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April 27, 2020 24 min

Times of crisis are - scary. It's the time when social order is low and society is demanding new order and new solutions. It's the time when most people are trying desperately to eliminate risk and reduce fear - and it's the perfect opportunity to launch a new business. 

In this episode we discuss how new business owners have a competitive advantage during times of crisis. They are more nimble, can pivot quicker, and most importantly they are uniquely positioned to recognize and solve needs in the marketplace. This current time may in fact be the best time in history for you to launch a business. 

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