“Building Smart: Adam Hehlke’s Journey from Applestone to Built QC”
In this episode of the WB Download, host Jeff Wieland welcomes fellow HBA Builder 20 peer group member and friend, Adam Hehlke of Quad Cities, Iowa. Adam shares his entrepreneurial journey—starting with Applestone Homes 18 years ago and the launch of his new venture, Built QC.
With a focus on lean operations, high-quality custom and spec homes, and a price range of $500,000 to $3 million, Adam explains how he's built a focused team dedicated to the right projects and client satisfaction. He opens up about the challenges of transitioning from a partnership to a sole proprietorship, and how he's managed name recognition, resource allocation, and maintaining business momentum.
The conversation dives deep into the appraisal process, the value of detailed documentation, and how builders can better position their homes for accurate valuations. Jeff and Adam also reflect on their shared experience in the Builder 20 group—discussing both the benefits of cross-industry learning and the importance of balanced group dynamics and positivity.
From practical business tips to reflections on work-life balance, Adam offers grounded advice on smart growth and staying patient through transitions. Plus, the episode ends with some fun Iowa trivia and light-hearted banter about local legends and future plans.
Whether you're a builder, business owner, or just love stories about resilience and reinvention, this episode is packed with insight and inspiration.
Learn More about our guest Built QC:
Website: https://www.builtqc.com/
Facebook https://www.facebook.com/people/Built-QC/61559199912573/
Instagram https://www.instagram.com/built_qc/
Email Jeff your comments, questions, and topic requests, or be a guest on The WB Download.
Email: WBDOWNLOAD@wielandbuilders.com
See Wieland Builders custom home gallery www.wielandbuilders.com
See podcast behind the scenes photos
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