In this episode of The Wealthy Coach Podcast, Kendra Perry unpacks the concept of lead quality, emphasizing that many so-called "low-quality" leads simply need better nurturing.
She explores the effectiveness of Meta ads versus organic leads, highlighting how engagement metrics like open and click-through rates can reveal a lead’s potential.
Kendra also shares strategies such as long-form content and private podcast feeds to deepen relationships. Action steps include improving email subject lines, tracking engagement, and refining nurture sequences to turn more leads into paying clients.
In this episode:
- Short Form vs. Long Form Content
- The Problem with Focusing Only on Short Form
- Long Form Content as a Business Strategy
- The value of long form content in fostering deeper connections, storytelling, and trust-building with audiences.
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