Become A Wellness Thought-Leader: The Taylor Swift Method of Building a Personal Brand That Stands Out

In this episode of Worth Your Salt, you’ll meet Kayley Hamilton — a two-time Emmy Award-winning former Hollywood red-carpet reporter who left the glitz of the Oscars, Grammys and Emmys to focus on what she finds far more meaningful: helping purpose-driven wellness founders become visible, trusted thought-leaders in their industry. At UPLVL Agency, Kayley and her team cracked the code on what it takes to move from “expert behind the scenes” to “household name on the stage.” If you’ve ever felt invisible despite your expertise, this episode is your roadmap out of obscurity and into the spotlight.

By the end of our conversation you’ll not only understand why personal branding and visibility are game-changers for your wellness practice, but also begin to see how you can step into that role — confidently, authentically, and strategically. 

🎧 You’ll Learn:

• How to rewire your mindset so you’re ready for visibility (even if you’ve always been “the shy one”).
• The three-step “3E Confidence Method” (Expander → Experience → Embody) and how to apply it to your own journey.
• The five-step “Taylor Swift Method” to celebrity-level positioning for wellness entrepreneurs — how to stand out and be unforgettable.
• The “7/11/4 Psychology of Trust” — how to build deep connection and authority at scale (so you don’t have to rely solely on one-on-one sessions).
• Tune in and discover how to become the Taylor Swift of your industry — the go-to name, the trusted expert, the visible authority people seek out.

Resources:

• UPLVL Agency 
• Kayley Hamilton Instagram
• Kayley Hamilton LinkedIn
• Kayley Hamilton TikTok