In this episode I talk with Wes from Technotainment, who’s building what he calls Streaming 2.0 — a new model for Hollywood that combines content, community, and commerce, powered by Web3 and AI.
We break down why the traditional subscription/ads model is failing in an infinite-content world, how micro-casting lets each show own its audience and revenue, and how tokens can route value directly between advertisers, creators, and fans.
Wes also shares how AI-generated films, live experiences, and gamified fan engagement could reshape both studios and creators over the next decade.
Key Timestamps
[00:00] What’s Broken in Hollywood Wes explains why the 1970s subscription/ads model doesn’t work in a world of infinite content, channels, and attention fragmentation.
[00:02] Wes’ Journey into Web3 & Entertainment From bootstrapping in Malta, ICO days, and Quizando to meeting the founder of MTV/Nickelodeon and starting Technotainment.
[00:09] “Bringing Hollywood On-Chain” Explained Not just putting video on-chain: routing value directly between advertisers, content, and fans via tokens, and cutting out layers of middlemen.
[00:11] New Revenue Stack for Content Freemium first episodes, pay-per-episode, affiliate sales from clickable items in scenes, merch, live events, digital assets, and gamification.
[00:17] Micro-Casting & Decentralized Streaming Each show as its own “mini Netflix”: owning audience, data, and revenue while plugging into many distribution platforms instead of one gatekeeper.
[00:20] Competing with TikTok & UGC Why Technotainment bakes community directly into the viewing experience: feeds, second screens, and rewarding fans who create content around shows.
[00:23] AI Content, Live Experiences & Commerce AI-generated movies, content as a commerce engine, and why live experiences and stage shows become even more valuable in an AI world.
[00:36] Roadmap & AskToken generation plans, launch timeline, university partnerships, and what Technotainment is looking for: creators, game builders, IP, and Web3 communities.
Connect
https://www.technotainment.com/
https://www.linkedin.com/company/technotainment-streaming-media-inc/
https://www.linkedin.com/in/wesleyellul/
Disclaimer
Nothing mentioned in this podcast is investment advice and please do your own research.
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