David "Ledge" Ledgerwood, co-founder of Listen Network, reveals how his company helps podcasters demonstrate ROI to sponsors by delivering targeted downloads from specific demographic profiles.
Unlike traditional podcast promotion methods, Listen Network leverages LinkedIn and other platforms' detailed user data to ensure content reaches the ideal customer profile.
This innovative approach bridges the gap between content creation and audience growth, offering podcast hosts a predictable, measurable way to expand their listenership.
Timestamps:
00:51 Introduction to Ledge and Listen Network
01:44 Ledge's entrepreneurial background
04:36 The podcast growth problem and Listen Network solution
10:28 How Listen Network demonstrates ROI to sponsors
18:01 Wiley case study: reaching niche academic audiences
21:47 How the service works for podcast hosts
#PodcastMarketing #ListenNetwork #PodcastROI #B2BMarketing #ContentStrategy
Discovered an AI-enabled Applicant Tracking System for your entire recruitment process.
Email validation service.
Accurate, fast and secure email validation service from Zerobounce.net
Search Engine Optimisation from the UK
Rank higher on Google with SEO. Fill out the form to receive a FREE quote.
Save 56% Of Your Time With This System
Entrepreneurs Reclaim Up To 56% Of Their Time Within 28 Days by Following This System.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Subscribe to my free newsletter
https://www.theunnoticedentrepreneur.com/
Popular Podcasts
Las Culturistas with Matt Rogers and Bowen Yang
Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
The Brothers Ortiz
The Brothers Ortiz is the story of two brothers–both successful, but in very different ways. Gabe Ortiz becomes a third-highest ranking officer in all of Texas while his younger brother Larry climbs the ranks in Puro Tango Blast, a notorious Texas Prison gang. Gabe doesn’t know all the details of his brother’s nefarious dealings, and he’s made a point not to ask, to protect their relationship. But when Larry is murdered during a home invasion in a rented beach house, Gabe has no choice but to look into what happened that night. To solve Larry’s murder, Gabe, and the whole Ortiz family, must ask each other tough questions.