April 21, 2025 • 43 mins
What if you could achieve big success without burning out? In this episode, Cary Jack—bestselling author of The Happy Hustle—shares the powerful "soul mapping" system he created after walking away from a seven-figure deal to reclaim his balance. Tune in for a live self-assessment, practical tips, and a refreshing take on building a life full of purpose, passion, and wellbeing.
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
But it's without the burnout, you know, because I
think a lot of people glorifythe grind culture.
So the happy hustle is theantithesis of that, it's just
done in a systematic way.
And then the verb of like.
Happy hustling is actuallyenjoying passion driven, purpose
filled work, while creatingincome and impact in service of
others.
(00:20):
Right, so it's just the act ofdoing it.
But having passion, which is,you know, I know it's cliche
buzzwords, but it's that inward,calling on your heartstrings,
and then purpose is that outward, serving mission right To
ultimately make a positiveimpact.
So that's the anatomy of ahappy hustler.
Speaker 2 (00:41):
Welcome to the Wednesday podcast, a weekly
resource thoughtfully crafted tohelp people build and refine
discipline, accomplish theirgoals, fortify their mindsets
and be of service to somebody inthis world.
My name is Ryan Cass and I amyour host, and it is my mission
and commitment to deliveramazing episodes to you every
week where you'll learn frommyself or renowned expert in
(01:04):
their field.
We love helping people win inevery aspect of their lives, and
you can help us win by sharingthe show with somebody that you
believe will benefit from it,subscribing and leaving a rating
and review.
We believe that everybody inthis world is meant to do
something great with their livesand we're here to help play a
(01:25):
role in that.
Thank you for tuning in andlet's win today.
My ultimate goal is for all ofus to systematically harmonize
ambition and wellbeing.
I want to prove to you that youdo not have to settle for what
life gives you.
You can create the life youdesire with hustle, a clear
(01:46):
vision, a willingness to persist.
Anything is achievable bydeciding what you want and what
you're willing to do for it.
You can begin the journey downthe road of happy hustling to
get it, while using the 10alignments to keep you
blissfully balanced along theway, Imagine what life would
(02:07):
look like as a happy hustler.
We've got the happy hustlerwith us.
When he's not inspiring, he'sfamilying, modeling, adventuring
and captivating people all overthe world.
And captivating people all overthe world.
He's the author of the USAToday bestseller, the Happy
(02:27):
Hustle, which we just heard anexcerpt from the Happy Hustle
2.0.
Speaker 1 (02:38):
And he is the host of the Happy Hustle podcast.
We've got Kerry Jack with us.
Welcome, brother.
Speaker 2 (02:42):
Hey, ryan, honored to be here, man.
Thank you so much.
Stoked man, I remember when Ifirst discovered you.
Anyone that's preachinghappiness there's like a
magnetic force.
I love it.
I want to learn everythingabout them.
We said some really cool thingsabout you.
If we went to your website,we'd see some even more cool
things about you.
But, kerry, what do you see asthe most important thing for the
(03:04):
world to know about you?
Speaker 1 (03:07):
Probably that I'm not the guru and don't claim to be
the guru of shit, Just thereporter of.
Hey, I'm figuring some thingsout and just reporting back
what's been working and what'snot.
Speaker 2 (03:18):
There's some humility there.
I appreciate you Well.
I would consider you the guruof many things, appreciate you
Well, I would consider you theguru of many things and, as I'm
sure I would be echoed by many,but appreciate the dose of
humility there.
Now, happy hustling.
I believe, looking at your life, the hustle part has always
(03:39):
been there.
You've had a lucrative career,you were an entrepreneur up in
New York City and made it, butthe happy part wasn't always
there.
What was the defining moment orseries of moments that led you
down this journey of ultimatelybuilding the happy hustler that
(04:03):
you are today and nowcaptivating the happy hustling
audience that you have all overthe world?
Speaker 1 (04:14):
Yeah, man, it was when I basically burnt out.
I was, like you said, in NewYork City grinding like a damn
dog, just working my tail off adamn dog, just working my tail
off 100 plus hour weeks, gettingmaybe four or five hours of
sleep at night, and all forprofit, success, ego, status,
all the things largely societysays are important, and was
(04:38):
having a lot of success butultimately no fulfillment.
Sacrificing, like I mentionedin the book, my faith, my family
, my fitness, my fun, a lot ofthat, but ultimately no
fulfillment.
You know, sacrificing, like Imentioned in the book, my faith,
my family, my fitness, my fun,a lot of that stuff that really
makes life worth living.
All for this glory.
And ultimately, the catalystmoment to answer your question
(04:59):
was when I actually had thiscontract that this VC investor
placed in front of me.
You know, seven plus figures incapital that we worked really
hard to get.
You know, 18 months of reallyhard work to get to that point.
And I realized I couldn't takethe money because it came with
(05:22):
this five-year clause.
And rightfully so.
If someone's going to give youthat much money, they want to
make sure you're in it to win it, right.
But I unfortunately realizedthat this was just not the life
I desired.
So that was the catalyst momentthat sent me on this journey to
exiting that company, moving toBangkok, thailand, for about a
year, figuring out a better wayto work and live in alignment.
(05:44):
And that's where I reallystarted to put the happy in my
own hustle, scratch my own itchwith this soul mapping system.
And then, yeah, as they say,the rest is history.
Speaker 2 (05:53):
I can only imagine what it would feel like seeing
your name on a piece of paperand then seeing seven figures
next to it.
And then seeing seven figuresnext to it and it's probably
you're like, okay, it's as easyas I sign this paper.
There we go, we've got probablyall the money at the time that
(06:17):
you could have ever dreamed of,and ultimately you decide this
isn't the right thing to do andyou go off and find even greater
things and probably discovereven more of who you really are.
When you go to Thailand.
Talk through the time period inwhich you see your name on that
(06:39):
sheet of paper and you see allthe zeros to when you then
decide to you know what thisisn't me.
Is it instantly you know anddecline, or is it you putter for
weeks and you think, all right,here's all the things that we
could have.
And then Bangkok well, we'vegot nothing guaranteed here.
(06:59):
What was that teeter-totterlike?
I can only imagine some sort ofteeter-totter effect mentally.
Speaker 1 (07:07):
Yeah, you know my brother and business partner and
best friend all the same person, his name's Grant.
He and I both knew that we wereat our wits' ends, largely, and
it just didn't feel right.
So the teeter-totter basicallywas ripping up the paperwork,
letting everyone know withinthat organization and externally
(07:31):
who we built partnerships with,that we were moving forward in
a different direction and afterwe made that decision it wasn't
really much like back and forth,it was just okay, this is the
path forward and I think that'sthe best way to do it Just rip
(07:51):
the Band-Aid, you know, and justget after it and figure out the
new direction.
So that really is what we didand ultimately I don't have any
regrets.
Speaker 2 (08:03):
And now we get on a plane, we're in Thailand, we're
in Thailand, we're in Bangkok.
Yeah, what does life look likefrom there, and how does the
happy hustle start to evolve?
Speaker 1 (08:18):
Yeah, Well, I mean Thailand have you ever been to
Thailand, ryan?
Oh, dude, it's on the list.
It's epic, yeah, like they callThailand.
It's on the list.
It's epic, yeah, like they callThailand, the land of the
smiles.
So, within the first week youknow me, coming from Montana,
growing up, you know Western wejust like to go camping and rent
(08:39):
an RV or whatever.
When I go places, I like toreally see it.
So I rented an RV as soon as Igot there.
There's only one person inThailand that rents RVs and,
yeah, we rented one.
I met like six people at ahostel and we just took off.
I was like you guys want tocome with, I'm going.
So we cruised the whole countryfull moon party a bunch of
really fun, cool sights to see.
(09:05):
Definitely not fully proud ofwho I was back then, cause you
know I had different priorities,but, um, yeah, I ended up
renting like this penthouseapartment in Bangkok for like
400 bucks a month.
You know you get fed like a Kingfor like $2 a day, or I mean a
meal, excuse me and so you havethis geographic arbitrage of
(09:25):
your currency, right?
So it's just this, um, reallygreat way to experience another
culture, um, especially whenyour your dollar goes a lot
further.
So that was what life lookedlike.
I was also doing a little bitof acting and modeling over
there just to have some moneycome in, but really what?
What transpired was I startedto do webinars online and just
(09:46):
create like my own website andblog and started making money in
a different way and made it ina way that I was actually really
serving people, um, in a verylike, I guess you would say, in
a way that was very freeing, youknow, because I had creative
(10:06):
time and financial freedom atthat time.
So it was like, well, this ishappy hustling, and so it was
just a really great experiencein that regard.
Speaker 2 (10:17):
How cool man, you got me wanting to accelerate my
timeline to go out to Thailand.
I wrote out a life bucket listin 2018 of places to go and
things to do and it's broken outby category.
There's a sporting bucket list.
There's a bucket list that'sunique to Charleston, south
(10:38):
Carolina, and I make an effortto have a few things crossed off
every year and I'm looking atthe map.
I look at the map often like,okay, when am I going to hit
this spot?
And everybody that I knowthat's been to Thailand has had
nothing but an incredibleexperience, and it's the first
(11:00):
time I've heard it called theland of smiles.
But hearing you and then whatI've heard from others, it makes
sense that it's indeed the landof smiles, and you very vividly
illustrated why that's the case.
So as you're there, you startfeeling this sense of
(11:23):
fulfillment in the work thatyou're doing to help others, and
this is where I'd like toreally dissect what is the
anatomy of a happy hustler, andI listened to you on multiple
podcasts.
You are, I'd say, the king ofacronyms.
(11:43):
If we go back to the beginningof what you're a guru of guru of
acronyms and you broke outhappy hustling into a soul
mapping acronym and the 10alignments.
Would love to better understandthat, because I know you first
described it as this is reallyjust a breakdown of your life
(12:06):
and what you have found createsthis abundant sense of
fulfillment.
So let's break down the anatomyof what it really means to be a
happy hustler so people canunderstand this is what life
could look like for you as ahappy hustler and why it's worth
(12:28):
going down this path.
Speaker 1 (12:29):
Yeah, so I'll read to you.
We're just getting these epict-shirts made, so I'll read to
you what's on the back and thisis the anatomy of what's a happy
hustler.
So, basically, as I define itand it can be used as a noun and
a verb, right, the happy hustle.
(12:50):
So what we talk about as theanatomy of a happy hustler, the
noun version, is the systematicharmonization of ambition and
well-being, ensuring lifebalance without burnout.
Okay, so just to break thatdown, the actual systematic part
(13:12):
, that's the soul mapping right.
And then you get the harmonywhich is, you know, balance gets
a bad rap, but I do believebalance equals happiness.
Then ambition, that means, yeah, crush it as an entrepreneur,
be, you know, the best that youcan be, increasing your income
and your impact, and then alsohave well-being, meaning, you
(13:32):
know, take care of self, yoursoul, be a great husband, father
, man of God, community servant,or, you know, whatever, mother,
wife, friend, any you know,insert in the blank whatever
wellbeing looks like for you,but it's without the burnout you
know, cause I think a lot ofpeople glorify the grind culture
.
So the happy hustle is theantithesis of that.
(13:53):
It's just done in a systematicway and then the verb of like.
Happy hustling is actuallyenjoying passion driven, purpose
filled work while creatingincome and impact in service of
others, right?
So it's just the act of doingit.
But having passion, which is,you know, I know it's cliche
buzzwords, but it's that inward,calling on your heartstrings,
(14:16):
and then purpose is that outward, serving mission right To
ultimately make a positiveimpact.
So that's the anatomy of ahappy hustler.
And then you know, to talk aboutthe acronyms, you know I will
say this was pre-chat GPT.
We created these acronyms, sonow you could create acronyms
very easy online with the AI.
But you know, I spent I don'teven know man so many hours
(14:38):
creating these damn acronyms.
But I do believe, just a protip for anyone out there looking
to create content or have apersonal brand you need your own
IP, and so you need to haveyour special sauce within your
content.
And so that's what this is forus.
And so, yeah, the soul mappingsystem.
Happy to get into it, but we'lltake it where you want.
(14:59):
And.
Speaker 2 (15:00):
I love it.
I love it, and what I also loveabout soul mapping is that
within each of those elementsthere's an acronym to easily
digest it.
So we won't go through all ofthem.
But going back, you mentionedthat you brought up the balance
word.
The way that we often see itportrayed these days.
(15:21):
I feel like I see more of anegative connotation with it
that a lot of the business gurusof the bigger names say balance
is garbage.
You shouldn't think about thatin your personal or professional
pursuits.
That's a thing of the past.
And then there's another campthat argues that balance is
(15:43):
essential and it's absolutelynecessary.
In your pursuits.
You have a positive connotationin relationship with the word.
What does that look like foryou?
And, ultimately, what has youon the positive side and seeing
balance as an essential item inour journey and our hustling
(16:07):
journey?
Speaker 1 (16:08):
Yeah, I mean, I have experienced the opposite of
balance and burnt Can.
Speaker 2 (16:17):
I say it Go for it.
Speaker 1 (16:20):
I burnt the fuck out, you know, and so I know what it
looks like to not have balance.
I also know what it looks liketo have it, and for me, life is
much sweeter when I am focusingon these 10 different areas,
these 10 alignments.
Now, to be clear, to achievegreatness in any category or any
(16:45):
niche or any industry, you willgo through periods,
no-transcript, a state ofimbalance.
Okay, so I'm not saying you'reconstantly going to be perfectly
balanced, because that's justunrealistic.
It really is, however, how Ilook at it, as if I can focus on
(17:11):
these 10 key areas of life,measure myself in each, then
reflect on the data and thenprioritize change accordingly.
Where there's a fast feedbackloop, then I don't get myself or
my family or anyone around mein a state of disarray and I
remain centered and holisticallyhappy.
(17:32):
So I know again, balance doesget a pretty bad rep by a lot of
people, but for me, I don'tthink there's a better way to
live life.
You see, some of the greatestpeople in the world, from
Michael Jordan, for example, whosacrificed everything to become
the greatest basketball playeryeah, he has that title, but
(17:56):
what has he lost in the process?
Elon Musk, the greatestentrepreneur of our time.
Would I trade places with him?
No, you know, like he's got 14kids, 17 baby mamas I don't know
how many whatever but you knowit's like he's imbalanced
because he's achieving greatnessin this one category right of
(18:16):
business and entrepreneurialventures, greatness in this one
category, right of business andentrepreneurial ventures.
But in order to, for me, leavethis earth and this meat suit,
you know where I'm proud of whoI am and what I've accomplished.
I know that balance has to be apart of the picture.
So for me, it's a personalchoice to prioritize it.
Speaker 2 (18:36):
It's nice to hear a positive connotation with the
word and that encouragement that, hey, this is something that we
can strive for.
There will be times where it'snot in alignment, given that
we're going after big things inmultiple facets of life, but
(19:00):
that doesn't always need to bethe case, and you're a shining
example of that I'll neverforget.
This is going on 10 years inthe corporate world for me now,
since I graduated college andvery early in my career.
There was a colleague of minethat left a mentoring session
(19:24):
with his mentor, who was veryhigh up in the finance chain of
command, was one of ourdivisional CFOs and, on paper,
was telling him that he hadeverything.
He had made nearly 800K theyear before, has the dream cars,
multiple homes, yet he was onthe road 265 days that year.
(19:49):
His wife left him and he feltlike he barely knew his kids.
If you asked anybody if theywould sign up for that, you'd
probably have a resounding hell.
No, because there's certainthings in life that you can't
(20:10):
put a price tag on, and it makesme think back to the very
beginning now of what would havehappened had you signed the
dotted line with your name nextto that seven figures on it, we
probably wouldn't have the carryjack that we do today, so I
(20:33):
appreciate that you shared thatwith us.
Now, with with that, I do wantto break down soul mapping, and
we don't need to jump into deepinto every single one, but let's
get into.
This is, I call, the tacticalside.
If we're going to be a happyhustler in 2025, then there's 10
(20:56):
items that it's important forus to be in alignment with in
order to experience this senseof abundance and fulfillment
that you have, kerry.
So what are the elements ofsoul mapping that you've crafted
?
And, with that, perhaps a smallexample or a little bit of
(21:21):
context behind each one?
Discipline is a key component ofthis podcast and a key thing
that we preach.
We view discipline as the fuelto help you create the life that
you ultimately desire, anddiscipline being the fuel that
(21:44):
gets your habits and systems incheck so that you can actually
accomplish your goals.
If you're looking to level upin 2025, I am happy to be a part
of that and encourage you tojoin the Unshakable Discipline
Mastermind Group.
This has been my baby for acouple years and we're finally
launching it here in 2025.
(22:05):
The group consists of aself-paced course that teaches
you how to form core habits andmindset that will allow you to
accomplish your goals.
A daily accountability channelto keep you on track, motivated
and in alignment with ourmembers.
And weekly mastermind sessionswhere you're going to learn from
either myself or a suite ofrenowned guests many who have
(22:30):
been on the podcast that aregoing to share pieces of their
winning playbooks directly withyou playbooks directly with you.
I've learned that being a partof groups over the years has
helped propel me to so many newlevels in life.
If you want to go fast, go alone.
If you want to go far, then gotogether, and it's my wish that
(22:54):
the Unshakeable Crew is a choicethat makes sense for you in
2025.
We are growing up to 100members this year and have
limited time founding memberpricing for 12 more folks before
we permanently increase pricingto $97 a month.
(23:14):
You can get in now for $67 amonth, locked in for life, and
be a part of the adventure thatwe're creating with our members
and being around others that arecommitted to winning and
serving the world and sharingwhat they learn with others so
(23:42):
that we make this world a betterplace.
Then join the Unshakeable crew.
Go to unshakabledisciplinecomand you can sign up.
It is also in the show notesUnshakeable shake, as in
milkshake,unshakabledisciplinecom, and
we're excited to have you in2025.
(24:03):
Let's go.
Speaker 1 (24:07):
Yeah, for sure.
Well, ryan, you might've heardme do this on a potter once or
twice before, but if you want,we could just go through the
assessment and you could writedown your scores and then
everyone else listening orwatching can write down your
scores, and then everyone elselistening or watching can write
down their scores and they canjust tactically get a real-time
score of where they're at intheir blissful balance, do you?
(24:27):
want to do that All right, man.
So, and for everyone else outthere listening again, I urge
you to become an activeparticipant, not just a passive
listener.
So we'll go through these 10different areas.
Give yourself a score one tofive.
So five is you're crushing it.
If you're happy, hustling, yougot an A in that, given
alignment.
One is like an F like you'refailing.
(24:49):
You need to prioritize changeaccordingly, and then
subsequently two, three and four, you can kind of figure it out.
So the first piece to the soulmapping system is the S, which
is selfless service.
So I want you to think incontext of just the last 30 days
, not like your whole life.
Okay, if you volunteered inhigh school, that doesn't really
(25:11):
count for this exercise.
Okay, I'm happy that you did.
But let's just think aboutright now, real time snapshot in
the last 30 days.
Where would you rank yourselfin selfless service?
Five is an A You're crushing it.
You've been volunteeringregularly.
You're giving your time, yourmoney, your expertise Our
acronym here is GIFT GiveInsight, finances and Time.
(25:31):
One is like an F You're failing.
You're largely living foryourself.
So just write down your score,ryan, and then, if you want, we
can just run through it at theend, or if you want to interject
every time you tell me it'syour show.
Speaker 2 (25:45):
Sure, yeah, definitely a five there, and
that's something we talk about alot on the podcast.
That the best gift is to giveback and that be our time, our
expertise, our value.
That's how we make this world abetter place.
All right, I got a five, loveit, all right.
Speaker 1 (26:00):
So then you have an O is optimized health, and I know
you're a beast with your health, so you probably are high in
this one.
But for everyone out there, youknow, watching, listening, give
yourself an honest score Last30 days.
Where would you rank yourself?
Five is you know you're veryconscious, you're, you're
feeling optimized mentally,physically, emotionally.
One is like you're veryconscious, you're, you're
feeling optimized mentally,physically, emotionally.
One is like you're failing.
(26:21):
It's like an f, you know, maybeagain shoving crap down the pie
hole, not taking care ofyourself, right?
So where would you rankyourself?
Five?
Okay, awesome, I figured allright?
U is unplugged digitally.
So this is tough one forespecially high performers,
entrepreneurs, aspiring aspiringentrepreneurs, people out there
building side hustles, likewe're constantly surrounded by
(26:43):
our technology.
But I've found the happiestpeople I know.
Use tech, don't let it use them.
So you have to mitigate yourexposure, be very deliberate
with barriers.
You know we have an acronymagain within this one um break.
Is this one Um?
Essentially?
I hear my little son crying.
Hopefully he goes back to sleep.
(27:03):
It's nap time for him and I'mon duty if he wakes up, so
apologies in advance.
Everyone but the?
U is unplugging digitally.
So give yourself a score one tofive in this one.
How often are you using tech?
Five is you're being verydiligent, you're very specific,
One is not so much you're kindof failing.
Speaker 2 (27:21):
You're low-key, maybe addicted to your scrolling ig
or netflix and chilling orwhatever I'm a three, I'm
getting a lot better, andactually one of the habits that
I've got this month is keepingscreen time at 15 minutes or
less on the phone, 15 minutes orless on the phone, nice, very
good, all right.
Speaker 1 (27:41):
Then you got L loving relationships.
So L is, you know, having thatlove in your life with your
family, your friends, your innercircle.
Five is you're crushing it.
Lots of plentiful pleasure andabundance there in the love
department.
One not so much.
We're yet in L, all right, soeveryone out there listening
watch it should have four scores.
Okay, now we'll get into themapping part.
(28:03):
So M stands for mindfulspirituality.
And again, you know, I don'tcare who you believe in, or what
you believe, or one religion oranother.
I just think it's important tohave faith in something bigger
than yourself.
So where are you at inconnecting to a higher power,
ryan Five is you're very, youknow, intentional and you're
doing something daily to reallytap in, or one is not so much.
Speaker 2 (28:26):
That's a focus item as well, but I wouldn't call
myself a champ, so four Four,all right.
Speaker 1 (28:35):
A is abundance financially Okay.
So a lot of people think it'sthe most important one, but it's
not.
They're all equally important.
So abundance financially okay.
So a lot of people think it'sthe most important one, but it's
not, they're all equallyimportant.
So abundance financially is doyou have a system to save,
invest and spend wisely, right?
Um, or maybe not.
Maybe you're kind of livingpaycheck to paycheck, stressed
about your finances.
You know um.
Five is you're crushing it.
(28:55):
One is your family.
Where are we at All right?
Then P is personal development.
So you know you're eithergrowing and evolving or you're
shrinking and dissolving.
That's kind of one of ourmottos at the Happy Hustling.
So we focus on the 30-30-30system of guaranteed growth.
It's 30 minutes of reading inthe morning, 30 minutes of
(29:16):
listening in the afternoon or 30minutes of watching in the
evening all inspirational andeducational content.
So five is you're crushing it.
You're very intentional aboutyour personal development.
Speaker 2 (29:28):
One, not so much.
We preach that a lot here.
Big time, let's go.
We are our own scienceexperiments and our own machines
, and we possess far more powerthan we ever believe, and we can
unlock that by spending time onourselves every day.
Speaker 1 (29:46):
Love it.
Then we have the other P, whichis passionate hobbies, right,
passionate hobbies means doingfun things for yourself.
You know, I believe this is onethat lacks greatly for high
performers, and so for me, it'streated just the same as a
podcast, as a business meeting,as a date night.
It's a.
It's a date with myself, right.
(30:08):
And so you know, I have thingsI like to do.
I mean playing soccer with theguys, bow hunting, fly fishing,
hiking, snowboarding, a lot ofoutdoor stuff here in Montana,
but I do treat it with theutmost importance because it
affects my overall well-being.
So where are you at, ryan, inyour passionate hobbies?
Five is you're crushing it.
(30:29):
You're very intentional.
One not so much.
We're at a four, four, Allright.
I is impactful work.
So impactful work means, youknow, actually again doing
something that you feelpassionate and you also have
purpose behind it and you'remaking a positive impact.
Right, and it'd be great if youhave income coming in from
(30:52):
doing those things thatultimately positively impact
others in the process.
Where are you at in this one?
Five is, you know, obviouslycrushing it, feeling very
aligned.
One not so much, okay.
And then we have n is natureconnection.
So nature connection is gettingoutside, tapping into you know
(31:13):
nature's glory, um, and alsoprotecting nature, being a part
of the solution, focusing onjust being a good steward of the
land, using your dollars wiselyto essentially be a conscious
consumer, voting every time youspend your dollars for
sustainable supply chains andbusinesses that are doing things
(31:36):
the right way.
Where would you put yourself?
Speaker 2 (31:38):
on this.
Definitely out in nature a tonhave an opportunity to invest
more sustainably.
So that's going to be a four.
Speaker 1 (31:50):
Okay, well, you're crushing it, man.
So now, everyone out therelistening and watching, give
yourself a score, I mean totalup your score, and then you
should know where you're at like, basically by tallying those 10
scores, and then, if you have a40 or above, technically, you
are happy hustling.
If you are 39 or below,technically, you have some work
(32:13):
to do.
Speaker 2 (32:14):
I'm a 43.
So I'm a happy hustler.
Let's go, baby.
Speaker 1 (32:19):
You're crushing it, man.
You are.
That's impressive, seriously,and you know, I appreciate you
being bold and brave and doingit live on the air and for
everyone else out there.
You know, maybe you were ableto see some gaps in terms of
where you may be lacking, andthat's really what this is, man.
It's a baseline, so you got togive yourself grace.
But one of the number oneprinciples of happy hustling is
(32:43):
okay, we have these 10 differentareas of life.
They are all equally important,but you have to focus on one at
a time, right?
So it's just, you know,something that I find a lot of
people lack, and it's, you know,like, okay, I'm going to be
praying to God, but I'm alsothinking about, oh, what I got
(33:05):
to do on my to-do list, right,it's like you're double dipping
in terms of your attention, youknow, and obviously this is
ironic as I sit here and hold myson on the podcast.
But you know this is happyhustling.
I guess that is fine.
Speaker 2 (33:20):
We could tie that back to the love and
relationships.
Right, you know you'repracticing it live on air and
you're keeping your five out offive.
I really appreciate the liveassessment versus talking about
each element individually andgoing from there not to say that
(33:41):
wouldn't have been useful.
But, kerry, this really occursto me as a highly useful and
practical scorecard that peoplecan not only take value from
doing it once, but repeatedly.
I would see myself using thison a fairly frequent basis to
(34:03):
ensure that we stay in alignment, so not just okay.
Yeah, I'm above a 40.
I'm happy hustling.
Well, life happens.
There's a lot of.
There's 10 items here.
So if we're not vigilant andintentional, some of those fives
could become fours, and foursto threes and threes to twos and
(34:26):
so on.
So how do you use this systemto keep yourself in check and
how often are you going throughthis assessment on your own?
Speaker 1 (34:36):
Yeah, yeah, so we have a blissful balancer.
It's actually a whiteboardfridge magnet.
I'll send you one, do you?
Speaker 2 (34:45):
know, but I saw it on the website.
Speaker 1 (34:48):
Oh yeah, I'll get you one man, just um, get sent over
your address.
I'll send it to my assistant.
But uh, we'll get you a swagpack.
We should have sent thatalready.
But anyway, the blissfulbalancer man is the key really,
and it's just tracking yourselfevery single day in these 10
different areas and it's binary,so you have a specific action
task that is associated withthat alignment.
(35:11):
So, for instance, optimizehealth Did you move your ass for
at least 25 minutes and drink agallon of water or whatever?
Right, it's yes or no, and youcheck it off if you did.
Did you, you know, forabundance financially, send 10,
you know text messages or emailsto prospective clients, right,
yes or no?
And so if you track yourselfdaily, then at the end of the
(35:35):
week you are able to see veryclearly where you're lacking and
then where you need toprioritize change.
So typically I'm not perfectAgain, I don't claim to be but
you know, typically when I'm onmy shit and I'm doing, you know
like, uh, the, the, the listwill balancer.
I'll check in every single dayand then I'll do a once a week,
(35:56):
on Sunday evenings, a reflectionof the week that just took
place, and then I prioritizechange for the week ahead
evenings, a reflection of theweek that just took place.
And then I prioritize changefor the week ahead so we also
have the assessment on our um,on our website, for free, you
know.
And then we also have an appthat's um being built as we
speak.
That will be daily check-insand then weekly check-ins so
that people can actually do it.
I wanted to make it analog,meaning off tech, just so people
(36:19):
.
You know, people go in theirfridge typically three times a
day, so you'll see it, it's aconstant reminder.
I recommend doing it there, butthen you'll be able to take a
picture of your blistle bouncer.
It'll upload it to text so thatway you can track it over time
where you're at in your scores,as well as if you just rather
fill it out.
You know, digitally.
So that's, uh, typically my.
I love that and really this.
Speaker 2 (36:38):
This speaks to the importance of having a system
around what it is that we wantto create in this life, because
there's so many things we mayhave in our head, our minds as
to what we want to do or whatI've found about goals, and
James Clear talks about this inhis book Atomic Habits, about
(37:05):
this in his book Atomic HabitsGoals are really just your pie
in the sky, but what really getsyou.
There are building systems thatare in alignment with the goals
that you may have and, I believe, in alignment with really who
you want to become, and I seesoul mapping as a process that
can really shift someone's being, because when we think about
(37:28):
all the things we want to createin this life, it's really a
process of becoming.
And with the 10 alignments,kerry, I can imagine that some
of these are completely onautopilot for you by now, like,
for instance, with our, with theoh, you and I are both fit guys
(37:52):
and regardless of probablywhatever we're going through in
life, that will never drop.
But I could see some of thesewhere, if we're not very mindful
even with where we're at in ourlives now that they could slip
up a little bit.
Is there been any of thealignments for you that you've
(38:12):
either struggled with or youknow.
If you're not extremely mindfulof that, it slips a little bit.
Speaker 1 (38:20):
Yeah, I mean again, you know it is a constant
practice of failing forward andyou know, you see your weeks in
reflection and you're like, damn, I dropped the ball on
unplugged digitally this week.
I was on my devices.
You know one of the things thatif I find myself struggling,
(38:42):
sometimes it is unpluggingdigitally because you know I run
an online business, so it'slike I got to be online, so that
has been an interesting journey.
In the morning and the evening,you know, device free and then,
(39:04):
um, you know, one hour ofsocial media a day.
Uh, have my team run a lot ofit and, and you know, it's just,
it's a constant practice,depending on what's going on
that week.
I do a lot of, you know, stuffin the wilderness, where I'm
completely off the grid, sothat's nice, uh, to get those
breaks.
Then, I don't know, man, Iguess so lately, since I had a
(39:26):
son, I will say, um, okay, Iwill say that selfless service
is taking a back seat and I'vejust been focused on my, my
fatherhood journey, just being anew father.
It's, it's, uh, it's, it'srocked my world, to be honest,
got my ass kicked for six months.
I was like it was a lot harderthan people said it was going to
be, and it's also the mostbeautiful thing I've ever
(39:48):
experienced, but it's definitelybasically detracted my ability
to volunteer as much as I wouldlike.
So those are two.
Speaker 2 (39:58):
Well, you've got an awesome looking son there and
he's definitely going to be achampion.
Well, you've got an awesomelooking son there and he's
definitely a he's going to be achampion, a hustling world
champion.
So, kerry, you've interviewedsome of the brightest thought
leaders in the world on theHappy Hustle and I imagine that
(40:19):
your time spent with them hasinfluenced some of the work you
do and has also helped you craftand refine the frameworks that
you offer to people today.
What have you found that is acommon thread amongst some of
the best of the best as itrelates to how they approach
(40:39):
their lives, develop themselvesand make the world a better
place.
Speaker 1 (40:44):
Some of the things obviously you talk about
discipline, but you know,discipline is definitely one of
them.
Discipline equals freedom, asJocko Wilnick says right.
So that is definitely one thatI see as a common thread.
Also, you know, gratitude.
I know these are like kind ofcliche answers, but having an
attitude of gratitude, justbeing extremely grateful for
(41:05):
everything you do have, um, andthen just a positive, optimistic
outlook, I say those are three.
Speaker 2 (41:12):
Kerry, how do we, before we wrap up, how do we
keep up with you and all of thegreat work that you're putting
out into the world and stay ontop of the happy hustle movement
?
Speaker 1 (41:24):
Yeah, thehappyhustlecom.
And just check us out at KerryJack on Instagram and all other
places.
Speaker 2 (41:31):
Kerry, we've got a closing tradition on the podcast
.
It's called One Gem, one Step,one Book.
And imagine that we're going toget lunch together at a cool
place in Montana.
We're going to get lunchtogether at a cool place in
Montana.
We're going up three floors onan elevator and someone gets in
on each floor and they're goingup one floor and they ask you a
question.
So the amount of time you haveto answer is the amount of time
(41:52):
it takes to go up one floor.
So the first person hops in andthey recognize you, they love
the happy hustle, and they askCarrie, what's one gem that you
have, whether it be a quote or amantra, that you live your life
by?
That I can put in my backpocket and live my life by
Balance equals happiness, amen.
Next person gets on Kerry,what's one step that I can take
(42:15):
today to become a happy hustler?
Read the book.
Last one, kerry what's one bookbesides yours that you
recommend us reading in 2025 toenhance our mindsets?
The Compound of Press Greatbook Now.
Kerry, it's been a pleasurehaving you on and we also
(42:36):
appreciated the guest appearancefrom your little man.
He's a champion.
Really appreciate you breakingdown what it means to be a happy
hustler and when we're inalignment with the 10 alignments
of being a happy hustler, whichare easily accessible to
(42:57):
everybody, and when we reallytake soul mapping seriously, we
can become happy hustlers andwin today.
Thanks so much for tuning inyou.
But it's without the burnout, you know, because I
think a lot of people glorifythe grind culture.
So the happy hustle is theantithesis of that, it's just
done in a systematic way.
And then the verb of like.
Happy hustling is actuallyenjoying passion driven, purpose
filled work, while creatingincome and impact in service of
others.
(00:20):
Right, so it's just the act ofdoing it.
But having passion, which is,you know, I know it's cliche
buzzwords, but it's that inward,calling on your heartstrings,
and then purpose is that outward, serving mission right To
ultimately make a positiveimpact.
So that's the anatomy of ahappy hustler.
Speaker 2 (00:41):
Welcome to the Wednesday podcast, a weekly
resource thoughtfully crafted tohelp people build and refine
discipline, accomplish theirgoals, fortify their mindsets
and be of service to somebody inthis world.
My name is Ryan Cass and I amyour host, and it is my mission
and commitment to deliveramazing episodes to you every
week where you'll learn frommyself or renowned expert in
(01:04):
their field.
We love helping people win inevery aspect of their lives, and
you can help us win by sharingthe show with somebody that you
believe will benefit from it,subscribing and leaving a rating
and review.
We believe that everybody inthis world is meant to do
something great with their livesand we're here to help play a
(01:25):
role in that.
Thank you for tuning in andlet's win today.
My ultimate goal is for all ofus to systematically harmonize
ambition and wellbeing.
I want to prove to you that youdo not have to settle for what
life gives you.
You can create the life youdesire with hustle, a clear
(01:46):
vision, a willingness to persist.
Anything is achievable bydeciding what you want and what
you're willing to do for it.
You can begin the journey downthe road of happy hustling to
get it, while using the 10alignments to keep you
blissfully balanced along theway, Imagine what life would
(02:07):
look like as a happy hustler.
We've got the happy hustlerwith us.
When he's not inspiring, he'sfamilying, modeling, adventuring
and captivating people all overthe world.
And captivating people all overthe world.
He's the author of the USAToday bestseller, the Happy
(02:27):
Hustle, which we just heard anexcerpt from the Happy Hustle
2.0.
Speaker 1 (02:38):
And he is the host of the Happy Hustle podcast.
We've got Kerry Jack with us.
Welcome, brother.
Speaker 2 (02:42):
Hey, ryan, honored to be here, man.
Thank you so much.
Stoked man, I remember when Ifirst discovered you.
Anyone that's preachinghappiness there's like a
magnetic force.
I love it.
I want to learn everythingabout them.
We said some really cool thingsabout you.
If we went to your website,we'd see some even more cool
things about you.
But, kerry, what do you see asthe most important thing for the
(03:04):
world to know about you?
Speaker 1 (03:07):
Probably that I'm not the guru and don't claim to be
the guru of shit, Just thereporter of.
Hey, I'm figuring some thingsout and just reporting back
what's been working and what'snot.
Speaker 2 (03:18):
There's some humility there.
I appreciate you Well.
I would consider you the guruof many things, appreciate you
Well, I would consider you theguru of many things and, as I'm
sure I would be echoed by many,but appreciate the dose of
humility there.
Now, happy hustling.
I believe, looking at your life, the hustle part has always
(03:39):
been there.
You've had a lucrative career,you were an entrepreneur up in
New York City and made it, butthe happy part wasn't always
there.
What was the defining moment orseries of moments that led you
down this journey of ultimatelybuilding the happy hustler that
(04:03):
you are today and nowcaptivating the happy hustling
audience that you have all overthe world?
Speaker 1 (04:14):
Yeah, man, it was when I basically burnt out.
I was, like you said, in NewYork City grinding like a damn
dog, just working my tail off adamn dog, just working my tail
off 100 plus hour weeks, gettingmaybe four or five hours of
sleep at night, and all forprofit, success, ego, status,
all the things largely societysays are important, and was
(04:38):
having a lot of success butultimately no fulfillment.
Sacrificing, like I mentionedin the book, my faith, my family
, my fitness, my fun, a lot ofthat, but ultimately no
fulfillment.
You know, sacrificing, like Imentioned in the book, my faith,
my family, my fitness, my fun,a lot of that stuff that really
makes life worth living.
All for this glory.
And ultimately, the catalystmoment to answer your question
(04:59):
was when I actually had thiscontract that this VC investor
placed in front of me.
You know, seven plus figures incapital that we worked really
hard to get.
You know, 18 months of reallyhard work to get to that point.
And I realized I couldn't takethe money because it came with
(05:22):
this five-year clause.
And rightfully so.
If someone's going to give youthat much money, they want to
make sure you're in it to win it, right.
But I unfortunately realizedthat this was just not the life
I desired.
So that was the catalyst momentthat sent me on this journey to
exiting that company, moving toBangkok, thailand, for about a
year, figuring out a better wayto work and live in alignment.
(05:44):
And that's where I reallystarted to put the happy in my
own hustle, scratch my own itchwith this soul mapping system.
And then, yeah, as they say,the rest is history.
Speaker 2 (05:53):
I can only imagine what it would feel like seeing
your name on a piece of paperand then seeing seven figures
next to it.
And then seeing seven figuresnext to it and it's probably
you're like, okay, it's as easyas I sign this paper.
There we go, we've got probablyall the money at the time that
(06:17):
you could have ever dreamed of,and ultimately you decide this
isn't the right thing to do andyou go off and find even greater
things and probably discovereven more of who you really are.
When you go to Thailand.
Talk through the time period inwhich you see your name on that
(06:39):
sheet of paper and you see allthe zeros to when you then
decide to you know what thisisn't me.
Is it instantly you know anddecline, or is it you putter for
weeks and you think, all right,here's all the things that we
could have.
And then Bangkok well, we'vegot nothing guaranteed here.
(06:59):
What was that teeter-totterlike?
I can only imagine some sort ofteeter-totter effect mentally.
Speaker 1 (07:07):
Yeah, you know my brother and business partner and
best friend all the same person, his name's Grant.
He and I both knew that we wereat our wits' ends, largely, and
it just didn't feel right.
So the teeter-totter basicallywas ripping up the paperwork,
letting everyone know withinthat organization and externally
(07:31):
who we built partnerships with,that we were moving forward in
a different direction and afterwe made that decision it wasn't
really much like back and forth,it was just okay, this is the
path forward and I think that'sthe best way to do it Just rip
(07:51):
the Band-Aid, you know, and justget after it and figure out the
new direction.
So that really is what we didand ultimately I don't have any
regrets.
Speaker 2 (08:03):
And now we get on a plane, we're in Thailand, we're
in Thailand, we're in Bangkok.
Yeah, what does life look likefrom there, and how does the
happy hustle start to evolve?
Speaker 1 (08:18):
Yeah, Well, I mean Thailand have you ever been to
Thailand, ryan?
Oh, dude, it's on the list.
It's epic, yeah, like they callThailand.
It's on the list.
It's epic, yeah, like they callThailand, the land of the
smiles.
So, within the first week youknow me, coming from Montana,
growing up, you know Western wejust like to go camping and rent
(08:39):
an RV or whatever.
When I go places, I like toreally see it.
So I rented an RV as soon as Igot there.
There's only one person inThailand that rents RVs and,
yeah, we rented one.
I met like six people at ahostel and we just took off.
I was like you guys want tocome with, I'm going.
So we cruised the whole countryfull moon party a bunch of
really fun, cool sights to see.
(09:05):
Definitely not fully proud ofwho I was back then, cause you
know I had different priorities,but, um, yeah, I ended up
renting like this penthouseapartment in Bangkok for like
400 bucks a month.
You know you get fed like a Kingfor like $2 a day, or I mean a
meal, excuse me and so you havethis geographic arbitrage of
(09:25):
your currency, right?
So it's just this, um, reallygreat way to experience another
culture, um, especially whenyour your dollar goes a lot
further.
So that was what life lookedlike.
I was also doing a little bitof acting and modeling over
there just to have some moneycome in, but really what?
What transpired was I startedto do webinars online and just
(09:46):
create like my own website andblog and started making money in
a different way and made it ina way that I was actually really
serving people, um, in a verylike, I guess you would say, in
a way that was very freeing, youknow, because I had creative
(10:06):
time and financial freedom atthat time.
So it was like, well, this ishappy hustling, and so it was
just a really great experiencein that regard.
Speaker 2 (10:17):
How cool man, you got me wanting to accelerate my
timeline to go out to Thailand.
I wrote out a life bucket listin 2018 of places to go and
things to do and it's broken outby category.
There's a sporting bucket list.
There's a bucket list that'sunique to Charleston, south
(10:38):
Carolina, and I make an effortto have a few things crossed off
every year and I'm looking atthe map.
I look at the map often like,okay, when am I going to hit
this spot?
And everybody that I knowthat's been to Thailand has had
nothing but an incredibleexperience, and it's the first
(11:00):
time I've heard it called theland of smiles.
But hearing you and then whatI've heard from others, it makes
sense that it's indeed the landof smiles, and you very vividly
illustrated why that's the case.
So as you're there, you startfeeling this sense of
(11:23):
fulfillment in the work thatyou're doing to help others, and
this is where I'd like toreally dissect what is the
anatomy of a happy hustler, andI listened to you on multiple
podcasts.
You are, I'd say, the king ofacronyms.
(11:43):
If we go back to the beginningof what you're a guru of guru of
acronyms and you broke outhappy hustling into a soul
mapping acronym and the 10alignments.
Would love to better understandthat, because I know you first
described it as this is reallyjust a breakdown of your life
(12:06):
and what you have found createsthis abundant sense of
fulfillment.
So let's break down the anatomyof what it really means to be a
happy hustler so people canunderstand this is what life
could look like for you as ahappy hustler and why it's worth
(12:28):
going down this path.
Speaker 1 (12:29):
Yeah, so I'll read to you.
We're just getting these epict-shirts made, so I'll read to
you what's on the back and thisis the anatomy of what's a happy
hustler.
So, basically, as I define itand it can be used as a noun and
a verb, right, the happy hustle.
(12:50):
So what we talk about as theanatomy of a happy hustler, the
noun version, is the systematicharmonization of ambition and
well-being, ensuring lifebalance without burnout.
Okay, so just to break thatdown, the actual systematic part
(13:12):
, that's the soul mapping right.
And then you get the harmonywhich is, you know, balance gets
a bad rap, but I do believebalance equals happiness.
Then ambition, that means, yeah, crush it as an entrepreneur,
be, you know, the best that youcan be, increasing your income
and your impact, and then alsohave well-being, meaning, you
(13:32):
know, take care of self, yoursoul, be a great husband, father
, man of God, community servant,or, you know, whatever, mother,
wife, friend, any you know,insert in the blank whatever
wellbeing looks like for you,but it's without the burnout you
know, cause I think a lot ofpeople glorify the grind culture
.
So the happy hustle is theantithesis of that.
(13:53):
It's just done in a systematicway and then the verb of like.
Happy hustling is actuallyenjoying passion driven, purpose
filled work while creatingincome and impact in service of
others, right?
So it's just the act of doingit.
But having passion, which is,you know, I know it's cliche
buzzwords, but it's that inward,calling on your heartstrings,
(14:16):
and then purpose is that outward, serving mission right To
ultimately make a positiveimpact.
So that's the anatomy of ahappy hustler.
And then you know, to talk aboutthe acronyms, you know I will
say this was pre-chat GPT.
We created these acronyms, sonow you could create acronyms
very easy online with the AI.
But you know, I spent I don'teven know man so many hours
(14:38):
creating these damn acronyms.
But I do believe, just a protip for anyone out there looking
to create content or have apersonal brand you need your own
IP, and so you need to haveyour special sauce within your
content.
And so that's what this is forus.
And so, yeah, the soul mappingsystem.
Happy to get into it, but we'lltake it where you want.
(14:59):
And.
Speaker 2 (15:00):
I love it.
I love it, and what I also loveabout soul mapping is that
within each of those elementsthere's an acronym to easily
digest it.
So we won't go through all ofthem.
But going back, you mentionedthat you brought up the balance
word.
The way that we often see itportrayed these days.
(15:21):
I feel like I see more of anegative connotation with it
that a lot of the business gurusof the bigger names say balance
is garbage.
You shouldn't think about thatin your personal or professional
pursuits.
That's a thing of the past.
And then there's another campthat argues that balance is
(15:43):
essential and it's absolutelynecessary.
In your pursuits.
You have a positive connotationin relationship with the word.
What does that look like foryou?
And, ultimately, what has youon the positive side and seeing
balance as an essential item inour journey and our hustling
(16:07):
journey?
Speaker 1 (16:08):
Yeah, I mean, I have experienced the opposite of
balance and burnt Can.
Speaker 2 (16:17):
I say it Go for it.
Speaker 1 (16:20):
I burnt the fuck out, you know, and so I know what it
looks like to not have balance.
I also know what it looks liketo have it, and for me, life is
much sweeter when I am focusingon these 10 different areas,
these 10 alignments.
Now, to be clear, to achievegreatness in any category or any
(16:45):
niche or any industry, you willgo through periods,
no-transcript, a state ofimbalance.
Okay, so I'm not saying you'reconstantly going to be perfectly
balanced, because that's justunrealistic.
It really is, however, how Ilook at it, as if I can focus on
(17:11):
these 10 key areas of life,measure myself in each, then
reflect on the data and thenprioritize change accordingly.
Where there's a fast feedbackloop, then I don't get myself or
my family or anyone around mein a state of disarray and I
remain centered and holisticallyhappy.
(17:32):
So I know again, balance doesget a pretty bad rep by a lot of
people, but for me, I don'tthink there's a better way to
live life.
You see, some of the greatestpeople in the world, from
Michael Jordan, for example, whosacrificed everything to become
the greatest basketball playeryeah, he has that title, but
(17:56):
what has he lost in the process?
Elon Musk, the greatestentrepreneur of our time.
Would I trade places with him?
No, you know, like he's got 14kids, 17 baby mamas I don't know
how many whatever but you knowit's like he's imbalanced
because he's achieving greatnessin this one category right of
(18:16):
business and entrepreneurialventures, greatness in this one
category, right of business andentrepreneurial ventures.
But in order to, for me, leavethis earth and this meat suit,
you know where I'm proud of whoI am and what I've accomplished.
I know that balance has to be apart of the picture.
So for me, it's a personalchoice to prioritize it.
Speaker 2 (18:36):
It's nice to hear a positive connotation with the
word and that encouragement that, hey, this is something that we
can strive for.
There will be times where it'snot in alignment, given that
we're going after big things inmultiple facets of life, but
(19:00):
that doesn't always need to bethe case, and you're a shining
example of that I'll neverforget.
This is going on 10 years inthe corporate world for me now,
since I graduated college andvery early in my career.
There was a colleague of minethat left a mentoring session
(19:24):
with his mentor, who was veryhigh up in the finance chain of
command, was one of ourdivisional CFOs and, on paper,
was telling him that he hadeverything.
He had made nearly 800K theyear before, has the dream cars,
multiple homes, yet he was onthe road 265 days that year.
(19:49):
His wife left him and he feltlike he barely knew his kids.
If you asked anybody if theywould sign up for that, you'd
probably have a resounding hell.
No, because there's certainthings in life that you can't
(20:10):
put a price tag on, and it makesme think back to the very
beginning now of what would havehappened had you signed the
dotted line with your name nextto that seven figures on it, we
probably wouldn't have the carryjack that we do today, so I
(20:33):
appreciate that you shared thatwith us.
Now, with with that, I do wantto break down soul mapping, and
we don't need to jump into deepinto every single one, but let's
get into.
This is, I call, the tacticalside.
If we're going to be a happyhustler in 2025, then there's 10
(20:56):
items that it's important forus to be in alignment with in
order to experience this senseof abundance and fulfillment
that you have, kerry.
So what are the elements ofsoul mapping that you've crafted
?
And, with that, perhaps a smallexample or a little bit of
(21:21):
context behind each one?
Discipline is a key component ofthis podcast and a key thing
that we preach.
We view discipline as the fuelto help you create the life that
you ultimately desire, anddiscipline being the fuel that
(21:44):
gets your habits and systems incheck so that you can actually
accomplish your goals.
If you're looking to level upin 2025, I am happy to be a part
of that and encourage you tojoin the Unshakable Discipline
Mastermind Group.
This has been my baby for acouple years and we're finally
launching it here in 2025.
(22:05):
The group consists of aself-paced course that teaches
you how to form core habits andmindset that will allow you to
accomplish your goals.
A daily accountability channelto keep you on track, motivated
and in alignment with ourmembers.
And weekly mastermind sessionswhere you're going to learn from
either myself or a suite ofrenowned guests many who have
(22:30):
been on the podcast that aregoing to share pieces of their
winning playbooks directly withyou playbooks directly with you.
I've learned that being a partof groups over the years has
helped propel me to so many newlevels in life.
If you want to go fast, go alone.
If you want to go far, then gotogether, and it's my wish that
(22:54):
the Unshakeable Crew is a choicethat makes sense for you in
2025.
We are growing up to 100members this year and have
limited time founding memberpricing for 12 more folks before
we permanently increase pricingto $97 a month.
(23:14):
You can get in now for $67 amonth, locked in for life, and
be a part of the adventure thatwe're creating with our members
and being around others that arecommitted to winning and
serving the world and sharingwhat they learn with others so
(23:42):
that we make this world a betterplace.
Then join the Unshakeable crew.
Go to unshakabledisciplinecomand you can sign up.
It is also in the show notesUnshakeable shake, as in
milkshake,unshakabledisciplinecom, and
we're excited to have you in2025.
(24:03):
Let's go.
Speaker 1 (24:07):
Yeah, for sure.
Well, ryan, you might've heardme do this on a potter once or
twice before, but if you want,we could just go through the
assessment and you could writedown your scores and then
everyone else listening orwatching can write down your
scores, and then everyone elselistening or watching can write
down their scores and they canjust tactically get a real-time
score of where they're at intheir blissful balance, do you?
(24:27):
want to do that All right, man.
So, and for everyone else outthere listening again, I urge
you to become an activeparticipant, not just a passive
listener.
So we'll go through these 10different areas.
Give yourself a score one tofive.
So five is you're crushing it.
If you're happy, hustling, yougot an A in that, given
alignment.
One is like an F like you'refailing.
(24:49):
You need to prioritize changeaccordingly, and then
subsequently two, three and four, you can kind of figure it out.
So the first piece to the soulmapping system is the S, which
is selfless service.
So I want you to think incontext of just the last 30 days
, not like your whole life.
Okay, if you volunteered inhigh school, that doesn't really
(25:11):
count for this exercise.
Okay, I'm happy that you did.
But let's just think aboutright now, real time snapshot in
the last 30 days.
Where would you rank yourselfin selfless service?
Five is an A You're crushing it.
You've been volunteeringregularly.
You're giving your time, yourmoney, your expertise Our
acronym here is GIFT GiveInsight, finances and Time.
(25:31):
One is like an F You're failing.
You're largely living foryourself.
So just write down your score,ryan, and then, if you want, we
can just run through it at theend, or if you want to interject
every time you tell me it'syour show.
Speaker 2 (25:45):
Sure, yeah, definitely a five there, and
that's something we talk about alot on the podcast.
That the best gift is to giveback and that be our time, our
expertise, our value.
That's how we make this world abetter place.
All right, I got a five, loveit, all right.
Speaker 1 (26:00):
So then you have an O is optimized health, and I know
you're a beast with your health, so you probably are high in
this one.
But for everyone out there, youknow, watching, listening, give
yourself an honest score Last30 days.
Where would you rank yourself?
Five is you know you're veryconscious, you're, you're
feeling optimized mentally,physically, emotionally.
One is like you're veryconscious, you're, you're
feeling optimized mentally,physically, emotionally.
One is like you're failing.
(26:21):
It's like an f, you know, maybeagain shoving crap down the pie
hole, not taking care ofyourself, right?
So where would you rankyourself?
Five?
Okay, awesome, I figured allright?
U is unplugged digitally.
So this is tough one forespecially high performers,
entrepreneurs, aspiring aspiringentrepreneurs, people out there
building side hustles, likewe're constantly surrounded by
(26:43):
our technology.
But I've found the happiestpeople I know.
Use tech, don't let it use them.
So you have to mitigate yourexposure, be very deliberate
with barriers.
You know we have an acronymagain within this one um break.
Is this one Um?
Essentially?
I hear my little son crying.
Hopefully he goes back to sleep.
(27:03):
It's nap time for him and I'mon duty if he wakes up, so
apologies in advance.
Everyone but the?
U is unplugging digitally.
So give yourself a score one tofive in this one.
How often are you using tech?
Five is you're being verydiligent, you're very specific,
One is not so much you're kindof failing.
Speaker 2 (27:21):
You're low-key, maybe addicted to your scrolling ig
or netflix and chilling orwhatever I'm a three, I'm
getting a lot better, andactually one of the habits that
I've got this month is keepingscreen time at 15 minutes or
less on the phone, 15 minutes orless on the phone, nice, very
good, all right.
Speaker 1 (27:41):
Then you got L loving relationships.
So L is, you know, having thatlove in your life with your
family, your friends, your innercircle.
Five is you're crushing it.
Lots of plentiful pleasure andabundance there in the love
department.
One not so much.
We're yet in L, all right, soeveryone out there listening
watch it should have four scores.
Okay, now we'll get into themapping part.
(28:03):
So M stands for mindfulspirituality.
And again, you know, I don'tcare who you believe in, or what
you believe, or one religion oranother.
I just think it's important tohave faith in something bigger
than yourself.
So where are you at inconnecting to a higher power,
ryan Five is you're very, youknow, intentional and you're
doing something daily to reallytap in, or one is not so much.
Speaker 2 (28:26):
That's a focus item as well, but I wouldn't call
myself a champ, so four Four,all right.
Speaker 1 (28:35):
A is abundance financially Okay.
So a lot of people think it'sthe most important one, but it's
not.
They're all equally important.
So abundance financially okay.
So a lot of people think it'sthe most important one, but it's
not, they're all equallyimportant.
So abundance financially is doyou have a system to save,
invest and spend wisely, right?
Um, or maybe not.
Maybe you're kind of livingpaycheck to paycheck, stressed
about your finances.
You know um.
Five is you're crushing it.
(28:55):
One is your family.
Where are we at All right?
Then P is personal development.
So you know you're eithergrowing and evolving or you're
shrinking and dissolving.
That's kind of one of ourmottos at the Happy Hustling.
So we focus on the 30-30-30system of guaranteed growth.
It's 30 minutes of reading inthe morning, 30 minutes of
(29:16):
listening in the afternoon or 30minutes of watching in the
evening all inspirational andeducational content.
So five is you're crushing it.
You're very intentional aboutyour personal development.
Speaker 2 (29:28):
One, not so much.
We preach that a lot here.
Big time, let's go.
We are our own scienceexperiments and our own machines
, and we possess far more powerthan we ever believe, and we can
unlock that by spending time onourselves every day.
Speaker 1 (29:46):
Love it.
Then we have the other P, whichis passionate hobbies, right,
passionate hobbies means doingfun things for yourself.
You know, I believe this is onethat lacks greatly for high
performers, and so for me, it'streated just the same as a
podcast, as a business meeting,as a date night.
It's a.
It's a date with myself, right.
(30:08):
And so you know, I have thingsI like to do.
I mean playing soccer with theguys, bow hunting, fly fishing,
hiking, snowboarding, a lot ofoutdoor stuff here in Montana,
but I do treat it with theutmost importance because it
affects my overall well-being.
So where are you at, ryan, inyour passionate hobbies?
Five is you're crushing it.
(30:29):
You're very intentional.
One not so much.
We're at a four, four, Allright.
I is impactful work.
So impactful work means, youknow, actually again doing
something that you feelpassionate and you also have
purpose behind it and you'remaking a positive impact.
Right, and it'd be great if youhave income coming in from
(30:52):
doing those things thatultimately positively impact
others in the process.
Where are you at in this one?
Five is, you know, obviouslycrushing it, feeling very
aligned.
One not so much, okay.
And then we have n is natureconnection.
So nature connection is gettingoutside, tapping into you know
(31:13):
nature's glory, um, and alsoprotecting nature, being a part
of the solution, focusing onjust being a good steward of the
land, using your dollars wiselyto essentially be a conscious
consumer, voting every time youspend your dollars for
sustainable supply chains andbusinesses that are doing things
(31:36):
the right way.
Where would you put yourself?
Speaker 2 (31:38):
on this.
Definitely out in nature a tonhave an opportunity to invest
more sustainably.
So that's going to be a four.
Speaker 1 (31:50):
Okay, well, you're crushing it, man.
So now, everyone out therelistening and watching, give
yourself a score, I mean totalup your score, and then you
should know where you're at like, basically by tallying those 10
scores, and then, if you have a40 or above, technically, you
are happy hustling.
If you are 39 or below,technically, you have some work
(32:13):
to do.
Speaker 2 (32:14):
I'm a 43.
So I'm a happy hustler.
Let's go, baby.
Speaker 1 (32:19):
You're crushing it, man.
You are.
That's impressive, seriously,and you know, I appreciate you
being bold and brave and doingit live on the air and for
everyone else out there.
You know, maybe you were ableto see some gaps in terms of
where you may be lacking, andthat's really what this is, man.
It's a baseline, so you got togive yourself grace.
But one of the number oneprinciples of happy hustling is
(32:43):
okay, we have these 10 differentareas of life.
They are all equally important,but you have to focus on one at
a time, right?
So it's just, you know,something that I find a lot of
people lack, and it's, you know,like, okay, I'm going to be
praying to God, but I'm alsothinking about, oh, what I got
(33:05):
to do on my to-do list, right,it's like you're double dipping
in terms of your attention, youknow, and obviously this is
ironic as I sit here and hold myson on the podcast.
But you know this is happyhustling.
I guess that is fine.
Speaker 2 (33:20):
We could tie that back to the love and
relationships.
Right, you know you'repracticing it live on air and
you're keeping your five out offive.
I really appreciate the liveassessment versus talking about
each element individually andgoing from there not to say that
(33:41):
wouldn't have been useful.
But, kerry, this really occursto me as a highly useful and
practical scorecard that peoplecan not only take value from
doing it once, but repeatedly.
I would see myself using thison a fairly frequent basis to
(34:03):
ensure that we stay in alignment, so not just okay.
Yeah, I'm above a 40.
I'm happy hustling.
Well, life happens.
There's a lot of.
There's 10 items here.
So if we're not vigilant andintentional, some of those fives
could become fours, and foursto threes and threes to twos and
(34:26):
so on.
So how do you use this systemto keep yourself in check and
how often are you going throughthis assessment on your own?
Speaker 1 (34:36):
Yeah, yeah, so we have a blissful balancer.
It's actually a whiteboardfridge magnet.
I'll send you one, do you?
Speaker 2 (34:45):
know, but I saw it on the website.
Speaker 1 (34:48):
Oh yeah, I'll get you one man, just um, get sent over
your address.
I'll send it to my assistant.
But uh, we'll get you a swagpack.
We should have sent thatalready.
But anyway, the blissfulbalancer man is the key really,
and it's just tracking yourselfevery single day in these 10
different areas and it's binary,so you have a specific action
task that is associated withthat alignment.
(35:11):
So, for instance, optimizehealth Did you move your ass for
at least 25 minutes and drink agallon of water or whatever?
Right, it's yes or no, and youcheck it off if you did.
Did you, you know, forabundance financially, send 10,
you know text messages or emailsto prospective clients, right,
yes or no?
And so if you track yourselfdaily, then at the end of the
(35:35):
week you are able to see veryclearly where you're lacking and
then where you need toprioritize change.
So typically I'm not perfectAgain, I don't claim to be but
you know, typically when I'm onmy shit and I'm doing, you know
like, uh, the, the, the listwill balancer.
I'll check in every single dayand then I'll do a once a week,
(35:56):
on Sunday evenings, a reflectionof the week that just took
place, and then I prioritizechange for the week ahead
evenings, a reflection of theweek that just took place.
And then I prioritize changefor the week ahead so we also
have the assessment on our um,on our website, for free, you
know.
And then we also have an appthat's um being built as we
speak.
That will be daily check-insand then weekly check-ins so
that people can actually do it.
I wanted to make it analog,meaning off tech, just so people
(36:19):
.
You know, people go in theirfridge typically three times a
day, so you'll see it, it's aconstant reminder.
I recommend doing it there, butthen you'll be able to take a
picture of your blistle bouncer.
It'll upload it to text so thatway you can track it over time
where you're at in your scores,as well as if you just rather
fill it out.
You know, digitally.
So that's, uh, typically my.
I love that and really this.
Speaker 2 (36:38):
This speaks to the importance of having a system
around what it is that we wantto create in this life, because
there's so many things we mayhave in our head, our minds as
to what we want to do or whatI've found about goals, and
James Clear talks about this inhis book Atomic Habits, about
(37:05):
this in his book Atomic HabitsGoals are really just your pie
in the sky, but what really getsyou.
There are building systems thatare in alignment with the goals
that you may have and, I believe, in alignment with really who
you want to become, and I seesoul mapping as a process that
can really shift someone's being, because when we think about
(37:28):
all the things we want to createin this life, it's really a
process of becoming.
And with the 10 alignments,kerry, I can imagine that some
of these are completely onautopilot for you by now, like,
for instance, with our, with theoh, you and I are both fit guys
(37:52):
and regardless of probablywhatever we're going through in
life, that will never drop.
But I could see some of thesewhere, if we're not very mindful
even with where we're at in ourlives now that they could slip
up a little bit.
Is there been any of thealignments for you that you've
(38:12):
either struggled with or youknow.
If you're not extremely mindfulof that, it slips a little bit.
Speaker 1 (38:20):
Yeah, I mean again, you know it is a constant
practice of failing forward andyou know, you see your weeks in
reflection and you're like, damn, I dropped the ball on
unplugged digitally this week.
I was on my devices.
You know one of the things thatif I find myself struggling,
(38:42):
sometimes it is unpluggingdigitally because you know I run
an online business, so it'slike I got to be online, so that
has been an interesting journey.
In the morning and the evening,you know, device free and then,
(39:04):
um, you know, one hour ofsocial media a day.
Uh, have my team run a lot ofit and, and you know, it's just,
it's a constant practice,depending on what's going on
that week.
I do a lot of, you know, stuffin the wilderness, where I'm
completely off the grid, sothat's nice, uh, to get those
breaks.
Then, I don't know, man, Iguess so lately, since I had a
(39:26):
son, I will say, um, okay, Iwill say that selfless service
is taking a back seat and I'vejust been focused on my, my
fatherhood journey, just being anew father.
It's, it's, uh, it's, it'srocked my world, to be honest,
got my ass kicked for six months.
I was like it was a lot harderthan people said it was going to
be, and it's also the mostbeautiful thing I've ever
(39:48):
experienced, but it's definitelybasically detracted my ability
to volunteer as much as I wouldlike.
So those are two.
Speaker 2 (39:58):
Well, you've got an awesome looking son there and
he's definitely going to be achampion.
Well, you've got an awesomelooking son there and he's
definitely a he's going to be achampion, a hustling world
champion.
So, kerry, you've interviewedsome of the brightest thought
leaders in the world on theHappy Hustle and I imagine that
(40:19):
your time spent with them hasinfluenced some of the work you
do and has also helped you craftand refine the frameworks that
you offer to people today.
What have you found that is acommon thread amongst some of
the best of the best as itrelates to how they approach
(40:39):
their lives, develop themselvesand make the world a better
place.
Speaker 1 (40:44):
Some of the things obviously you talk about
discipline, but you know,discipline is definitely one of
them.
Discipline equals freedom, asJocko Wilnick says right.
So that is definitely one thatI see as a common thread.
Also, you know, gratitude.
I know these are like kind ofcliche answers, but having an
attitude of gratitude, justbeing extremely grateful for
(41:05):
everything you do have, um, andthen just a positive, optimistic
outlook, I say those are three.
Speaker 2 (41:12):
Kerry, how do we, before we wrap up, how do we
keep up with you and all of thegreat work that you're putting
out into the world and stay ontop of the happy hustle movement
?
Speaker 1 (41:24):
Yeah, thehappyhustlecom.
And just check us out at KerryJack on Instagram and all other
places.
Speaker 2 (41:31):
Kerry, we've got a closing tradition on the podcast
.
It's called One Gem, one Step,one Book.
And imagine that we're going toget lunch together at a cool
place in Montana.
We're going to get lunchtogether at a cool place in
Montana.
We're going up three floors onan elevator and someone gets in
on each floor and they're goingup one floor and they ask you a
question.
So the amount of time you haveto answer is the amount of time
(41:52):
it takes to go up one floor.
So the first person hops in andthey recognize you, they love
the happy hustle, and they askCarrie, what's one gem that you
have, whether it be a quote or amantra, that you live your life
by?
That I can put in my backpocket and live my life by
Balance equals happiness, amen.
Next person gets on Kerry,what's one step that I can take
(42:15):
today to become a happy hustler?
Read the book.
Last one, kerry what's one bookbesides yours that you
recommend us reading in 2025 toenhance our mindsets?
The Compound of Press Greatbook Now.
Kerry, it's been a pleasurehaving you on and we also
(42:36):
appreciated the guest appearancefrom your little man.
He's a champion.
Really appreciate you breakingdown what it means to be a happy
hustler and when we're inalignment with the 10 alignments
of being a happy hustler, whichare easily accessible to
(42:57):
everybody, and when we reallytake soul mapping seriously, we
can become happy hustlers andwin today.
Thanks so much for tuning inyou.
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