Design Your Life with Content Creator Lizz Rantze

Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
There's a video I posted.
It was my fourth video I poston TikTok and it told my story
and it went viral and I wasweeping because I was like I the
for me to press post on thatvideo took so much courage and I
almost didn't do it about 5,000times, and then I did, and then
for the reaction to happen thathappened was it was a little

(00:23):
validating, I'll admit, um, butalso I was just in awe that I
was not alone.
I was so not alone that thismany people cared about it.
You know they started followingme.
So I think I'm just so gratefulthat this happened to me.
I lost my purpose.
I did the work to try to figureit all out and now I'm doing
the thing that I think I shouldbe doing, but I'm still not

(00:43):
totally clear on the path.
I'm just.
I'm just doors are opening andI'm going through them, but that
it's it's.
It's happening and things aremoving, and so I'm just very
grateful for this opportunity.

Speaker 2 (00:55):
Welcome to Tried and True with a dash of woo, where
we blend rock solid tips with alittle bit of magic.
I'm Renee Bowen, your host,life and business coach and
professional photographer atyour service.
We are all about gettingcreative, diving into your
business and playing withmanifestation over here.
So are you ready to getinspired and have some fun?
Let's dive in.
Hello, welcome back to Triedand True with a Dash of Woo.

(01:22):
I am your host, renee Bowen, andtoday's an extra special day
here on the podcast or if you'rewatching on YouTube because
today marks my 52nd episodesince I've started the podcast.
So I have been producing aweekly show for one full year

(01:45):
and that's a big accomplishment.
So I'm going to do what I'malways telling you guys to do.
I'm going to take my own adviceand I'm going to pat myself on
the back, because this has notbeen easy.
I mostly have done this bymyself.
I do have a little bit of helphere and there, but I have
basically been producing theshow on my own and it has been a

(02:11):
really like amazing experienceas far as like a learning
experience hands down, like justkind of throwing yourself into
the fire, which is what I liketo do in general.
I want to just experience it,you know, and not try and make
it perfect.
So I hope that that could be alittle inspirational to some of
you guys.
If you have something thatyou've been wanting to do and

(02:33):
maybe you feel like it has to belike just right or just perfect
it doesn't, you can just startand you know, by no means is
this show perfect or where Iwould love for it to eventually
be.
But hey, a year in and I'mdoing pretty good.
So I just wanted to share thatwith y'all.
I am really excited to continueto be able to do this for you

(02:58):
and to provide this kind of freeresource and be able to connect
with a lot of you guys, whichhas been really, really, really
fun.
So, in honor of my one yearanniversary for Tried and True
with the Dash of Woo, I am doinga giveaway.
All the details will be in theshow notes, but here's the deal

(03:19):
basically.
So I would love for you toshare the show with someone or
just on your feed on InstagramIf you think that it's impactful
, you know, send them a link,that kind of thing.
But there's a couple of littlestipulations on what I'm doing
for the giveaway.
So I do want to outline thatreally quickly for you.

(03:40):
So, first of all, if you haven'tleft a review or a rating, go
ahead and do that.
That's the first step and it'ssuper easy to do that.
You just go toratethispodcastcom slash Renee
Bowen, and again, the link isbelow.
So that's going to bring up amenu where you can rate it on
the platform that you listen toit on.

(04:02):
So that makes it a little biteasier.
Obviously, if you're listeningon Apple Podcasts, you can just
go down and hit that link.
It's pretty easy.
So, definitely, on one of thepodcast apps, not necessarily
YouTube go ahead and leave arating and a review.
If you've already done that,you don't have to do that step.

(04:22):
Okay, you can still enter thegiveaway because there's a
couple more steps involved.
So then you're going to want togo to Instagram and make sure
you're following me at ReneeBowen, and then you're going to
post about this on your story.
So it could be anything youwant.
It could be a screenshot of thelatest episode, whatever.

(04:45):
It could be like one of myreels talking about my podcast,
whatever you want to do.
Like, you don't have to show upin this piece of content.
Okay, you can do a repost, butthe deal is is that you are
saying something about it, onyour story, about why you listen
, what you find valuable, etcetera, and you have to make
sure that you tag me so that Ican see you and enter you into

(05:08):
the contest.
Okay, so this contest is goingto go for a full week, because I
know not everybody listens onyou know the day that the show
airs, which is on Wednesdays.
So it's going to be from thisWednesday, today, through next
Wednesday, and by then I will goahead and, you know, look at
all the entries and contact thewinners after that.

(05:30):
So you also will get an extraentry for every time you post.
So if you want to post about itmultiple times during that week
, go for it.
Just make sure you tag me sothat I can take note of that and
make sure you get all thoseextra entries.
Again, I'm going to outline allof this for you guys in the
show notes, so just make sureyou read that, or in the

(05:52):
description on YouTube, if youwatch on YouTube and you guys
can win some pretty awesomeprizes.
Y'all know how much I loveWhite House Custom Color.
They are my lab, so if you're aphotographer, you can win one
of their custom albums, which isamazing.
It's worth like minimum 250,something like that.
So it's a really, really coolthing to win.

(06:14):
If you're a photographer, thatwill be really fun.
They were kind enough to sendthat in for me and sponsor this
little giveaway, so that's superamazing.
I'm also giving away a coachingpackage.
This is a coaching package thatincludes two coaching calls.
They have to be used within thespan of six weeks, so there are

(06:35):
a little bit of stipulationsfor that, but this is worth over
$2,000.
So this is good.
If you need life coaching,business coaching, a little bit
of both, something that youwanna really dig into in your
business that you need help with, let's get you some really
awesome clarity.
And if you've been wantingcoaching and you have not been
able to afford that, this is anamazing opportunity for you.

(06:57):
I'm also giving away athree-month membership to
elevate my monthly membershipfor photographers, and you don't
have to be a seniorphotographer.
There's a lot of otherphotographers who are in there
as well.
A lot of them, you know, shootvarious different niches and
it's based in marketing andmindset.

(07:18):
So you're going to get amonthly call and lots of other
stuff in your portal.
So that is a $49 a month valueand you'll get three months for
free.
I am also giving away thecreative team method, which is
worth $997.
And that is going to teach youhow to start a revamp your

(07:38):
creative team, meaning yoursenior rep team.
If you're a high school seniorphotographer, this prize is
particularly for you because itwill teach you how to start an
ambassador team or turn yourteam into one that actually is
profitable, meaningful andactually gets you booked.
So, again, if you are a seniorphotographer, that one is

(07:59):
specifically for you, and I amgoing to be checking to see who
is who when we do thesegiveaways.
So you know, for instance, if Ido the random poll, because I'm
going to use random numbergenerator for the contest, but
if I pull somebody and it looksand I can see that you are not a

(08:19):
photographer, then I will moveon to another prize for you
instead.
Okay, and I'm also giving awaya couple of audible books, some
of my favorites, or you can tellme if there's something on your
list that you've been wanting.
If you need any suggestions,I'm happy to give that to you.
But, yeah, lots of giveawaysthis whole week.
It's going to be like Oprah youget an audible book, you get a

(08:43):
coaching call, all kinds ofdifferent things.
It's going to be really, reallyfun.
I'm super excited to even justlike be here with you guys.
I'm excited to celebrate thisreally, really big milestone and
thank you guys so much fortuning in and being a part of
this.
I wouldn't do it if it weren'tfor you, so today you guys are

(09:07):
in for a really awesome treat.
My guest today is a supercreative, really fun, down to
earth, really inspirationalperson, and I found her on
TikTok, as I find most of thepeople that I love, but it turns
out that she's local to me, sowe're actually going to get

(09:30):
together in person soon and I'mreally excited about that.
Liz Rance is a storyteller and acreator.
She spent the last two decadestelling other people's stories,
first as a barely employed actorand then as a much more
successful editor and creativedirector, running her own
creative studio for over 10years.

(09:51):
But in the process of craftingother people's stories, she
completely lost sight of her own.
In 2020, when the world stopped, her mental and physical health
started suffering until shestumbled upon an old journal
with a scribbled quote youdesign your life.
Those words helped spark aseries of changes as Liz became

(10:13):
systematically changing thedirection of her life.
She shared pieces of heradventure on social media and,
to her surprise, her quirkylittle videos were resonating
with audiences all around theglobe and inspired a bit of a
following.
This experience reminded her ofthe power of storytelling and
its ability to help us not feelso alone as humans.

(10:37):
So today, liz continuesdesigning her life and sharing
her story by creating cinematicmoments out of the mundane, all
with the goal of designing lives.
We are proud of having a laugh,leaving this world a little bit
more beautiful than we found it.
So at the time of this recording, she has almost 62,000

(10:58):
followers on TikTok and some ofthem have gone pretty viral.
Nancy Meyers even shared one ofhers, and some of them have
gone pretty viral.
Nancy Meyers even shared one ofhers.
It was really exciting.
We talk about that.
We talk about a lot ofdifferent things her process,
how she sort of views creatingvideos and how she does a lot of

(11:19):
things that most creators willtell you you shouldn't do.
So she does things verydifferently in her own way and
it works really well for her andI think that is a fantastic
example for a lot of us.
But regardless, you're going tolove her and you're going to
love following her.
So all of that information isin the show notes as well, and

(11:41):
I'm really really crazy excitedto introduce you guys to Liz.
Liz, I have so many questionsfor you.
We're going to just start atthe beginning and see how far we
go.

Speaker 1 (11:52):
Okay, let's do it.

Speaker 2 (11:53):
Yes, I'm so excited to chat with you.
What inspired you first of allto start creating the kind of
content that you make?
I just wonder have you alwaysbeen like this?
Have you been like, were yourunning around with a video
camera as a kid?
Or like, how did you know youhad an act for it?
Like, just kind of walk methrough that, that process.

Speaker 1 (12:13):
Well, there's.
There's a few things there thatyou asked Um, but the first
thing is um, I always lovedstorytelling.
I was uh, I'm so sorry, can westop for one second?
Absolutely, I just got like acrazy hot flash.
So sorry, but I think I'm good,let me just take a sip of water
and no pressure.

(12:35):
Oh, okay, we had a real moment.
We're getting to know eachother right off the get here.

Speaker 2 (12:41):
Look, I am.
I am anxiety queen.
Okay, I lived my life withpanic attacks for years and
years.
I'm a Virgo.
I overthink, like you name it.
That's why I became a lifecoach, because I went through
all of that stuff and I still doso.

Speaker 1 (12:54):
I totally get it Plus .

Speaker 2 (12:56):
I went through menopause really early and
that's super fun becausehormones are awesome when
they're going against you.
Yeah, that's great.
They are, I know I feel likethat's part of what I'm dealing
with.
Is my body's like, who knows,there's a full moon coming?

Speaker 1 (13:14):
Yes, and it's a full moon in Virgo, so hold on to
your shit.
Here we go.
Okay, let's do that again.
I'm sorry, I'm ready now we gotit, you're good.
We asked a few good questionsthere.
So, kind of start from thebeginning, storytelling was
definitely something I wasalways drawn to.
As a kid, you know, I lovedmovies.
I think a lot of us, like 80skids were kind of raised by

(13:34):
movies.
I would rewatch them, getmemorize, you know, memorize
them.
And then I started falling inlove with dance.
I discovered music videos atthat same time and I was like,
okay, maybe, maybe this is whatI'm going to do, maybe I'm going
to be a backup dancer, maybeI'm for Janet Jackson
specifically, or maybe, you know, and I would get these ideas in

(13:55):
my head, like these music videoideas, but I had no skills to
execute anything.
So theater morphed into I mean,I'm sorry.
Dance morphed into theater.
Theater morphed into I mean,I'm sorry.
Dance morphed into theater.
Theater morphed into videoproduction and editing editing.
I was like, wait a minute, Ican create the story.
I can make this idea in my headbecome a reality.

(14:17):
And that completely blew mymind.
I fell in love with it and Istarted a creative studio.
And I was running a creativestudio for about 10 years.
2020 hit and I think things weregoing for me like the creative
studio was doing.
Well, I have a beautifulhusband, we were building a
house together and I was pushing40.
But at the same time, I lookedat myself and I was like, okay,

(14:41):
I'm probably the most mentallyand physically unhealthy I've
ever been in my life.
And then one day I rememberclearly I was sitting at the
computer and I had this momentof like what am I doing this all
for?
I don't know what my purpose ishere.
I'm not happy, and not in thesense of like I didn't want to
be here, but more in the senseof I have been chasing a to-do

(15:03):
list for the past 10 years,never once asking myself what do
I want to do?
What am I contributing to theworld?
Do I have anything tocontribute?
And so that was a wonderful,enlightening moment.
However, now we're in 2020.
So I'm just sitting at home,the world is in turmoil and I

(15:25):
have nothing to do but look inthe mirror and figure this thing
out.
So I realized that my storywasn't exceptional and the fact

(15:47):
that a lot of people at somepoint go through this feeling
lost, and that would have beenso helpful for me to know at the
time, because it can feel solonely to feel that way.
So I thought, wait a minute,what if?
When I was trying to kind ofrediscover my purpose, I was
like what if I take my skill set, I'm only qualified to be a

(16:09):
creative.
That's the only thing I've beentrained in.

Speaker 2 (16:12):
I was like what if I take only as if it's okay, right
Like, I only have this amazingbrain, but continue.

Speaker 1 (16:21):
So I was like what if I take?
This skillset and then I createsomething that perhaps could
help somebody out there at leastone person and so I started to
do that and, um, and that's kindof where we are today.
Yeah, Okay.

Speaker 2 (16:37):
This is like such a great, and I think this is one
of the reasons why your contentresonates so well with people,
because it's it comes from that.
You know your purpose.
You finding rediscovering thispurpose Right and like, um, it's
universal.
So many people and I speak tocreatives a lot, obviously, and
I am one and I I definitely seethis as a common theme that a

(17:01):
lot of us either are goingthrough right now or went
through in 2020.
Like, it was such a catalyst,for sure, and I feel like maybe
we go through it over and overagain too, sometimes, right,
I've been at this long enoughwhere I feel like this is like
my third generation of goingthrough.
Like well, what am I doing?
Like you know what I mean.
Like continuously having to.

(17:22):
Like you get stuck in this rutof like, oh, I love what I'm
doing, and then you get into itand you start making money and
you're like this is great, andthen I'm like, a few years in,
you're like this sucks and Iwant to burn it down to the
ground.
So you know, it's like.
I feel like this might be partof our curse of being creatives
too, but you're right, there'sso much power in speaking about
it and to other people about it,because you know it is lonely

(17:46):
to feel that way and you feellike, oh my God, this is just me
, but it's not.
So I do think that that's whythat sort of resonates and you
have this messaging in yourcontent that you design your
life right, so, like, come outof of this, you know, discovery
process for you.
That's definitely also whatdrew me to your content as well.

(18:09):
What does that mean for youspecifically?
Cause I I'm fully like downthat rabbit hole.
I definitely believe that too,but I would love to hear your
take on the you design your lifeconcept, to hear your take on
the you design your life concept.

Speaker 1 (18:22):
What it means to me.
Yeah, so I think for me, fromexperience, I think we can be
reactive our entire lives.
We can just be reacting towhatever's happening to us from
the minute we wake up in themorning.
Right, you pick up your phone.
You're scrolling your emailthat has nothing to do with you.
You're taking in that input.
You're scrolling social media,you're taking in that input.

(18:45):
Then you check your to-do listpossibly of an entire day of
things that you don't reallywant to be doing but you have to
do.
You can just spend your lifeuntil you die going down that
list, and for me, life design istaking a beat amongst that
chaos that we're going to have,that chaos in our lives, but
just taking a beat to say whatdo I want my life to look like

(19:07):
and then actually makingconscious decisions somewhere
within that schedule to makesure that you can get there.

Speaker 2 (19:14):
Yeah, I talk about that a lot because I feel like
we live unconsciously, like yousaid, in this reactive state and
it's this unconsciousprogramming right Of, like
you're supposed to be doing this, supposed to be doing that, but
then it just kind of takes overand it's very being intentional
right.
That's kind of what you'respeaking to, I think, and then

(19:37):
it's definitely something Idefinitely believe in.
And I talk about a lot abouthow it is possible for us to get
back in the driver's seat ofour lives and decide where we
want that car to go.
But most of us tend to kind ofget stuck in this rut sometimes
of just being taken along forthe ride, basically, and you

(19:58):
know how it is.
You just kind of get to adestination literally when
you're driving.
Sometimes You're like I don'tknow how I got here.

Speaker 1 (20:04):
Don't remember driving here Literally.

Speaker 2 (20:08):
And you know that's great, that we can have all of
these daydreams and stuff.
You know and you know.
But at the same time I feellike that is truly a metaphor
for the way we live our lives,and especially in today's world,
where there's we're thrownwe're thrown a lot of crap over
and over again, so it's reallyeasy to just get stuck in that.

(20:29):
So this designing your life isa good reminder.

Speaker 1 (20:32):
It also cause I do talk to a lot of people that are
like going through a reallyhard time, so say, they're going
through a divorce, they've lostmoney somehow, they have a
family member that's super ill,they are ill and they're like,
yeah, that all sounds great andlovely, but that doesn't apply
to me.
And when I talk to people I'mlike obviously right now you're
not going to be accomplishingwhat you can because you have

(20:54):
limitations.
But what can you do?
Can you take five minutes todayto figure out a way to keep
your sanity?
Can you step outside and groundfor five minutes?
Can you just take a deep breath?
Can you be grateful for thenurse that is helping you?
You know, can you?
Just the little things that wecan focus on, that we can
control, I think are veryhelpful in those moments.

(21:17):
And it's, you know, life design.
I think people think it has tobe this transformation that has
happened and now you're acompletely different person.
And it doesn't.
The steps start very smallbecause otherwise it actually
can be very overwhelming.
Thinking you have to betransformed in this new person.
That can be incrediblyoverwhelming.

Speaker 2 (21:35):
That's such a great point and I'm really glad you
brought that up because it isabsolutely true and I think also
and maybe it's part of, and notjust creatives, but I think
that a lot of us are very blackand white thinkers.
Right, it has to be all or none, like I got to do it perfect,
or I'm not going to fucking doit at all.
You know that whole situationand so I feel like, because we
sort of have this, we're primedfor that mindset.

(21:57):
When people do hear this, youknow, design your life, it's
like, well, that's nice for you,but and you're right, it's
small steps.
Right, small steps lead toreally big changes over time.
And we can just break it downand do it in chunks and do what
you can with what you can andwhat you have at the moment.
Even if it is five minutes,even if it is just like sitting

(22:18):
in the sun for like five minutes, and if that's all you have,
like, what can you do with whatyou have and what can you
control, because most of it iscompletely outside of your
control, but you can controlyourself and your state and your
breathing, you know, and andthe intention there.
So I do appreciate you bringingthat up, because I hear that a
lot as well in my community.

(22:41):
I initially found you on TikTok,as you know, because I reached
out to you.
I love me some TikTok.
I had been on there since 2019,actually, yeah, before the
pandemic hit.
I was.
You know, I work with a lot ofhigh school seniors and
teenagers in my job as aphotographer, and so I saw them

(23:02):
migrating there and I was likethat's where I've got to be and
I actually really loved it.
All the photographers that Icoach are like absolutely not, I
am not doing TikTok, I'm notdancing, I'm not doing this.
And I was like no, no, no, youdon't understand, you can make
it your own.
And then 2020 hit, and theneverybody started coming over
and I was like I told you guys,literally.

Speaker 1 (23:22):
I've been telling you for years.

Speaker 2 (23:25):
I was on the cutting edge, right, but that's besides
the point.
Anyhow, what really struck mewith your content because, again
, you know, you came up on myFor you page and what I loved
about it was that you know it'spolished and professional
because you know what you'redoing, but it's not overly like

(23:46):
slick and like super, you knowit's, it's still, it's still
something that I can connect toand I found that really, yeah, I
found that really interestingand different.
Right, it's another reason whyyou stand out, which is huge
today.
Like, how are you going tostand out?
Um, it makes a lot of sensehearing you say the whole music

(24:07):
video thing, because that's I, I, I.
It makes a lot more sense.
Now I'm like, oh, yeah, yeah,because I, I was the same way,
like I had fantasies of, youknow, not necessarily being a
dancer, cause that is not myskill and singing is not my
skill either, but I wish that Icould.
You know what I mean, like Iwish that I could, and so I

(24:27):
would definitely throw myselfinto those like dreamlike
scenarios when I was younger.
And I totally understand thatand you and I, we probably we
have very similar music tastes.
So that's definitely.
We'll get to music in a second,because I have a question about
that that is going to be reallyspecific.
But my question for you in thisrespect is how do you do that

(24:48):
melding of the like, you know,professional, with connection,
and this might be like more of atechnical, you know, question
which I think a lot of peoplewould probably find value in.
But you know, what do you useto film your videos?
What do you use to film yourvideos?
What do you use to edit, like,how do you how, what's your
preferred way of doing it andwhat do you find works best for

(25:09):
you and your audience?

Speaker 1 (25:10):
Well, I don't.
I can't say that I actuallymade a conscious decision about
the polish level polish to thevideos but I did have always two
goals.
My number one goal always is tomake sure that this video is
worth your time.
I have very high standards formy audience and I you know I I
don't want to waste anybody'stime, so it's is it worth the
time.
And also I want to make thevisuals interesting enough to

(25:33):
keep your attention, but I wantto make it relatable enough and
grounded enough that that itfeels real.
So technically, I use um basicthings like when I can, I use
natural light as much aspossible.
I shoot in real spaces Um, butI am very drawn If you've seen
my videos.
I'm very drawn to um thingsthat kind of pull the

(25:56):
extraordinary out of theordinary Um.
So like I'm always inspired bydifferent directors like Tim
Burton and Edward Scissorhandswhen Edward goes to the town and
it's this fantastical characterin these normal situations that
really gets me excited.
So I I just find different ways, like shooting with the natural
light and the real spaces.
That's one way that I kind ofcan can do that and bring those

(26:18):
elements in Um.
Also, I shoot everything on myiPhone.
I love that, which.
I came from a video productionbackground and I was when I that
was a conscious decision.
I was like I am not goingthrough the wrangling of the
DSLR and the batteries and thememory cards and the lights and
the lenses and then the.
If you want to do audio, yougot to do a mic and a four track

(26:38):
, like it's too much.
So I was like, okay, let'ssimplify.
If I'm going to create thismuch content, I'll just do it on
my iPhone.
So I shoot everything on myiPhone, which has been great.
Uh, we've done a few droneshots, but everything else that
you see is is iPhone.
Um, and then editing, I usepremiere.
Okay, cool, that's my baby.
That's probably where I'm themost comfortable, that's where

(27:00):
I've done my 10,000 hours, forsure, and that's really where
the storytelling happens.
So I get very excited when I'mheading into the edit for a
video.
That's like that's where allthe magic happens.

Speaker 2 (27:10):
Yeah, yeah, you can tell.
You can tell that you have aneditor's eye and heart.
You know what I mean, becausethat's really people I don't
know.
I don't.
I don't think that peoplereally understand just the, the
average Joe, let's say, uh, Idon't think they understand how
important that is.
I mean, um, and it also, youhave to love it.

(27:32):
Like as a photographer, I cansee that from a different
perspective because I'mdefinitely nobody's videographer
, right, and I and I you know asmuch as I love doing content
and um, making videos andproviding value, my, my joy is
not in that editing process, butI love editing photos.
Like honestly, that is whereyou put your finishing touches

(27:54):
on it.
You know what I mean.
Like that's how you make ityours, do you find that's kind
of how you feel about that aswell?
And video, it also.

Speaker 1 (28:01):
That's where it kind of comes to life.
It's especially when you'reshooting.
Photography is a littledifferent, because you get the
shot, but even photography whenyou're editing it, the colors
you're able to actually bringthe color to life.
So the photo takes on anincredibly different story In
editing, I mean most of the timewhen I'm shooting these videos,
I'm not shooting in order toorder.

(28:26):
I I mean most of the time whenI'm shooting these videos, I'm
not shooting in order to order,I'm just shooting a shot and
then.
So now in editing, I can put itall together.
My brain is a little bit nutsand I do.
Before I go into a shoot, I dohave all the shots in my head.
I do do a shot that's amazingbut I also picture it all in my
head.
So when I'm doing it, I'mpicturing the edit before I've
even started editing to makesure that I'm getting everything
that I need.
I'll even like I'll be in themiddle of a shot and I'll be
like, oh whoops, I forgot towrite down.

(28:46):
I need to pick up there,because I'm going to need
something to go from this shotto this.

Speaker 2 (28:49):
Like I it's yeah, you're a filmmaker, you're
thinking like a filmmaker.
Yes, yes, yes.

Speaker 1 (28:56):
Yeah, and it's a blast.
I mean it's.
It's a blast.
It's a lot to think about.

Speaker 2 (29:01):
It is.
But when you have the kind ofbrain that I think you know
automatically is sort of likewired for the outer prime, for
obviously if you're doing itbecause you love it, that you
know what I mean At leastthere's there's something like
that because for me, likepersonally and I'm married to an
actor, writer, director,filmmaker, so I understand, like

(29:24):
I hear him talking a lot aboutthat as well that's not how my
brain works at all Right, but Idefinitely understand that in
terms of photography, becausewhen I'm shooting, I can see it,
like I can see that final image.
When, like, when I've gottenthat shot, I'm like, oh my God,
like I know when it happens andI know how I'm going to edit it.
I'm in crop it and I know thefeeling that's going to be like

(29:46):
received from that image.
I see it all.
So I think it is similar inthat process when you have that
end in mind, right, yeah, Ithink that makes such a big
difference.

Speaker 1 (29:57):
So can I ask you a question?
Yeah, absolutely, because thisis something that I am working
on.
So this is more of just adiscussion point.
But I've noticed with shootscause I'm someone who likes to
like plan everything out, but Iwork on perfectionism, just just
a bit but I've noticed everyshoot, if I something magical,
always happens that I did notplan and so now in my planning

(30:19):
I'm like okay, but I'm going toleave room, I'm going to leave a
little extra time on the shootday to just see what happens.
Do you do that?

Speaker 2 (30:26):
at all, absolutely.
Yeah, I don't know if you knowa lot about the Enneagram, but
I'm an Enneagram 7, wing 8.
And so I think that has becauseotherwise which is so weird,
because everywhere else I'm aVirgo, I'm an INTJ, like I am
like primed for perfection,right, like that is like Gen Xer
, you know, basically like feralchildhood, but like had to be

(30:50):
born and bred for perfection.
Yes, yes, rama, and so, um, youknow like, but this part of me,
you're right, I think that toomany times I see creatives and I
love that you brought this upand that you do this, because I
work with a lot of creatives, Icoach a lot of creatives and I
think that's what gets us intotrouble is that we we tend to

(31:13):
start, you know, comparingourself to all the other ones,
whether it's photographers or,you know, creators or whatever
we are, field we're in.
We start like get inundatedwith all this input and
oversaturation of content.
You start thinking like, oh, oh, maybe I should be doing that,
I should be doing that, and youget kind of lost in all of this
other stuff and forget your ownmagic that you already have, and

(31:40):
so it's something that I amactually really intentional
about.
When I go into a shoot, I'malways leaving room for what if,
like, I'm asking myself thatquestion a lot Like I'm really
big and I'm trained in NLP andthis is kind of an NLP thing,
but I always like to ask myselfthose questions Like I wonder
what would happen if I did this.
Like I wonder, I wonder whatkind of magic is going to show

(32:02):
up today, like literally justasking myself that every morning
and then before I go into ashoot, like you know, um, I
wonder what's going to show uptoday, I wonder what.
Like just just asking ourselvesthese questions actually opens
up a whole different likecreative space for us and it
gets us out of this rigiditythat we feel like we have to

(32:23):
like ask perfectionists, like bein, and so, if you guys are
listening to this like and ifyou struggle with that like,
that is a really really greatpoint to take from this
conversation is that there's somuch amazing stuff that happens,
but you have to allow it to.
Yes, right.
And so I feel like just kind oflike for me.
I just kind of like let it beand I asked myself questions Do

(32:46):
you have, like, is that kind ofhow you approach it as well?
Or do you find yourselfdaydreaming about things that
could happen to you?
Like, cause I do that sometimestoo.

Speaker 1 (32:55):
I'm daydreaming all the time.
All the time I have caughtmyself on video when I'm in, if
I'm in the middle of thinkingabout something, I just get
quiet and I have no expressionon my face and it looks like
someone's just turned me off.
I've caught it on video beforeand I'm like I look like I'm
clinically nuts Cause I'll justbe like dead face.
Meanwhile my brain is doingcartwheels through the sky Like

(33:17):
it's it's on fire.
So, yes, I am daydreaming allthe time.
For me, the building in the the, the magic to happen is, I
think, I think I, I still theperfectionist, I still like to
build the structure, but then Ijust allow a little more space
for something to happen.
So either that might manifest intime, um, that might manifest

(33:38):
in hey, we're going to a coollocation.
I'm just I don't know exactlywhat the shot's going to look
like.
Let's get there and test somestuff out.
You know, that day might beweird, the light might be weird
or a beautiful cloud couldappear and we could do something
like that.
I've had a flock of crowssuddenly come by and I'm like
trying to get that.
You know there's, there's justmagic that that happens, that

(33:58):
you'll miss if you're just likegot to follow the shot list and
that's, that's not on there.
You know, like it's, it's, it'sreally important.
But it's something I learnedliterally probably in the past
three months.
I was not, I was, I was rigidbefore that and I was missing
things.

Speaker 2 (34:14):
That's a really good point.
You kind of have to get outthere and sometimes just throw
yourself into the fire to do itand see what shows up.
You know, but also you are alsoaware enough to notice it.
That's the thing you know, likeyou have to kind of notice when
that stuff is happening.
Um, which I believe you know II talk a lot about, like in
business and things like that.

(34:34):
We need grit, obviously, but weneed optimism.

Speaker 1 (34:38):
I love that word that is one of my that is one of my
favorite things.
I'm so glad you said that.

Speaker 2 (34:44):
Grit and optimism, and there's actually a lot of
research on this that's beendone as well, and that's really
kind of the basis of my show,right, Like tried and true
strategies and things that weknow work, and then a dash of
woo, a dash of magic, a dash ofoptimism, whatever you want to
call it.
I really do believe I don'tknow, maybe it's my Libra rising
that I feel like we, you know,we have to have both, a balance

(35:06):
of both, and and we dance withit.
For sure, I think like there'sdefinitely times where you got
to be more gritty.
There's definitely a lot oftimes where you got to be a
little bit more open to themagic, but I believe that we
definitely need a healthy doseof both to to kind of make our
dreams come true.
If we want to be cheesy aboutit, but like that's really what

(35:27):
it is right, Like if you've youknow you've got this desire and
you're creative and you got thedesire to make money from it,
you know that's a business asopposed to a hobby.

Speaker 1 (35:39):
So, have.

Speaker 2 (35:40):
I wanted to kind of dive into that for a second and
see how cause you probably youknow, when you started this,
like you said you were doingthis for you this rediscovery,
like it was very much anauthentic journey.
But as you've grown, I canimagine and I don't know the
answer to this and I could becompletely wrong, but I can
imagine that now you've amassedsuch a huge following on TikTok

(36:01):
especially, this is now goinginto a different sort of lane
for you, right?
So, as far as like business,how have you navigated that
while keeping the joy, keepingthe creativity, while also like
is that something you want it tobe?
Even you know what I mean, yeah.

Speaker 1 (36:20):
Well, this has been fascinating, because no one is
more surprised about the rise onTikTok than myself.
I still don't really knowwhat's happening.
Um, and also it happened veryquickly, so I started posting on
TikTok Halloween of 22.
So it's been a little over ayear year and a half ish I math
isn my strong suit, but let'sjust guess Year and a half and I

(36:48):
think I got very lucky A.
I got lucky in the fact that mybrain doesn't work in the way
that I'm like.
Oh well, now I have this amountof following, so now I'm
important.
I feel like A.
I have a little bit of impostersyndrome, so part of me is like
what?
This was a giant mistake.

Speaker 2 (37:06):
You guys have gone to the wrong account.

Speaker 1 (37:08):
I'm so sorry.
We'll correct it soon.
Um, but part of it is that Ijust I don't know that my
relationship with it has changedover the past year, because it
happened very quickly.
So then I had to be like, okay,well, maybe this means I have
to post every day.
So then I it just startedmaking me figure out whoa, whoa,

(37:30):
whoa, whoa.
Okay, so this isn't.
I am much less concerned withwhat the app wants for me than
how this actually is going tofit into my life.
That way, I can make itsustainable and stick with my
purpose of bringing people value.
I'm not going to just startposting just to post, which is a
strategy that works andbusinesses need it because they

(37:50):
need to grow all that stuff.
I'm I'm doing the absolutewrong rules on everything here,
um, when it comes to posting,but it's, but it works for me,
so that's that's how I've dealtwith it, but it's, but it works
for me, so that's that's howI've dealt with it.
And also, I'm just very gratefuland I'm still in awe of the
fact that there's a video Iposted.
It was my fourth video I poston Tik TOK and it told my story

(38:12):
and it went viral and I wasweeping because I was like I the
for me to press post on thatvideo took so much courage and I
almost didn't do it about 5,000times.
And then I did, and then forthe reaction to happen that
happened was it was a littlevalidating, I'll admit, um, but

(38:34):
also I was just in awe that Iwas not alone.
I was so not alone that thismany people cared about it.
You know, they startedfollowing me.
So I think I'm just so gratefulthat this happened to me.
I lost my purpose.
I did the work to try to figureit all out and now I'm doing
the thing that I think I shouldbe doing, but I'm still not
totally clear on the path.
I'm just I'm just doors areopening and I'm going through

(38:55):
them, but that it's it's, it'shappening and things are moving,
and so I'm just very gratefulfor this opportunity.
A and I'm also just kind ofseeing where it goes.
And also, you know, the podcast.
When you asked me to be on, Iwas like, am I interesting
enough to be on a podcast?
Also, can I edit this myself,cause I'm very I don't know.

(39:18):
I'm a control freak, I totallyget that.

Speaker 2 (39:20):
Yeah.

Speaker 1 (39:21):
You guys listening.
This is only like my secondpodcast and I almost had a panic
attack at the beginning of thisthing.
So I'm I'm learning andsometimes you have to do the
things you're scared of.
That's one of the reasons Isaid yes is I was like I'm
terrified of this.
Let's just do it.
I think it'll be good forgrowth.
And, yeah, thank you forpatience with me.

Speaker 2 (39:39):
Oh my gosh, of course .
Well, it's one of the thingsthat I talk about a lot too, and
I mean I didn't make it up.
I think the first time I heardit was Tony Robbins, cause I've
been like a self-development,like you know, going down that
rabbit hole for 20 years.
And one thing he talks about alot and people have regurgitated
this many different times but,like, if something comes up and

(39:59):
you feel like you can't, youmust, it's like literally, and
so I hear his voice in my headall the time, like when there's
something that comes up, becausefor me, like podcasting, zooms,
all of that comes super easy tome.
Get me on a stage in front ofphysical people, I want to vomit
, like literally, and people arelike shocked by that.

(40:20):
They're like yeah, like, whatare you talking about?
Like you talk all the time blah, blah, blah.
And I was like, no, you don'tunderstand.
Like I want to curl into a balland go to sleep, like literally
never, ever, ever show my facein public again.
And it keeps coming up.
It's like if you can't, youmust, if you can't, you must.
And I was like I hate you, tony, but it's so true, right,

(40:44):
because, like, the only waythrough is through, right, the
only way to get over this is togo through it.
And I mean I coach people onthis daily, like, right, like
the whole imposter stuff,everything.
But it's really interesting too.
I wanted to just quickly make alittle note about the imposter
syndrome, because I just saw areal today of America Ferrera
talking about that and she waslike you know, because imposter
syndrome is rooted in I don'tknow if you've ever looked into,

(41:07):
like, the origins of that, butI did a podcast on this a long
time ago and it was about I wasshocked to know exactly where it
came from.
But anyone who is basicallyminorities and even women, like
people of color, who have beensuppressed for years, right, and
she was talking about how wellit's, not necessarily she's like

(41:29):
yeah, I definitely feel like animposter.
She goes, but I didn't do thisto myself, like I, I literally
like never.
It's society and the way thatwe were raised that taught us
that we couldn't do this, or youknow.
So it's almost like this.
It's a natural sort of feelingto have, right, like well, I've
never been here before, so whywould I feel like I can do this?

(41:51):
Because this is so new and Ilove that perspective a little
bit that she brought to it,because it's so true.
It's like we've never donesomething before.
It's going to feel scary, nomatter what.
And then if it's a trigger,like we were just talking about,
like oh my God, like this isbringing up anxiety For me.
You know, running from it givesit a lot more power.

(42:14):
It gets bigger and bigger andbigger, and so the harder thing
to do is to just face it, but inactuality, it's kind of the
easiest thing to do as well,because it takes its power away
and you become empowered again.

Speaker 1 (42:25):
So and I brought that up.
Yeah, it's.
You just said so many importantthings there, and, especially
as a woman, the America forerror, that's.
That's brilliant.
I haven't heard that before andthat was just resonating with
me as you were saying it, Ithink, as women as well, it's.
It's even stronger because thisis something I've been fighting
my entire career, because I wasan editor that was female, I

(42:48):
was in video production, I'mfemale and, uh, most of the time
I would talk to people andthey'd be like can I please
speak to your editor, or thingslike that, and I'm like you're
talking to her, let's get intoit.
It's just the way it is and Ithink there's still.
We carry so much of thatbecause it's even though I've
been fighting it for so long,it's still.

(43:10):
It just depends on whatdifferent avenue you're going
into.
We do carry that.
That was a really fascinatingpoint.

Speaker 2 (43:15):
Yeah, no, it really is.
It's something to definitelythink about and it was just a
short clip.
I'd like to try and find thelonger clip of what she was
talking about, because sheprobably laid a lot more truth
nuggets in there.
But it's something I see a lotof and, kind of going back to
this discussion of just kind oflike showing up you pressing the

(43:36):
button on that video wasincredibly difficult to do.
I hear that a lot and I'vedefinitely been there as well.
But I hear a lot from creatives,from photographers.
They're like well, who cares,who cares about my story?
Nobody cares about what I hadfor breakfast, nobody cares what

(43:59):
I blah, blah, blah, blah, blah.
You know what I mean and I'msorry, but that's just not true,
right.
And the only way to reallyunderstand that and to know it
is to just kind of put yourselfout there and to show up
authentically.
And I think that the reason whypeople do connect is because of
that, right and we throw thatword around a lot that

(44:21):
authenticity, right.
I mean, I get kind of like sickof that word, but there's a
reason why you know that videoof yours and I think that I
don't think that that's the oneI initially saw, but I went to
it after I you know, I was like,oh my gosh, like this is so fun
, your content is so fun, andthat's really that's really what

(44:42):
was so refreshing about it, andthat brings me back to my
optimism statement, like wedon't have enough of that.
We don't have enough of that.
And my husband this issomething he talks about a lot
too because the movies that hemakes and wants to make, they're
not like doom and gloom, truecrime, they are like happy

(45:02):
movies.
They make people feel good,like 80s films did, yes, and I
feel like I really hope.
I hope that we might be on theverge of a resurgence of that,
just in our media in general.
But I think that I just want tomake that point to you guys, to
you know, when you go check outLiz's content, like you're
going to see what I'm talkingabout, it's happy, it makes you

(45:25):
feel good.
And I have a question about themusic, because I know this has
to be something top of mind foryou now that TikTok has like
doing you know, we had thismusic rights situation with
Universal Group, so a lot of themusic went away, and that's
like your music is.
I mean, your videos are verymusic based, like you, and maybe

(45:48):
you even come up with an ideawhen you hear a song.
I don't even know what is goingon with that for you, and how
are you going to navigate that?
I mean?

Speaker 1 (45:57):
I'm rolling up my sleeves.
Ladies and gentlemen, let'sdive into my most favorite topic
.
That is such a good questionand also, you are such a smart
creative that you picked up onthat.
Like I'm you're, you're just, Ijust love speaking to other
creatives.
Thank you for asking thisquestion.
Um, yes, music is my thing.
I love music.
Um, and when I come up, most ofthe time I am listening to

(46:20):
music and then an idea comes upwith a song.
Sometimes I have an idea and themusic comes up, but either way
the music and the idea are thetop of my process, and then I
kind of move on from there.
Um, so, yes, this UMG TikTokfeud not great.
Half of my videos right now aremuted, which, if you want to
see the ones that are muted.
They're over on Instagram aswell.

(46:41):
Yes, exactly, and I'm hoping so.
Hoping they come to aresolution here and they're able
to make up, but it's out of ourcontrol, it's totally out of
our control.
That's the risk we take onposting on these apps is we
don't have control of thecontent completely.
So until then, I'm just goingto have to be selective about my

(47:03):
music and be a little moreflexible, which makes me not as
excited, but I have hope,because Taylor Swift is coming
out with an album in April andshe's on universal.
I cannot imagine.
If anyone can fix this, it'sgoing to be Taylor.

Speaker 2 (47:18):
Swift.

Speaker 1 (47:19):
Yes, yes, mother will heal this wound, please.

Speaker 2 (47:26):
Please, gods of Taylor Swift, literally, I don't
even know.
You're right, you're right, wecan't control it.
It's definitely something thatwe can't do.
But and as a creative, I canalso sort of infer that, you
know, it's probably made yourbrain like kind of turn in a

(47:49):
different way, like okay, how,because I've been thinking about
that Like how can you getaround that?
Like, yes, us speaking oncamera is important and you've
gotten voiceovers, I mean, youknow what I mean, like things
like that.
So maybe, maybe it'll spark,maybe it'll be a something
that'll, you know, sparksomething even more amazing.
Um, if we want to be optimistic, but yeah, I like that thing.

Speaker 1 (48:12):
My brain is so crazy that at one point I was like,
well, now I'm going to have tolearn how to score my own things
.
And I was like, liz, you don'thave time.
You don't have time to nowbecome a composer.
Okay, let's rein it in a littlebit there.

Speaker 2 (48:24):
Sister, I love that that's the only choice.
Well, I can probably do it.
You know what I mean, andthat's the thing.
That's the thing with creativesand especially those of us like
and I think I was, like I was agrown ass adult before I
realized that not everybody kindof thought this way Because,
like I said, I'm married tosomebody who's also a creative,

(48:45):
but his creative is differentthan my brain, like his, his
brain never, never, never, never, never, never, never, never,
stops, like, never stops.
Like sometimes he can't sleep,like there's, like there's some
days where he will just notsleep because he just can't shut
the brain off.
I don't have that type ofneurodiversity, so I'm really

(49:08):
blessed in that.
But in general I was always thekind of person who like, oh, I
want to learn how to dosomething, I'll just teach
myself.
Like, I'll just figure it out,you know.
And I really was an adultbefore I realized, oh, not
everybody does that, but Iimagine you probably are, which
is why you had that idea 100%.

Speaker 1 (49:22):
I am, yeah, delusional to the max.
I think, yeah, and I don't know.
I don't know who to thank forthis gift.
I don't know if it's my parentsfor just instilling that
confidence in me.
Also, work Like I was a PA forso many, a production assistant
for so many years on sets, andliterally there'll be like, well
, we need the moon in an hour,and I'll be like, okay, you can
ask questions, you just have tofigure it out on your own, and I

(49:43):
think that training, too, gotme like I will, I'll just do it
myself.
I can just do it to mydetriment.
There's times where you need toask for help, and I'm learning
that because you can also burnyourself out, which I did.
Um, so it's, it's a balance,and your husband and I have the
same brain.

Speaker 2 (50:00):
I he's are you like that too?

Speaker 1 (50:01):
Yeah, yes, but to my health, I mean to the detriment
of my health.
So I've had to.
It is so hard for us creativeslistening.
You can't tell a creative brainhey, it's nine to five and then
you just turn off.
It's our brains don't work thatway.
You get ideas at weird times ofday.
Some days I'll block out andI'll be like, okay, today's a

(50:28):
writing day, and then I sit downto write and my brain's like,
nope, we got nothing.
You just have to be a littlebit flexible.
But at the same time there arelike time blocking, there are
different strategies you can setup so that way you don't,
you're supporting your brain butyou're not burning yourself out
.
You put in time to rest.
I had no idea how importantrest was.
Oh yeah, Build in rest as muchas we build in work.
I mean, it's especially forprotecting your brain as a
muscle and your creativity as amuscle.

(50:48):
It's, it is.
I've learned that the hard way.
Everything I talk about Ilearned the hard way, which is
the only reason why I'm speakingabout it.
Um, yeah, but it's.
It's fascinating.
It's so funny how we workdifferently.
Like, your creative brain iscompletely different than your
husband's.
My creative brain is completelydifferent than my husband's.

Speaker 2 (51:06):
Is he a creative as well?
Your husband like how does thatwork for you guys?
That's interesting to me.

Speaker 1 (51:11):
He is.
He has his own productioncompany.
Um, he's.
He works mainly in sports andmusic life in a van.
Shout out to life in a vanproductions.
Um, he is so disciplined.
It's frustrating.
He is so disciplined with hiswork-life balance Like he.
He can just turn it off.
He's like that's enough fortoday.
I'm tired, I'm going to takethe time to rest.

(51:33):
It's inspiring to me becausehe's he, you know, he goes to
sleep at the right time.
He's so consistent.
Meanwhile my brain's like let'sgo.
You know, if I let my brain go,I'd be up till 4amm every day
doing something.
Yeah, it's just like aTasmanian devil up there, but he
helps his watching him.
He's kind of an inspiration forme Be so disciplined and still

(51:55):
be successful.
And meanwhile I'm over herestaying up till 4 am and feeling
miserable, like that was a goodparameter for me to figure out
like there's another way to dothis and and still get the
things done and also take careof yourself.

Speaker 2 (52:10):
Yeah, what a concept.
What a concept.
I know you know what it's sointeresting to hear that because
, like you, yeah, I sound, yourhusband and I have a lot in
common.
Um, but I kind of came to thatbecause I burned myself.
Like I definitely I am blessedand I am so grateful for this.

(52:31):
Like I am blessed with theability to sleep, like that I
didn't realize how, like I tookit for granted.
Basically, you know what I mean.
And like, being married toAndrew and seeing how he struck,
because, literally, like hewill just be like nope,
tonight's not the night that I'mgoing to get any rest, and
there are like certain dayswhere he just and you name it,

(52:51):
by the way, and he's tried it,you know what I mean Like
literally, like there's, andsometimes it works, and he'll go
like two weeks and he's likethis is glorious, and then it'll
stop.
And so I, literally, I amasleep pretty much as I lay my
head down to the pillow.
He's like what happens?
I'm like I just stoppedthinking and go to sleep.
And he's like you're an alien,like how, how do you get your

(53:16):
brain to stop?

Speaker 1 (53:16):
I'm like I just tell it this is really fascinating,
because I'm you in this respect.

Speaker 2 (53:21):
I can turn it off.
That's good.
That's good.

Speaker 1 (53:25):
And my husband can't, but yet he's the one that is
like making sure he gets to bed.
Well, maybe that's why.

Speaker 2 (53:29):
Yeah, exactly, and I, yeah, and he definitely.
Andrew has more like sleeprituals and they call it like a
sleep diet, right, Like there'scertain supplements that he has
to take like three hours beforehe wants to go to sleep.
There's certain things that youshouldn't do before you go to
like me.
I'm like, before he wants to goto sleep, there's certain
things that you shouldn't dobefore you go to like me.

(53:49):
I'm like, whatever, I can havea glass, I can have a cup of
coffee, and I will be likeasleep in an hour.
You know what I mean?
My body, I think it is just likeand honestly, this could have
to do with a lot of differentthings but I've gotten into
human design a lot in the lastcouple of years and I've really
seen that because I'm agenerator and I'm like that I'm
cause I'm a generator and I'mlike, oh, I just burn my, I just
burn all that energy all daylong and like, by the time I go
to bed, I'm like, I'm done, Igot to replenish, and so I'm
really grateful for that.

(54:10):
But years and years of havingkids.

Speaker 1 (54:12):
So I had three kids under the age of two, which was
awful.

Speaker 2 (54:20):
Yeah, we didn't plan that at all and it was just like
the universe was like oh,here's a bunch of kids and, okay
, we're doing that, and then itwas just years and years of not
sleeping enough because of that.
That's kind of where my sleepissues came from.
When I did sleep, I slept, butI wasn't sleeping enough.
And what you had said beforeabout how important sleep is,

(54:42):
when I started prioritizingseven to eight hours that's my
window, I know that.
You know cause I lived on likefive and a half six hours of
sleep.
I lived on that for years.
Just like you know, and itreally took a toll on my body,
my hormones, my cortisol, allkinds of stuff.
And it wasn't until my kidsleft the house and went to

(55:03):
college that I was like, oh Iget wow, this is kind of amazing
Like seven to eight hours ofsleep.
I'm a different person.
So I think that if you can likefind your sweet spot as early
on as possible and I know it'shard, like if you're out there
raising kids and you'relistening to this, I totally
feel you.

(55:23):
But maybe that does look likeshutting down, you know, a lot
earlier.
Because for me I used to likerebel against that, that bedtime
, right, I'd put my kids to bedand I'd be like this is my time,
and you know, this is my timeto be creative and to build my
business and edit photos orwhatever it is.
And it's like, oh, okay, nowit's one o'clock in the morning

(55:50):
and I got to get these kids toschool at six.
That's going to suck.
So really being intentional, Ithink about like what works for
you and then allowing yourselfsome freedom in that maybe as
well.
You know, but that isinteresting, that your husband,
you guys, have that sort of likedifferent dynamic and I'm glad
that you're a sleeper as well,because it matters have that
sort of like different dynamic,and I'm glad that you're a
sleeper as well, because itmatters, it totally matters, and
, like you're, the differencebetween five hours to eight
hours of sleep is so different.

Speaker 1 (56:11):
The difference between six hours to seven hours
sleep is so different.
It's, it's wild how our brainworks, and it's he, though, is a
person that, because he doesn'talways sleep great, he'll take
naps during the day, and I'llactually get at him, cause I'll
be like we have so much to dotoday.
This is not.
He's like I have to take a nap,like I just said.
That's it and I respect it.
But at the same time I'm like,well, if you just keep going

(56:31):
through the day, then you'll goto sleep at night, exactly.

Speaker 2 (56:36):
These are.
These are conversations I'vehad with my husband.
I'm like why are you napping?
He's like cause I physicallyneed to actually sleep.

Speaker 1 (56:43):
And that's totally fine.
But people like you and I, whoare not nappers, are like let's
keep it going, buddy, come on,we got that's bedtime only.

Speaker 2 (56:51):
That's so funny Does and so does he help you with
your content, sometimes Like,how does that look for you guys,
Cause sometimes I drag myhusband into my work.

Speaker 1 (57:07):
He?
Um, yes, he helps me sometimes.
Most of the time it's me.
Um, occasionally, if you see meon camera and the camera's
moving, then I've either had torope him in or a friend in my
niece lives in the area.
I started roping her in anyonesomeone on the street.
I mean I've just started.
Yeah, it just depends, but he'ssuper helpful.
He's also the first person Ishow everything to, um he's.
He's an incredible support andhe supported me through this
whole thing, when one day I waslike I'm going to try this and

(57:29):
he was like, okay, let's youknow that's awesome.
Yeah, he's.
He's a wonderful man.
I'm very lucky.

Speaker 2 (57:36):
That's very cool.
Um, what is I'm curious to know, like, out of all of this
that's happening and again it'sstill happening, for, you know,
you're still sort of trying tolike acclimate to it and kind of
you know, figure out where youwant all this to go?
Um, what has been like anunexpected either challenge or

(57:57):
good stuff or both um, that youfaced and like, if it was a
challenge, how'd you overcome itfaced?

Speaker 1 (58:05):
and like, if it was a challenge, how'd you overcome
it?
Um, something that's unexpectednot unexpected that I'm always
facing is, um, perfectionism andmy relationship with it, Um,
which this has actually beenpreach, start it, start a club.
Seriously, it's just.
It just rears its ugly headsometimes, but this has actually

(58:26):
been very helpful for it,because there's times where I'm
like we're not going to reshootthat.
Liz, you got to.

Speaker 2 (58:30):
this is what you got.

Speaker 1 (58:32):
You only have a day to shoot this, and then we got
to just move forward.
So that's something I'mconstantly battling.
The thing that was unexpectedis the idea that the content
never stops.
There is no end insights to howmuch content to create, and
that was I spoke earlier on this.
That was when I really had tolook at my relationship with the

(58:53):
apps and also balance that withmy life and be like what do I
want this to look like?
This is way more about what Iwant it to look like, the
quality I want to produce, andif, if that happens to grow,
that would be wonderful.
I can't just live my life justtrying to follow the rules,
because it's I'm going to loseall the life design that I just
spent two years working on, youknow.

(59:14):
So, that's been the the probablythe most unexpected challenge
and something that I'm stillgrappling with, Cause it's.
You know.
I actually would love to askyou the question of how you deal
with content, because you areso good you are, always have
content out and it's qualitycontent.
You do.
I'm like does she have a teamof 30 people?

(59:35):
How is she doing all this?
You're really incredible at it.

Speaker 2 (59:38):
Oh, thank you, Thanks .
Honestly, it is a lot ofrepetition.
I mean, it wasn't like thatwhen I started in 2019 on TikTok
and, honestly, before that, Iwasn't producing as much because
that's not the world we livedin.
Like you know what I mean.
Like back then, it wasInstagram mainly, and you know I
wasn't thinking about, oh, Ihave to create like three to

(01:00:00):
five videos a day.
That's TikTok and so, and it'schanged, and it's changed.
As you know, that algorithm isjust like, constantly in
evolution.
And so you know a PhD to justfigure that out.
But what I have found is that,first of all, I know I know the

(01:00:21):
kind of content that my audiencereally responds to and like
what's going to be the mosthelpful for them.
And a lot of it is me talkingto camera and answering
questions and doing that sort ofcontent.
And that's not really hardnecessarily for me to do because
I do it all day, every day incoaching, like I'm doing it all

(01:00:41):
the time.
So it's that 10,000 hours thingabout you know what I mean.
Like that's definitely cominginto play there.
If I were creating somethingmore in line with what you're
doing, that would be a wholedifferent story.
Like that's a whole differenttype of content in my mind
anyway, because first of all,I'm not great at that.
I wish I could be, but I'm not.

(01:01:02):
And you know there's definitelypieces of it where I'm like, oh
, that would be fun to do, butit's quick, it's like eight
seconds and it's like somethingthat just kind of pops into my
brain and I just kind of likeI'm inspired by, maybe a piece
of music and I just want to kindof push it out.
But I think really the answerto.
That is that I have stumbledinto it Like I didn't

(01:01:25):
intentionally do this, but I'mgood at it.
I didn't know that I'd be goodat that.
Right, it's like a lot of timeswe don't know we're good at
something until we do it, and Ithink this is definitely one of
those things where I'm like oh,like somebody was asking me that
at lunch the other day.
She was like who do you haveright now helping you?
And I was like nobody, becauseI have in the past had people in

(01:01:49):
and out, but like they can't goas fast as me and I'm going to
find somebody.
I am definitely I'm a bigbeliever in asking for help and
outsourcing and having people,but I need somebody who's going
to be like a me.

Speaker 1 (01:02:02):
Right.

Speaker 2 (01:02:03):
That's what.

Speaker 1 (01:02:03):
I run into too, cause I am getting to the point where
I'm going to need to startasking for help.
But I'm like, but who?
How myself?

Speaker 2 (01:02:11):
Yes, yes, it is really interesting, and so I
know that that person is outthere.
I do, and I have people whohelp me with other things right,
but not necessarily with likethe production of the content
For me like that's really likewhere I shine right now, but not
necessarily with like theproduction of the content For me
like that's really like where Ishine right now, but over time,
that's definitely, it's on myradar for sure.

Speaker 1 (01:02:32):
Well, it's inspiring that you're able to do that, and
it's just so authentic becauseyou see a lot of people creating
a lot of content, but it's notalways great content, and I'm in
the same way.

Speaker 2 (01:02:43):
It's like I'm not going to just put something
crappy out, just to putsomething out, like that's not
ever what I want.
And a lot of my videos likesome of them are just like some
of them do fine, some of them doreally well and that's data
Like.
So I tell that to creatives allthe time like notice, notice
what is resonating, and thenjust do it again, right, like
maybe put a different spin on it, maybe, you know, talk about a

(01:03:06):
different piece of it and seehow that resonates.
Because really what it's aboutis like, how am I connecting
with that audience?

Speaker 1 (01:03:14):
And that's the whole thing.
I mean, that's the whole.
I feel like if you're notcoming from that place, then
what are you doing here?
The whole thing is about theaudience.
I mean, it's all about whatyour connection and the value
that you're bringing, and that'sthe best for me.
That's the best way to approachthis whole thing, because
otherwise it's quiteoverwhelming.

(01:03:34):
Otherwise you're also trying tofollow the trends which are
never ending never ending it's Ihave not done.
I don't think I've done a trendyet this is what I'm talking
about when I'm breaking therules, and I love that.

Speaker 2 (01:03:45):
I love that you have created like 60,000 plus
followers on TikTok withoutdoing trends and you don't go
live and you don't.
Like you're doing things in avery different way, which is
fascinating to me, because it'slike Seth Godin always talks
about like be the purple cow,right, and I love me some

(01:04:05):
nonconformity.
Okay, let me just tell youthat's like, that's my.
We were talking about why.
That is part of my.
Why statement is is all aboutlike unconventionality and do
differently.

Speaker 1 (01:04:17):
So but even I'm surprised by you know, I had a
video that went very viral lastyear it was the witch video.
This past Halloween, that was atwo and a half minute video
that got ended up getting 1.6million views.
I ended up getting 32,000followers.
Wow, that one video, and it wasa two and a half minute video

(01:04:39):
on TikTok I.
There are parts of things likeI also happened to post that
video right as TikTok,unbeknownst to all of us, was
going to start pushing longercontent.
So there is an element of luck,for sure, with this stuff, that
that comes into play.
But but I don't know about you,but sometimes when things go
viral, I'm like wow, I thoughtthis video was going to go, but

(01:05:01):
this, this is the one.
Like it's.
It meant something to me and Iwas super proud of it, but I
never, I never thought itresonated it resonated, you got
it.

Speaker 2 (01:05:10):
That video can't go viral like that if it doesn't
resonate and if it doesn't, ifpeople don't watch it the whole
time.
That's the thing.
And, like you said, two and ahalf minutes, like that's asking
a lot of a TikTok generation,you know.
But that is storytelling andthat is that's really a huge.
You know, props to you, becausethat is hard to do If

(01:05:32):
somebody's tuning in for thatlong and over and over again
cause I watched that video, likeI probably three or four times,
like I was just like this justmakes me so happy and you know,
like, and I love the song and Ilove all the things that you,
it's just like the storytellingpart of it, um, is really,
really huge.
And so if you're out theretrying to create content and

(01:05:55):
nothing's really hitting, likeyou know from this conversation,
hopefully you've gotten staytrue to yourself.
You know it has to come fromyou and it has like that, that
the nature of it has to be purein that.
In that sense, I think you knowlike it can't just be because
you want to like become, youknow, tiktok, famous or anything
like that.
Like, I'm sure that happens,but long.

(01:06:16):
The longevity, I think, iswhere what comes in is when it's
authentic and when you haveconnection.
You're building a community ofpeople who are like-minded, like
, really like.

Speaker 1 (01:06:26):
If you've got that many people following you from
one video, that means they wantto see more of that, but also
that means that it's your people, and I think that's something
so magical there you know, andas I'm getting to know them too,
I mean these are likeincredibly brilliant, smart
people living incredible lives,and it's just so cool to

(01:06:47):
resonate, to have the samethemes going on in your life
that are going on in someoneelse's life, and for you guys to
connect.
That's the beauty of socialmedia, I think.

Speaker 2 (01:06:55):
And you had Nancy Meyers comment, I think, on one
of your videos right.

Speaker 1 (01:06:58):
She reposted a video.
I have still not recovered.
I am not okay about this.

Speaker 2 (01:07:02):
That is insane.
I mean, I was going to ask you,I needed to ask.
I was like how did you dealwith?

Speaker 1 (01:07:06):
that I did not.
I did not.
First of all, I was like I shutfor a minute.
I shut down because I couldn'tbelieve what I was seeing.
My husband has a funnyimitation of me, because we were
watching.
Every time I post, I post itand I put the phone away for
like three hours.
Sometimes I don't even check ittill the next morning because I
just don't want to be.
That's awesome.

Speaker 2 (01:07:25):
So you don't stay on there for 20 minutes and make
sure you go through like theysay you're.
So that's another rule thatyou're breaking.
That I love.

Speaker 1 (01:07:31):
Instagram.
Occasionally I will stay on forlike 10 minutes, but it just
it's hard for me Like it justfeels very um salesy.
I don't know if that's the formword.
Formative and ego.
Yeah, and not authentic, likeI'm just commenting that way I
get more I don't know.
So I do try to dismiss.
Also, it is hard when you startgetting a lot of positive

(01:07:53):
feedback.
We are human beings.
It can get addicting and I wantto make sure that I'm not
searching for that because thenI think it's going to cloud all
of this.
So I try to make that's anotherboundary that I try to make.
But that day I posted, did mything.
My husband and I are watchingTV, we like made dinner, went
for a walk, did all this stuffand then I picked up my phone to

(01:08:13):
check it and he said I juststarted going, what I?
Oh, he was like you couldn'tmake a word because I was
getting these alerts onInstagram which I don't get,
like huge things from Instagram.
I was getting a million alerts.
And then finally he was like Ithink Nancy Meyers just reposted
your thing because people areDMing me.
And I was like what?

(01:08:34):
And then we I mean called allmy friends.

Speaker 2 (01:08:37):
It was oh, that is so I still can't believe it.

Speaker 1 (01:08:39):
And she wrote me the sweetest note after too, like we
had a little interaction that Ididn't post, but she is.
She's a real gem, okay.

Speaker 2 (01:08:50):
That is incredible.
I love that so much.
I love that for you.
Okay, before we wrap up, causeI could keep you here all day
talking.
I know I could stay with youall day.

Speaker 1 (01:08:58):
This is so fun.

Speaker 2 (01:08:59):
A lot to talk about.
I know I do always like to askmy guests because of the show
and the theme of it.
You know how does woo or magickind of show up in your daily
life, like whether it's aspiritual practice or rituals
you do, belief systems, whateverit is astrology, you know like
what?
What level of, uh, what levelof woo are you?

(01:09:21):
Level of woo I have in my life,my life.

Speaker 1 (01:09:24):
Um, I have anxiety, I suffer with anxiety, I have for
many years as I said at thebeginning of this podcast, when
I had to restart cause, Istarted having a moment Um I, so
I have a lot of woo in mytoolbox, along with other things
, some things that have recentlybeen helping me the most.
Um one I didn't want to believethat this works as much as it

(01:09:44):
works, but now there's too muchevidence is manifesting.
I'm like it just works, it justhappens.
I'm not saying I'd sit here andI say I want a million dollars
and it shows up on my doorstep,but there has been so many
things that have happened that Ihave thought about and then
suddenly it's happening.
Maybe not in the way that Ithought it was going to happen,
but it's happening.
So manifestation.

(01:10:05):
I'm very cautious about whatI'm putting out in the universe,
what I'm asking for and howspecific.
I get when I am asking forsomething, and also what am I
giving to back to it?
I believe in that give and takewith the universe, which is so
well.
And then the second thing ismeditation.
I meditate and I journal everymorning and that for me, um, the

(01:10:30):
meditation just helps.
Mornings are stressful.
Your cortisol levels up it it.
Your brain, right away when youwake up, tends to be stressed.
So I don't touch my phone, Ijust I meditate and then I
journal and the meditating iscalming my mind.
The journaling is getting outwhatever nonsense.
I'm ruminating on and justgetting it out of my brain.
So those have been the two woothings that I'm into at the

(01:10:52):
moment.

Speaker 2 (01:10:52):
I love it, I love that, but yeah, us anxious
girlies.
Meditation, man meditation, andhonestly, that goes along with
the manifestation too, becauseyou can get so much closer to
the person you want to become bymeditating, because you were
literally like I don't know.
Are you a fan of Dr JoeDispenza?
Have you read his books at all?

Speaker 1 (01:11:13):
I'm just about to start some meditation stuff with
him because so many people haverecommended it, but I have not
started yet.

Speaker 2 (01:11:19):
That will change your life.
Yeah, because that's what hetalks about, and it's literally
about becoming energetically,becoming this energetic version
of yourself, and the fastest wayto do it is to meditate through
it.
And so I know like a lot ofpeople are like well, my brain
is too active.
No, you don't have to doanything.
Like that's the thing you know.

(01:11:39):
And I'm certified in hypnosisand I love hypnosis as well.
So I use both, because inhypnosis you can speak directly
to your unconscious, which Ithink is like a fast track Game
changer.
Yeah, it really is.
And sometimes I'll just fallasleep listening to hypnosis
tracks and I'll wake up and I'mlike it's really cool.
It's really really cool.
I'll have like students saylike I don't know why, but all

(01:12:01):
of a sudden, like everything isshifted.
I'm like, how often are youlistening to the hypnosis tracks
Every night?
And I'm like, yeah, that's why.
So there's a lot of power, andI just think that it's amazing.
That's why I love to ask thisquestion to see what everybody's
processes are, because, yes,you're right, your mornings it's
very easy to just like get upand fall right down.

(01:12:23):
You know the anxiety highwaythat's what I call it and to be
reactive.
It sets you up to be reactive,but if you take control of it,
you're the one who's like no,I'm not doing that, I'm going to
create first or I'm going tobefore I consume.
You know that kind of thing.
Be a little bit moreintentional and in control of

(01:12:44):
your state from the, from thejump.
I really think it's.

Speaker 1 (01:12:48):
It's a much better way to set up your day and I
only learned that through doingit the other way first and it
didn't work.
And it's just sometimes I thinkthese things are so simple that
we're like it's too simple, itcan't possibly work, it's too
simple but it does so no 100%.
I tell people all the time.

Speaker 2 (01:13:06):
It're like it's too simple, it can't possibly work.
It's too simple but it does no100%.
I tell people all the time it'slike it's a very, very simple
thing.
It doesn't mean it's easy, itis simple, right, and that's the
thing, cause we get up here andwe the overthinking takes
control and it's like you createa lot of different excuses and
things like that.
But it can be easy.
So you know, just let it beeasy.

Speaker 1 (01:13:25):
Yeah, so much pressure on yourself.
Yeah, exactly.

Speaker 2 (01:13:28):
That's me.
Thank you so much for beinghere.
Okay, tell everybody where,where do you prefer people
connect with you?
All of that, you know, cause Iknow um, you know obviously on
Tik TOK and things like that,but is there a specific way that
you want people to connect withyou or anything like that?

Speaker 1 (01:13:46):
Well, yeah, you can follow me on TikTok at Liz Rance
.
You can follow me on Instagramat Liz Rance.
On Instagram, I am probablymore reachable DM wise.
I'm always in my DMs and I'malways talking to people, so if
you'd like to get ahold of me,that's the best way, but I would
love to chat with you.
I mean, I'm so excited to talkto your audience and this is
very cool what you're creatinghere.
So thank you so much for havingme.

Speaker 2 (01:14:08):
Thank you for being here.
This has been awesome.
How amazing is she Like just soreal and I mean like, even with
that little moment in thebeginning where she wanted, you
know, she needed to stop when wewere done, she's like keep that
in.
Like, just keep that in.
It's like totally my thing,like I think it's important for
people to see like we're alljust human, we all have stuff

(01:14:31):
going on, right, social media isfake.
And I loved that because it's areally great beat and a
reminder that yeah, sometimes wejust need a second.
And yeah, you know, like I'vebeen in that position.
As I mentioned on the show a fewtimes, I have a lot of anxiety
and there has been a lot oftimes where I've had to do that.

(01:14:54):
I've had to just say, oh, canwe just take a second?
I just I need to, I need tobreathe, I forgot to breathe and
I've also done it where Ididn't speak up and take a
minute and I just pushed it downand tried to like pretend that
I was okay, and it's really alot harder to do that.

(01:15:15):
It's so much easier to juststop and say, hey, you know what
, I need a second.
So sorry, but let me justregroup for a minute, and that's
usually all it takes, and so Ithink that's a really good
metaphor just for all of us,right, like, if you need a
minute, say something.
Okay, be your own biggestadvocate, because a lot of times

(01:15:36):
we feel like we can't saysomething because it's going to
be weird or we don't want to beperceived a certain way.
But in actuality, most peopleare dealing with this kind of
stuff and most people are goingto be understanding of what
you're going through.
So speak up for yourself.
Okay, you can't get what youwant if you don't ask for it.
Another takeaway that I think isreally valuable from this

(01:15:57):
episode is her process and sortof the way that she looks at it,
and also what she brought upabout leaving room for the
unexpected and the magical.
I love that, because I didn'teven realize I kind of was doing
that until probably years intomy business, and it is like it

(01:16:18):
is a very cool thing that we canbe very intentional about,
because when we do intentionallyleave the space open and like
the what, if right, the question, when we get curious, the
universe answers, and sosomething really fun always
shows up, and that's where mostof like the magic happens in my

(01:16:40):
sessions is you know stuff thatwasn't necessarily planned.
There is a lot to say forplanning and I do love that.
She spoke about how she doesstoryboard and even as a
photographer, you guys, that's areally great idea.
It's a great idea to storyboardyour session.
If that's what works for you.
Don't try and be someone else.

(01:17:02):
If you know that the planningis going to calm your anxiety
and make you feel more prepared,then that's what you should be
doing and spend the time to doit.
But if you're kind of like meand I like to have a little bit
of a plan, but I really like toflow, I'm really big in flow and
I also am very good in themoment and I know that about

(01:17:22):
myself.
So if I wasn't good in themoment and I know that about
myself so if I wasn't good inthe moment and I know that you
know like I needed some help inposing, then I would prep that.
But I know that I'm just betterwhen I'm in rapport with my
client and some of my best ideasjust happen when I just don't
plan and I'm just like, oh mygosh, that is the location, we
need to go right there, like ifI see something, like when we're

(01:17:43):
out and about and things justdrop in.
So I know that I tend to work alittle bit better when I allow
myself to.
You know, just be willing to beflexible, right, but you have
to know yourself.
That's all part of theself-awareness and I hope that
this show in general has helpedyou with that.

(01:18:06):
If nothing else, I hope that ithas helped you find your path
with your self-development andself-awareness, because I feel
like so many of us just kind offloat around, live hypnotically.
So many of us just, you know,kind of float around, live
hypnotically, and I just thinkit's so much more effective and

(01:18:27):
more peaceful to be intentionalabout all of that.
So, once again, thank you forbeing here and listening and
sharing and go out there and doyour sharing for the giveaway.
I'm excited to just give away awhole bunch of stuff over the
next seven days and thank youfrom the bottom of my heart for
being giveaway.
I'm excited to just give away awhole bunch of stuff over the
next seven days and thank youfrom the bottom of my heart for

(01:18:48):
being here Some of you guys fromthe very beginning of me
launching this show, and I truly, truly appreciate you guys so
much.
You have no idea.
Thank you so much.
There's nothing that I lovemore than hearing from you in my
DMs telling me how a certainepisode impacted you, and that
just keeps me going, even whenit's super hard to keep going.

(01:19:11):
So, thank you so much.
Have a fantastic rest of yourweek.
I'll see you next time.
Love you, bye.

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.css-14f5ked{margin:0;word-break:break-word;display:-webkit-box;-webkit-box-orient:vertical;box-orient:vertical;-webkit-line-clamp:2;overflow:hidden;}Design Your Life with Content Creator Lizz Rantze

Episode Transcript

Popular Podcasts

.css-r6mb8g{margin:0;word-break:break-word;display:-webkit-box;-webkit-box-orient:vertical;box-orient:vertical;-webkit-line-clamp:1;overflow:hidden;}1. Stuff You Should Know

2. Dateline NBC

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Design Your Life with Content Creator Lizz Rantze

1. Stuff You Should Know