January 28, 2025 • 30 mins
In this episode of Wake Up with Patti Katter, host Patti Katter welcomed back a fan-favorite guest, Adam Bird, the CEO of Heroes Media Group. Their engaging conversation was packed with laughter, nostalgia, and valuable insights into the media industry, personal growth, and the power of community.
The episode began with a heartwarming look at Patti and Adam’s decade-long friendship. They shared stories of their journey together, highlighting their fun traditions, including their trademark photo poses. This personal connection set the tone for a relaxed yet impactful discussion.
Adam shared exciting developments from Heroes Media Group in 2024:
New Shows: The network has expanded its lineup with diverse, audience-focused content.
Revamped Website: Heroes Media Group recently launched a redesigned website, offering an improved user experience and streamlined access to their growing content library.
Event Highlights: From the Army-Navy game to West Point Athletics, the network has increased its presence at key events, strengthening its ties within the military and veteran communities.
A highlight of the conversation was Adam’s candid reflections on his coffee business. He discussed the challenges of sourcing quality beans amidst rising costs and the unexpected popularity of their unique blends. Beyond the product, Adam emphasized the importance of community connections, recounting how they engage with customers directly at local events through coffee tastings and pop-up tables.
The conversation turned toward the role of mainstream media in shaping public perception. Adam voiced concerns about sensationalism taking precedence over truth and encouraged listeners to actively seek reliable information. Both Patti and Adam underscored the importance of critical thinking and forming independent opinions.
Adam shared a pivotal lesson from 2024: learning to set realistic expectations as a business owner and a family man. He reflected on his efforts to be more present in his personal life, cherishing time with his family while balancing professional responsibilities.
The episode concluded with a shared message of hope, resilience, and community. Patti and Adam encouraged listeners to remain engaged, support one another, and focus on values that foster personal and collective growth.
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:01):
Welcome to Wake Up with Patty Katter Patty Katter, a place
where light overcomes darkness. Here we share powerful stories
of people who embraced their strength and came out on top.
Get ready to wake up, discover your purpose, and rise.
(00:22):
Adam Bird, welcome to the show again.
One of my favorite guests. That's where it all started.
You're just saying that. I know.
No, I'm just joking. Oh, literally.
If you all listen to my show, ifyou've been listening for a
while, you know Adam and I go way back.
Like way back. Stone Ages.
Knowing Patty for as long as I have feels like holding your
(00:46):
breath underwater. You never know what's going to
happen. Are we going to pull you up or
are we going to go down further for a while and then?
You, you just keep sinking. It's it's and the shenanigans
that you and I have been in in the last decade.
And, and what's funny is that you know, Patty is when when
(01:07):
Patty stands next to me and she makes me look like a giant
Patty's Patty's all of she's she's vertically challenged.
And so there's always a our our trademark picture that we do,
which I actually we're going to be able to do that.
We got new city yes like next week.
I just I literally just thought of that.
I was like we got another city that'll make what, 4 cities that
(01:30):
we've different cities that we've been in where we'll get to
do our trademark picture Yeah sorry that came right off the
cuff. I.
Know Orlando? So welcome to the show,
everybody. I have Adam Bird with me this
morning. If you didn't figure that out,
Adam Bird is the CEO of Heroes Media Group and one of my very
(01:51):
best friends. How's that?
Family we're, we're definitely Patty's like a, a she's, she's
like my sibling. We're, we're, we're like
siblings. And I'll just leave it at that.
Yeah, you know, like when kids get in the car together and they
like poking at each other and yeah, we.
(02:12):
He's really good at. Poking the bear.
Yeah, yes. But if anybody comes at, one of
us will watch out. So it's we're very protective
and I love you to death. No mush.
Yeah. And the family, you know, but
it's been good. It's been it's been fun and I
appreciate the opportunity to come on and I'm excited to talk
(02:35):
about what we're going to talk about today, whatever the more
shenanigans as usual. So yes, so this is a catch up
show for all of you who don't know I'm on a new network now.
So Brushwood media, you guys amazing shout out there, but I I
really wanted you just to get onthe show and let's update each
(02:56):
other. What happened with Heroes Media
Group in 2024? What's going on now in your
life? So throw it back to last year.
Give us some updates on Heroes Media Group, one of my favorite
networks that I'm a part of. We had several shows join and
then we in this business, you have some people come and go
like podcasters. As you know, we've been doing it
(03:17):
as long as you have not everybody sticks with it.
And, and, but we had five new shows join the network last
year. And then kind of off to the tail
end of the year, like the last part of 2024, we, we did a,
we've launched our new website and that was, that was about a
(03:38):
13 month process that we worked on.
And I'm, I'm excited about the new look.
I'm excited about some of the new offers that we offer now,
people, We got some new stuff coming in 2025.
The website, you know, if you goto the website, you could see
it. It's, it's definitely a new
look, a new feel easier rider, you know it, it was a good year.
(04:03):
We went back to Army Navy this year.
We did a lot of stuff with the West Point Athletics.
We were up there for for some oftheir football game.
Shout out to Army football was great.
We covered Final four, we had a couple people at Super Bowl
earlier in the year. We just, it was a, a great year.
We had a bunch of new content and stuff that came out other
(04:25):
than the shows. So yeah, that, that part, I
mean, but the media side of things was, was good.
You can't complain. We grew, we grew and, and that
was the that was the big thing. So we were excited about that.
Yeah, you did. And the coffee.
I'm all about the coffee. So, so the coffee, believe it or
(04:47):
not, so we ran out of beans and,and coffee prices right now are
absolutely atrocious. I mean, they, they literally,
they're like 2 times more expensive per pound than what
they were this time last year. So it, it, it slowed down a bit,
but we still have 23334 blends, 3 blends, 4 blends, something
(05:09):
like that on the website currently.
And there there are popular onesthat we keep in in stock.
We had a, a, a huge influx in that we started doing shows
local in Pennsylvania where we'dset up a table and, and serve
coffee And we realized like that's what you, you want to do
(05:29):
The, the, IT, it was fun gettingout there.
It, it, we got some new stuff coming here in 2025.
We're going to start making shirts our own mugs hopefully by
April or May. I say that knock on on wood,
because I'm traveling and, and Igot a kid graduating College in
(05:50):
May. So there's like everything in
between, but the coffee stuff isgoing is going good too.
It that grew. I didn't, I'll be honest with
you, I didn't know if the coffeecompany was going to really grow
that much. We didn't really push.
You don't see a big social mediapresence with the coffee company
online. And we do that on purpose.
It's it's we do a word of mouth and and.
(06:11):
Probably hard to keep up with. That coffee is the best coffee
I've ever had. Bombarded there the late part of
the summer and it got to the point where, you know, I don't
have a, a big, big roaster. We got some 2 smaller roasters
that we roast on and it was justtaking up a lot of time.
We ended up hiring somebody for,for a little while until things
(06:33):
kind of slowed down. But that's, that's going to
change this year too. We're, we're going to end up
hiring somebody full time this year and do more shows.
So we're excited. I mean it, there's a lot.
I'm blessed. I Patty, I'm as you know, I'm,
I'm blessed. I'm glad that everything's
going. You know, 2024 was a good year
(06:54):
for both businesses. Looking into 2025, it looks like
it'll be better than 2024 so. I think everybody has that
feeling just like a little nervous on 2025, but also really
excited. It's like nervous because we
know that there's some lack jobsout there when it comes to the
(07:16):
politics, but also very excited because we know that we're
taking America back. And that's, you know, something
that for the last four years, itseems like we would get up in
the morning and think every single day.
Like, Oh my gosh, now what's going to happen?
Even this morning, I was lookingat the news again for a second.
(07:39):
I read headlines. I don't watch the news.
Like I don't watch videos of thenews.
It's all such propaganda. But what I do is I'll take some
of the headlines and I'll call or text my friends in those
areas and say, like, is this really going on?
And I heard rumors of, you know,all these different things going
on in the world. And it's like, whoa, you just
(08:00):
have to shut that out sometimes.And I think that's one of the
reasons that I love podcasts andone of the reasons that I love
that both of us started podcasting years ago.
Really seeing these different turns in the media.
Isn't it funny? Like looking back to when you
first started podcasting versus today, Can you tell me if you've
(08:23):
changed direction at all? Or have you seen the importance
of podcasting grow? I so I've always been kind of
the one that does things that I've been kind of like the
oddball, you know, it's like, I'll see stuff.
And it's just like, you know, with with mainstream media, it's
all about being first. It's not about telling the
(08:43):
truth. And in fact, Denzel Washington,
there is a clip of him and he said it years ago.
There was a clip of him saying that.
So you know, this media, it's all about who's first, not
necessarily if it's telling the telling the truth and nobody
really, you know, because the truth doesn't isn't it isn't
sexy, right? They want to start chaos or
there's it's entertainment. It's, it's what negativity is,
(09:04):
is what gets people going right.Recently, and I'm saying recent
patties and then the last five days I've had 4 emails.
How come you didn't cover, you know, the recent events on, on
New Year's Eve and New Year's Day and, and, and well, and, and
whatnot. And I said, because the story
will change within the 1st 72 hours.
(09:27):
I was like, I, I do a weekly wrap up as you know, every
Friday morning and I'll read stuff from like headlines from
like Monday and Tuesday and how they've changed from Friday
morning when I'm doing doing theshow.
And it's like people don't want people won't come to Heroes
Media Group to see all they hearall what happened, 30 seconds to
(09:48):
go outside and a big blah, blah,blah, blah, blah.
No, Adam's going to wait till the end of the week.
We'll talk about it and then I'll give you some pointers like
what you should probably look atand then come to your own
conclusion. Don't take my word for it.
You know what I mean? And I think that's the problem.
We've we've become a society that relies so much on the
(10:09):
mainstream media and the news And, and, and I say that because
it's just what we see in social media too, that's just as bad.
And I would like to think that the majority of the people don't
necessarily take what the media or social media is saying.
You know, they, they like to putstuff together.
The problem is it's like we're it's, we're so bombarded with
(10:30):
the BS. It's true.
And The thing is, we really cannot judge a whole entire
picture until we actually have all of the, you know, the
colors. And how do you tell if you're
going to get all the colors though?
Because now is now you now you have to add recently, and I say
recently, within the last several years, you have AI
(10:55):
people that are, you know, they,there's apps now that could take
you and I are our faces and makeit sound like it's still kind of
robotic, but they'll have our face and somebody else saying
and make it look like we're talking and it's like.
Yeah, yeah, it's so true. I was actually on an app last
night and it can take your face,it can make you sing.
(11:17):
I was looking it up because I noticed that there was a wrapper
on Instagram and I was like, man, I wonder if this is real or
AI. Like I couldn't tell because it
was almost perfect, you know, I couldn't find one flaw.
I couldn't find one flaw in his face, in his dress, in the the
scenery, nothing. So I searched and it's like,
(11:41):
wow, you can literally upload one photo of yourself and
somehow it can make your profile, it can make you looking
up, down everything. It took me and it made me look
like this huge athletic woman. And I was like, what is that?
(12:03):
Are you telling your listeners right now that Patty has an AI
generated song coming out from like the Sound?
Just like a fitness model? No, but but it I could make it
do that. I really could.
Like it can sing songs like you type in what you want it to sing
(12:24):
or you can even type in ideas and it will just generate them
for you. It will make up royalty free
music. It's insane.
Crazy. It is scary.
The other thing is, you know, there's so many people who will
sit down and just watch the newsall day, waiting for every
(12:46):
little 2nd, every little brief update.
But when we do that, what are wedoing to ourselves?
Other than wasting time, yeah. You know, I, I, it's, listen,
I'm not going to sit here and tell people what they should and
shouldn't do with their day. That's not, that's not why we're
here. I, I do say like, if you're
going to consume stuff, do it inmoderation just like anything
(13:09):
else. And, and when you do it, don't
you know that you have to remember, the mainstream media's
job isn't to report the, the news.
That's what they tell you. But when you when you dig
deeper, their job is to force animmediate some type of an
emotional reaction from you. What would you say, Adam, was
(13:32):
your biggest trial in 2024? One you're.
Talking about personally or. What did you tell us?
Is it going to be personal? Is it going to be business or
you can list more than one? I I think the like when you say
trial like what was my my biggest hang up in in time?
Like what did you struggle with last year?
(13:54):
I, I think my biggest struggle, you know, there's, there's,
there's, I mean, there's a lot, I mean, I, I'm, I'm really, boy,
you're kind of trying to open upPandora's box here.
You know, I'm very hard on myself.
So when it comes to like business stuff and, and, and
being a father, being a husband,you know, being a business
owner, like I, I'm really, really like, I set unrealistic
(14:17):
expectations for myself. A lot of people will say that
I'm, you know, I and I've had people tell me they're like,
dude, you, you need to give yourself some slack, blah, blah,
blah. Nah, I don't, that's not me, you
know, I mean, so I've gotten better at that.
And and, and, and I think the other, you know, as far as like
Slack, I, I think it's just trying to get a project done and
(14:40):
having to rely on somebody else to, to do the project.
You know, it's funny that you brought this up because you and
I did not talk before the show. In literally within 15 minutes
before I started up my equipmentthis morning, I received a
message from a business owner and the last sentence that he
(15:01):
wrote me said I'm really hard onmyself.
I'm a terrible boss in terms of how I treat myself.
Yeah, I'm I, I wouldn't go that far with myself in 2024.
I'm still hard on myself, but I've learned to, I, I've gotten
a lot more kind of laid back andI've 2024 was the first time
(15:23):
where when I, when I went on vacation or if I was taking a
break, I braked like I, I, I didn't worry about anything.
But at the same time I made sureeverything was, I wasn't
stressing about this, that and the other thing I communicated
with, with our clients, with theshows, with, you know, I got 2
employees right now. Everything it, it made life a
(15:46):
lot easier and then more quite frankly, made it more enjoyable.
I was able to stay present, likeif I was, you know, somewhere
with the wife or, or, you know, at Christmas time and, you know,
with the family and stuff like that.
I, I was present, you know, and that was the first time.
And even my family, a couple family members said to me, be
(16:06):
like, you're different this year.
And I was like, yeah, I got my stuff done.
You know, that's funny because Ithink that's something that
we're all really striving to do.Especially, you know, as you get
older, you kind of realized like, what's very important,
what's not as important. I see these billboards once in a
while. It says something like nobody
(16:26):
will remember the amount of hours that you work except for
your family. And it's like, wow.
And and that's a, that's a big, you know, a big thing.
Having been a single parent for so many years, I prided myself
on trying to like, I didn't carewhat job I had as so as long as
it paid the bills and whatnot. But at the same time, I wasn't
(16:50):
going to take a job that took meaway from my kid and let my, my
mindset growing up was I didn't want somebody else raising my
kid. That's my job, not theirs, if
that makes sense. And that's, that's so hard.
There's a fine line there because you're like, well, spend
time with your kid or, you know,work 50 hours a week so you can
keep the roof over your head andpay the car note and pay the
(17:13):
bills and groceries and and whatnot.
So how do you, you know, and if you got a job that's, you know,
you're working 50 hours a week and you're, and you're not
making that much money, then it's going to take more, more
time away, you know, from, from the.
So how do you, how do you balance that out?
And it can be done. There's just just a matter of
dissecting your day and what, what it looks like.
(17:34):
And then and then again. It's your purpose and what your
priorities are. That's so true.
Just a simple schedule even, andsticking to it, knowing that if
you do, you know, if you do stick to your schedule, it's not
going to be the end of the world.
Time's going to keep ticking, yes, but you know, the world's
not going to collapse because wedidn't, you know, edit that one
(17:58):
last piece of our video or, or what not.
Now, have you ever felt so much responsibility for somebody else
that it was weighing on you? And how did you step back from
that? Because I'm assuming yes, I know
you pretty well. Well, you're a parent, aren't
you? So I mean, one could argue like
(18:19):
that, right? Like having been a single parent
and you like, all of a sudden it's like you're in charge of
this person. Like you're in charge of a
freaking person like, and, and when your kids grow up,
eventually you got to get, they're going to get to a point
where you have to kind of like loosen the reins.
(18:39):
And, and, and as you know, they,they grow up, they move out of
the house, they, they get married, they go to college,
they do, you know, all that other stuff.
And at that point, you know, you're not, you're not really in
holding on to the reins anymore.You're kind of walking beside
them and in some cases you're walking behind them, right.
(19:01):
I, I use that as an example to answer your question because I,
I'm, I'm at that point in my life now.
I mentioned earlier, like my son's getting ready to graduate
college. In the last couple of years,
it's, it's been like that man you, you, you're a young man.
You got to make your own decisions.
You know, I'm not ahead of you now.
(19:23):
Now he's leading you. Tell me when you need me and
we'll, we'll discuss things and,and do things that way.
But he's he's, you know, I, I got lucky there too.
You know, I got, I got a great kid, a great young man.
I'm excited for his his future, but that but that I'm also at a
(19:43):
point now where you know, he's running the show and he just,
you know, there's a couple things that he still needs to
check, check in with with mom and dad with, but for the most
part, he's he's on his own. Just wait till he starts telling
you what you should do. Oh, he's been seriously, he's
been doing that already. It's like, oh, you get a kick
(20:06):
out of this, you'll love this. So he was home for, for, for the
holidays. And I told him what one of my
personal goals was before we, you know, we got a family trip
coming up in, in March and. I said, hey, this is this.
I'm going to, you know, drop 20 lbs.
I'm going to, you know, do this,this and this.
And he's like, yeah, in order todo that, he's like, you need to
(20:28):
watch your portion control. Yeah, I knew you'd get a kick
out of that. All my my kids are huge huge
into organic food, which is great.
I've been trying to do that myself.
But same thing even to the pointlike you should drink out of
glass waters or glass bottles. Make sure that they don't have
lead. Don't drink out of Chinese
(20:49):
bottles. Like, how are we still alive,
Adam? We don't know these things.
Oh, man, alive. So we have by the time people
listen to this. So we really can't talk a whole
lot about that right now. We'll catch up on that later.
(21:09):
But this year, 2025, I expect tosee you some more in DC area,
hopefully. Yeah, I mean.
Now that that we're closer, there's definitely going to be
more shenanigans, you know, and when the weather gets a little
bit nicer, since we're we're both sitting in snow right now,
(21:31):
you know, once the weather gets a little bit nicer, maybe you'll
migrate NA little bit. We might have some shenanigans
historical areas later this yearto be determined, so stay tuned
for that a lot. Of that so I do want to talk
about one thing and by the time the show airs, I'm sure that
(21:54):
we'll have some more information.
But the whole quote UN quote suicide in front of Trump Tower
the Tesla right now. There's so many stories
surrounding that. But the thing I can't get out of
my head is did you see the letter that was supposedly
written by the guy and it said America needs to wake up and he
(22:19):
used the words wake up in big letters.
You know the first thing I thought of, right?
You helped Adam, helped me name this show Wake Up With Patty
Catter based on the very thing that his letter is talking
about. You know that hit me hard
because. There's so much, you know, How
(22:40):
did I don't know how far you want me to go down this rabbit?
Hole. Go down that rabbit hole.
There there are, you know, different conspiracies out
there. And This is why, you know, when
it first came out, oh, this was a terrorist attack.
That was the first thing the news came out with.
And This is why I said earlier This is why I wait 72 hours
because the story is going to change.
(23:01):
And what did it do in the 1st 72hours?
Yeah, the. Story changed several times.
Oh, this just in now we see this, this and this and now we
see this, this and this. And now we have the route of XY
and Z. And you know, there's, there's,
there's a theory out there goingon like, you know, the body was
(23:22):
placed there and you know, the Tesla can drive to the Trump
Tower. There's, there's part of me that
you know, that, that that part is true.
It could, you could certainly dothat with the technology.
I, I have to, I personally have not gone back to see if, if
they've looked at security footage of the areas where he
stopped to plug in to charge. Somebody said that there was
(23:46):
footage out there and they saw him.
I'm, I'm hard fetched to believethat, that it was a suicide.
I'm not saying it wasn't. I'm just saying I'm hard fetched
to, to say that that's what it was.
There's there's too many what ifs and there's too many
unknowns I think. There is.
(24:07):
And it's, it's madding actually,because on one hand I can
completely see how it could be asuicide because I have worked
with suicidal veterans for 17 years and I have not been
suicidal myself per SE. But I have thought, what if I
(24:28):
did this? What if I did that like?
You know, and the, the other part of it is like, you know,
you look at it, what was, what was the back story of it?
The back he left Danver because him and his wife, allegedly him
and his wife had an argument. There was some alleged
infidelity apparently on his part and then somebody said it
(24:48):
was on her part or whatever. And then there was a another
story somewhere came out. I don't know where it was
exactly, but there was another story that his, his DNA or the
body that was found in the cybertruck could not match the DNA of
his child. And again, I'm, I'm not saying
one way. Let me be clear, I am not saying
one way or the. Other exactly.
(25:09):
I'm just merely repeating what'salready out on the interwebs.
So and and, you know, again, my opinion is, is, is I don't think
we'll ever, you know, the FBI will will come out and say that
this is what happened XY and Z. And I'm always kind of skeptical
when it's a government agency that comes out and said this is
(25:31):
what actually happens when that said agency has had a lot of
issues over the last five years with yeah.
And as somebody, though, who theFBI helped, the FBI helped me.
The FBI helped so many people that I know who were involved in
a large Ponzi scheme in Florida.Yeah.
(25:54):
That's. Right.
And so, yes, every agency has horrible, horrible things in it.
Every. A lot of great people.
Let me be clear, there's a lot of great.
People right so that's what makes it so difficult because
there's bad apples and every bunch we've seen that's.
Like with the police several years.
(26:16):
Military, even military, I mean,look at the war crimes.
It's. Like anything else, you know
what I mean, like anything else.But but to go back to what you
were saying in regards to the, you know what I my thoughts
were, excuse me on the on the Vegas.
What what's really kind of scary?
It kind of hit home a little bit.
(26:36):
I was just there in October where it went off like I would.
We stayed there for a few days. So it was just, it was just like
holy, like that. We were.
We literally were just there. Couple and my thing was OK if if
he did it, and I think what timewill tell if he did it, then it
(27:02):
doesn't make sense either because any veteran I know
who've wanted to commit suicide would never, ever want to hurt
other people if they were in such pain.
They did not want to hurt others.
And I heard seven people were injured in that event.
And here's the other thing that people haven't said, You know,
(27:24):
again, this is just going down the rabbit hole like you asked
me to do. OK, yes, because these are
thoughts that everybody's like struggling with.
OK, so if if the cyber truck cango and drive itself, right, what
if it wasn't driving itself? You know, maybe there maybe it
was remote controlled. Right.
Maybe. Maybe this company that he
(27:47):
rented the vehicle from who? Also the other guy from New
Orleans rented a vehicle from the same company.
Maybe somebody knew that an SF guy was renting it.
Maybe they planted it. Maybe they try to kill one of
our guys. I didn't look into the the app.
I know it was an app but my understanding of it I'm probably
I'm sure I'm wrong on this but what I thought it made it sound
(28:09):
like I read in one art. The one article I did read about
the app was like, it made it sound like he rented it from the
app, but he was, it was like, like you if you own a vehicle,
you can rent your vehicle out to.
Yeah, that doesn't make much sense to me really, unless you
have special insurance. But I don't, I don't know it.
(28:29):
It's nonetheless it's, it's weird.
And I think, I think, you know, the fact that you had to.
And here's the the thing that really is, is kind of the
kicker. Paddy is like, you have two
veterans and it happened literally the same day in the
news. And, you know, we have a mutual
friend that that said, God, he must have said this 3-4 years
(28:50):
ago. It might have been longer than
that even. I won't say his name, but I I
know you know who I'm talking. I know who you're talking about.
But he but he said, you know, unfortunately the next big thing
that happens in this country, it's probably going to be from
one of our own. Yeah.
So everybody, thank you so much for listening.
Adam, please share your social media handles with everybody.
(29:15):
I'll give you the company 1. It's a Heroes Media Group and
that's on every platform that's any social media platform that
that's out there. It's Heroes Media Group and you
can follow my personal one at Mr. Just Mr. Adam Bird.
It's BIRD like a bird that flies.
(29:35):
Thank you. And everybody, make sure that
you're following me as well at Patty Patti, Katter KATTER.
And until next time, please stayalert.
Keep your head on a swivel. Smart, sweet and sassy.
(29:56):
Thanks for tuning in to Wake Up with Patty Catter.
Patty Catter. If you enjoyed these stories of
resilience and leadership, visitpattycatter.com to connect with
Patty and learn more. Until next time, stay inspired
and keep pushing forward.
Welcome to Wake Up with Patty Katter Patty Katter, a place
where light overcomes darkness. Here we share powerful stories
of people who embraced their strength and came out on top.
Get ready to wake up, discover your purpose, and rise.
(00:22):
Adam Bird, welcome to the show again.
One of my favorite guests. That's where it all started.
You're just saying that. I know.
No, I'm just joking. Oh, literally.
If you all listen to my show, ifyou've been listening for a
while, you know Adam and I go way back.
Like way back. Stone Ages.
Knowing Patty for as long as I have feels like holding your
(00:46):
breath underwater. You never know what's going to
happen. Are we going to pull you up or
are we going to go down further for a while and then?
You, you just keep sinking. It's it's and the shenanigans
that you and I have been in in the last decade.
And, and what's funny is that you know, Patty is when when
(01:07):
Patty stands next to me and she makes me look like a giant
Patty's Patty's all of she's she's vertically challenged.
And so there's always a our our trademark picture that we do,
which I actually we're going to be able to do that.
We got new city yes like next week.
I just I literally just thought of that.
I was like we got another city that'll make what, 4 cities that
(01:30):
we've different cities that we've been in where we'll get to
do our trademark picture Yeah sorry that came right off the
cuff. I.
Know Orlando? So welcome to the show,
everybody. I have Adam Bird with me this
morning. If you didn't figure that out,
Adam Bird is the CEO of Heroes Media Group and one of my very
(01:51):
best friends. How's that?
Family we're, we're definitely Patty's like a, a she's, she's
like my sibling. We're, we're, we're like
siblings. And I'll just leave it at that.
Yeah, you know, like when kids get in the car together and they
like poking at each other and yeah, we.
(02:12):
He's really good at. Poking the bear.
Yeah, yes. But if anybody comes at, one of
us will watch out. So it's we're very protective
and I love you to death. No mush.
Yeah. And the family, you know, but
it's been good. It's been it's been fun and I
appreciate the opportunity to come on and I'm excited to talk
(02:35):
about what we're going to talk about today, whatever the more
shenanigans as usual. So yes, so this is a catch up
show for all of you who don't know I'm on a new network now.
So Brushwood media, you guys amazing shout out there, but I I
really wanted you just to get onthe show and let's update each
(02:56):
other. What happened with Heroes Media
Group in 2024? What's going on now in your
life? So throw it back to last year.
Give us some updates on Heroes Media Group, one of my favorite
networks that I'm a part of. We had several shows join and
then we in this business, you have some people come and go
like podcasters. As you know, we've been doing it
(03:17):
as long as you have not everybody sticks with it.
And, and, but we had five new shows join the network last
year. And then kind of off to the tail
end of the year, like the last part of 2024, we, we did a,
we've launched our new website and that was, that was about a
(03:38):
13 month process that we worked on.
And I'm, I'm excited about the new look.
I'm excited about some of the new offers that we offer now,
people, We got some new stuff coming in 2025.
The website, you know, if you goto the website, you could see
it. It's, it's definitely a new
look, a new feel easier rider, you know it, it was a good year.
(04:03):
We went back to Army Navy this year.
We did a lot of stuff with the West Point Athletics.
We were up there for for some oftheir football game.
Shout out to Army football was great.
We covered Final four, we had a couple people at Super Bowl
earlier in the year. We just, it was a, a great year.
We had a bunch of new content and stuff that came out other
(04:25):
than the shows. So yeah, that, that part, I
mean, but the media side of things was, was good.
You can't complain. We grew, we grew and, and that
was the that was the big thing. So we were excited about that.
Yeah, you did. And the coffee.
I'm all about the coffee. So, so the coffee, believe it or
(04:47):
not, so we ran out of beans and,and coffee prices right now are
absolutely atrocious. I mean, they, they literally,
they're like 2 times more expensive per pound than what
they were this time last year. So it, it, it slowed down a bit,
but we still have 23334 blends, 3 blends, 4 blends, something
(05:09):
like that on the website currently.
And there there are popular onesthat we keep in in stock.
We had a, a, a huge influx in that we started doing shows
local in Pennsylvania where we'dset up a table and, and serve
coffee And we realized like that's what you, you want to do
(05:29):
The, the, IT, it was fun gettingout there.
It, it, we got some new stuff coming here in 2025.
We're going to start making shirts our own mugs hopefully by
April or May. I say that knock on on wood,
because I'm traveling and, and Igot a kid graduating College in
(05:50):
May. So there's like everything in
between, but the coffee stuff isgoing is going good too.
It that grew. I didn't, I'll be honest with
you, I didn't know if the coffeecompany was going to really grow
that much. We didn't really push.
You don't see a big social mediapresence with the coffee company
online. And we do that on purpose.
It's it's we do a word of mouth and and.
(06:11):
Probably hard to keep up with. That coffee is the best coffee
I've ever had. Bombarded there the late part of
the summer and it got to the point where, you know, I don't
have a, a big, big roaster. We got some 2 smaller roasters
that we roast on and it was justtaking up a lot of time.
We ended up hiring somebody for,for a little while until things
(06:33):
kind of slowed down. But that's, that's going to
change this year too. We're, we're going to end up
hiring somebody full time this year and do more shows.
So we're excited. I mean it, there's a lot.
I'm blessed. I Patty, I'm as you know, I'm,
I'm blessed. I'm glad that everything's
going. You know, 2024 was a good year
(06:54):
for both businesses. Looking into 2025, it looks like
it'll be better than 2024 so. I think everybody has that
feeling just like a little nervous on 2025, but also really
excited. It's like nervous because we
know that there's some lack jobsout there when it comes to the
(07:16):
politics, but also very excited because we know that we're
taking America back. And that's, you know, something
that for the last four years, itseems like we would get up in
the morning and think every single day.
Like, Oh my gosh, now what's going to happen?
Even this morning, I was lookingat the news again for a second.
(07:39):
I read headlines. I don't watch the news.
Like I don't watch videos of thenews.
It's all such propaganda. But what I do is I'll take some
of the headlines and I'll call or text my friends in those
areas and say, like, is this really going on?
And I heard rumors of, you know,all these different things going
on in the world. And it's like, whoa, you just
(08:00):
have to shut that out sometimes.And I think that's one of the
reasons that I love podcasts andone of the reasons that I love
that both of us started podcasting years ago.
Really seeing these different turns in the media.
Isn't it funny? Like looking back to when you
first started podcasting versus today, Can you tell me if you've
(08:23):
changed direction at all? Or have you seen the importance
of podcasting grow? I so I've always been kind of
the one that does things that I've been kind of like the
oddball, you know, it's like, I'll see stuff.
And it's just like, you know, with with mainstream media, it's
all about being first. It's not about telling the
(08:43):
truth. And in fact, Denzel Washington,
there is a clip of him and he said it years ago.
There was a clip of him saying that.
So you know, this media, it's all about who's first, not
necessarily if it's telling the telling the truth and nobody
really, you know, because the truth doesn't isn't it isn't
sexy, right? They want to start chaos or
there's it's entertainment. It's, it's what negativity is,
(09:04):
is what gets people going right.Recently, and I'm saying recent
patties and then the last five days I've had 4 emails.
How come you didn't cover, you know, the recent events on, on
New Year's Eve and New Year's Day and, and, and well, and, and
whatnot. And I said, because the story
will change within the 1st 72 hours.
(09:27):
I was like, I, I do a weekly wrap up as you know, every
Friday morning and I'll read stuff from like headlines from
like Monday and Tuesday and how they've changed from Friday
morning when I'm doing doing theshow.
And it's like people don't want people won't come to Heroes
Media Group to see all they hearall what happened, 30 seconds to
(09:48):
go outside and a big blah, blah,blah, blah, blah.
No, Adam's going to wait till the end of the week.
We'll talk about it and then I'll give you some pointers like
what you should probably look atand then come to your own
conclusion. Don't take my word for it.
You know what I mean? And I think that's the problem.
We've we've become a society that relies so much on the
(10:09):
mainstream media and the news And, and, and I say that because
it's just what we see in social media too, that's just as bad.
And I would like to think that the majority of the people don't
necessarily take what the media or social media is saying.
You know, they, they like to putstuff together.
The problem is it's like we're it's, we're so bombarded with
(10:30):
the BS. It's true.
And The thing is, we really cannot judge a whole entire
picture until we actually have all of the, you know, the
colors. And how do you tell if you're
going to get all the colors though?
Because now is now you now you have to add recently, and I say
recently, within the last several years, you have AI
(10:55):
people that are, you know, they,there's apps now that could take
you and I are our faces and makeit sound like it's still kind of
robotic, but they'll have our face and somebody else saying
and make it look like we're talking and it's like.
Yeah, yeah, it's so true. I was actually on an app last
night and it can take your face,it can make you sing.
(11:17):
I was looking it up because I noticed that there was a wrapper
on Instagram and I was like, man, I wonder if this is real or
AI. Like I couldn't tell because it
was almost perfect, you know, I couldn't find one flaw.
I couldn't find one flaw in his face, in his dress, in the the
scenery, nothing. So I searched and it's like,
(11:41):
wow, you can literally upload one photo of yourself and
somehow it can make your profile, it can make you looking
up, down everything. It took me and it made me look
like this huge athletic woman. And I was like, what is that?
(12:03):
Are you telling your listeners right now that Patty has an AI
generated song coming out from like the Sound?
Just like a fitness model? No, but but it I could make it
do that. I really could.
Like it can sing songs like you type in what you want it to sing
(12:24):
or you can even type in ideas and it will just generate them
for you. It will make up royalty free
music. It's insane.
Crazy. It is scary.
The other thing is, you know, there's so many people who will
sit down and just watch the newsall day, waiting for every
(12:46):
little 2nd, every little brief update.
But when we do that, what are wedoing to ourselves?
Other than wasting time, yeah. You know, I, I, it's, listen,
I'm not going to sit here and tell people what they should and
shouldn't do with their day. That's not, that's not why we're
here. I, I do say like, if you're
going to consume stuff, do it inmoderation just like anything
(13:09):
else. And, and when you do it, don't
you know that you have to remember, the mainstream media's
job isn't to report the, the news.
That's what they tell you. But when you when you dig
deeper, their job is to force animmediate some type of an
emotional reaction from you. What would you say, Adam, was
(13:32):
your biggest trial in 2024? One you're.
Talking about personally or. What did you tell us?
Is it going to be personal? Is it going to be business or
you can list more than one? I I think the like when you say
trial like what was my my biggest hang up in in time?
Like what did you struggle with last year?
(13:54):
I, I think my biggest struggle, you know, there's, there's,
there's, I mean, there's a lot, I mean, I, I'm, I'm really, boy,
you're kind of trying to open upPandora's box here.
You know, I'm very hard on myself.
So when it comes to like business stuff and, and, and
being a father, being a husband,you know, being a business
owner, like I, I'm really, really like, I set unrealistic
(14:17):
expectations for myself. A lot of people will say that
I'm, you know, I and I've had people tell me they're like,
dude, you, you need to give yourself some slack, blah, blah,
blah. Nah, I don't, that's not me, you
know, I mean, so I've gotten better at that.
And and, and, and I think the other, you know, as far as like
Slack, I, I think it's just trying to get a project done and
(14:40):
having to rely on somebody else to, to do the project.
You know, it's funny that you brought this up because you and
I did not talk before the show. In literally within 15 minutes
before I started up my equipmentthis morning, I received a
message from a business owner and the last sentence that he
(15:01):
wrote me said I'm really hard onmyself.
I'm a terrible boss in terms of how I treat myself.
Yeah, I'm I, I wouldn't go that far with myself in 2024.
I'm still hard on myself, but I've learned to, I, I've gotten
a lot more kind of laid back andI've 2024 was the first time
(15:23):
where when I, when I went on vacation or if I was taking a
break, I braked like I, I, I didn't worry about anything.
But at the same time I made sureeverything was, I wasn't
stressing about this, that and the other thing I communicated
with, with our clients, with theshows, with, you know, I got 2
employees right now. Everything it, it made life a
(15:46):
lot easier and then more quite frankly, made it more enjoyable.
I was able to stay present, likeif I was, you know, somewhere
with the wife or, or, you know, at Christmas time and, you know,
with the family and stuff like that.
I, I was present, you know, and that was the first time.
And even my family, a couple family members said to me, be
(16:06):
like, you're different this year.
And I was like, yeah, I got my stuff done.
You know, that's funny because Ithink that's something that
we're all really striving to do.Especially, you know, as you get
older, you kind of realized like, what's very important,
what's not as important. I see these billboards once in a
while. It says something like nobody
(16:26):
will remember the amount of hours that you work except for
your family. And it's like, wow.
And and that's a, that's a big, you know, a big thing.
Having been a single parent for so many years, I prided myself
on trying to like, I didn't carewhat job I had as so as long as
it paid the bills and whatnot. But at the same time, I wasn't
(16:50):
going to take a job that took meaway from my kid and let my, my
mindset growing up was I didn't want somebody else raising my
kid. That's my job, not theirs, if
that makes sense. And that's, that's so hard.
There's a fine line there because you're like, well, spend
time with your kid or, you know,work 50 hours a week so you can
keep the roof over your head andpay the car note and pay the
(17:13):
bills and groceries and and whatnot.
So how do you, you know, and if you got a job that's, you know,
you're working 50 hours a week and you're, and you're not
making that much money, then it's going to take more, more
time away, you know, from, from the.
So how do you, how do you balance that out?
And it can be done. There's just just a matter of
dissecting your day and what, what it looks like.
(17:34):
And then and then again. It's your purpose and what your
priorities are. That's so true.
Just a simple schedule even, andsticking to it, knowing that if
you do, you know, if you do stick to your schedule, it's not
going to be the end of the world.
Time's going to keep ticking, yes, but you know, the world's
not going to collapse because wedidn't, you know, edit that one
(17:58):
last piece of our video or, or what not.
Now, have you ever felt so much responsibility for somebody else
that it was weighing on you? And how did you step back from
that? Because I'm assuming yes, I know
you pretty well. Well, you're a parent, aren't
you? So I mean, one could argue like
(18:19):
that, right? Like having been a single parent
and you like, all of a sudden it's like you're in charge of
this person. Like you're in charge of a
freaking person like, and, and when your kids grow up,
eventually you got to get, they're going to get to a point
where you have to kind of like loosen the reins.
(18:39):
And, and, and as you know, they,they grow up, they move out of
the house, they, they get married, they go to college,
they do, you know, all that other stuff.
And at that point, you know, you're not, you're not really in
holding on to the reins anymore.You're kind of walking beside
them and in some cases you're walking behind them, right.
(19:01):
I, I use that as an example to answer your question because I,
I'm, I'm at that point in my life now.
I mentioned earlier, like my son's getting ready to graduate
college. In the last couple of years,
it's, it's been like that man you, you, you're a young man.
You got to make your own decisions.
You know, I'm not ahead of you now.
(19:23):
Now he's leading you. Tell me when you need me and
we'll, we'll discuss things and,and do things that way.
But he's he's, you know, I, I got lucky there too.
You know, I got, I got a great kid, a great young man.
I'm excited for his his future, but that but that I'm also at a
(19:43):
point now where you know, he's running the show and he just,
you know, there's a couple things that he still needs to
check, check in with with mom and dad with, but for the most
part, he's he's on his own. Just wait till he starts telling
you what you should do. Oh, he's been seriously, he's
been doing that already. It's like, oh, you get a kick
(20:06):
out of this, you'll love this. So he was home for, for, for the
holidays. And I told him what one of my
personal goals was before we, you know, we got a family trip
coming up in, in March and. I said, hey, this is this.
I'm going to, you know, drop 20 lbs.
I'm going to, you know, do this,this and this.
And he's like, yeah, in order todo that, he's like, you need to
(20:28):
watch your portion control. Yeah, I knew you'd get a kick
out of that. All my my kids are huge huge
into organic food, which is great.
I've been trying to do that myself.
But same thing even to the pointlike you should drink out of
glass waters or glass bottles. Make sure that they don't have
lead. Don't drink out of Chinese
(20:49):
bottles. Like, how are we still alive,
Adam? We don't know these things.
Oh, man, alive. So we have by the time people
listen to this. So we really can't talk a whole
lot about that right now. We'll catch up on that later.
(21:09):
But this year, 2025, I expect tosee you some more in DC area,
hopefully. Yeah, I mean.
Now that that we're closer, there's definitely going to be
more shenanigans, you know, and when the weather gets a little
bit nicer, since we're we're both sitting in snow right now,
(21:31):
you know, once the weather gets a little bit nicer, maybe you'll
migrate NA little bit. We might have some shenanigans
historical areas later this yearto be determined, so stay tuned
for that a lot. Of that so I do want to talk
about one thing and by the time the show airs, I'm sure that
(21:54):
we'll have some more information.
But the whole quote UN quote suicide in front of Trump Tower
the Tesla right now. There's so many stories
surrounding that. But the thing I can't get out of
my head is did you see the letter that was supposedly
written by the guy and it said America needs to wake up and he
(22:19):
used the words wake up in big letters.
You know the first thing I thought of, right?
You helped Adam, helped me name this show Wake Up With Patty
Catter based on the very thing that his letter is talking
about. You know that hit me hard
because. There's so much, you know, How
(22:40):
did I don't know how far you want me to go down this rabbit?
Hole. Go down that rabbit hole.
There there are, you know, different conspiracies out
there. And This is why, you know, when
it first came out, oh, this was a terrorist attack.
That was the first thing the news came out with.
And This is why I said earlier This is why I wait 72 hours
because the story is going to change.
(23:01):
And what did it do in the 1st 72hours?
Yeah, the. Story changed several times.
Oh, this just in now we see this, this and this and now we
see this, this and this. And now we have the route of XY
and Z. And you know, there's, there's,
there's a theory out there goingon like, you know, the body was
(23:22):
placed there and you know, the Tesla can drive to the Trump
Tower. There's, there's part of me that
you know, that, that that part is true.
It could, you could certainly dothat with the technology.
I, I have to, I personally have not gone back to see if, if
they've looked at security footage of the areas where he
stopped to plug in to charge. Somebody said that there was
(23:46):
footage out there and they saw him.
I'm, I'm hard fetched to believethat, that it was a suicide.
I'm not saying it wasn't. I'm just saying I'm hard fetched
to, to say that that's what it was.
There's there's too many what ifs and there's too many
unknowns I think. There is.
(24:07):
And it's, it's madding actually,because on one hand I can
completely see how it could be asuicide because I have worked
with suicidal veterans for 17 years and I have not been
suicidal myself per SE. But I have thought, what if I
(24:28):
did this? What if I did that like?
You know, and the, the other part of it is like, you know,
you look at it, what was, what was the back story of it?
The back he left Danver because him and his wife, allegedly him
and his wife had an argument. There was some alleged
infidelity apparently on his part and then somebody said it
(24:48):
was on her part or whatever. And then there was a another
story somewhere came out. I don't know where it was
exactly, but there was another story that his, his DNA or the
body that was found in the cybertruck could not match the DNA of
his child. And again, I'm, I'm not saying
one way. Let me be clear, I am not saying
one way or the. Other exactly.
(25:09):
I'm just merely repeating what'salready out on the interwebs.
So and and, you know, again, my opinion is, is, is I don't think
we'll ever, you know, the FBI will will come out and say that
this is what happened XY and Z. And I'm always kind of skeptical
when it's a government agency that comes out and said this is
(25:31):
what actually happens when that said agency has had a lot of
issues over the last five years with yeah.
And as somebody, though, who theFBI helped, the FBI helped me.
The FBI helped so many people that I know who were involved in
a large Ponzi scheme in Florida.Yeah.
(25:54):
That's. Right.
And so, yes, every agency has horrible, horrible things in it.
Every. A lot of great people.
Let me be clear, there's a lot of great.
People right so that's what makes it so difficult because
there's bad apples and every bunch we've seen that's.
Like with the police several years.
(26:16):
Military, even military, I mean,look at the war crimes.
It's. Like anything else, you know
what I mean, like anything else.But but to go back to what you
were saying in regards to the, you know what I my thoughts
were, excuse me on the on the Vegas.
What what's really kind of scary?
It kind of hit home a little bit.
(26:36):
I was just there in October where it went off like I would.
We stayed there for a few days. So it was just, it was just like
holy, like that. We were.
We literally were just there. Couple and my thing was OK if if
he did it, and I think what timewill tell if he did it, then it
(27:02):
doesn't make sense either because any veteran I know
who've wanted to commit suicide would never, ever want to hurt
other people if they were in such pain.
They did not want to hurt others.
And I heard seven people were injured in that event.
And here's the other thing that people haven't said, You know,
(27:24):
again, this is just going down the rabbit hole like you asked
me to do. OK, yes, because these are
thoughts that everybody's like struggling with.
OK, so if if the cyber truck cango and drive itself, right, what
if it wasn't driving itself? You know, maybe there maybe it
was remote controlled. Right.
Maybe. Maybe this company that he
(27:47):
rented the vehicle from who? Also the other guy from New
Orleans rented a vehicle from the same company.
Maybe somebody knew that an SF guy was renting it.
Maybe they planted it. Maybe they try to kill one of
our guys. I didn't look into the the app.
I know it was an app but my understanding of it I'm probably
I'm sure I'm wrong on this but what I thought it made it sound
(28:09):
like I read in one art. The one article I did read about
the app was like, it made it sound like he rented it from the
app, but he was, it was like, like you if you own a vehicle,
you can rent your vehicle out to.
Yeah, that doesn't make much sense to me really, unless you
have special insurance. But I don't, I don't know it.
(28:29):
It's nonetheless it's, it's weird.
And I think, I think, you know, the fact that you had to.
And here's the the thing that really is, is kind of the
kicker. Paddy is like, you have two
veterans and it happened literally the same day in the
news. And, you know, we have a mutual
friend that that said, God, he must have said this 3-4 years
(28:50):
ago. It might have been longer than
that even. I won't say his name, but I I
know you know who I'm talking. I know who you're talking about.
But he but he said, you know, unfortunately the next big thing
that happens in this country, it's probably going to be from
one of our own. Yeah.
So everybody, thank you so much for listening.
Adam, please share your social media handles with everybody.
(29:15):
I'll give you the company 1. It's a Heroes Media Group and
that's on every platform that's any social media platform that
that's out there. It's Heroes Media Group and you
can follow my personal one at Mr. Just Mr. Adam Bird.
It's BIRD like a bird that flies.
(29:35):
Thank you. And everybody, make sure that
you're following me as well at Patty Patti, Katter KATTER.
And until next time, please stayalert.
Keep your head on a swivel. Smart, sweet and sassy.
(29:56):
Thanks for tuning in to Wake Up with Patty Catter.
Patty Catter. If you enjoyed these stories of
resilience and leadership, visitpattycatter.com to connect with
Patty and learn more. Until next time, stay inspired
and keep pushing forward.
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