#10 Why you cannot trust your memory w/Elizabeth Loftus

Our memory is a construction and is relatively easy to influence. For example, you probably think that you know exactly where you where and what you were doing on 9/11. But chances are, that parts of the memory are not entirely true. The good news is, that you can improve the quality and accuracy of your memory. 

Elizabeth Loftus is the world's leading expert on memory and is known for her work on the nature of false memories. She found that it is possible to plant entire false events into the minds of ordinary people and have them remember it like any other memory. Her studies on false memory made her the most influential female psychological researcher of the 20thcentury. In this episode of What Monkeys Do, we talk about memory and how it is possible to improve the accuracy of your memory. 

ELIZABETH TALKS ABOUT

• Why we can't trust our memory. It consists of bits and pieces of different times and places that we reconstruct into something that feels like a memory.  
• Why some people have a better memory than others – and how you can enhance yours
•  Why we probably don't remember what we were doing on 9/11
• And of course – how to better remember names