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June 16, 2025 143 mins
Even Beyonce needed her alter ego, Sasha Fierce, in order to conquer the entertainment industry. And peak performance coach Todd Herman, after working with hundreds of Olympians and champion athletes, has learned that alter egos are an absolute requirement for extraordinary achievement. On this episode of Conversations with Tom, Todd Herman details exactly how powerful the alter ego can be. Along the way he and Tom Bilyeu discuss the need for rituals, share the real stories of how they got where they are, and even explain exactly how to have abundant energy in every area of your life. [ORIGINAL AIR DATE: 12-12-19]. SHOW NOTES: Todd talks about what he likes about New York City [1:50] Todd explains why people struggle with change [5:01] The common words and phrases we use are actually what trap us [6:51] The brain tries to protect you from looking like an idiot to yourself [9:10] Todd explains how environment changes people [11:39] Todd describes the basic reason people need to create an alter ego [12:47] Todd asks “what are you”, not “who are you” [23:10] The most common alter egos people adopt are, surprisingly, Grandmas [34:57] Todd describes the need for triggers and rituals [39:00] Todd and Tom discuss Sasha Fierce and why even Beyonce needs an alter ego [42:58] Any time you try to trick, deceive or impress others, it’s not healthy [46:35] We react to people based on the clothes they wear [48:57] Todd explains why he uses his glasses as a totem and ritual to get into his alter ego [58:17] Tom strongly advocates decisiveness [1:03:13] One of the great powers people have is playfulness [1:06:40] Tom talks about the need for scarring rituals to mark big life changes [1:09:52] Todd discusses how people’s family narratives can hold them back [1:13:15] The moment you decide that you want the ball in the final seconds, all bets are off [1:17:13] Pressure does not exist in Todd’s universe [1:24:03] Todd explains how to rebuild after a crushing loss [1:27:37] Tom talks about how important it is to love the struggle, not just the results [1:33:20] Todd explains how he is a completely different person for his family [1:53:54] Tom and Todd discuss the real story on the mindset necessary for greatness [2:03:11] Todd shares the story of being sexually abused as a 12 year-old [2:08:12] Tom and Todd discuss the healing effects of MDMA [2:11:33] Be playful and be Batman [2:15:14] SUPPORT OUR SPONSORS: Get 5 free AG1 Travel Packs and a FREE 1 year supply of Vitamin D with your first purchase at https://impacttheory.co/AG1pod. Secure your digital life with proactive protection for your assets, identity, family, and tech – Go to https://impacttheory.co/aurapod to start your free two-week trial. ********************************************************************** What's up, everybody? It's Tom Bilyeu here: If you want my help... STARTING a business: Join me inside ZERO TO FOUNDER here SCALING a business: Click here to see if you qualify Get my battle-tested strategies and insights delivered weekly to your inbox: sign up here. ********************************************************************** Join me live on my Twitch stream. I'm live daily from 6:30 to 8:30 am PT at www.twitch.tv/tombilyeu ********************************************************************** LISTEN TO IMPACT THEORY & MINDSET PLAYBOOK AD FREE + BONUS EPISODES on APPLE PODCASTS: apple.co/impacttheory ********************************************************************** FOLLOW TOM: Instagram: https://www.instagram.com/tombilyeu/ Tik Tok: https://www.tiktok.com/@tombilyeu?lang=en Twitter: https://twitter.com/tombilyeu YouTube: https://www.youtube.com/@TomBilyeu Learn more about your ad choices. Visit megaphone.fm/adchoices
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