketing tools ...
In episode 197, Dolly sits down with Mara and Bekah to share the behind-the-scenes story of why the three of us have teamed up to host the Black Friday 2025 Virtual Summit and how it can help your business prepare with actionable strategies for the busiest sales season of the year. To read the blog post that goes with this podcast episode, click HERE
🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackf...
In Episode 196 of the Systems & Workflow Magic Podcast, I chat with Rebekah Read (Bekah) about how to optimize your Black Friday sales page using SEO and AI so your offers are searchable, compelling, and ready to convert in 2025. To read the ENTIRE blog post that corresponds with this podcast, just click HERE
🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/
Resources &...
🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/
In this episode, Mara Kucirek shares why putting everything on sale for Black Friday often backfires and reveals her simple, proven strategy to help you sell more without overwhelming your customers. To read the entire blog post with resources & links mentioned, click here
Resources & Links
🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/
In this episode, copywriter Amy Hanneke shares how to simplify your sales page so it actually converts—just in time for your Black Friday offer.
Read the ENTIRE blog post HERE
Resources & Links
🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/
🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/
In this episode, I’m joined by Mara Kucirek and Rebekah Read as we chat with Kate Doster about how to use a private audio course to grow your Black Friday waitlist, deepen audience connection, and confidently stand out during a busy launch season.
Read the ENTIRE blog post HERE
Resources & Links
In this episode, I sit down with Joyce Hamilton of Only Boldly to discuss how busy business owners can utilize AI to prepare for Black Friday with strategy and intention. Joyce shares how she utilizes tools like ChatGPT to brainstorm content, map out her launch plans, and create more efficient systems that actually save her time, both as a mom and a business owner.
If you’ve ever felt behind on your Black Friday prep or overwhelmed ...
In this episode of the Systems & Workflow Magic Podcast, I'm joined by Pinterest and blogging expert Kara Duncan to break down how small business owners can use Pinterest trends to create evergreen blog content that supports their Black Friday strategy—and keeps working long after the sale ends.
We discuss the three main content buckets (evergreen, trend-based, and timely), how to plan Pinterest content in advance, and why speci...
If you’ve ever felt overwhelmed by the idea of running a Black Friday sale or, worse, you’ve thrown one together the night before Thanksgiving, you are absolutely not alone. But what if this year looked a little different? What if you had a strategic plan in place that not only warmed up your audience but also sold your offer while you’re enjoying leftover pie?
In this episode of the Systems and Workflow Magic Podcast, I sit down wi...
In this BRAND NEW solo episode, I’m pulling back the curtain on why I took a three-month break from releasing new podcast episodes and what’s changing (and staying the same) as I move forward. I’m sharing the behind-the-scenes journey of how I’ve evolved into serving two specific groups of business owners: family photographers who want sustainable systems and marketing strategies, and small business owners who want smart, strategic...
So many creative entrepreneurs dread sending out weekly emails. Maybe you feel you have nothing to say, maybe you forget, maybe you feel like you’ve already used your best ideas. Today, I am welcoming back Elizabeth McCravy to the podcast, this time to talk about how her automated email system has improved her business and made her email marketing strategy so much easier. Elizabeth is sharing some of her key tips to get started on ...
In this episode of the Systems and Workflow Magic Podcast, I'm joined once again by my friend and fellow systems-loving business owner, Kat Schmoyer. Together, we’re diving into all things quarterly planning—specifically, how to approach the next Quarter with intention, strategy, and a whole lot less pressure. Whether you're gearing up for a packed season or you're slowing down to focus on refining your backend, this episode will g...
In this REPLAY solo episode, I'm diving into four big reasons why contracts are essential for every creative business owner. Whether you're just starting out or you've been in business for a while, having contracts in place isn't just a nice-to-have—it’s a must-listen!
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Top reasons to listen to the entire episode:
1- Learn how contracts pr...
In this REPLAY episode, Dolly sits down with her husband, Ty DeLong, for a candid conversation about money, marriage, and what it looked like to pay off over $150K in student loan debt while building a business. You’ll hear how their different financial backgrounds impacted their relationship, how they finally got on the same page about money, and the exact systems Ty used to help them get out of debt. Whether you’re single or marr...
Are you ready to gain clarity and confidence in your business finances? Maybe you peek at your numbers every couple of months, but let’s be honest, that just isn’t good for your business, and it is probably adding to the intimidation and overwhelm of the task. In this episode, Shanna Skidmore, of Skidmore Consulting, shares how she crafted her experience as a Fortune 100 Financial Advisor and is now helping entrepreneurs and her st...
If you’re thinking about hosting a summit to grow your audience or launch your next offer, this episode is packed with strategies that are still incredibly relevant for 2025. Krista Miller breaks down the exact trends and systems you need to create a high-converting virtual summit that actually works in today's online space.
Top reasons to listen to the entire episode:
- Hear why you should host your own summit
- Learn how to set ...
Writing copy for your audience can feel intimidating, especially if you're trying to sell them something. In this episode, I brought on my dear friend, Emily of Emily Writes Well, to share her 3-step system to writing copy that connects and converts. Listen in as she highlights the importance of your words, communication, and connection!
✅For the full transcription + blog + all the resources/links mentioned, click HERE
Me...
Are you creating an amazing experience for your clients, but not getting the reviews that reflect it? It's not because your clients aren't enjoying it, it's because you don't have the system set up to pull those reviews.
In today's episode, Kate Dye joins us to share how she generates raving client reviews through a simple system! Listen in as she walks us through this workflow, plus she's even sharing a free step-by-step guide to s...
Are you adding email subscribers to your list pretty regularly, but you're stumped about what exactly to DO with them now that you have them? If that's you, you're not alone. Tune in to hear Liz Wilcox share a simple 3-step approach to converting your new leads into customers with a wicked simple welcome sequence. Get ready to walk away from this episode with tangible tips that will take you less than an hour to implement! Plus, yo...
Want to stand out in a sea of sameness? It starts with a customer experience that actually converts.
In episode 179, I’m joined by customer experience strategist Nadine Nethery, who’s breaking down how to build a thoughtful, streamlined, and stand-out client journey—from inquiry to delivery and beyond. Whether you're a service provider, course creator, or photographer, these practical ideas will help you create an experience you...
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