Making the Switch - with Tim Barke

Navigating New Zealand's Tourism: From Dive Masters to Sustainable Practices   In this episode of the Tourism Chat Show, host Michelle dives into New Zealand's dynamic tourism industry with special guest Tim Barke. They discuss Tim's fascinating journey from dive master to General Manager of Westervelt NZ, where he shares valuable insights on how tourism can help achieve community goals and the power of storytelling in guest relations. The conversation covers key topics like managing Lake Wanaka's tourism, navigating the challenges of COVID-19, and embedding sustainable practices at Poronui Lodge and Westervelt International. Tim also emphasises the importance of balancing business growth with environmental responsibility, highlighting collaboration with regional councils and land trusts. Wrapping up the episode, they explore Taupo’s unique tourism experiences and the critical role of authentic networking and collaboration in building sustainable, environmentally conscious businesses.   00:00 Welcome Back to the Tourism Chat Show 01:14 Introducing Today's Guest: Tim Barke 03:23 Tim Barke's Journey in Tourism 03:53 From Dive Master to General Manager 08:38 Challenges and Opportunities in Tourism 15:11 Sustainability in Tourism 18:38 Sustainability in Tourism: A Business Perspective 19:26 Community Engagement and Positive Impact 20:05 Environmental Projects and Storytelling 22:24 Collaboration with Māori Trusts 23:32 Long-term Vision and Cathedral Thinking 24:52 Post-COVID Tourism Industry Focus 27:12 Quality Over Quantity in Tourism 28:26 Taupo's Unique Tourism Offerings 31:17 Opportunities for Regional Collaboration 33:48 Advice for Future Tourism Strategies  

Today's Guest:

Tim Barke: https://www.linkedin.com/in/tim-barke-5a03404/ 

Poronui Lodge: https://www.poronui.com/ 

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