Money Mind Tricks: How Biases Shape Your Financial Choices (EP. 64)

In this episode of WIN: What's Important Now, we dive into the fascinating world of mental shortcuts, or "heuristics," and how they shape our everyday decisions—especially when it comes to money. Have you ever bought something just because it was on sale or panicked over financial news? You’re not alone! We’ll explore three common biases—anchoring, availability, and representativeness—that can lead us astray in both everyday shopping and personal finance. From negotiating a salary to deciding when to invest, these mental tricks can influence our thinking in subtle but powerful ways. We’ll break down relatable examples, from judging a deal based on the original price to making financial choices driven by recent events. Tune in to learn how to spot these biases and take control of your financial decisions with more confidence! Resources Corey's Book Connect [phone] Toll-Free: 800-657-4316 LinkedIn: Corey Heimensen Heimensen Wealth Advisors Facebook: Heimensen Wealth Advisors