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October 22, 2025 19 mins

Ever poured your heart into creating an offer... only to have it completely flop? You're not alone. If you've ever felt that gut-punch of launching something you loved and hearing crickets, this episode is for you.

I'm breaking down exactly why offers don't sell in wellness businesses—and more importantly, how to fix it. We're talking about the real reasons practitioners struggle with sales (hint: it's not just about being "bad at selling"), and I'm sharing a framework that will completely shift how you think about making offers.

You'll discover:

  • Why most wellness practitioners are accidentally selling oranges when their clients want apples
  • The critical difference between transactional and transformational sales
  • How to make offers that feel authentic, ethical, and actually convert
  • A real-life story that will change how you think about who can (and can't) afford your services

If you're ready to create offers that sell without feeling slimy or salesy, tune in now.

Want help to grow your business? I'm enrolling into 2026 one-to-one mentoring - plus you can get up to 2 months FREE when you start before Christmas!  Check out your one-to-one mentoring options HERE

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