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October 25, 2025 117 mins

In this episode, Ryan and Becca talk about how they approach recommending shows to other makers who are thinking about applying. They share why they’re careful about offering exact sales numbers and how using comparisons or percentages can paint a more realistic picture of what to expect. The conversation dives into how experience, product mix, and audience fit can all affect results. It’s a thoughtful look at how to give honest, helpful feedback without setting unrealistic expectations.

Maker of the Moment

Listener Questions

  • When fellow makers ask you about an event you’ve been at bc they’re looking to apply to it, do you automatically tell them your sales or do you answer more vague? I’m always trying to find ways to offer helpful info without setting too high of expectations - esp if it’s an event I’ve been established at for a while. Just kinda curious how others navigate it. @goldenearthdesigns

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