The Real Estate Strategy No One’s Talking About (But Should Be) | Clay Hepler E279

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What if the most profitable play in real estate isn’t houses at all?

In this episode, we sit down with Clay Hepler, an investor who’s quietly built a seven-figure land flipping business while most people are still chasing traditional real estate deals. Clay breaks down why land is one of the most underrated wealth-building vehicles in 2025—and how you can start taking advantage of it.

We dive into creative exit strategies, how to find off-market land deals, and what makes land such a powerful (yet often overlooked) asset class. Clay also shares what he’s learned about marketing, scaling a lean team, working with family, and building a brand in the real estate space through his show, The Ground Game Podcast.

If you're looking for a strategy with lower competition, higher margins, and the flexibility to fit your lifestyle, this episode will open your eyes to a whole new world of real estate investing.

 

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Previous Guests Include:

Brandon Turner, Tarek El Moussa, Henry Washington, Rich Somers, Mikey Taylor, Tom Wheelright, David Greene, .css-j9qmi7{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:row;-ms-flex-direction:row;flex-direction:row;font-weight:700;margin-bottom:1rem;margin-top:2.8rem;width:100%;-webkit-box-pack:start;-ms-flex-pack:start;-webkit-justify-content:start;justify-content:start;padding-left:5rem;}@media only screen and (max-width: 599px){.css-j9qmi7{padding-left:0;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;}}.css-j9qmi7 svg{fill:#27292D;}.css-j9qmi7 .eagfbvw0{-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;color:#27292D;}