This episode, Jason and Philip are joined by Jonathan Stringfield, VP of Global Business Research and Marketing at Activision Blizzard and author of the insightful and genuinely helpful "Get in the Game: How to Level Up your Business with Gaming, Esports and Emerging Technologies." They discuss a bevy of topics including how gaming has traditionally been used to bring along new audiences to new tech, how the metaverse shouldn’t be confused with VR and and why the current iteration of the metaverse still isn’t quite ready for primetime. If the editor didn’t cut it out, they also reminisce about outdated gaming consoles and peripherals because they’re just at that age now, I guess.
Visit VirtualTimes.com for more episodes and articles about the metaverse.
About Jonathan Stringfield:
Jonathan Stringfield is a research and marketing executive specializing in technology and gaming, having spent almost 20 years at companies such as Facebook (Meta), Twitter, and most recently as VP of Global Business Research & Marketing at Activision Blizzard. He is the author of the recently released book, Get in Game: How to Level Up your Business with Gaming, Esports, and Emerging Technology, out now on Wiley Business Press wherever books are sold. Jonathan is a regularly published contributor/speaker in technology on topics ranging from ad-tech to marketing science and consumer psychology, with contributions and/or unique perspectives on gaming/advertising featured in publications including The Wall Street Journal, The Economist, TechCrunch, VentureBeat, AdWeek, Campaign, Barrons, and Business Insider.
Jonathan holds a PhD in Sociology, where his work concentrated on how users of new technology perform concepts such as personal identity, and has been published in academic journals on a diverse range of topics including new media, population displacement, and residential housing discrimination.
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Las Culturistas with Matt Rogers and Bowen Yang
Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.