January 8, 2025 • 13 mins
Imagine navigating the franchise world while battling holiday chaos and a norovirus outbreak—yep, that was our reality! You'll hear how we merged our two podcasts into one, creating a streamlined powerhouse called "We Bought a Franchise." We take you through our strategy to tackle seasonal slowdowns, from focusing on commercial accounts to celebrating a post-holiday surge in leads. The new year has started on a high note, and we're excited to share the ups and downs of managing franchises in diverse locations, each with its own unique personality quirks.
Join us as we reveal the secrets behind our businesses, Franchise Insiders and Pinks, and how they led us to write our new book, "The Perfect Fit: Finding Your Franchise Freedom." We chat about the importance of customer feedback, listener suggestions, and the unexpectedly lingering presence of 20 Christmas trees still standing tall in our home. Plus, prepare for some laughs as we share a glimpse into our holiday fatigue, having already silenced the festive tunes. This episode promises valuable insights wrapped in personal anecdotes that will leave you inspired and entertained.
Visit www.weboughtafranchise.com to subscribe.
Send us your questions for an upcoming episode at 305-710-0050.
From your pals in franchise ownership, Jack and Jill Johnson.
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:01):
Hi everyone.
Welcome back to the we Bought aFranchise podcast.
I'm Jack Johnson.
Speaker 2 (00:06):
I'm Jill Johnson.
Speaker 1 (00:07):
Happy New Year everyone.
It's been a couple of weekssince we've been here with the
folks.
Speaker 2 (00:11):
Yeah, busy with the holidays and the.
Speaker 1 (00:14):
Stomach flu, the norovirus.
Speaker 2 (00:16):
Gosh, we went through it, didn't we?
Speaker 1 (00:18):
We did.
It's been crazy.
We were wanting to bring youguys updates, but we were having
a hard time getting out of bed.
Speaker 2 (00:25):
There's wanting to bring you guys updates, but we
were having a hard time gettingout of bed.
So there's a great holiday.
No, we ended up having a reallynice, nice break, with a just a
little blip in the middle Right.
Speaker 1 (00:32):
Right.
But that's life, right.
That's franchise ownership too,yeah yeah.
So this is today.
It's just us.
I hope you guys are okay withjust us kind of catching you up
on what's going on with Panks inour world, and I also wanted to
do just a quick bit of housecleaning for you guys in terms
of what's going on with ourpodcast, we currently have two
(00:55):
the Inside Scoop franchisemarket watch podcast and we have
this one.
We Bought a Franchise andmanaging two podcasts that's a
lot.
And we feel like the content'spretty relative.
Even for those of you thatlisten in to the we Bought a
Franchise podcast, for those ofyou that listen in on the Inside
Scoop, the data is reallyrelevant to all of you.
So what we're going to do iswe're going to combine the two
(01:17):
podcasts under the we Bought aFranchise podcast, so this will
be shared on the inside scoop onpodcast channel for the next
couple of weeks.
We'll share we bought afranchise episodes and then you
guys have got to come join us onwe bought a franchise.
Speaker 2 (01:30):
Yeah, and I think, as always, you know, send us a
message, leave a comment, whatyou want to hear, what you like
hearing, because we do this foryou guys.
So you know we want to make ithelpful.
So if it's something that youknow maybe isn't for you anymore
, we'd love to hear it.
If you love the additionalcontent, we want to hear that
too.
So just you know, let us know.
Speaker 1 (01:49):
Right.
I think the key to all of this,though, and what all of you who
are listening, for the mostpart, are probably new franchise
owners or about to be franchiseowners what we're going to
start bringing you in ourepisodes are more interviews
with franchise owners.
Yeah, that's what you guys havesaid to us unanimously.
It's easy enough for all of youto speak to franchisors.
You want to hear from morefranchisees, like us.
(02:09):
So, with that said, let's getinto it, jill.
We've had quite a month.
Speaker 2 (02:14):
Yeah, it's been quite a month.
I think every time we hit likea new month, a new season, we
it's a it's a learningexperience.
A learning experience.
I was trying to find the words.
Yes, you know, I think with theholidays, obviously for pink
specifically, you know peoplewant to get their house ready
for their guests and then youhave this kind of like peak
(02:35):
everyone rushing and you knowI've guests over any.
My windows cleaned, I need myproduct, you know pressure
washing done, and then theholidays hit and well, and
having the holidays Wednesdayand Wednesday back to back that
definitely slowed things down,so it's going to happen.
Speaker 1 (02:48):
Sometimes it's on the weekend, sometimes at the end
of the week?
Speaker 2 (02:51):
Nope, they're always a week apart.
Speaker 1 (02:52):
No, they're always a week apart.
But having them in the middleof the week and welcome to our
marriage folks middle of theweek kind of kills the week.
Speaker 2 (02:59):
Yeah, yeah, yeah, I get that.
Speaker 1 (03:09):
So, yeah, I get that so.
So, anyways, you know, and whatI've heard from, uh, you know,
other from the the original pinkskies, is that the holidays
were their slowest time, whenthey started out too, because
people are busy, they'respending time with family, um,
so that's normal.
So we saw a slowdown, um, justlike everybody else.
And, uh, you know, for us thisis the second slowdown we've
seen.
Summer was slow.
For us, because we live inSouth Florida, there were other
pinks locations that were justthriving during summer while we
(03:30):
were slowing down.
And the reason for you guys whodon't know South Florida, where
we live in Palm Beach, not onlyis it hot, it really it feels
like half of our population goesback.
Speaker 2 (03:39):
Well that they leave, because it's hot.
Speaker 1 (03:41):
Right, or they have houses in New York or things
like that.
So we lose a big portion of ourpopulation and so business
slows down, and so you learn tofocus on more commercial
accounts.
So that's what you kind oflearn.
Speaker 2 (03:52):
Yeah.
Speaker 1 (03:52):
And even for now we hear from franchise owners who
are maybe in the Northeast whoare dealing with weather.
Same sort of thing.
You're learning to pivot,learning how to focus on
commercial jobs and things likethat.
That can kind of get youthrough the lulls where there
might be weather or travel orthings like that with the
residential jobs.
Speaker 2 (04:09):
Yeah, yeah, again, it's it's.
It's different.
It's different where you livethan you have the seasonality.
So you know, like it's alllearning experience.
But getting through like a fullyear of this is really going to
help us plan for next year.
To really push, should, youknow, get the business before
the holidays start or even tryto find something creative
during the holidays.
You know you do have a bunch ofpeople over at your house
(04:30):
touching your windows and thelittle kids their fingers up
there, so we could find a way tokind of play on that too next
year.
But anyway, it's, it's verygood to kind of go through it
and see and be prepared and bereactive, and that's what we're
doing.
Speaker 1 (04:45):
Well, the good news is is ever since Sunday, our
lead flow has been great.
We've seen a ton of leads.
Now it's been crazy.
We spend more than thefranchise or prescribes, which I
would suggest to any of youthat are considering becoming
franchise owner, or if you are afranchise owner, don't just do
the minimum, do more.
But I heard an interestingother side of the coin equation
(05:06):
today.
So I was speaking to anotherPinks franchise owner and he
said look, man, I do the minimumad spend, but what I don't do
in ad spend I do in my hustle.
I'm out there in the community,I am shaking hands and kissing
babies, I'm at the Chamber ofCommerce, I'm at the Rotary Club
and I thought that was reallycool, because I'm not that guy,
I'm not going to be out therenetworking.
Cool, because I'm not that guy,I'm not going to be out there
networking.
But he loves it Right.
(05:27):
So he, we, we approach it fromtwo different sides and the, the
pinks founders were like that'smore like how we started it.
We were out there with the Pout there and with the people
with our uniforms on, and that'sthe kind of the, the.
The magic of the pinks brand isthat when you're out there with
the uniform, it really sends amessage.
Speaker 2 (05:46):
Different locations are different.
Different owners are different.
There's a lot of people herethat you know.
In Boca specifically, too, theyhave, like, house managers, so
you're not networking with theowners a lot.
You're networking with, youknow, property managers or
something like that.
It's a little bit different andalso has different.
You know personalities and whatthey like to do, and little bit
different and also hasdifferent.
You know personalities and whatthey like to do, and and
(06:08):
there's not necessarily a rightor wrong, you know, I mean,
obviously there's a wrong ifit's not working for you, but if
it's what you're doing isworking for you, then you know
you do you.
And I think it's reallyinteresting too because of the
personalities that you'respeaking of, like you and I are
more of um, you know marketingand advertising and and knowing
the value of spending that money, whereas the other person that
(06:28):
you're referring to in pinks,that you know he's people person
, he's out there doing that andthat is what works for him, and
so it's good to see bothperspectives.
Speaker 1 (06:37):
Yeah.
Speaker 2 (06:38):
And both locations are doing really well.
So it's not a matter of youshould be doing it exactly this
way, and I think that's thebeauty of franchise ownership
too is that there is someflexibility for you to kind of
run with it the way you want to,and we're really fortunate that
Pink's, you know, is allowingus to do that.
They're like not thatregimented to.
You know.
(06:58):
You have to do it specificallythis way.
They give advice, they'rereally really good with the
support, but they also kind oflet the owners do their thing
too.
Speaker 1 (07:05):
Yeah, 100%, and I think what Jill said is so true,
because, either way, be payingattention to your business, be
paying attention to your revenueand whatever you gotta do to
make sure you're getting revenuenow and also booking out into
the future.
Just always be focused and thisis true for any franchise,
whether it be a home servicesfranchise, whether it be a
(07:26):
healthcare franchise, whether itbe a burger franchise, whether
it be a home services franchise,whether it be a healthcare
franchise, whether it be aburger franchise always be
watching your numbers and don'twait.
Don't wait for things to slowdown.
Stay ahead of it.
Talk to your franchise ornetwork with other franchisees.
I always recommend talking tohigh performing franchisees and
that's what you guys are goingto start to get a taste of on
our podcast.
As we bring you future guests,we're going to talk to people.
I think our first guest will bea franchisee from rolling suds
(07:48):
competitive company, but he hada killer first year.
I want to hear what he's doing.
So that's what we're going tobring you.
But it's all these things andnow that, as Jill and I are kind
of getting close to a full yearin business with pinks, you
really kind of learn.
You're starting to learn sort,learn the seasons of your
business.
I know what I want to tell you.
Sal, our GM, did a big estimatefor HOA.
(08:12):
Actually, we've got multipleHOAs that he's done estimates
for, but one of them actuallycame from a Facebook ad that
Pink's did for us.
Again, there's value in theadvertising, so just make sure
you're always advertising.
I think you've heard us saythis before.
The lessons learned over thepast month are we were slamming.
We were doing great leading upinto Christmas and then the
weeks of Christmas and NewYear's slowed down.
(08:34):
I bet that's the case for mostbusinesses that aren't like
retail right If you're notretail or anything that has to
do with specifically with theholidays, yeah, I mean.
Speaker 2 (08:42):
I mean it's quiet.
It's quiet on all fronts.
I think people are with theirfamilies and they're not really
thinking about it, but there'salways that big pickup at the
beginning of the year.
Speaker 1 (08:50):
And now this week everyone's getting back to work,
and it's like hey, let me catchup, but we're all circling back
.
We all are circling back.
Speaker 2 (08:57):
Have you guys seen circling back and following up
I'm sure you all have seen it ifyou're on social media.
But it says oh no, everyone'scircling back now and it's funny
because you know we all usethat at some point.
And then here we are circlingback, circling back.
Speaker 1 (09:12):
Hey, I know what I wanted to share with you guys in
terms of franchise insiders.
So we're um, you know,franchise insiders, our other
business.
We would never have pinks if wedidn't have franchise insiders.
We used our first businessfranchise insiders to buy our
second business For all of youout there, by the way, jill and
I have a book.
We've just come out with a newbook, the Perfect Fit Finding
your Franchise Freedom.
Do you want to know how we didit?
(09:32):
How we sacrificed everything wesold our house, every
possession, everything we ownedNot everything we owned.
Speaker 2 (09:40):
Well, every asset, meaning our house, every big
asset that we owned.
Speaker 1 (09:43):
We didn't own any cars at all I know.
Speaker 2 (09:45):
But it's not like we sold like our clothes to do it.
Speaker 1 (09:47):
But yes, I mean it was a big Can you imagine if we
sold Jill's shoe or pursecollection?
We wouldn't even need abusiness.
Speaker 2 (09:54):
To be fair, I didn't have that great of one Now.
We could buy a bunch ofbusinesses with it.
But anyway, no, I can't believewe forgot to tell them that.
No, that's very exciting.
So our book tells our story andyou know it and it was really
fun writing it because we kindof got to relive it.
I know that we've told ourstory a few times, but it was
(10:15):
really interesting to share itand then have it on paper and
kind of reread it and go throughit and experience it again.
So I highly recommend you guysread it.
Speaker 1 (10:21):
Well, how about this?
So two things, two things.
Text 305-710-0050.
Text FREEDOM to that number.
We are incorporating more AImatching into our franchise
insiders business.
So I know a lot of you who arelistening to this podcast.
Watching this podcast, you'reinterested in PINX.
But we have a Zoricalmeta-analysis that we are kind
(10:43):
of combining.
When we do a consultation withyou, we do a video consultation,
we have an AI note taker and wecombine that with Zoracle and
we use all this data now to giveyou a full report on you and
what franchises you match andwhere your strengths are.
It's really cool.
So definitely, text freedom to305-710-0050.
(11:04):
Get the book and while you'rereading the book, because it's
an ebook, you can book a meetingwith us to get a franchise
consultation, which is free, um,and let's do this analysis on
you and let's figure out whatyour franchise matches.
Speaker 2 (11:15):
This is all free it's free and it's fun to know
honestly if you're just doing itlike, just to like.
Hey, if I were to get afranchise, which one you know
would best suit me.
It's, it's fun, it's like doinga quiz Buzzfeed.
Speaker 1 (11:27):
We are adding so many more cool analysis tools, like
we're.
Someone came to us looking fora fast food franchise.
We did a full analysis on howyou could compare a senior care
franchise, which is like a 10thof the investment of a fast food
franchise, and when you look atthe average, you know item 19
revenue compared to McDonald's.
It's crazy.
So point is is that we have allthis data.
(11:49):
You guys, jill and I've beendoing this for like 20 years
combined.
We've helped 600 people becomefranchise owners.
We'd love to tell you moreabout our pinks journey.
We can't wait to share more ofour future franchise owner
rockstar guests with you.
Um, and our own personaljourney as franchise owners a
lot of exciting things in 2025.
Any other important?
Speaker 2 (12:07):
No, I think it's going to be a great year and and
, like I said, we're reallyexcited to have you guys with us
and we love all feedback.
So just let us know what youwant to hear, what you like,
what you don't like.
You know, when we bring ourguests on, we're doing it for
you guys.
So if you know, you findanything interesting or you want
to see more, just let us knowit's all for you guys.
Speaker 1 (12:24):
and, by the way, for those of you wondering, we still
have all the christ Christmastrees up.
Jill still has all 20 of hertrees up.
They're coming down thisweekend Maybe.
Speaker 2 (12:32):
Maybe, if there's time this weekend, they will,
because they're just so pretty.
Speaker 1 (12:35):
Yeah, they're pretty, but it's enough.
Speaker 2 (12:36):
I know To be fair, I am kind of over it.
We have turned off the holidaymusic.
Speaker 1 (12:42):
Hey guys, thanks for tuning in.
We appreciate you, thanks.
Hi everyone.
Welcome back to the we Bought aFranchise podcast.
I'm Jack Johnson.
Speaker 2 (00:06):
I'm Jill Johnson.
Speaker 1 (00:07):
Happy New Year everyone.
It's been a couple of weekssince we've been here with the
folks.
Speaker 2 (00:11):
Yeah, busy with the holidays and the.
Speaker 1 (00:14):
Stomach flu, the norovirus.
Speaker 2 (00:16):
Gosh, we went through it, didn't we?
Speaker 1 (00:18):
We did.
It's been crazy.
We were wanting to bring youguys updates, but we were having
a hard time getting out of bed.
Speaker 2 (00:25):
There's wanting to bring you guys updates, but we
were having a hard time gettingout of bed.
So there's a great holiday.
No, we ended up having a reallynice, nice break, with a just a
little blip in the middle Right.
Speaker 1 (00:32):
Right.
But that's life, right.
That's franchise ownership too,yeah yeah.
So this is today.
It's just us.
I hope you guys are okay withjust us kind of catching you up
on what's going on with Panks inour world, and I also wanted to
do just a quick bit of housecleaning for you guys in terms
of what's going on with ourpodcast, we currently have two
(00:55):
the Inside Scoop franchisemarket watch podcast and we have
this one.
We Bought a Franchise andmanaging two podcasts that's a
lot.
And we feel like the content'spretty relative.
Even for those of you thatlisten in to the we Bought a
Franchise podcast, for those ofyou that listen in on the Inside
Scoop, the data is reallyrelevant to all of you.
So what we're going to do iswe're going to combine the two
(01:17):
podcasts under the we Bought aFranchise podcast, so this will
be shared on the inside scoop onpodcast channel for the next
couple of weeks.
We'll share we bought afranchise episodes and then you
guys have got to come join us onwe bought a franchise.
Speaker 2 (01:30):
Yeah, and I think, as always, you know, send us a
message, leave a comment, whatyou want to hear, what you like
hearing, because we do this foryou guys.
So you know we want to make ithelpful.
So if it's something that youknow maybe isn't for you anymore
, we'd love to hear it.
If you love the additionalcontent, we want to hear that
too.
So just you know, let us know.
Speaker 1 (01:49):
Right.
I think the key to all of this,though, and what all of you who
are listening, for the mostpart, are probably new franchise
owners or about to be franchiseowners what we're going to
start bringing you in ourepisodes are more interviews
with franchise owners.
Yeah, that's what you guys havesaid to us unanimously.
It's easy enough for all of youto speak to franchisors.
You want to hear from morefranchisees, like us.
(02:09):
So, with that said, let's getinto it, jill.
We've had quite a month.
Speaker 2 (02:14):
Yeah, it's been quite a month.
I think every time we hit likea new month, a new season, we
it's a it's a learningexperience.
A learning experience.
I was trying to find the words.
Yes, you know, I think with theholidays, obviously for pink
specifically, you know peoplewant to get their house ready
for their guests and then youhave this kind of like peak
(02:35):
everyone rushing and you knowI've guests over any.
My windows cleaned, I need myproduct, you know pressure
washing done, and then theholidays hit and well, and
having the holidays Wednesdayand Wednesday back to back that
definitely slowed things down,so it's going to happen.
Speaker 1 (02:48):
Sometimes it's on the weekend, sometimes at the end
of the week?
Speaker 2 (02:51):
Nope, they're always a week apart.
Speaker 1 (02:52):
No, they're always a week apart.
But having them in the middleof the week and welcome to our
marriage folks middle of theweek kind of kills the week.
Speaker 2 (02:59):
Yeah, yeah, yeah, I get that.
Speaker 1 (03:09):
So, yeah, I get that so.
So, anyways, you know, and whatI've heard from, uh, you know,
other from the the original pinkskies, is that the holidays
were their slowest time, whenthey started out too, because
people are busy, they'respending time with family, um,
so that's normal.
So we saw a slowdown, um, justlike everybody else.
And, uh, you know, for us thisis the second slowdown we've
seen.
Summer was slow.
For us, because we live inSouth Florida, there were other
pinks locations that were justthriving during summer while we
(03:30):
were slowing down.
And the reason for you guys whodon't know South Florida, where
we live in Palm Beach, not onlyis it hot, it really it feels
like half of our population goesback.
Speaker 2 (03:39):
Well that they leave, because it's hot.
Speaker 1 (03:41):
Right, or they have houses in New York or things
like that.
So we lose a big portion of ourpopulation and so business
slows down, and so you learn tofocus on more commercial
accounts.
So that's what you kind oflearn.
Speaker 2 (03:52):
Yeah.
Speaker 1 (03:52):
And even for now we hear from franchise owners who
are maybe in the Northeast whoare dealing with weather.
Same sort of thing.
You're learning to pivot,learning how to focus on
commercial jobs and things likethat.
That can kind of get youthrough the lulls where there
might be weather or travel orthings like that with the
residential jobs.
Speaker 2 (04:09):
Yeah, yeah, again, it's it's.
It's different.
It's different where you livethan you have the seasonality.
So you know, like it's alllearning experience.
But getting through like a fullyear of this is really going to
help us plan for next year.
To really push, should, youknow, get the business before
the holidays start or even tryto find something creative
during the holidays.
You know you do have a bunch ofpeople over at your house
(04:30):
touching your windows and thelittle kids their fingers up
there, so we could find a way tokind of play on that too next
year.
But anyway, it's, it's verygood to kind of go through it
and see and be prepared and bereactive, and that's what we're
doing.
Speaker 1 (04:45):
Well, the good news is is ever since Sunday, our
lead flow has been great.
We've seen a ton of leads.
Now it's been crazy.
We spend more than thefranchise or prescribes, which I
would suggest to any of youthat are considering becoming
franchise owner, or if you are afranchise owner, don't just do
the minimum, do more.
But I heard an interestingother side of the coin equation
(05:06):
today.
So I was speaking to anotherPinks franchise owner and he
said look, man, I do the minimumad spend, but what I don't do
in ad spend I do in my hustle.
I'm out there in the community,I am shaking hands and kissing
babies, I'm at the Chamber ofCommerce, I'm at the Rotary Club
and I thought that was reallycool, because I'm not that guy,
I'm not going to be out therenetworking.
Cool, because I'm not that guy,I'm not going to be out there
networking.
But he loves it Right.
(05:27):
So he, we, we approach it fromtwo different sides and the, the
pinks founders were like that'smore like how we started it.
We were out there with the Pout there and with the people
with our uniforms on, and that'sthe kind of the, the.
The magic of the pinks brand isthat when you're out there with
the uniform, it really sends amessage.
Speaker 2 (05:46):
Different locations are different.
Different owners are different.
There's a lot of people herethat you know.
In Boca specifically, too, theyhave, like, house managers, so
you're not networking with theowners a lot.
You're networking with, youknow, property managers or
something like that.
It's a little bit different andalso has different.
You know personalities and whatthey like to do, and little bit
different and also hasdifferent.
You know personalities and whatthey like to do, and and
(06:08):
there's not necessarily a rightor wrong, you know, I mean,
obviously there's a wrong ifit's not working for you, but if
it's what you're doing isworking for you, then you know
you do you.
And I think it's reallyinteresting too because of the
personalities that you'respeaking of, like you and I are
more of um, you know marketingand advertising and and knowing
the value of spending that money, whereas the other person that
(06:28):
you're referring to in pinks,that you know he's people person
, he's out there doing that andthat is what works for him, and
so it's good to see bothperspectives.
Speaker 1 (06:37):
Yeah.
Speaker 2 (06:38):
And both locations are doing really well.
So it's not a matter of youshould be doing it exactly this
way, and I think that's thebeauty of franchise ownership
too is that there is someflexibility for you to kind of
run with it the way you want to,and we're really fortunate that
Pink's, you know, is allowingus to do that.
They're like not thatregimented to.
You know.
(06:58):
You have to do it specificallythis way.
They give advice, they'rereally really good with the
support, but they also kind oflet the owners do their thing
too.
Speaker 1 (07:05):
Yeah, 100%, and I think what Jill said is so true,
because, either way, be payingattention to your business, be
paying attention to your revenueand whatever you gotta do to
make sure you're getting revenuenow and also booking out into
the future.
Just always be focused and thisis true for any franchise,
whether it be a home servicesfranchise, whether it be a
(07:26):
healthcare franchise, whether itbe a burger franchise, whether
it be a home services franchise,whether it be a healthcare
franchise, whether it be aburger franchise always be
watching your numbers and don'twait.
Don't wait for things to slowdown.
Stay ahead of it.
Talk to your franchise ornetwork with other franchisees.
I always recommend talking tohigh performing franchisees and
that's what you guys are goingto start to get a taste of on
our podcast.
As we bring you future guests,we're going to talk to people.
I think our first guest will bea franchisee from rolling suds
(07:48):
competitive company, but he hada killer first year.
I want to hear what he's doing.
So that's what we're going tobring you.
But it's all these things andnow that, as Jill and I are kind
of getting close to a full yearin business with pinks, you
really kind of learn.
You're starting to learn sort,learn the seasons of your
business.
I know what I want to tell you.
Sal, our GM, did a big estimatefor HOA.
(08:12):
Actually, we've got multipleHOAs that he's done estimates
for, but one of them actuallycame from a Facebook ad that
Pink's did for us.
Again, there's value in theadvertising, so just make sure
you're always advertising.
I think you've heard us saythis before.
The lessons learned over thepast month are we were slamming.
We were doing great leading upinto Christmas and then the
weeks of Christmas and NewYear's slowed down.
(08:34):
I bet that's the case for mostbusinesses that aren't like
retail right If you're notretail or anything that has to
do with specifically with theholidays, yeah, I mean.
Speaker 2 (08:42):
I mean it's quiet.
It's quiet on all fronts.
I think people are with theirfamilies and they're not really
thinking about it, but there'salways that big pickup at the
beginning of the year.
Speaker 1 (08:50):
And now this week everyone's getting back to work,
and it's like hey, let me catchup, but we're all circling back
.
We all are circling back.
Speaker 2 (08:57):
Have you guys seen circling back and following up
I'm sure you all have seen it ifyou're on social media.
But it says oh no, everyone'scircling back now and it's funny
because you know we all usethat at some point.
And then here we are circlingback, circling back.
Speaker 1 (09:12):
Hey, I know what I wanted to share with you guys in
terms of franchise insiders.
So we're um, you know,franchise insiders, our other
business.
We would never have pinks if wedidn't have franchise insiders.
We used our first businessfranchise insiders to buy our
second business For all of youout there, by the way, jill and
I have a book.
We've just come out with a newbook, the Perfect Fit Finding
your Franchise Freedom.
Do you want to know how we didit?
(09:32):
How we sacrificed everything wesold our house, every
possession, everything we ownedNot everything we owned.
Speaker 2 (09:40):
Well, every asset, meaning our house, every big
asset that we owned.
Speaker 1 (09:43):
We didn't own any cars at all I know.
Speaker 2 (09:45):
But it's not like we sold like our clothes to do it.
Speaker 1 (09:47):
But yes, I mean it was a big Can you imagine if we
sold Jill's shoe or pursecollection?
We wouldn't even need abusiness.
Speaker 2 (09:54):
To be fair, I didn't have that great of one Now.
We could buy a bunch ofbusinesses with it.
But anyway, no, I can't believewe forgot to tell them that.
No, that's very exciting.
So our book tells our story andyou know it and it was really
fun writing it because we kindof got to relive it.
I know that we've told ourstory a few times, but it was
(10:15):
really interesting to share itand then have it on paper and
kind of reread it and go throughit and experience it again.
So I highly recommend you guysread it.
Speaker 1 (10:21):
Well, how about this?
So two things, two things.
Text 305-710-0050.
Text FREEDOM to that number.
We are incorporating more AImatching into our franchise
insiders business.
So I know a lot of you who arelistening to this podcast.
Watching this podcast, you'reinterested in PINX.
But we have a Zoricalmeta-analysis that we are kind
(10:43):
of combining.
When we do a consultation withyou, we do a video consultation,
we have an AI note taker and wecombine that with Zoracle and
we use all this data now to giveyou a full report on you and
what franchises you match andwhere your strengths are.
It's really cool.
So definitely, text freedom to305-710-0050.
(11:04):
Get the book and while you'rereading the book, because it's
an ebook, you can book a meetingwith us to get a franchise
consultation, which is free, um,and let's do this analysis on
you and let's figure out whatyour franchise matches.
Speaker 2 (11:15):
This is all free it's free and it's fun to know
honestly if you're just doing itlike, just to like.
Hey, if I were to get afranchise, which one you know
would best suit me.
It's, it's fun, it's like doinga quiz Buzzfeed.
Speaker 1 (11:27):
We are adding so many more cool analysis tools, like
we're.
Someone came to us looking fora fast food franchise.
We did a full analysis on howyou could compare a senior care
franchise, which is like a 10thof the investment of a fast food
franchise, and when you look atthe average, you know item 19
revenue compared to McDonald's.
It's crazy.
So point is is that we have allthis data.
(11:49):
You guys, jill and I've beendoing this for like 20 years
combined.
We've helped 600 people becomefranchise owners.
We'd love to tell you moreabout our pinks journey.
We can't wait to share more ofour future franchise owner
rockstar guests with you.
Um, and our own personaljourney as franchise owners a
lot of exciting things in 2025.
Any other important?
Speaker 2 (12:07):
No, I think it's going to be a great year and and
, like I said, we're reallyexcited to have you guys with us
and we love all feedback.
So just let us know what youwant to hear, what you like,
what you don't like.
You know, when we bring ourguests on, we're doing it for
you guys.
So if you know, you findanything interesting or you want
to see more, just let us knowit's all for you guys.
Speaker 1 (12:24):
and, by the way, for those of you wondering, we still
have all the christ Christmastrees up.
Jill still has all 20 of hertrees up.
They're coming down thisweekend Maybe.
Speaker 2 (12:32):
Maybe, if there's time this weekend, they will,
because they're just so pretty.
Speaker 1 (12:35):
Yeah, they're pretty, but it's enough.
Speaker 2 (12:36):
I know To be fair, I am kind of over it.
We have turned off the holidaymusic.
Speaker 1 (12:42):
Hey guys, thanks for tuning in.
We appreciate you, thanks.
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