In this episode of Supply Chain Decoded, host Jenni Ruiz sits down with Kameel Gaines, founder and CEO of Rig on Wheels. Celebrating 15 years in business, Kameel shares her journey from corporate sales to building a driver recruitment powerhouse. She opens up about the challenges of navigating the trucking industry, the importance of learning from failure, and her powerful insights on DEI (Diversity, Equity, and Inclusion) in the face of shifting priorities.
From her creative initiatives like the Faces of the Road calendar and a driver-inspired coloring book to her impactful role on TMSA’s DEI Task Force, Kameel’s story is one of resilience, innovation, and advocacy. Tune in for an inspiring conversation about what it takes to thrive in trucking — and why embracing authenticity is key to moving the industry forward.
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