July 16, 2024 • 50 mins
In this episode of Tried and True with a Dash of Woo, I chat with the incredibly talented product and beauty photographer, Haley Fisk.
Based in LA, Haley shares her journey and the unique approach she uses to differentiate her brand in a highly competitive market. We discuss her commitment to diversity and inclusion, and how these values are reflected in her stunning portfolio.
Haley also discusses the importance of aligning your brand with your core values and the impact it has on attracting the right clients. She offers practical tips on how to effectively communicate your brand’s purpose and why it’s essential to operate from a place of authenticity.
We also explore the mindset required for successful branding and business growth. Haley shares her strategies for managing anxiety and staying grounded, emphasizing the power of surrendering and trusting the process.
This conversation is packed with valuable insights for photographers looking to elevate their branding and attract their dream clients.
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Website: https://hayleyfisk.com/ https://theanxiousphotog.com/
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
Especially, like you know, something I mean a big
thing that we all, I think,worry about too much is finding
clients and finding new clients.
That was something I think fora very long time dictated my own
anxiety with my business was Iwas just so heavily focused on
finding clients.
But then I was realizing, I'mlike, with how anxious I'm
feeling I'm going to attract thewrong client.
Speaker 2 (00:21):
Welcome to Tried and True with a dash of woo, where
we blend rock solid tips with alittle bit of magic.
I'm Renee Bowen, your host,life and business coach and
professional photographer atyour service.
We are all about gettingcreative, diving into your
business and playing withmanifestation over here.
So are you ready to getinspired and have some fun?
Let's dive in.
Hey, hey, welcome back to Triedand True with a Dash of Woo.
(00:48):
I'm Renee, your host, and todayI have another photographer and
she's also a coach here on thepodcast with me, and she's also
a Virgo, so we have so much incommon.
You guys are going to reallylove this conversation because
we are going into strategy andwoo, which is my favorite stuff
to talk about, but she's also aphenomenal photographer.
(01:10):
So, first of all, her name isHaley Fisk and she's a product
and beauty photographer based inLA.
She is deeply committed toproducing strategic and scroll
stopping imagery that highlightsthe importance of diversity and
inclusion of authentic beautystandards for every skin type.
I'm telling you, her work isamazing and she's also a
business mindset coach, and shefounded the Anxious Photog,
(01:33):
where she helps aspiring andestablished photographers to
grow in their careers.
So we talk about everythingfrom building your brand in a
very strong and intentional wayto how to release limiting
beliefs and how to step moreinto your flow and your divine
feminine, so that you canreceive the abundance that the
(01:55):
universe has for you, and somestrategies on how to do all of
those things.
So I really love thisconversation with Haley.
I loved meeting her.
We're definitely going to haveto hang out in person soon
because we do have so much incommon.
So, without further ado, let'sdive into this awesome
conversation with Haley Fisk.
Haley, welcome to the podcast.
(02:17):
Thank you so much for joiningus.
I'm really excited about thisconversation today.
Speaker 1 (02:20):
Yeah, thank you so much for having me.
I am also very, very excitedtoday.
Speaker 2 (02:25):
Yeah, thank you so much for having me.
I am also very, very excited,yay, okay, so you and I are very
aligned, but I do want to startoff because you have such a
phenomenal brand, like what youdo.
Your work is amazing and I feellike a lot of the photographers
who probably follow me here maynot really understand all that
goes into what you do right,because a lot of us are portrait
(02:47):
photographers and it's a littlebit different.
And I'd love to just kind ofstart us off talking about how
to like really ensure that yourbrand stands out.
You know, and some of these, Iguess, unique aspects of what
you do, maybe your approach tobranding how do you feel like
that has helped youdifferentiate yourself and your
brand in a pretty saturatedmarket where you are in LA, like
(03:11):
?
Speaker 1 (03:11):
me Totally.
Yeah, I know I love thatquestion.
Branding, I think, is somethingthat many photographers not
that they don't think about it,but I think in their mind they
think of branding as, like, whattype of photographer am I?
And it's like, yes, that's partof it.
We need to know what niche youare, but also, like, what
separates you from all the otherphotographers in that niche.
(03:32):
So I think it was like a fewyears ago or probably right
around the time I started myactual LLC in about 2019, I
really started to think aboutthose things Like, yes, I'm a
commercial photographer, yes, Ido product and beauty, but what
else?
Because, like you said, in LAespecially and any major city,
it's a very oversaturated market.
(03:54):
So you have hundreds, probablythousands, of photographers who
offer the same thing that I do.
So, for me, when it comes tobranding, I think what really
helped me to differentiatemyself was to really kind of get
back in tune with what are mycore values, with why I do what
I do, and for me, I always gettold that my beauty portfolio
(04:15):
specifically showcases a lot ofdiversity, which I never really
you know prior to being toldthat I didn't really think about
it, because I just naturallyhave always loved everybody and
working with people of allshapes, colors, everything, so
that was something that reallyclued me in.
I'm like, wow, if people arenoticing this this is something
(04:36):
I can absolutely emphasize withmy branding is that I love
showcasing diversity andinclusivity of all skin types,
all shapes and sizes.
You know, color everything,male, female, I, you know, I've
done beauty shoots with men aswell, so that's something that
once I really nailed that downwith my branding, that that is
(04:56):
what separates me, at least fromother photographers in my area.
That's, I think, what hashelped me to really land a lot
of the brands I work with now,because a lot of the brands I
work with now are skincarebrands that are catered to women
or men of all ages anddifferent skin types, and I
think for me that is soimportant that I work with
(05:19):
brands that also have that corevalue, because that's when the
magic really does happen on ashoot is when we're all there
not just to make some prettyphotos, but we're all there to
showcase the same value that weall have.
Speaker 2 (05:33):
Yeah, that's huge and that's such a great point.
So a few great points that youmentioned there.
That alignment can only reallyhappen when you are speaking so
authentically from your purpose,and that's something that I
talk about a lot as well.
I think that a lot of peoplesort of skim over that, I feel
like, or maybe, like you said,they don't really understand how
(05:57):
deeply important highlightingwhat your messaging is about and
your messaging really has tocome from your why, like your
purpose.
And I don't know if you've donethis, like when you sort of
like dug into that and again,like you used which is such a
great reminder, you used somefeedback that you were already
(06:19):
getting to sort of draw uponthat Because, like I always say
that, like our audience reallykind of has the answers for us.
We have to listen and we haveto like pay attention to what
we're actually being told.
So that's a really big part ofit, cause a lot of people were
like I don't really know.
Okay, yes, you do, you probablyhave been told, let's go back
and look at some of that.
So I love how you mentioned that, but also your process.
(06:41):
I want to kind of like go intojust a little bit too, of sort
of like defining or uncoveringor like really sort of refining
that purpose and messaging Forme I always talk about.
I love Simon Sinek.
I think Simon Sinek and Findyour why is like such a great
tool because he always talksabout how people you know
(07:03):
they're not going to buy whatyou do.
They buy why you do it.
So when you speak from that whyyou speak from that purpose and
you express it through yourwork and everything you do, it
has such a greater impact.
What were some of the thingsthat you did in that process of,
like you know, building thatmessaging, if you will, and that
that maybe you felt wereimpactful?
Speaker 1 (07:27):
Yeah.
So I think when I was kind oftrying to lay out how I was
going to pull my messaging andbranding all together, a lot of
it was just kind of doing a lotof writing and a lot of
concepting, because even asidefrom my core values, I also had
to really ask myself you knowwhat about me as a photographer
also separates me?
(07:47):
And that's when I just wouldwrite a list down like what are
my strengths?
Okay, my strengths are I can.
I'm very commanding on a set.
I'm able to keep everybodycomfortable.
I make sure respect is of themost importance.
I'm very I do quick, speed andquality I do very well.
I'm very good at, you know,changing priorities.
So all these things that I justmade a list of, like here's all
(08:09):
the things that really set meapart.
But then, when it came to mybranding, I think you know I did
play more into the core valueand kind of reworked like
because obviously with branding,you want it to match across
your website, your socials, youwant it to look very cohesive
across all those areas, but youdon't want to just copy and
(08:31):
paste the same thing into each.
You know bio.
So I think my goal was like Iwant to keep it short and sweet.
I want to highlight what myvalues are.
I also want to, like, name afew clients that I work with
that are notable, and I alsowant to make sure that future
clients know that I can workwith anyone from anywhere.
So I think a lot of it in thebeginning was just I'm a writer,
I'm also a like, I lovejournaling.
(08:53):
So I think that for me, writingwas really important and just
kind of like when I wroteeverything down and was able to
piece it all together and reallytake that time and kind of
rework it and have somephotographer friends, peer check
it and give me their feedback.
That, I think, is really whatmy process was.
And then, once I really hadthat branding nailed down,
that's when I switched gears andlooked at my portfolio and
(09:15):
reworked a lot of it with thehelp of my agent and my business
coach I work with.
The three of us just reallytackled it and reworked it to
where not you know.
You don't have to look at mybio to understand what my
branding is.
You can see it in my work, inmy website, like in, and I try
to.
Again, I try to make sure that,whether it's the colors, the
type, the branding and themessaging.
(09:37):
It has to be cohesive acrossall social media and website.
Speaker 2 (09:43):
Yeah, that's a really big piece of it as well, and
it's hard to be that cohesive,you know, brand and message,
when you feel disjointed.
So, going back to all of that,and I love that advice of
writing it down, so, even ifyou're not a writer, I think
that's really powerful Becauseyou know they've done all this
research of like okay, yes,there's a lot of stuff that
(10:04):
happens between here andactually writing it physically
as well.
Like there's a differencebetween typing it and writing it
out physically.
And I don't think enoughphotographers, um, really double
down on.
Yeah, okay, what are mystrengths here?
Like what am I really good at?
What have I been told, like wewere talking about before, but
also, what do I know I'm capableof?
Like I know I can get this donein like 30 minutes.
(10:26):
Like, yeah, we're going to padin maybe an hour and a half or
whatever.
But like, maybe you're fast,maybe you are, like you said,
commanding on set.
Like really dig into all ofthose little different pieces of
all that you do so that you canthen communicate it.
So, and then getting thatfeedback, like you said, from
your coach and your agent, otherpeople that's a really
important part too, because it'sreally hard to do that alone in
(10:48):
a vacuum, which you know you'rea coach as well.
So you, you understand thatfrom both sides as well.
But I want to also kind oftouch on because I know, that we
have a lot of the same sort ofmaybe not processes, but maybe
but also beliefs as far as thatmindset piece of it right.
So for me, you know, I sort offell into coaching photographers
(11:12):
because people were coming tome for like business coaching,
like oh, how do you do what youdo?
Right, and that was sort ofeasy for me to express.
But it was very, you know, fromthe, from the get-go, I saw very
quickly that it doesn't matterif I tell you my exact process.
(11:34):
If you are not going to get outof your own way and take action
and really rewire some of thatstuff, it ain't gonna matter.
So I was that sort of like yourforay into coaching as well.
How did you decide that wassomething you also wanted to do?
Speaker 1 (11:52):
Yeah, no, and a hundred percent.
That was I will.
I will say, like a big reasonwhy I wanted to kind of like
create a coaching container,working with photographers is I
would be on set and I would betalking with you know, other
creatives, and sometimes I'dhave another photographer with
me doing a different componentof the shoot and we would just
be very candid about, you know,especially with mental health
(12:14):
being discussed much more openly.
I think we all have startedbecause I don't know if it's
like the, if it's, if it hasbeen like this for you and your
side of the industry, but formany, many years it was so taboo
to talk about mental health andyou know, as a photographer you
literally had to look like ajust a force to be reckoned with
(12:34):
all the time, like a wall of noemotion.
So I think, with mental healthbeing talked about more openly,
it kind of gave me permission totalk about my own mental health
openly and once I started tokind of just naturally open up
about it with certain people,they were opening up about it
and talking to otherphotographers, I just learned
like a lot of the same limitingbeliefs that I had and a lot of
(12:55):
the anxieties that I carriedwere so similar to other
photographers that I wasspeaking with, but I really you
know there wasn't a lot ofcommunity around supporting each
other with that Because, again,there's still a little.
I think a lot of photographersare cautious to share too much
because they worry it comes offas weakness as opposed to it
being a strength, and I thinkthat's where I was like Okay, I
(13:18):
think there's something herethat I can do with coaching,
because you know, I've been,I've dealt with anxiety my whole
life, so I'm very attuned to itand what you know how I can for
me, I've learned to take myanxiety and, rather than it
feeling like this big weaknessand this big elephant in the
room, it is something now that Iown and I'm like it is a part
(13:39):
of me and I listened to it andI'm curious about it.
But I wouldn't have gotten therewithout a community of people
supporting me on that journeyand I'm like why couldn't I do
that for other photographers?
And that's where I think thecoaching that I like doing is
very mindset driven.
Like what you said earlier wasvery spot on.
You can tell a photographer youneed to do this and this and
(14:01):
this and this with your business, but if they're so disconnected
with feeling good, they're notgoing to do it.
Or if they do, it any actionthey take is going to be clouded
with that scarcity, so it'sprobably not going to be the
best it could be If they'rerebranding, but they're all
stressed about well, what is mybrand?
And then, comparing themselvesto other photographers, your
(14:23):
branding is not going to be atrue extension of yourself then,
because you're too muddied upby everything else around you.
But that is something and Idon't know if you've noticed
this too, but I have noticedwhen I do work with
photographers, they're almostsometimes taken aback by that
component.
When I ask them well, how areyou feeling, though, do you feel
good when you're doing it, andthey'll like almost laugh, and
(14:46):
they're like, uh, like they'venever thought of that, they
didn't.
They're like oh, I don't, Idon't know how I'm feeling, and
it's like I mean, if you don'tfeel good, then we should start
there.
Speaker 2 (15:06):
You know, I do have some people who come to me.
We get on a call, you'rechatting about their business
and I'll ask them things likethat.
Well, you know, how do you feelon the daily?
Like where are you in yourpersonal life, right, Like
what's going on there?
And they're like what do youmean?
Well, your business is likewhen you are this solopreneur,
you know, for all intents andpurposes, like we do.
(15:28):
So we wear so many hats and wehave to do so many things in the
business and, yeah, we mighthave a VA or, you know, an
editor or somebody helping us,whatever, but, like, at the end
of the day, the business is usand that is why I feel like a
lot of us do what you weretalking about before.
We feel like we have to put onthis facade, we have to, like
you know, fake the perfection,and for many, many years, that's
(15:49):
what we were actually told thatwe needed to do.
Like, you're right about that.
Like don't talk about what'sreally going on under the
surface.
You have to come offprofessional all the time, 24,
seven, blah, blah, blah.
And in the last handful ofyears, mostly due to social
media and just lots of differentthings and the world's changing
.
We are being told somethingcompletely different now and
(16:11):
there is so much value in thatvulnerability and in the
authenticity that comes from it.
But most of us, especiallythose of us a little bit older
because I'm like, I'm Jet X, alittle bit older I feel like
millennials.
I think you're a millennial ormaybe late Gen Z, but like you
guys have a lot better handle onthat in a lot of ways, because
(16:32):
you know it was a little bitmore acceptable, I guess, right,
like, so it is sort of like agenerational thing, and now,
like Gen Zers, are like no, I'mjust going to tell you all day,
every day, about my issues andit's fine and I love that.
But it has been a learningcurve for so many people,
especially those of us who havebeen in the professional space
for a while and trying to comeoff, as you know, the pro, and
(16:56):
so I want to talk a little bitabout that, that process.
It's one of the reasons why Ilove the name of your brand,
your other brand, the AnxiousPhotog, because I too have dealt
with anxiety my entire life,like as a child, as a teenager,
like I.
(17:16):
You know they thought I hadcolon cancer, basically when I
was 16, because I could not,like I had so many issues with
my stomach.
No, it was literally anxietyand it was, you know, because it
was the eighties they were like, oh, you're fine, like there
was literally nothing that theythat I could do for that.
And it wasn't until I was wellinto probably my late twenties,
(17:40):
almost like early thirties,having kids, that I realized
I've got to actually dosomething about this so I can
feel better.
Because if I'm not feeling good,like you were saying before, if
we don't feel good, peopledon't get that you don't feel
good.
Your vibration is literally notgoing to give you anything back
, because the universe is just amirror.
(18:00):
It's going to give you backwhatever you are emitting.
So your vibration that you'reoffering matters, and it's not
about just being like, oh,spiritually bypassing, like I'm
going to fake it.
No, I mean like really feelinggood.
And so what are some of thethings that you like to, you
(18:20):
know, do, either in yourcoaching or with yourself, to
ensure that you are operatingfrom that place of not only
authenticity, but you feel gooddoing it, so that you are
offering the kind of vibrationyou want.
So there you can manifest theclients and the business that
you want.
Speaker 1 (18:39):
Totally Well for me specifically.
I mean, like you, I've hadanxiety.
I wasn't diagnosed till I wasabout 18, but I've had it since
I was a kid.
I think I had my first panicattack when I was like eight and
didn't know that that's what itwas.
But so because of that, I'm 35now.
I've had, and I've I've beenthrough many, a lot of therapy
(19:01):
to like learn what is going onwith my body when it's because
for me it's, it's a lot of it isthe physical, um, like my I
know now if I feel a tightnessin my chest or my shoulders up,
there's okay, there's somethinggoing on that's triggering my
anxiety.
And what I'll try and do isI'll stop what I'm doing, like
if I'm shooting, if I'm editing,I will stop.
I'll take a step back, I'lltake a good four to five really
(19:30):
deep breaths and just kind ofsit for a second and like have
that inner conversation withmyself and say what's going on?
What, what, what is it?
Is it like something else I'mthinking about?
Is it a bill I'm thinking about?
Like, what is it?
And by giving myself that likeI, by holding that space for
myself that lets me kind of havea moment, and sometimes I'll
grab my journal and I have asection called the worry, like
my worry brain dump section, andI'll just go, I'll just start
(19:51):
writing and some of the stuffthat I'll see, I'm like, oh okay
, like I don't know why mybrain's going there, but it is.
So let's, you know, let'sunpack that and I'll, you know,
sit with it, write things down,kind of talk myself through it,
and that is what helps me kindof recenter myself, because I've
I've addressed the issue, I'venot shamed myself for feeling
(20:11):
the anxiety.
I've allowed myself to expressit, to name it, and then, a lot
of the time, the anxiety I'mfeeling is just something that,
if I kind of reframe it into anaffirmation, it helps me feel
better, especially, like youknow, something, I mean a big
thing that we all, I think,worry about too much is finding
clients and finding new clients.
(20:34):
That was something I think fora very long time dictated my own
anxiety with my business was.
I was just so heavily focusedon finding clients but then I
was realizing, I'm like, withhow anxious I'm feeling I'm
going to attract the wrongclient.
So it is hard.
It's kind of like adouble-edged sword because it's
like obviously trying to findclients and we deal with getting
(20:55):
ghosted.
We deal with difficult clients.
We deal with clients devaluingus and saying our pricing is too
high, or what have you clients?
We deal with clients devaluingus and saying our pricing is too
high or what have you.
So it is.
There's a lot of anxiety,there's a lot of stress with it,
but if you can kind of takethat and, as best you can like,
sit with, sit with thediscomfort, but reframe
something like that into youknow, yes, right now I'm not,
(21:17):
you know they're, the clientsaren't coming.
But if I can look back at mybranding or my portfolio or
maybe I'll do a couple new testshoots, the clients that I want
to attract will come.
And you have to really believethat conviction.
And if you're struggling tobelieve that, well then that's
where you have to go back andreally unpack the limiting
beliefs that are making it hardfor you to believe that good and
(21:39):
abundance is coming your way.
So, going to working with myphoto clients, that is something
that I have to kind ofroutinely bring them back to
Like if I hear them talkingabout a problem, I have to kind
of be like okay, I want you totake a step or sit back for a
second.
Let's get your body back down tolike a calm place.
You know, let's calm down thenervous system and then let's
(22:00):
unpack this Like you know,especially something like oh, I
reached out to a client, weconnected and now they ghosted
me and I'm really upset and it'slike OK, let's take some deep
breaths and, you know, get getdown to like what is really
getting you so anxious aboutthat?
Because then the limitingbeliefs are coming up as it
makes me feel like I'm notworthy enough, it makes me feel
(22:26):
like I'm not as good as otherphotographers Like.
And those are the componentsthat we need to really target,
because if you feel good aboutall those things that client
ghosting you, you'll be able tojust let it go.
It'll be like oh, you know whatthat client's not for me.
I don't want to work withclients that ghost, but it's
hard to get there if you don'tfeel good, you know.
Speaker 2 (22:42):
Yeah, no for sure.
And yeah, you're right.
You hit like on a veryimportant piece of this, which
is that, um, that scarcity,right, like whenever, and a lot
of photographers I don't know ifyou've seen this, but I imagine
you probably have a lot ofphotographers, creatives in
general uh, have a reallydifficult relationship with
(23:04):
money, with asking for the sale,with standing in the confidence
of you know, I am worthy, likethe worthiness aspect of it,
because, as humans, we tend toequate worthiness with money.
It's just what we do, and so,even if we have a limiting
(23:24):
belief around not feeling worthyenough from something from our
childhood that has nothing to dowith money per se, we're
definitely going to equate it tomoney now, because it's how we
are valuing ourselves and ourwork.
And if someone doesn't feel likewe are worthy enough to pay our
prices, then it's like a hit tothat, it's like a direct, like
(23:47):
stab, you know, right to theheart of that and it's like, see
, I told you, it's like thatunconscious programming just
pops right up and it's like Itold you you weren't worthy
enough.
See what I said, you know, andit's like that inner saboteur
voice that is literally just ourunconscious trying to keep us
safe, and so many people justtend to run from that.
(24:09):
So I love that you touched upon.
Let's sit with that first right, acknowledging it, especially
those of us with anxiety, that'sone of the most powerful things
I think you can do.
That I didn't learn until youknow much later in my life,
through therapy and lots ofself-discovery as well is
looking at it, not running fromit, because the more you run
(24:32):
from it, the bigger and scarierand nastier it gets.
Speaker 1 (24:35):
Yeah.
Speaker 2 (24:36):
Yep, and you know, turning around facing it and
saying, all right, that'shappening.
You know, like, so that's athing.
I'm not really sure where thisis coming from, but let's sit
with this discomfort for asecond, because sitting in the
discomfort isn't something thatmost of us want to do, but when
you do that, you take the powerback, you become empowered.
(25:00):
So I love that.
That's definitely a strategythat you find useful too.
I think that it's probably thebest thing you can do, and then
from there, you can work throughthat.
Okay, well, what's that about?
Right?
And then regulating thatnervous system, and there's so
many different ways to do that.
But if you're not regulated,it's just like we were talking
about before.
I can tell you all thestrategies.
It's not going to stick, and Iwant and I know you do too I
(25:22):
want my clients, my coachingclients, to actually be
successful and to have thosestrategies in place.
But it ain't going to work.
And that's why I do the kind ofcoaching I do and why you do
the kind of coaching you do, isit's like it's not just strategy
.
You know that doesn't work formost of the people in my
(25:43):
communities, and so I'm I'mlooking at that whole person a
little bit more as well.
So, um, really really good tipsthere.
I want to touch on a little bitof the vibration.
I want to kind of like diveinto a little bit of the woo, if
you will, because, um,obviously not just because this
is my podcast, but also, youknow, it's like it's part of
(26:06):
this, it really is part of this.
It's like we touched on it justa little bit before.
But, like, what kind ofvibration are you offering?
You're going to find proof ofwhatever you're looking for.
It's going to show up in yourlife if you have clients who are
consistently showing up, eitherghosting you or, you know,
nickel and diming you or askingyou to lower your prices.
(26:28):
That's a direct reflection, Ibelieve, of what's still being
called to attention inside of us, like, oh, that's coming up for
a reason, like there'ssomething there 'm.
I still have some work to do onthat.
And it's not about beatingyourself up about it, it's about
recognizing it and saying, okay, there's still some work to do.
(26:49):
So how can I offer a better,you know vibration, that one
more that's going to be moreideal, but also come from that
place of feeling really good andconfident in not just my
abilities, but who I am as aperson, a human on this planet.
So this whole idea ofsurrendering right, we can talk
(27:13):
a lot about manifestation andhow doing all the things that we
were just talking about is partof that process of manifesting
this better life or, if you want, better or more right in your
business or life.
But then there's this piece ofit at the end that a lot of
people either don't do or theysort of like don't know about or
(27:34):
maybe just gloss over.
It's that surrendering partabout being in flow,
surrendering part about being inflow.
So I want to ask you, what doesthat look like for you?
How does that show up for you?
Speaker 1 (27:51):
And also, like how do you coach people through that
part of it as well?
Yeah, no, I love talking aboutthis Because it is something
that I think.
When people hear the wordsurrender, I think they think of
it as like well, does that meanthat I just sit back and do
nothing?
Like that feels lazy, like howis anything going to get done if
I'm just sitting back and notdoing anything?
But I think when I trulylearned what surrendering meant,
(28:11):
it actually was about a yearago, when I kind of learned what
that actually meant for me,because I've always been the
type of person where I'm ago-getter and I've always really
, I think, leaned more into thedivine masculine when it comes
to my business, which is that go, go, go, go.
And I really only recentlylearned that like, oh, I should
(28:32):
also try to tap into that divinefeminine, which is more of the
like how do you feel?
How?
How was this?
You know, does this feel good,does it not?
And I think about a year ago, mybusiness was doing really well,
but I was just very overwhelmedwhere I felt like my schedule
was either jam packed, where I'mliterally working every day for
(28:54):
a month straight, or I wouldn'treally know what was coming the
next month, even though thework always came, and that was
something that I really battledwith was like the work is always
coming, so why am I getting solike just freaked out by you
know, by the back end, and alsoI mean being a photographer and
owning your own business.
(29:15):
That's the nature of the game.
Some months might be crazy busy.
Other months, like the summermonths, typically tend to be
slower, and rather than lookingat that as a direct reflection
of yourself and being like, oh,why me?
Why am I not getting work?
Why am I slow?
Why it's like, instead of kindof going into this mode I don't
want to say pity, because I meanwe all deserve a pity party
(29:37):
every so often, but I think,rather than going into that,
that's where I really learnedlike you know what I am doing,
everything I can be doing rightnow, and that is within my
control.
So now I just need to let go ofthe how and the when, or, as
far as like the how and the whenof when are these things that I
(29:58):
want for myself?
When are they coming?
How are they coming?
When I kind of learned thatsurrendering meant letting that
go, that's when I really startedto enjoy what I'm doing and
feel good about what I'm doing,and that's something that I
think is really hard to getpeople to understand.
It's like, yeah, still takealigned action if it feels good
and if your vibration is alignedwith it.
(30:19):
But I think that's where it youknow it is so important to
surrender when you can recognizethat you are not in alignment
vibrationally with the actionsthat you're taking.
Cause, like we were sayingearlier, you, you know, if I
look at my website and I'm like,oh, I need to completely redo
it and update it, well, if I'mcoming at that from a mindset of
(30:40):
stress and looking at otherphotographers websites and
getting all clouded on what Iactually want to put in there,
well then the website's going tobe a mess because it's not
going to be anything that'saligned with what I'm feeling.
Well, it it'll be aligned withme not feeling good, so it's
going to look crazy.
Um, so I think, yeah, it was.
That's something that I really,for me, try to practice as often
(31:02):
as I can is, when I feel myselfgetting that like anxious, like
go, go, go, go go, I do try tolike slow myself back down and
remind myself that, like youknow all the good things that
I'm working toward.
They're, they're coming and Ithink that's the big thing too
that is a challenge withsurrendering is you have to tap
into.
Do I believe that these thingsare coming?
Do Do I truly believe that thething you know more money,
(31:25):
better clients, the freedom ofyou know with my schedule do I
truly believe that's on its way?
Or is there a part of me thatis doubting it?
And that's where I think it'sjust always kind of like a
checking in with yourself oflike cause.
If you're doubting it, thenyou're not going to attract it.
You're going to.
You know, I don't like, I don't,I don't like saying with
manifesting that like, if you're, you know, if you're, if you're
(31:47):
thinking negatively, you'regoing to write more negativity.
I don't think of manifesting inthat way, but I do think that
you're, you're not allowing theuniverse to bring you anything
good If different downloads tohelp and you couldn't see it
because you're so clouded bywhatever it is, whatever
(32:08):
limiting belief it is.
But when you surrender and youtruly kind of are just like, you
know what I'm going to do, whatI can right now, and I'm going
to surrender the how thesethings are going to come to me
and when they're going to come,because I'm just going to
believe and trust the universethat I'm declaring what I want
and I believe that they're goingto send it my way.
Speaker 2 (32:28):
Yeah, no so many good points.
I mean, first of all, do youknow your human design?
Are you a generator?
Speaker 1 (32:35):
I'm a manifesting generator.
Yeah, yeah.
Speaker 2 (32:39):
Yeah, so I'm a generator and yeah, many gens
and generators.
Definitely I feel like those ofus, especially with that energy
type, we have our first go-towhen we're like, oh, the
business isn't coming in orwhatever.
It's like what can I do?
What can I do, how can I domore, and I feel like that's
just kind of a lot likeeveryone's sort of like go-to is
(32:59):
like cause, that's kind of howwe're programmed right In
society, like okay, the bookingsaren't necessarily coming in
right now, or, like you said,it's a slow month, even though
you know it's going to be a slowmonth, and you know, whatever
there still pops in, oh well,you know, obviously you go to
like the worst case scenario andthen you go into I have to do
(33:27):
more, I have to actually do moreand get into this masculine
energy to like make it happen.
But most often it's quite theopposite that actually works for
us Because, you're right, wecan't receive if we're not in
receiving mode.
Like, if we're always in thedoing mode and we're always like
go, go, go, we're closed off tothat receiving part which is
the feminine and the flow.
And you know, those some of ushave more than others, like
(33:52):
that's what our um, our baselineis, but it's important to know,
I feel like, where we are inthat moment, because it is it's
really hard to to get what youwant and to manifest what you
want If you're always kind ofcoming from this place of
pushing and doing and, you know,making it happen and
aggressiveness, and it's like,yeah, okay, action takers are
(34:15):
moneymakers.
I get that.
However, I can still takeaction, you know, by receiving I
can open myself up to what theuniverse has in store for me,
and so I love, I love that.
You know, we're kind of divinginto that a little bit, because
I feel like that's a piece thata lot of people have a hard time
(34:37):
with.
So how do you?
What are some of the things?
I know we talked aboutbreathing and some journaling.
Those are probably big go-tosfor you.
What are some some good waysthat you try and focus more on
getting into flow, especiallylike during maybe a session,
right, when you have to be theone in control.
(34:57):
But then, you know, are yousort of like kind of by the book
as far as like we have a shotlist and this is what I'm going
to do, or do you find yourselfbeing a little bit more like in
flow during a session, cause Ifeel like that is such a big
part of what we do and we candefinitely um, I feel like it's
(35:19):
just really it's reallyinteresting to hear how other
people navigate that.
Speaker 1 (35:23):
So I'm.
I'm also a Virgo, which meansI'm.
Speaker 2 (35:26):
Oh, me too.
Speaker 1 (35:28):
Hello I love.
Speaker 2 (35:29):
That explains the anxiety I was just going to say.
Speaker 1 (35:32):
That explains so much I also.
I love meeting other Virgos.
I feel like I get along withevery Virgo.
I've I've never met every Virgo.
I've never met a Virgo.
Speaker 2 (35:40):
I don't like so.
Speaker 1 (35:43):
But so before each shoot, I my pre-production
process is very like in depth,like I probably have a good one
to two creative calls with theclient before the shoot.
And the first call is like ameet and greet, like hi, this is
me, this is who you're going tobe working with on the shoot
day, just so they can kind ofhear my voice, see my face and
we can talk about like theinitial parameters for the shoot
(36:06):
, like what you know.
They.
They'll normally tell me aboutthe product, how the product's
selling, like sell, ask thosequestions to like um, what
marketing has been successfulfor you so far?
And um, just really getting toknow the product that are the
product we're going to beshooting.
And then, typically, the secondcall is when they'll have like
a concrete shot list for me,cause that is something I do ask
(36:26):
for my clients, um, becausethat's for me, what I need in
order to at least have like aidea of a run of show for the
day of the shoot, um is havinglike a good shot list of like
these are all their wishlistitems.
Um, and what's helpful withthat, with doing these
pre-production calls, is theycan send me a shot list and I
can tell them right out the gateif it's doable or not in one
(36:47):
day, two days, whatever.
And I would say like initially,like that would cause me
anxiety because I'm like, arethey gonna believe me if I tell
them we can't do 60 shots in oneday?
But then I kind of, after awhile, I'm just like, well, they
should believe me because I'mthe one doing it and I'm the
expert here.
So if they don't believe me,again it goes.
All goes back to it's just aclient I want to be working with
(37:09):
.
They probably won't be a clientof mine for much longer.
That's their attitude, thatthey're not going to listen to
the expert.
Um, but so typically, like, oncewe have that shot list and we
understand what the shoot day isgoing to look like, when I come
to set, when I'm like, if I'mdriving there or even cause I
shoot a lot from home, before Iwalk into my studio or before I
go to set, I'll sit in my car orI'll sit outside my studio and
(37:31):
just close my eyes and dovisualization and I visualize
myself, um, like, I'll give themboth examples.
So when I go into my studio,before I walk in there, I'll
stand outside the door, I'llclose my eyes and I visualize
myself just creating and makingjust amazing images and I
visualize what do I look like.
And I visualize myself with abig smile on my face and just
(37:55):
having fun with it.
And I also visualize that onceI walk into this room I'm going
to walk through like a veil ofjust wonderful, golden, bright
light of creativity.
And once I walk through thatI'm good to go.
And it works every single time,like even the mornings I wake
up and I'm like, oh, I'd rathertake the day off.
It's like, if I can do thatvisualization exercise, I just
(38:17):
feel so.
It's, I feel so much better.
And same thing going to set,because going to set obviously
you're working with a lot morepeople, so there's a lot more
stimulation going on.
But I'll do the samevisualization technique.
I just visualize myself, youknow, going around set, making
sure everyone's feeling good anddoing well.
I visualize myself delegatingand just owning the set and by
(38:39):
doing that I'm kind of likevisualizing my most confident
self, so that when I walk intothe room I feel that way.
So for me, visualization isvery, very powerful.
I actually love and I love doingvisualization exercises with my
coaching clients as well,because, you know, I think I
think we forget that, like,sometimes, what you visual, I
think I think we forget that,like sometimes, what you
(39:01):
visualize, I think well, I thinkit was Michael Jordan, maybe,
or there was some some famoussports player where they do the
same thing.
They visualize themselveswinning, and my dad, growing up,
like when I used to play sports, would tell me that, like,
visualize yourself making thebasket, visualize yourself
hitting a home run, and not thatevery time you would, but the
whole point is, if you visualizeyourself doing well, you
(39:22):
oftentimes are going to dobetter than if you walk into a
situation feeling like anxiousand nervous.
Um, so that is something that II love doing, um, and I think
is probably for me the bestmethod before I go into a shoot.
Speaker 2 (39:39):
That is such.
Yeah, no, it's great advice.
I love that I do the same thing.
I do it with everything, likehonestly.
I mean I used to do it justwith like work stuff and like
important things like that likeyou're talking about.
And and yeah, it's important, Ithink, to get very like specific
and granular with it, like downto the details, you know, so
(40:04):
that your unconscious mind canreally just suck it all in
because it'll believe whateverwe tell it honestly.
And the problem is that most ofus just kind of let our
unconscious mind run the show.
But when you do exercises likethis, your conscious mind really
is the one in the driver's seatat that point and you're like
no, no, this is how it's goingto go down, because we kind of
(40:27):
crave it's a human thing wecrave certainty, and so you're
giving that unconscious mindcertainty and your unconscious
mind just wants to keep you safe.
So if you create that safetyand you say look, look, how
beautiful this is, look how doneand perfect, or whatever you
know like done and you know, andall the little details or all
the boxes are checked, theclient is happy.
(40:48):
You know, the images lookamazing.
It really calms thatunconscious mind down and that
safety part of us into beinglike, oh okay, yeah, no, we do
have this.
And it also is telling theuniverse a very clear picture of
what you want to have happen,which I believe is really
powerful, because we do get whatyou know, we get what we are
(41:10):
basically.
Speaker 1 (41:11):
Yeah, exactly, and I think too, like when you walk
into a situation like that, anysituation Like.
when you walk into a situationlike that, any situation whether
it's work or, you know, leisureeveryone around you is going to
feel that and they came intothe situation feeling a certain
way.
Your energy is going to radiateonto them.
And, specifically for a photoshoot, if I walk into, if I walk
(41:40):
on set and I'm quiet andnervous, well then the client's
probably going to be freakingout internally and being like,
oh my God, did we just trustthis six figure shoot to the
wrong person?
You know like it is and this iswhere I kind of tell
photographers as well like it'sour job to not just show up and
take pretty photos.
Like it's our job to create anexperience for the client and to
make it something where we'reall feeling.
We're all feeling good andwe're all there to create
content, but we're also there toenjoy what we're doing.
(42:02):
We're in the creative field.
I mean, if you can't enjoy yourjob in the creative field, I
don't know where else you canenjoy it.
I think a lot of people forgetthat, especially as a
photographer and especially foryou doing headshots and senior
photos.
I mean, if you show up to ashoot and you're nervous, well
then I don't even know whatthose would look like Probably
not that good.
Speaker 2 (42:23):
Yeah, and I always tell people that too.
Like you know, it's a peoplejob.
Yeah, we have to be good.
Like you know, our work has tospeak for itself in that way,
Like our work is ultimately whatyou know clients are going to
be drawn to, probably initiallywhen they're looking for a
photographer, but when it comesdown to it it is.
It's very much a people job.
Like you have to understandthese things and the energetics
(42:47):
of it are so important Feelinggood and the, the vibe, the vibe
that you give off a hundredpercent, you've those clients,
they, they want you.
Like, they're hiring you for areason.
So, even if you are feeling, youknow, not so confident, or even
if you are feeling anxiousthere's many times, like the day
(43:10):
of a shoot, or like the morningof a shoot, whatever is going
on, like it could be a lot ofstuff in my personal life, or
stuff with my kids, or whateverand I'm like, oh my God, I'm
like, so like all over the placeright now and my anxiety, I can
tell, is like just rising.
There are things that I have todo to make sure I get myself in
that state that I want to beoperating from, and then, the
(43:32):
minute, the minute they get tothe studio, it's done Like I'm.
I'm there, Right, and so it'sreally important to I feel like
for us to remember to have fun.
Like you said, at the end ofthe day, we got into this
because we liked it and you knowwe were good at it, or someone
told us that and it's you'recalled to it for a reason.
(43:54):
So feeling good and having fun,that's really really important.
So try not to take it quite soseriously or take yourself quite
so seriously as well at the endof the day.
But I love that you're a Virgo.
What are your other?
Before we wrap up, what are you?
What's your big three?
Speaker 1 (44:10):
Oh my gosh, I always mess them up.
Um, it's like Virgo, taurus andLibra.
Speaker 2 (44:20):
Um, but I was going to ask you if you had Libra
rising, because I'm getting someLibra rising vibes.
That's what I am as well.
But yeah, let me know after,because I'm very interested to
find out.
I always ask my guests thatkind of stuff anyway, but that
is so fascinating.
Thank you so much for comingand sharing all that with us.
And I know that you've got areally cool free resource too.
I'm going to link that forpeople.
(44:40):
It is I think you said it's theanxious photogs guide to
landing dream clients.
Is that right?
Okay, cool, so I'll link that.
And then where would you likepeople to connect with you if
they want to find out more aboutyou and work with you and all
that?
Speaker 1 (44:56):
Yeah.
So for anyone find out moreabout you and work with you and
all that yeah.
So for anyone any clientswanting photo services, my
website hayleyfiskcom, or myInstagram, hayleyfiskphoto.
That's where you can view allof my commercial work and book a
call or email.
And then, for photographers whoare looking for coaching
services, you can find me attheanxiousphotogcom.
My Instagram handle istheanxiousphotog underscore at
(45:18):
the anxious photogcom and myInstagram handle is the anxious
photog underscore, because theanxious photog was already and
the person has not been therefor over a year.
I've been trying to get aholdof them because I'm like can I
please buy this?
Speaker 2 (45:27):
from you.
Speaker 1 (45:28):
For the time being, that's what it is.
You can also reach me at thesame photography Instagram as
well Haley Fisk photo.
I'm very active on bothaccounts.
I'm there for questions,support, anything anyone needs.
Speaker 2 (45:41):
Awesome.
Thank you so much.
This has been super fun.
Speaker 1 (45:44):
Thanks for being here .
I appreciate it.
Speaker 2 (45:47):
So that was super fun .
I knew you guys were going tolove it.
I absolutely loved where wetook this conversation.
I like to have my podcast bevery organic as possible.
You know I don't like to havethings like be very organic as
possible.
I don't like to have thingslike super scripted.
Obviously, I want to have anidea of where we're going to go
with it, but it's really greatwhen I have somebody on who is
(46:09):
also just going to kind of slideright into that flow and I feel
like we just have some reallygood takeaways when that happens
.
So some of the takeaways that Ithink that you're probably
walking away with are operatefrom that purpose, that why,
right, your vibe will attractyour tribe.
Not necessarily that you aregoing to be your own target
(46:30):
client per se, because that'snot really what I'm talking
about here, but it all startswith your vibe, right.
We get what we are, what kindof vibration we are putting out
into the universe, and so it isreally really important for you
to be very intentional with thatmessaging and your branding so
that people understand right offthe bat, not just from looking
(46:51):
at your images, but also feelinghow are your target clients
going to feel when they come incontact.
How are your target clientsgoing to feel when they come
into contact with any piece ofyour branding?
That's what really I feel likeis important.
And also when you're operatingfrom that why and that purpose
(47:11):
and you have a very good, clearunderstanding of that, it is so
much easier for you to expressthat in everything that you do.
Another takeaway, obviously, isthat if you're not regulated,
none of the strategy is going toactually work for you.
So find those processes andimplement them that actually
work for you.
And if you do deal with anxiety, like she and I both do, it's
(47:34):
going to be really important foryou to sit with that discomfort
and to also come from a placeof understanding that when you
are intentional and you look atit, when you don't run from calm
, you're going to be able toimplement any changes in your
(48:01):
branding or any parts of yourbusiness that you need to pay
attention to.
You can't do that if you are infight or flight.
And then another takeaway isobviously this receiving this
surrendering right.
Surrendering doesn't mean just,you know, letting it go and not
taking any action whatsoeverand being inactive.
It's quite the contrary.
(48:23):
It is trusting and knowing andhaving that clear vision for how
you see all of this playing out.
You can then plant it into yourunconscious mind right and get
very specific with all thedetails, allowing yourself to do
that.
I feel like many times we catchourselves doing that and we're
like, oh, you know, that's silly.
Or we hear some other person'sjudgmental voice pop into our
(48:48):
head.
But that is not your intuition,that is an inner saboteur,
that's your unconscious mind orthat's, you know, somebody in
your family who is not you know,who doesn't have your best
interest at heart.
So it's up to you to noticewhen that happens and be like,
no, no, no, I'm going to gothere.
I'm going to get a littledelusional right now.
I'm going to create this visionthat I have for this photo
(49:10):
shoot, or the way that I want mybusiness to look, or how much
money I want to make this year,allowing yourself to just have
that vision and create it inyour mind and get very clear on
it, because then you havesomething to work for.
You have given your unconsciousmind the vision, you've given
it something and now it hasclarity on it.
(49:31):
So get obsessed about it,because that's where you're
headed.
So again.
All of Haley's information isbelow in the show notes, and I
know you guys are going to walkaway with a lot of fun stuff, so
I look forward to hearing someof your takeaways as well.
Definitely, hit me up over onInstagram at Renee Bowen, shoot
me a DM, let me know, and if youpost about this on social,
(49:52):
screenshot it on your phone,post on your story tag both of
us so that we can reshare andconnect with you as well.
As always, thank you forspending this time with us and
devoting your energy to it.
I truly appreciate the supportfor this podcast, whether you're
watching it on YouTube orlistening on your favorite
platform.
(50:12):
I truly appreciate you guys,and you know I'm going to say it
.
If you love me, leave me areview.
It's rate this podcastcom slashRenee Bowen.
That's the easiest way to do it, and you can even text me a
little love note.
You'll see in the show notes onyour podcast platforms there's
a little link for you to do that.
So let me know how we're doingand if you have any ideas for
(50:33):
the show as well.
I'm always interested to hearwhat you guys have for ideas and
insights and feedback as well.
So have a great rest of yourweek.
I love you guys.
Bye.
Especially, like you know, something I mean a big
thing that we all, I think,worry about too much is finding
clients and finding new clients.
That was something I think fora very long time dictated my own
anxiety with my business was Iwas just so heavily focused on
finding clients.
But then I was realizing, I'mlike, with how anxious I'm
feeling I'm going to attract thewrong client.
Speaker 2 (00:21):
Welcome to Tried and True with a dash of woo, where
we blend rock solid tips with alittle bit of magic.
I'm Renee Bowen, your host,life and business coach and
professional photographer atyour service.
We are all about gettingcreative, diving into your
business and playing withmanifestation over here.
So are you ready to getinspired and have some fun?
Let's dive in.
Hey, hey, welcome back to Triedand True with a Dash of Woo.
(00:48):
I'm Renee, your host, and todayI have another photographer and
she's also a coach here on thepodcast with me, and she's also
a Virgo, so we have so much incommon.
You guys are going to reallylove this conversation because
we are going into strategy andwoo, which is my favorite stuff
to talk about, but she's also aphenomenal photographer.
(01:10):
So, first of all, her name isHaley Fisk and she's a product
and beauty photographer based inLA.
She is deeply committed toproducing strategic and scroll
stopping imagery that highlightsthe importance of diversity and
inclusion of authentic beautystandards for every skin type.
I'm telling you, her work isamazing and she's also a
business mindset coach, and shefounded the Anxious Photog,
(01:33):
where she helps aspiring andestablished photographers to
grow in their careers.
So we talk about everythingfrom building your brand in a
very strong and intentional wayto how to release limiting
beliefs and how to step moreinto your flow and your divine
feminine, so that you canreceive the abundance that the
(01:55):
universe has for you, and somestrategies on how to do all of
those things.
So I really love thisconversation with Haley.
I loved meeting her.
We're definitely going to haveto hang out in person soon
because we do have so much incommon.
So, without further ado, let'sdive into this awesome
conversation with Haley Fisk.
Haley, welcome to the podcast.
(02:17):
Thank you so much for joiningus.
I'm really excited about thisconversation today.
Speaker 1 (02:20):
Yeah, thank you so much for having me.
I am also very, very excitedtoday.
Speaker 2 (02:25):
Yeah, thank you so much for having me.
I am also very, very excited,yay, okay, so you and I are very
aligned, but I do want to startoff because you have such a
phenomenal brand, like what youdo.
Your work is amazing and I feellike a lot of the photographers
who probably follow me here maynot really understand all that
goes into what you do right,because a lot of us are portrait
(02:47):
photographers and it's a littlebit different.
And I'd love to just kind ofstart us off talking about how
to like really ensure that yourbrand stands out.
You know, and some of these, Iguess, unique aspects of what
you do, maybe your approach tobranding how do you feel like
that has helped youdifferentiate yourself and your
brand in a pretty saturatedmarket where you are in LA, like
(03:11):
?
Speaker 1 (03:11):
me Totally.
Yeah, I know I love thatquestion.
Branding, I think, is somethingthat many photographers not
that they don't think about it,but I think in their mind they
think of branding as, like, whattype of photographer am I?
And it's like, yes, that's partof it.
We need to know what niche youare, but also, like, what
separates you from all the otherphotographers in that niche.
(03:32):
So I think it was like a fewyears ago or probably right
around the time I started myactual LLC in about 2019, I
really started to think aboutthose things Like, yes, I'm a
commercial photographer, yes, Ido product and beauty, but what
else?
Because, like you said, in LAespecially and any major city,
it's a very oversaturated market.
(03:54):
So you have hundreds, probablythousands, of photographers who
offer the same thing that I do.
So, for me, when it comes tobranding, I think what really
helped me to differentiatemyself was to really kind of get
back in tune with what are mycore values, with why I do what
I do, and for me, I always gettold that my beauty portfolio
(04:15):
specifically showcases a lot ofdiversity, which I never really
you know prior to being toldthat I didn't really think about
it, because I just naturallyhave always loved everybody and
working with people of allshapes, colors, everything, so
that was something that reallyclued me in.
I'm like, wow, if people arenoticing this this is something
(04:36):
I can absolutely emphasize withmy branding is that I love
showcasing diversity andinclusivity of all skin types,
all shapes and sizes.
You know, color everything,male, female, I, you know, I've
done beauty shoots with men aswell, so that's something that
once I really nailed that downwith my branding, that that is
(04:56):
what separates me, at least fromother photographers in my area.
That's, I think, what hashelped me to really land a lot
of the brands I work with now,because a lot of the brands I
work with now are skincarebrands that are catered to women
or men of all ages anddifferent skin types, and I
think for me that is soimportant that I work with
(05:19):
brands that also have that corevalue, because that's when the
magic really does happen on ashoot is when we're all there
not just to make some prettyphotos, but we're all there to
showcase the same value that weall have.
Speaker 2 (05:33):
Yeah, that's huge and that's such a great point.
So a few great points that youmentioned there.
That alignment can only reallyhappen when you are speaking so
authentically from your purpose,and that's something that I
talk about a lot as well.
I think that a lot of peoplesort of skim over that, I feel
like, or maybe, like you said,they don't really understand how
(05:57):
deeply important highlightingwhat your messaging is about and
your messaging really has tocome from your why, like your
purpose.
And I don't know if you've donethis, like when you sort of
like dug into that and again,like you used which is such a
great reminder, you used somefeedback that you were already
(06:19):
getting to sort of draw uponthat Because, like I always say
that, like our audience reallykind of has the answers for us.
We have to listen and we haveto like pay attention to what
we're actually being told.
So that's a really big part ofit, cause a lot of people were
like I don't really know.
Okay, yes, you do, you probablyhave been told, let's go back
and look at some of that.
So I love how you mentioned that, but also your process.
(06:41):
I want to kind of like go intojust a little bit too, of sort
of like defining or uncoveringor like really sort of refining
that purpose and messaging Forme I always talk about.
I love Simon Sinek.
I think Simon Sinek and Findyour why is like such a great
tool because he always talksabout how people you know
(07:03):
they're not going to buy whatyou do.
They buy why you do it.
So when you speak from that whyyou speak from that purpose and
you express it through yourwork and everything you do, it
has such a greater impact.
What were some of the thingsthat you did in that process of,
like you know, building thatmessaging, if you will, and that
that maybe you felt wereimpactful?
Speaker 1 (07:27):
Yeah.
So I think when I was kind oftrying to lay out how I was
going to pull my messaging andbranding all together, a lot of
it was just kind of doing a lotof writing and a lot of
concepting, because even asidefrom my core values, I also had
to really ask myself you knowwhat about me as a photographer
also separates me?
(07:47):
And that's when I just wouldwrite a list down like what are
my strengths?
Okay, my strengths are I can.
I'm very commanding on a set.
I'm able to keep everybodycomfortable.
I make sure respect is of themost importance.
I'm very I do quick, speed andquality I do very well.
I'm very good at, you know,changing priorities.
So all these things that I justmade a list of, like here's all
(08:09):
the things that really set meapart.
But then, when it came to mybranding, I think you know I did
play more into the core valueand kind of reworked like
because obviously with branding,you want it to match across
your website, your socials, youwant it to look very cohesive
across all those areas, but youdon't want to just copy and
(08:31):
paste the same thing into each.
You know bio.
So I think my goal was like Iwant to keep it short and sweet.
I want to highlight what myvalues are.
I also want to, like, name afew clients that I work with
that are notable, and I alsowant to make sure that future
clients know that I can workwith anyone from anywhere.
So I think a lot of it in thebeginning was just I'm a writer,
I'm also a like, I lovejournaling.
(08:53):
So I think that for me, writingwas really important and just
kind of like when I wroteeverything down and was able to
piece it all together and reallytake that time and kind of
rework it and have somephotographer friends, peer check
it and give me their feedback.
That, I think, is really whatmy process was.
And then, once I really hadthat branding nailed down,
that's when I switched gears andlooked at my portfolio and
(09:15):
reworked a lot of it with thehelp of my agent and my business
coach I work with.
The three of us just reallytackled it and reworked it to
where not you know.
You don't have to look at mybio to understand what my
branding is.
You can see it in my work, inmy website, like in, and I try
to.
Again, I try to make sure that,whether it's the colors, the
type, the branding and themessaging.
(09:37):
It has to be cohesive acrossall social media and website.
Speaker 2 (09:43):
Yeah, that's a really big piece of it as well, and
it's hard to be that cohesive,you know, brand and message,
when you feel disjointed.
So, going back to all of that,and I love that advice of
writing it down, so, even ifyou're not a writer, I think
that's really powerful Becauseyou know they've done all this
research of like okay, yes,there's a lot of stuff that
(10:04):
happens between here andactually writing it physically
as well.
Like there's a differencebetween typing it and writing it
out physically.
And I don't think enoughphotographers, um, really double
down on.
Yeah, okay, what are mystrengths here?
Like what am I really good at?
What have I been told, like wewere talking about before, but
also, what do I know I'm capableof?
Like I know I can get this donein like 30 minutes.
(10:26):
Like, yeah, we're going to padin maybe an hour and a half or
whatever.
But like, maybe you're fast,maybe you are, like you said,
commanding on set.
Like really dig into all ofthose little different pieces of
all that you do so that you canthen communicate it.
So, and then getting thatfeedback, like you said, from
your coach and your agent, otherpeople that's a really
important part too, because it'sreally hard to do that alone in
(10:48):
a vacuum, which you know you'rea coach as well.
So you, you understand thatfrom both sides as well.
But I want to also kind oftouch on because I know, that we
have a lot of the same sort ofmaybe not processes, but maybe
but also beliefs as far as thatmindset piece of it right.
So for me, you know, I sort offell into coaching photographers
(11:12):
because people were coming tome for like business coaching,
like oh, how do you do what youdo?
Right, and that was sort ofeasy for me to express.
But it was very, you know, fromthe, from the get-go, I saw very
quickly that it doesn't matterif I tell you my exact process.
(11:34):
If you are not going to get outof your own way and take action
and really rewire some of thatstuff, it ain't gonna matter.
So I was that sort of like yourforay into coaching as well.
How did you decide that wassomething you also wanted to do?
Speaker 1 (11:52):
Yeah, no, and a hundred percent.
That was I will.
I will say, like a big reasonwhy I wanted to kind of like
create a coaching container,working with photographers is I
would be on set and I would betalking with you know, other
creatives, and sometimes I'dhave another photographer with
me doing a different componentof the shoot and we would just
be very candid about, you know,especially with mental health
(12:14):
being discussed much more openly.
I think we all have startedbecause I don't know if it's
like the, if it's, if it hasbeen like this for you and your
side of the industry, but formany, many years it was so taboo
to talk about mental health andyou know, as a photographer you
literally had to look like ajust a force to be reckoned with
(12:34):
all the time, like a wall of noemotion.
So I think, with mental healthbeing talked about more openly,
it kind of gave me permission totalk about my own mental health
openly and once I started tokind of just naturally open up
about it with certain people,they were opening up about it
and talking to otherphotographers, I just learned
like a lot of the same limitingbeliefs that I had and a lot of
(12:55):
the anxieties that I carriedwere so similar to other
photographers that I wasspeaking with, but I really you
know there wasn't a lot ofcommunity around supporting each
other with that Because, again,there's still a little.
I think a lot of photographersare cautious to share too much
because they worry it comes offas weakness as opposed to it
being a strength, and I thinkthat's where I was like Okay, I
(13:18):
think there's something herethat I can do with coaching,
because you know, I've been,I've dealt with anxiety my whole
life, so I'm very attuned to itand what you know how I can for
me, I've learned to take myanxiety and, rather than it
feeling like this big weaknessand this big elephant in the
room, it is something now that Iown and I'm like it is a part
(13:39):
of me and I listened to it andI'm curious about it.
But I wouldn't have gotten therewithout a community of people
supporting me on that journeyand I'm like why couldn't I do
that for other photographers?
And that's where I think thecoaching that I like doing is
very mindset driven.
Like what you said earlier wasvery spot on.
You can tell a photographer youneed to do this and this and
(14:01):
this and this with your business, but if they're so disconnected
with feeling good, they're notgoing to do it.
Or if they do, it any actionthey take is going to be clouded
with that scarcity, so it'sprobably not going to be the
best it could be If they'rerebranding, but they're all
stressed about well, what is mybrand?
And then, comparing themselvesto other photographers, your
(14:23):
branding is not going to be atrue extension of yourself then,
because you're too muddied upby everything else around you.
But that is something and Idon't know if you've noticed
this too, but I have noticedwhen I do work with
photographers, they're almostsometimes taken aback by that
component.
When I ask them well, how areyou feeling, though, do you feel
good when you're doing it, andthey'll like almost laugh, and
(14:46):
they're like, uh, like they'venever thought of that, they
didn't.
They're like oh, I don't, Idon't know how I'm feeling, and
it's like I mean, if you don'tfeel good, then we should start
there.
Speaker 2 (15:06):
You know, I do have some people who come to me.
We get on a call, you'rechatting about their business
and I'll ask them things likethat.
Well, you know, how do you feelon the daily?
Like where are you in yourpersonal life, right, Like
what's going on there?
And they're like what do youmean?
Well, your business is likewhen you are this solopreneur,
you know, for all intents andpurposes, like we do.
(15:28):
So we wear so many hats and wehave to do so many things in the
business and, yeah, we mighthave a VA or, you know, an
editor or somebody helping us,whatever, but, like, at the end
of the day, the business is usand that is why I feel like a
lot of us do what you weretalking about before.
We feel like we have to put onthis facade, we have to, like
you know, fake the perfection,and for many, many years, that's
(15:49):
what we were actually told thatwe needed to do.
Like, you're right about that.
Like don't talk about what'sreally going on under the
surface.
You have to come offprofessional all the time, 24,
seven, blah, blah, blah.
And in the last handful ofyears, mostly due to social
media and just lots of differentthings and the world's changing
.
We are being told somethingcompletely different now and
(16:11):
there is so much value in thatvulnerability and in the
authenticity that comes from it.
But most of us, especiallythose of us a little bit older
because I'm like, I'm Jet X, alittle bit older I feel like
millennials.
I think you're a millennial ormaybe late Gen Z, but like you
guys have a lot better handle onthat in a lot of ways, because
(16:32):
you know it was a little bitmore acceptable, I guess, right,
like, so it is sort of like agenerational thing, and now,
like Gen Zers, are like no, I'mjust going to tell you all day,
every day, about my issues andit's fine and I love that.
But it has been a learningcurve for so many people,
especially those of us who havebeen in the professional space
for a while and trying to comeoff, as you know, the pro, and
(16:56):
so I want to talk a little bitabout that, that process.
It's one of the reasons why Ilove the name of your brand,
your other brand, the AnxiousPhotog, because I too have dealt
with anxiety my entire life,like as a child, as a teenager,
like I.
(17:16):
You know they thought I hadcolon cancer, basically when I
was 16, because I could not,like I had so many issues with
my stomach.
No, it was literally anxietyand it was, you know, because it
was the eighties they were like, oh, you're fine, like there
was literally nothing that theythat I could do for that.
And it wasn't until I was wellinto probably my late twenties,
(17:40):
almost like early thirties,having kids, that I realized
I've got to actually dosomething about this so I can
feel better.
Because if I'm not feeling good,like you were saying before, if
we don't feel good, peopledon't get that you don't feel
good.
Your vibration is literally notgoing to give you anything back
, because the universe is just amirror.
(18:00):
It's going to give you backwhatever you are emitting.
So your vibration that you'reoffering matters, and it's not
about just being like, oh,spiritually bypassing, like I'm
going to fake it.
No, I mean like really feelinggood.
And so what are some of thethings that you like to, you
(18:20):
know, do, either in yourcoaching or with yourself, to
ensure that you are operatingfrom that place of not only
authenticity, but you feel gooddoing it, so that you are
offering the kind of vibrationyou want.
So there you can manifest theclients and the business that
you want.
Speaker 1 (18:39):
Totally Well for me specifically.
I mean, like you, I've hadanxiety.
I wasn't diagnosed till I wasabout 18, but I've had it since
I was a kid.
I think I had my first panicattack when I was like eight and
didn't know that that's what itwas.
But so because of that, I'm 35now.
I've had, and I've I've beenthrough many, a lot of therapy
(19:01):
to like learn what is going onwith my body when it's because
for me it's, it's a lot of it isthe physical, um, like my I
know now if I feel a tightnessin my chest or my shoulders up,
there's okay, there's somethinggoing on that's triggering my
anxiety.
And what I'll try and do isI'll stop what I'm doing, like
if I'm shooting, if I'm editing,I will stop.
I'll take a step back, I'lltake a good four to five really
(19:30):
deep breaths and just kind ofsit for a second and like have
that inner conversation withmyself and say what's going on?
What, what, what is it?
Is it like something else I'mthinking about?
Is it a bill I'm thinking about?
Like, what is it?
And by giving myself that likeI, by holding that space for
myself that lets me kind of havea moment, and sometimes I'll
grab my journal and I have asection called the worry, like
my worry brain dump section, andI'll just go, I'll just start
(19:51):
writing and some of the stuffthat I'll see, I'm like, oh okay
, like I don't know why mybrain's going there, but it is.
So let's, you know, let'sunpack that and I'll, you know,
sit with it, write things down,kind of talk myself through it,
and that is what helps me kindof recenter myself, because I've
I've addressed the issue, I'venot shamed myself for feeling
(20:11):
the anxiety.
I've allowed myself to expressit, to name it, and then, a lot
of the time, the anxiety I'mfeeling is just something that,
if I kind of reframe it into anaffirmation, it helps me feel
better, especially, like youknow, something, I mean a big
thing that we all, I think,worry about too much is finding
clients and finding new clients.
(20:34):
That was something I think fora very long time dictated my own
anxiety with my business was.
I was just so heavily focusedon finding clients but then I
was realizing, I'm like, withhow anxious I'm feeling I'm
going to attract the wrongclient.
So it is hard.
It's kind of like adouble-edged sword because it's
like obviously trying to findclients and we deal with getting
(20:55):
ghosted.
We deal with difficult clients.
We deal with clients devaluingus and saying our pricing is too
high, or what have you clients?
We deal with clients devaluingus and saying our pricing is too
high or what have you.
So it is.
There's a lot of anxiety,there's a lot of stress with it,
but if you can kind of takethat and, as best you can like,
sit with, sit with thediscomfort, but reframe
something like that into youknow, yes, right now I'm not,
(21:17):
you know they're, the clientsaren't coming.
But if I can look back at mybranding or my portfolio or
maybe I'll do a couple new testshoots, the clients that I want
to attract will come.
And you have to really believethat conviction.
And if you're struggling tobelieve that, well then that's
where you have to go back andreally unpack the limiting
beliefs that are making it hardfor you to believe that good and
(21:39):
abundance is coming your way.
So, going to working with myphoto clients, that is something
that I have to kind ofroutinely bring them back to
Like if I hear them talkingabout a problem, I have to kind
of be like okay, I want you totake a step or sit back for a
second.
Let's get your body back down tolike a calm place.
You know, let's calm down thenervous system and then let's
(22:00):
unpack this Like you know,especially something like oh, I
reached out to a client, weconnected and now they ghosted
me and I'm really upset and it'slike OK, let's take some deep
breaths and, you know, get getdown to like what is really
getting you so anxious aboutthat?
Because then the limitingbeliefs are coming up as it
makes me feel like I'm notworthy enough, it makes me feel
(22:26):
like I'm not as good as otherphotographers Like.
And those are the componentsthat we need to really target,
because if you feel good aboutall those things that client
ghosting you, you'll be able tojust let it go.
It'll be like oh, you know whatthat client's not for me.
I don't want to work withclients that ghost, but it's
hard to get there if you don'tfeel good, you know.
Speaker 2 (22:42):
Yeah, no for sure.
And yeah, you're right.
You hit like on a veryimportant piece of this, which
is that, um, that scarcity,right, like whenever, and a lot
of photographers I don't know ifyou've seen this, but I imagine
you probably have a lot ofphotographers, creatives in
general uh, have a reallydifficult relationship with
(23:04):
money, with asking for the sale,with standing in the confidence
of you know, I am worthy, likethe worthiness aspect of it,
because, as humans, we tend toequate worthiness with money.
It's just what we do, and so,even if we have a limiting
(23:24):
belief around not feeling worthyenough from something from our
childhood that has nothing to dowith money per se, we're
definitely going to equate it tomoney now, because it's how we
are valuing ourselves and ourwork.
And if someone doesn't feel likewe are worthy enough to pay our
prices, then it's like a hit tothat, it's like a direct, like
(23:47):
stab, you know, right to theheart of that and it's like, see
, I told you, it's like thatunconscious programming just
pops right up and it's like Itold you you weren't worthy
enough.
See what I said, you know, andit's like that inner saboteur
voice that is literally just ourunconscious trying to keep us
safe, and so many people justtend to run from that.
(24:09):
So I love that you touched upon.
Let's sit with that first right, acknowledging it, especially
those of us with anxiety, that'sone of the most powerful things
I think you can do.
That I didn't learn until youknow much later in my life,
through therapy and lots ofself-discovery as well is
looking at it, not running fromit, because the more you run
(24:32):
from it, the bigger and scarierand nastier it gets.
Speaker 1 (24:35):
Yeah.
Speaker 2 (24:36):
Yep, and you know, turning around facing it and
saying, all right, that'shappening.
You know, like, so that's athing.
I'm not really sure where thisis coming from, but let's sit
with this discomfort for asecond, because sitting in the
discomfort isn't something thatmost of us want to do, but when
you do that, you take the powerback, you become empowered.
(25:00):
So I love that.
That's definitely a strategythat you find useful too.
I think that it's probably thebest thing you can do, and then
from there, you can work throughthat.
Okay, well, what's that about?
Right?
And then regulating thatnervous system, and there's so
many different ways to do that.
But if you're not regulated,it's just like we were talking
about before.
I can tell you all thestrategies.
It's not going to stick, and Iwant and I know you do too I
(25:22):
want my clients, my coachingclients, to actually be
successful and to have thosestrategies in place.
But it ain't going to work.
And that's why I do the kind ofcoaching I do and why you do
the kind of coaching you do, isit's like it's not just strategy
.
You know that doesn't work formost of the people in my
(25:43):
communities, and so I'm I'mlooking at that whole person a
little bit more as well.
So, um, really really good tipsthere.
I want to touch on a little bitof the vibration.
I want to kind of like diveinto a little bit of the woo, if
you will, because, um,obviously not just because this
is my podcast, but also, youknow, it's like it's part of
(26:06):
this, it really is part of this.
It's like we touched on it justa little bit before.
But, like, what kind ofvibration are you offering?
You're going to find proof ofwhatever you're looking for.
It's going to show up in yourlife if you have clients who are
consistently showing up, eitherghosting you or, you know,
nickel and diming you or askingyou to lower your prices.
(26:28):
That's a direct reflection, Ibelieve, of what's still being
called to attention inside of us, like, oh, that's coming up for
a reason, like there'ssomething there 'm.
I still have some work to do onthat.
And it's not about beatingyourself up about it, it's about
recognizing it and saying, okay, there's still some work to do.
(26:49):
So how can I offer a better,you know vibration, that one
more that's going to be moreideal, but also come from that
place of feeling really good andconfident in not just my
abilities, but who I am as aperson, a human on this planet.
So this whole idea ofsurrendering right, we can talk
(27:13):
a lot about manifestation andhow doing all the things that we
were just talking about is partof that process of manifesting
this better life or, if you want, better or more right in your
business or life.
But then there's this piece ofit at the end that a lot of
people either don't do or theysort of like don't know about or
(27:34):
maybe just gloss over.
It's that surrendering partabout being in flow,
surrendering part about being inflow.
So I want to ask you, what doesthat look like for you?
How does that show up for you?
Speaker 1 (27:51):
And also, like how do you coach people through that
part of it as well?
Yeah, no, I love talking aboutthis Because it is something
that I think.
When people hear the wordsurrender, I think they think of
it as like well, does that meanthat I just sit back and do
nothing?
Like that feels lazy, like howis anything going to get done if
I'm just sitting back and notdoing anything?
But I think when I trulylearned what surrendering meant,
(28:11):
it actually was about a yearago, when I kind of learned what
that actually meant for me,because I've always been the
type of person where I'm ago-getter and I've always really
, I think, leaned more into thedivine masculine when it comes
to my business, which is that go, go, go, go.
And I really only recentlylearned that like, oh, I should
(28:32):
also try to tap into that divinefeminine, which is more of the
like how do you feel?
How?
How was this?
You know, does this feel good,does it not?
And I think about a year ago, mybusiness was doing really well,
but I was just very overwhelmedwhere I felt like my schedule
was either jam packed, where I'mliterally working every day for
(28:54):
a month straight, or I wouldn'treally know what was coming the
next month, even though thework always came, and that was
something that I really battledwith was like the work is always
coming, so why am I getting solike just freaked out by you
know, by the back end, and alsoI mean being a photographer and
owning your own business.
(29:15):
That's the nature of the game.
Some months might be crazy busy.
Other months, like the summermonths, typically tend to be
slower, and rather than lookingat that as a direct reflection
of yourself and being like, oh,why me?
Why am I not getting work?
Why am I slow?
Why it's like, instead of kindof going into this mode I don't
want to say pity, because I meanwe all deserve a pity party
(29:37):
every so often, but I think,rather than going into that,
that's where I really learnedlike you know what I am doing,
everything I can be doing rightnow, and that is within my
control.
So now I just need to let go ofthe how and the when, or, as
far as like the how and the whenof when are these things that I
(29:58):
want for myself?
When are they coming?
How are they coming?
When I kind of learned thatsurrendering meant letting that
go, that's when I really startedto enjoy what I'm doing and
feel good about what I'm doing,and that's something that I
think is really hard to getpeople to understand.
It's like, yeah, still takealigned action if it feels good
and if your vibration is alignedwith it.
(30:19):
But I think that's where it youknow it is so important to
surrender when you can recognizethat you are not in alignment
vibrationally with the actionsthat you're taking.
Cause, like we were sayingearlier, you, you know, if I
look at my website and I'm like,oh, I need to completely redo
it and update it, well, if I'mcoming at that from a mindset of
(30:40):
stress and looking at otherphotographers websites and
getting all clouded on what Iactually want to put in there,
well then the website's going tobe a mess because it's not
going to be anything that'saligned with what I'm feeling.
Well, it it'll be aligned withme not feeling good, so it's
going to look crazy.
Um, so I think, yeah, it was.
That's something that I really,for me, try to practice as often
(31:02):
as I can is, when I feel myselfgetting that like anxious, like
go, go, go, go go, I do try tolike slow myself back down and
remind myself that, like youknow all the good things that
I'm working toward.
They're, they're coming and Ithink that's the big thing too
that is a challenge withsurrendering is you have to tap
into.
Do I believe that these thingsare coming?
Do Do I truly believe that thething you know more money,
(31:25):
better clients, the freedom ofyou know with my schedule do I
truly believe that's on its way?
Or is there a part of me thatis doubting it?
And that's where I think it'sjust always kind of like a
checking in with yourself oflike cause.
If you're doubting it, thenyou're not going to attract it.
You're going to.
You know, I don't like, I don't,I don't like saying with
manifesting that like, if you're, you know, if you're, if you're
(31:47):
thinking negatively, you'regoing to write more negativity.
I don't think of manifesting inthat way, but I do think that
you're, you're not allowing theuniverse to bring you anything
good If different downloads tohelp and you couldn't see it
because you're so clouded bywhatever it is, whatever
(32:08):
limiting belief it is.
But when you surrender and youtruly kind of are just like, you
know what I'm going to do, whatI can right now, and I'm going
to surrender the how thesethings are going to come to me
and when they're going to come,because I'm just going to
believe and trust the universethat I'm declaring what I want
and I believe that they're goingto send it my way.
Speaker 2 (32:28):
Yeah, no so many good points.
I mean, first of all, do youknow your human design?
Are you a generator?
Speaker 1 (32:35):
I'm a manifesting generator.
Yeah, yeah.
Speaker 2 (32:39):
Yeah, so I'm a generator and yeah, many gens
and generators.
Definitely I feel like those ofus, especially with that energy
type, we have our first go-towhen we're like, oh, the
business isn't coming in orwhatever.
It's like what can I do?
What can I do, how can I domore, and I feel like that's
just kind of a lot likeeveryone's sort of like go-to is
(32:59):
like cause, that's kind of howwe're programmed right In
society, like okay, the bookingsaren't necessarily coming in
right now, or, like you said,it's a slow month, even though
you know it's going to be a slowmonth, and you know, whatever
there still pops in, oh well,you know, obviously you go to
like the worst case scenario andthen you go into I have to do
(33:27):
more, I have to actually do moreand get into this masculine
energy to like make it happen.
But most often it's quite theopposite that actually works for
us Because, you're right, wecan't receive if we're not in
receiving mode.
Like, if we're always in thedoing mode and we're always like
go, go, go, we're closed off tothat receiving part which is
the feminine and the flow.
And you know, those some of ushave more than others, like
(33:52):
that's what our um, our baselineis, but it's important to know,
I feel like, where we are inthat moment, because it is it's
really hard to to get what youwant and to manifest what you
want If you're always kind ofcoming from this place of
pushing and doing and, you know,making it happen and
aggressiveness, and it's like,yeah, okay, action takers are
(34:15):
moneymakers.
I get that.
However, I can still takeaction, you know, by receiving I
can open myself up to what theuniverse has in store for me,
and so I love, I love that.
You know, we're kind of divinginto that a little bit, because
I feel like that's a piece thata lot of people have a hard time
(34:37):
with.
So how do you?
What are some of the things?
I know we talked aboutbreathing and some journaling.
Those are probably big go-tosfor you.
What are some some good waysthat you try and focus more on
getting into flow, especiallylike during maybe a session,
right, when you have to be theone in control.
(34:57):
But then, you know, are yousort of like kind of by the book
as far as like we have a shotlist and this is what I'm going
to do, or do you find yourselfbeing a little bit more like in
flow during a session, cause Ifeel like that is such a big
part of what we do and we candefinitely um, I feel like it's
(35:19):
just really it's reallyinteresting to hear how other
people navigate that.
Speaker 1 (35:23):
So I'm.
I'm also a Virgo, which meansI'm.
Speaker 2 (35:26):
Oh, me too.
Speaker 1 (35:28):
Hello I love.
Speaker 2 (35:29):
That explains the anxiety I was just going to say.
Speaker 1 (35:32):
That explains so much I also.
I love meeting other Virgos.
I feel like I get along withevery Virgo.
I've I've never met every Virgo.
I've never met a Virgo.
Speaker 2 (35:40):
I don't like so.
Speaker 1 (35:43):
But so before each shoot, I my pre-production
process is very like in depth,like I probably have a good one
to two creative calls with theclient before the shoot.
And the first call is like ameet and greet, like hi, this is
me, this is who you're going tobe working with on the shoot
day, just so they can kind ofhear my voice, see my face and
we can talk about like theinitial parameters for the shoot
(36:06):
, like what you know.
They.
They'll normally tell me aboutthe product, how the product's
selling, like sell, ask thosequestions to like um, what
marketing has been successfulfor you so far?
And um, just really getting toknow the product that are the
product we're going to beshooting.
And then, typically, the secondcall is when they'll have like
a concrete shot list for me,cause that is something I do ask
(36:26):
for my clients, um, becausethat's for me, what I need in
order to at least have like aidea of a run of show for the
day of the shoot, um is havinglike a good shot list of like
these are all their wishlistitems.
Um, and what's helpful withthat, with doing these
pre-production calls, is theycan send me a shot list and I
can tell them right out the gateif it's doable or not in one
(36:47):
day, two days, whatever.
And I would say like initially,like that would cause me
anxiety because I'm like, arethey gonna believe me if I tell
them we can't do 60 shots in oneday?
But then I kind of, after awhile, I'm just like, well, they
should believe me because I'mthe one doing it and I'm the
expert here.
So if they don't believe me,again it goes.
All goes back to it's just aclient I want to be working with
(37:09):
.
They probably won't be a clientof mine for much longer.
That's their attitude, thatthey're not going to listen to
the expert.
Um, but so typically, like, oncewe have that shot list and we
understand what the shoot day isgoing to look like, when I come
to set, when I'm like, if I'mdriving there or even cause I
shoot a lot from home, before Iwalk into my studio or before I
go to set, I'll sit in my car orI'll sit outside my studio and
(37:31):
just close my eyes and dovisualization and I visualize
myself, um, like, I'll give themboth examples.
So when I go into my studio,before I walk in there, I'll
stand outside the door, I'llclose my eyes and I visualize
myself just creating and makingjust amazing images and I
visualize what do I look like.
And I visualize myself with abig smile on my face and just
(37:55):
having fun with it.
And I also visualize that onceI walk into this room I'm going
to walk through like a veil ofjust wonderful, golden, bright
light of creativity.
And once I walk through thatI'm good to go.
And it works every single time,like even the mornings I wake
up and I'm like, oh, I'd rathertake the day off.
It's like, if I can do thatvisualization exercise, I just
(38:17):
feel so.
It's, I feel so much better.
And same thing going to set,because going to set obviously
you're working with a lot morepeople, so there's a lot more
stimulation going on.
But I'll do the samevisualization technique.
I just visualize myself, youknow, going around set, making
sure everyone's feeling good anddoing well.
I visualize myself delegatingand just owning the set and by
(38:39):
doing that I'm kind of likevisualizing my most confident
self, so that when I walk intothe room I feel that way.
So for me, visualization isvery, very powerful.
I actually love and I love doingvisualization exercises with my
coaching clients as well,because, you know, I think I
think we forget that, like,sometimes, what you visual, I
think I think we forget that,like sometimes, what you
(39:01):
visualize, I think well, I thinkit was Michael Jordan, maybe,
or there was some some famoussports player where they do the
same thing.
They visualize themselveswinning, and my dad, growing up,
like when I used to play sports, would tell me that, like,
visualize yourself making thebasket, visualize yourself
hitting a home run, and not thatevery time you would, but the
whole point is, if you visualizeyourself doing well, you
(39:22):
oftentimes are going to dobetter than if you walk into a
situation feeling like anxiousand nervous.
Um, so that is something that II love doing, um, and I think
is probably for me the bestmethod before I go into a shoot.
Speaker 2 (39:39):
That is such.
Yeah, no, it's great advice.
I love that I do the same thing.
I do it with everything, likehonestly.
I mean I used to do it justwith like work stuff and like
important things like that likeyou're talking about.
And and yeah, it's important, Ithink, to get very like specific
and granular with it, like downto the details, you know, so
(40:04):
that your unconscious mind canreally just suck it all in
because it'll believe whateverwe tell it honestly.
And the problem is that most ofus just kind of let our
unconscious mind run the show.
But when you do exercises likethis, your conscious mind really
is the one in the driver's seatat that point and you're like
no, no, this is how it's goingto go down, because we kind of
(40:27):
crave it's a human thing wecrave certainty, and so you're
giving that unconscious mindcertainty and your unconscious
mind just wants to keep you safe.
So if you create that safetyand you say look, look, how
beautiful this is, look how doneand perfect, or whatever you
know like done and you know, andall the little details or all
the boxes are checked, theclient is happy.
(40:48):
You know, the images lookamazing.
It really calms thatunconscious mind down and that
safety part of us into beinglike, oh okay, yeah, no, we do
have this.
And it also is telling theuniverse a very clear picture of
what you want to have happen,which I believe is really
powerful, because we do get whatyou know, we get what we are
(41:10):
basically.
Speaker 1 (41:11):
Yeah, exactly, and I think too, like when you walk
into a situation like that, anysituation Like.
when you walk into a situationlike that, any situation whether
it's work or, you know, leisureeveryone around you is going to
feel that and they came intothe situation feeling a certain
way.
Your energy is going to radiateonto them.
And, specifically for a photoshoot, if I walk into, if I walk
(41:40):
on set and I'm quiet andnervous, well then the client's
probably going to be freakingout internally and being like,
oh my God, did we just trustthis six figure shoot to the
wrong person?
You know like it is and this iswhere I kind of tell
photographers as well like it'sour job to not just show up and
take pretty photos.
Like it's our job to create anexperience for the client and to
make it something where we'reall feeling.
We're all feeling good andwe're all there to create
content, but we're also there toenjoy what we're doing.
(42:02):
We're in the creative field.
I mean, if you can't enjoy yourjob in the creative field, I
don't know where else you canenjoy it.
I think a lot of people forgetthat, especially as a
photographer and especially foryou doing headshots and senior
photos.
I mean, if you show up to ashoot and you're nervous, well
then I don't even know whatthose would look like Probably
not that good.
Speaker 2 (42:23):
Yeah, and I always tell people that too.
Like you know, it's a peoplejob.
Yeah, we have to be good.
Like you know, our work has tospeak for itself in that way,
Like our work is ultimately whatyou know clients are going to
be drawn to, probably initiallywhen they're looking for a
photographer, but when it comesdown to it it is.
It's very much a people job.
Like you have to understandthese things and the energetics
(42:47):
of it are so important Feelinggood and the, the vibe, the vibe
that you give off a hundredpercent, you've those clients,
they, they want you.
Like, they're hiring you for areason.
So, even if you are feeling, youknow, not so confident, or even
if you are feeling anxiousthere's many times, like the day
(43:10):
of a shoot, or like the morningof a shoot, whatever is going
on, like it could be a lot ofstuff in my personal life, or
stuff with my kids, or whateverand I'm like, oh my God, I'm
like, so like all over the placeright now and my anxiety, I can
tell, is like just rising.
There are things that I have todo to make sure I get myself in
that state that I want to beoperating from, and then, the
(43:32):
minute, the minute they get tothe studio, it's done Like I'm.
I'm there, Right, and so it'sreally important to I feel like
for us to remember to have fun.
Like you said, at the end ofthe day, we got into this
because we liked it and you knowwe were good at it, or someone
told us that and it's you'recalled to it for a reason.
(43:54):
So feeling good and having fun,that's really really important.
So try not to take it quite soseriously or take yourself quite
so seriously as well at the endof the day.
But I love that you're a Virgo.
What are your other?
Before we wrap up, what are you?
What's your big three?
Speaker 1 (44:10):
Oh my gosh, I always mess them up.
Um, it's like Virgo, taurus andLibra.
Speaker 2 (44:20):
Um, but I was going to ask you if you had Libra
rising, because I'm getting someLibra rising vibes.
That's what I am as well.
But yeah, let me know after,because I'm very interested to
find out.
I always ask my guests thatkind of stuff anyway, but that
is so fascinating.
Thank you so much for comingand sharing all that with us.
And I know that you've got areally cool free resource too.
I'm going to link that forpeople.
(44:40):
It is I think you said it's theanxious photogs guide to
landing dream clients.
Is that right?
Okay, cool, so I'll link that.
And then where would you likepeople to connect with you if
they want to find out more aboutyou and work with you and all
that?
Speaker 1 (44:56):
Yeah.
So for anyone find out moreabout you and work with you and
all that yeah.
So for anyone any clientswanting photo services, my
website hayleyfiskcom, or myInstagram, hayleyfiskphoto.
That's where you can view allof my commercial work and book a
call or email.
And then, for photographers whoare looking for coaching
services, you can find me attheanxiousphotogcom.
My Instagram handle istheanxiousphotog underscore at
(45:18):
the anxious photogcom and myInstagram handle is the anxious
photog underscore, because theanxious photog was already and
the person has not been therefor over a year.
I've been trying to get aholdof them because I'm like can I
please buy this?
Speaker 2 (45:27):
from you.
Speaker 1 (45:28):
For the time being, that's what it is.
You can also reach me at thesame photography Instagram as
well Haley Fisk photo.
I'm very active on bothaccounts.
I'm there for questions,support, anything anyone needs.
Speaker 2 (45:41):
Awesome.
Thank you so much.
This has been super fun.
Speaker 1 (45:44):
Thanks for being here .
I appreciate it.
Speaker 2 (45:47):
So that was super fun .
I knew you guys were going tolove it.
I absolutely loved where wetook this conversation.
I like to have my podcast bevery organic as possible.
You know I don't like to havethings like be very organic as
possible.
I don't like to have thingslike super scripted.
Obviously, I want to have anidea of where we're going to go
with it, but it's really greatwhen I have somebody on who is
(46:09):
also just going to kind of slideright into that flow and I feel
like we just have some reallygood takeaways when that happens
.
So some of the takeaways that Ithink that you're probably
walking away with are operatefrom that purpose, that why,
right, your vibe will attractyour tribe.
Not necessarily that you aregoing to be your own target
(46:30):
client per se, because that'snot really what I'm talking
about here, but it all startswith your vibe, right.
We get what we are, what kindof vibration we are putting out
into the universe, and so it isreally really important for you
to be very intentional with thatmessaging and your branding so
that people understand right offthe bat, not just from looking
(46:51):
at your images, but also feelinghow are your target clients
going to feel when they come incontact.
How are your target clientsgoing to feel when they come
into contact with any piece ofyour branding?
That's what really I feel likeis important.
And also when you're operatingfrom that why and that purpose
(47:11):
and you have a very good, clearunderstanding of that, it is so
much easier for you to expressthat in everything that you do.
Another takeaway, obviously, isthat if you're not regulated,
none of the strategy is going toactually work for you.
So find those processes andimplement them that actually
work for you.
And if you do deal with anxiety, like she and I both do, it's
(47:34):
going to be really important foryou to sit with that discomfort
and to also come from a placeof understanding that when you
are intentional and you look atit, when you don't run from calm
, you're going to be able toimplement any changes in your
(48:01):
branding or any parts of yourbusiness that you need to pay
attention to.
You can't do that if you are infight or flight.
And then another takeaway isobviously this receiving this
surrendering right.
Surrendering doesn't mean just,you know, letting it go and not
taking any action whatsoeverand being inactive.
It's quite the contrary.
(48:23):
It is trusting and knowing andhaving that clear vision for how
you see all of this playing out.
You can then plant it into yourunconscious mind right and get
very specific with all thedetails, allowing yourself to do
that.
I feel like many times we catchourselves doing that and we're
like, oh, you know, that's silly.
Or we hear some other person'sjudgmental voice pop into our
(48:48):
head.
But that is not your intuition,that is an inner saboteur,
that's your unconscious mind orthat's, you know, somebody in
your family who is not you know,who doesn't have your best
interest at heart.
So it's up to you to noticewhen that happens and be like,
no, no, no, I'm going to gothere.
I'm going to get a littledelusional right now.
I'm going to create this visionthat I have for this photo
(49:10):
shoot, or the way that I want mybusiness to look, or how much
money I want to make this year,allowing yourself to just have
that vision and create it inyour mind and get very clear on
it, because then you havesomething to work for.
You have given your unconsciousmind the vision, you've given
it something and now it hasclarity on it.
(49:31):
So get obsessed about it,because that's where you're
headed.
So again.
All of Haley's information isbelow in the show notes, and I
know you guys are going to walkaway with a lot of fun stuff, so
I look forward to hearing someof your takeaways as well.
Definitely, hit me up over onInstagram at Renee Bowen, shoot
me a DM, let me know, and if youpost about this on social,
(49:52):
screenshot it on your phone,post on your story tag both of
us so that we can reshare andconnect with you as well.
As always, thank you forspending this time with us and
devoting your energy to it.
I truly appreciate the supportfor this podcast, whether you're
watching it on YouTube orlistening on your favorite
platform.
(50:12):
I truly appreciate you guys,and you know I'm going to say it
.
If you love me, leave me areview.
It's rate this podcastcom slashRenee Bowen.
That's the easiest way to do it, and you can even text me a
little love note.
You'll see in the show notes onyour podcast platforms there's
a little link for you to do that.
So let me know how we're doingand if you have any ideas for
(50:33):
the show as well.
I'm always interested to hearwhat you guys have for ideas and
insights and feedback as well.
So have a great rest of yourweek.
I love you guys.
Bye.
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