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November 3, 2025 5 mins

When only a few team members are doing the wrong thing, sending a group email might feel easier — but it rarely fixes the real issue.

In this episode of Why Your Business Isn’t Growing (and how to fix it!), Brendan Rogers shares a real story of a new SME leader who took a “broad-brush” approach to correcting team behaviour… and how it backfired.

You’ll learn why direct conversations build trust, improve clarity, and create accountability — while avoiding the frustration and disengagement that come from blanket messages.

This episode is a must-listen for business owners and leaders who want to strengthen their leadership communication, improve team performance, and grow their business through people-powered systems.

 

In This Episode, You’ll Discover:

  • Why addressing everyone to fix one person’s behaviour damages morale

  • The difference between broadcasting clarity and targeting accountability

  • How to “see something, say something” — without creating tension

  • The simple mindset shift from comfort to clarity that builds respect and results

  • How direct feedback drives performance and helps your team self-manage

 

Key Quote

“You can’t build team trust by avoiding individual discomfort.”

 

Next Step

Ready to handle tough conversations with calm confidence?
Join the High-Impact Leader Club — where SME owners and leaders learn the simple leadership rhythms that build self-managing teams.
leaderbydesign.au/club

 

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