You've decided to include salary information in your job adverts. But now you're staring at a blank screen wondering: do I just write "$120,000" and call it done? How do I handle different experience levels? What if current employees see this?
Here's the likely reality: knowing you should include salary is one thing—knowing how to do it effectively without creating problems is entirely another. Most practices either go too vague ("competitive salary") or too rigid (single figure with no context), missing the opportunity to use salary discussions as a way to demonstrate their values.
In This Episode You'll Discover:
- Why phrases like "competitive salary" and "salary negotiable" actually work against you (and what to say instead)
- The three proven strategies for presenting salary information that attracts the right veterinary professionals for the right reasons
- How to handle salary ranges when you're open to different experience levels without creating unrealistic expectations
- The specific approach for new graduates that shows your commitment to their career development while being realistic about local markets
- How to address internal team concerns when your job advert salary is higher than current employees are earning
This week's actionable takeaway: Rewrite your current salary approach using context, total value bundling, and honest experience level addressing—transform salary from a scary number into a demonstration of your practice values.
Essential listening for veterinary practice owners who want to use salary transparency as a competitive advantage rather than just checking a box.
Brought to you by VetClinicJobs—direct hiring, reimagined. No agency.
Links Mentioned in this Episode:
BBVet
Struggling to get results from your job advertisements?
If so, then shining online as a good employer is essential to attracting the types of veterinary professionals who're a perfect cultural fit for your clinic.
The VetClinicJobs job board is the place to post your next job vacancy - to find out more get in touch with Lizzie at VetClinicJobs
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