Sim Khela from Farmsent joins Sam to explore how blockchain, sensors, and co-ops are creating a new agricultural economy. From decentralized food marketplaces to tokenized trade finance and carbon credits, Sim breaks down how Web3 can uplift farmers, ensure food security, and transform supply chains globally. With 160,000 farmers onboarded, partnerships across continents, and a “children-first” KPI, this episode shows what real-world impact in Web3 looks like.
Key Timestamps
[00:00:00] Introduction: Sam introduces Sim and the topic—Web3 and the global food system.
[00:01:00] Sim’s Journey: Discovering Bitcoin in 2012 and evolving from engineering to blockchain for agriculture.
[00:03:00] What is Farmsent: Connecting farmers to buyers via decentralized marketplaces and deep tech.
[00:04:30] Why Web3: From Web2 startup Beanboat to decentralized systems with real-world impact.
[00:05:30] AI & Sensors: Data from forests, fields, and drones feeds into real-time insights and carbon credit generation.
[00:07:00] Supply Chain Fix: How Farmsent bypasses intermediaries and still uses existing logistics infrastructure.
[00:09:00] Co-op Power: Why co-operatives, not middlemen, are key to unlocking food flow efficiency.
[00:10:00] Farmer Mental Health: Addressing stress and resistance with simplicity, transparency, and real returns.
[00:11:30] Real Value: 25% better pricing with minimal complexity—no gas, no seed phrases.
[00:13:00] Vision of Direct Agri-Commerce: Similar to China’s factory-to-buyer shift—now for farms.
[00:14:30] Deep Tech: Tokenized carbon credits, AI farming, and biochar—Farmsent’s roadmap.
[00:16:00] Partnerships: From Belt & Road land grants to speaking with Sheiks at Token2049 and support from Peaq.
[00:19:00] Legal Progress: Working with Montana to reclassify tokens as infrastructure, not securities.
[00:20:00] Core Challenges: Merging Web2, blockchain, and physical systems into a unified workflow.
[00:21:30] Learnings: Sim reflects on token launch timing, VC skepticism, and the need for mission-aligned capital.
[00:23:00] What’s Coming: Super app, sensors live in Malaysia, and a quiet token launch in Q2–Q3.
[00:24:30] Long-Term Vision: Post-capitalist future of zero marginal cost and tokenized abundance.
[00:26:00] Final Ask: Join the journey—bring your skills, networks, or energy to build decentralized food systems.
Connect
https://www.linkedin.com/company/farmsent/
https://www.linkedin.com/in/simkhela/
Disclaimer
Nothing mentioned in this podcast is investment advice and please do your own research. Finally, it would mean a lot if you can leave a review of this podcast on Apple Podcasts or Spotify and share this podcast with a friend.
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