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September 9, 2025 58 mins

What if your relationship with food isn't really about food at all?In this raw and transformative conversation, I sit down with Jiordana Saade—clinical nutritionist, hypnotherapist, and founder of The Mind-Full Clinic—to unpack the deep psychological roots of our eating patterns and why traditional approaches to weight loss keep failing us.Jiordana's story will hit you right in the feels: struggling with obesity as a child, she discovered early on that being thin made her feel more loveable. That dangerous association fueled years of addictive behaviors and substance abuse, until becoming a mother forced her to confront the real reasons behind her relationship with food. Now, she's helped over 1,000+ women break free from the same cycles.In this episode, we dive deep into:- Why obesity isn't actually genetic (and what's really behind weight struggles)- The uncomfortable truth about Ozempic and quick fixes- How childhood experiences with love and acceptance shape our adult eating habits- Why women self-sabotage their health (even when they desperately want to change)- How hypnotherapy is revolutionizing food relationships- The mother wound connection to addictive eating patternsJiordana brings incredible credentials to this conversation—she's a CNP, hypnotherapist, TEDx speaker, and even made Canada's Top 100 Most Powerful Women list. But what makes this episode special is her willingness to get vulnerable about her own journey from self-destruction to healing.If you've ever wondered why willpower isn't enough, or why you keep repeating the same patterns with food despite knowing better, this conversation will give you the answers you've been looking for.


Timestamps:0:00 – Intro1:50 – Jiordana’s Story: substance abuse, early 20s pregnancy, eating issues, becoming a nutritionist, and working in an obesity clinic7:00 – The psychology of food: how we think about food13:17 – Brain–gut connection & food allergies17:00 – Why we self-sabotage20:00 – The mother wound & eating issues27:00 – Pattern resets for negative self-talk31:20 – Hypnotherapy for healing eating issues & substance abuse35:44 – Is obesity genetic? How to start healing overeating41:47 – The truth about Ozempic43:46 – Getting to the root of mental and eating issues vs. the bandaid approach49:10 – Jiordana’s unlearning: “safety is an illusion”54:14 – 3 final tips & outro

Connect with Jiordana:Instagram: https://www.instagram.com/jiordanasaade/Website: https://themindfullclinic.com/

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