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July 8, 2024 23 mins

In this episode of Trades Secrets, we go over the top 10 tips for contractor marketing to help you improve business growth and customer acquisition. We emphasize the importance of having a solid foundation in place before ramping up marketing efforts. Whether you’re a small business, a roofing contractor, or just someone interested in knowing more about effective marketing practices, this is the episode you’ve been waiting for.

Episode Highlights:

  • TIP #1: Get your house in order before you do anything.
  • TIP #2: Track everything (including acquisition channels)
  • TIP #3: Invest in a quality website.
  • TIP #4: Google Business Profile (GBP) is the most important social profile you’ll ever own. 
  • TIP #5: Consider Google Local Service Ads - Test this option if available in your area. 
  • TIP #6: Images and video are key to telling your brand story.
  • TIP #7: Build a brand! 
  • TIP #8: Don’t go cheap on website hosting. 
  • TIP #9: Choose your primary service and optimize for that service. 
  • TIP #10: Identify the goals of your marketing efforts. 

Missed an episode? Catch up with our full playlist of Trades Secrets podcasts found here: 

Plus, explore MORE actionable marketing tactics that are not over your head, and apply to ALL trades here: https://tradessecretpodcast.com 

Find out how we can help you grow your business: https://elevmarketing.com/ 

Read about the latest in the field: https://elevmarketing.com/blog/ 

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At Elevation Marketing we have a tight team of experts in SEO or Search Engine Optimization, Google Ads, Google Local Service Ads, Google Display, Social Media Ads, Search Engine Marketing (SEM), Content Marketing, and Conversion Rate Optimization (CRO). With a niche focus on Contractor Marketing and working for the Trades, we've been able to make a significant impact on our home services clients. We are more than an agency, we're your marketing partner. Elevating you elevates us. Email us at experts@elevmarketing.com to talk!

Find out how we can help you grow your business: https://elevmarketing.com/

Trades Secrets: Contractor Marketing is for home services contractors and who are looking for easy to implement marketing tips and strategies. This podcast is for you if you're looking for actionable marketing tactics that are not over your head, and apply to ALL trades. We'll keep you apprised of what's new, and what should be on your radar for all things digital marketing.

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