Do you have a passion to build a brand or product but are wondering how to get discovered? Tune in to listen to Francesca tell her story of getting discovered through intentionality and strategy as she passionately put her tomato sauce product out into the world. Francesca Pittaluga is the Founder and Chief Tomato Officer of Ciao Pappy, a brand built around premium marinara for the modern family. Francesca talks about creating her brand out of a love for food and her Italian heritage and how she took her family recipe and turned it into a commercial product. Christina and Francesca bond over the passion projects that they both created that stem from their proud Italian family heritage and their traditions of the Italian food culture. Francesca also gives valuable advice on how to build a brand while offering great marketing tips to anyone wanting to get their product discovered. Visit the Ciao Pappy website to shop products and recipes at: https://www.ciaopappy.com
Follow the Ciao Pappy story on Instagram: https://www.instagram.com/ciaopappy/
Check out the Retail Ready program: https://www.alliball.com
Visit Christina’s website at: https://christinaminutillo.com
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