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November 8, 2023 50 mins
Is "vision" really all that important or is it a distraction? How can we act as if our goals are already happening, rather than just waiting for them to happen? And, how do we balance entertainment and educational content on social media?

Welcome back to another episode of "Too Legitimate to Quit" with your host Annie P. Ruggles and very special guest, Emma Tessler, founder and CEO of 95 Media. This episode runs the glorious gamut of topics, from the importance of authenticity in business and personal branding, why video still reigns supreme, and how to commit to your 5-year vision every single day.

Then, Annie and Emma kick off a two-part discussion on the reality phenomenon "Love is Blind" and its connections to authenticity, representation, and self-presentation! (Be sure to head back next week for round 2, with the incomparable Dr. Raymona H. Lawrence!)

Resources:
- Connect with Emma through her website, Instagram, and LinkedIn
- Access her free course, Master Your Marketing, to create content that converts in less than 30 minutes each day: masteryourmarketingcourse.co
- Don't forget to check out Emma's own podcast, Stop Scrolling, Start Scaling

What's Inside:
[00:02:42] Authenticity drives successful video content creation.
[00:05:21] Creating content doesn't have to be hard.
[00:11:30] Balancing fun and growth in business journey
[00:16:46] Commitment to evolving vision drives team success
[00:18:16] Recognizing exhaustion, workaholism, and business growth
[00:32:33] Abundance of role models, authenticity, opportunity
[00:39:03] Respond to important issues, not trivial comments
[00:47:32] Reality TV thoughts: love it or hate it
[00:48:44] Homework: Promote your cause, be authentic, and attract attention.

Wanna binge? Check out these related episodes!
1: On Authenticity, Drive & Ren & Stimpy (feat. Diann Wingert)
40: On Kindness, Differentiation & Revenge of the Nerds (feat. Mike Michalowicz)
75: On Relationship Marketing, Visibility & Survivor (feat. Angie Trueblood)
90: On Honesty, Web3 & 90 Day Fiancé (feat. Derek Gorthy)
114: On Magnetism, Genius & Zoey's Extraordinary Playlist (feat. Mellissa Seaman)

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